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Beech Mountain’s Autumn at Oz draws faithful pilgrims
Autumn at Oz, the world’s largest Wizard of Oz festival, takes place on Beech Mountain at the Land of Oz theme park, attracting tens of thousands of visitors over nine days each September with immersive Oz-themed experiences along the Yellow Brick Road.
Mayor backs new Vegas NBA arena proposal
New York-based real estate firm Fisher Brothers has joined the list of contenders eyeing the opportunity of an NBA expansion franchise heading to Las Vegas by setting out a proposal for an arena based at the site of its Area15 immersive entertainment complex. Area15, founded by Winston Fisher and opened in 2020, has been put
HealthForce Kentucky to Share Its Immersive Health Science Model at NCHSE 2026
2026 zSpace Program of Distinction honoree will show how one AR/VR ecosystem powers mobile, K-12, and workforce development healthcare training...
Amazing Halloween party inspiration!
Dive into the world of a nurse turned creative genius as she transforms her small Louisiana home into a 1930s haunted hotel for a legendary Halloween party every year. Get inspired by this immersive experience and creative vision! 🎃👻 #HalloweenPartyIdeas #ImmersiveExperience
Boston Museum of Science opens new 10,000-square-foot immersive venue
The new William and Charlotte Bloomberg Public Science Common officially opened to the public on Oct. 10, offering a flexible space for live events, presentations and hands-on science programming.
Meharry Medical College’s G.O.A.L.S. Celebrates Five Years of Inspiring Middle School Students Through Hands-On Science and Health Exploration
Nashville, Tenn. – For five years, Meharry Medical College has been planting seeds of possibility in young minds through G.O.A.L.S.—Go Out and Love Science—an immersive, hands-on experience designed to introduce middle school students to science, medicine, dentistry and health-related careers. Recently, nearly 200 sixth, seventh and eighth graders from Haynes Middle School came to Meharry’s
Museum of Science opens another immersive venue for live events
The 10,000-square-foot William and Charlotte Bloomberg Public Science Common was supported by a $155 million gift from Bloomberg Philanthropies. It can transform into an immersive environment with video projections and movable LED walls.
The Carter Center Launches ‘Far Away, Up Close,’ a Podcast Sharing Stories from the Front Lines of Peacebuilding and Global Health
On Oct. 14, The Carter Center will debut “Far Away, Up Close: Global Stories from The Carter Center,” an immersive, behind-the-scenes podcast about Carter Center staff working around the world to advance peace and improve health.
Hasbro Expands Location-Based Entertainment
Hasbro unveils immersive attractions, themed dining and live experiences across North America, Latin America, Middle East and Asia.
Audio Gear Lined Up for Mystery Immersive Venue
By Clive Young. Two European audio manufacturers will collaborate on a spatial audio system inside a new, unnamed immersive venue.
Discover Long Island revamps website for visitors, locals
Discover Long Island has launched a redesigned website aimed at providing an immersive and user-friendly experience for both visitors and locals. The site incorporates AI-driven features, improved navigation and local storytelling to showcase Suffolk County and regional attractions, with plans to add international translations and itinerary-building tools in the future.
Formula 1 on Apple TV is getting Dolby Atmos, starting this month
Beginning with the U.S. Grand Prix weekend on Friday, October 23, Apple TV will offer Formula 1 coverage in Dolby Atmos on supported devices.
Fear is bigger than ever… and Zero Latency VR has the science to prove it
MELBOURNE, Australia — Zero Latency VR, the world’s largest and most innovative immersive VR network, is celebrating a double Halloween anniversary: three years since the launch of Outbreak, …
Entertainment complex with restaurants, bar, arcade coming to Nine Mile
A new entertainment complex is coming soon to the growing Nine Mile area at 1420 W. Nine Mile Road offering upscale Southern Creole dining, immersive virtual reality gaming, draft beer and bourbon walls and more.
FEAR IS BIGGER THAN EVER… AND ZERO LATENCY VR HAS THE SCIENCE TO PROVE IT
/PRNewswire/ -- Zero Latency VR, the world's largest and most innovative immersive VR network, is celebrating a double Halloween anniversary: three years since...
An immersive 'Dune' experience is coming to downtown Los Angeles
LOS ANGELES — An interactive, floor-to-ceiling walk-through "Dune" attraction is coming to Los Angeles in November, and it promises spectacle, as well as a bit of mystery. Step around, and
Aarhus Business College Students Bring Global Learning to Brookdale
Brookdale Community College is welcoming students and faculty from Aarhus Business College in Denmark to campus for its Second Annual Study Tour. This immersive international experience combines academics, business, culture, and community. The Danish delegation
New UMSOM Research Shows Promising Results for Health Care Professionals Using Ketogenic Diet Therapy to Treat Mental Illness
Specialized high-fat, low carbohydrate diets, known as ketogenic metabolic therapy, are showing promising therapeutic benefits for certain mental illnesses in emerging research. Now, a new study from researchers at the University of Maryland School of Medicine’s Maryland Psychiatric Research Center (MPRC) shows that an immersive training program can improve health care provider confidence in using a ketogenic dietary treatment plan for their patients.
Binzhou Aerospace Exploration Center, New Landmark for Science, Cultural Tourism
BINZHOU, CHINA – Media OutReach Newswire – 24 September 2026 – The Binzhou Aerospace Exploration Center will open on Sept. 25, offering an immersive destination
FYI BR: video production training at the arts council, Honey Gold at the planetarium and more
The Honey Gold Experience will perform live at LASM’s planetarium on Oct 3, blending original music and visuals in an immersive dome show with custom video collages and live sound design.
Beyond Big Ten sports, the conference plans ‘what’s next’
The Big Ten’s Community & Impact team is helping student-athletes prepare for life beyond sports through career development, leadership retreats and immersive cultural experiences, reinforcing the conference’s commitment to holistic success on and off the field.
Caesars Entertainment Offers Guests More Exciting and Unique Ways to Celebrate the FORMULA 1 HEINEKEN LAS VEGAS GRAND PRIX 2026
LAS VEGAS, September 24, 2026--As the FORMULA 1 HEINEKEN LAS VEGAS GRAND PRIX returns to the iconic Las Vegas Strip in 2026, Caesars Entertainment is once again putting guests at the center of the action with race week festivities, luxury accommodations, superstar culinary experiences and exclusive viewing opportunities. From the company's collection of eight resorts, all located within the track footprint, Caesars is delivering immersive experiences designed to bring guests closer than ever to
The 10 biggest Meta announcements from its launch event
Meta is launching VR glasses, more "immersive programming," and more styles of smart glasses than ever before.
Sphere and Disguise partner to advance immersive entertainment
Sphere Entertainment and Disguise have announced a new multi-year partnership to develop advanced technologies custom-made for Sphere’s immersive entertainment venue. Since Sphere opened in 2023, Disguise has served as a key technology partner supporting the delivery of Sphere’s groundbreaking live residency productions and corporate events. For these events, Sphere uses Disguise media servers and software
Sphere Entertainment and Disguise Sign Multi-Year Technology Partnership
Sphere Entertainment Co. (NYSE:SPHR) and visual technology company Disguise have entered into a multi-year partnership focused on developing technology for Sphere’s immersive entertainment venues.
How to secure Oprah Winfrey’s ‘AHA’ presale tickets for 2027 Las Vegas Sphere live shows
'AHA' is a two-hour immersive production built specifically for the Las Vegas Sphere, featuring surprise guests.
Whitney Houston Tribute Concert Coming to Norwegian Aura
Launching aboard Norwegian Aura in May 2027, the 45-minute tribute concert will reimagine Whitney Houston's biggest hits with live vocals, a live band and immersive visuals.
Bodies - The Science Within
See, feel, and understand the human body like never before! BODIES – THE SCIENCE WITHIN invites visitors of all ages on a journey through real human specimens, carefully and respectfully preserved, uncovering the intricate systems that sustain life. This immersive experience reveals how our bodies work, what we are made of, and how we […]
Lost WWI trench lives on in immersive VR installation
Archeology and gaming technology join forces to preserve battlefields of the past.
Political boot camps for women could redress gender imbalance
Immersive boot camps for women could be a way to overcome the stark gender imbalance in political leadership, according to new research that examined how to increase the political ambitions of talented ...
Ivory Star Productions’ John Bentham brings boutique shows and brunch fun to the Rio
"Tony n’ Tina’s Wedding" and "Faaabulous! The Ultimate Drag Brunch Show" have been satisfying audiences for months, but renovations have created two separate showrooms for more immersive entertainment experiences.
ARTECHOUSE to bring ocean-themed exhibit to Chelsea Market
ARTECHOUSE, an innovative artistic organization, is bringing "Twilight Zone: Hidden Wonders of the Ocean" to the Chelsea Market as an immersive
Sports Comm Class Takes Theory onto Playing Fields in Los Angeles
The inaugural Sports Culture and Society summer course brought students in Emerson’s graduate Sports Communication program together for a two-and-a-half week-long immersive experience in Los Angeles.
Hisense Unveils New C3 Projector Family for Immersive Home Entertainment
/PRNewswire/ -- Hisense, a leading brand in global consumer electronics and home appliances, is expanding its home entertainment portfolio with the new C3...
Please Stop Conflating Sports Betting Handle With Spending On Entertainment
Editor’s note: The Cashout for paid subscribers will publish on Tuesday. Every September there’s a huge uptick in how much people bet on sports with the start of football season. Which means it’s time to get ahead of a ridiculous narrative before it picks up steam on social media or in mainstream media. Subscribe Every few months I see some version of this: [ Charlie Bilello@charliebilello Americans bet over $165 billion on sports last year, which is more than they spent on movies, books, concerts and sports tickets - combined. 1:00 PM · Jun 28, 2026 · 4.1M Views 258 Replies · 674 Reposts · 4.23K Likes ](https://x.com/charliebilello/status/2071217050328895935?s=20) Fortune published this in July. The headline and start of the story tell the same narrative (emphasis added): Gambling becomes America’s favorite pastime as Americans spend more on sports bets than movies, arts, museums, and music combined: The North American box office totaled $8.87 billion in 2025, which is still 22% below pre-pandemic levels. Recorded music revenue hit a record $11.5 billion. Live music like concerts and festivals brought in $18.51 billion. Meanwhile, book publishers tracked by the Association of American Publishers reported $14.6 billion for the year. And the U.S. museum industry generated an estimated $16.4 billion. Add it up and the total comes to roughly $70 billion, which is less than half what Americans wagered on sports. The story, to its credit, goes on to tell us why sports betting is entirely different, although people who only read headlines will miss that nuance. (The tweet above definitely skips over the nuance.) I will mostly be preaching to the choir here, but it’s worth saying out loud: Wagering money on sports is not the same thing as spending on entertainment from a financial perspective. When you spend money on a movie or concert ticket, that money is gone. You exchanged money for an experience. It’s a good trade! I get to have fun for “x” dollars. (Unless the movie sucks, I guess.) When you bet money on sports, the money is not necessarily gone every time you wager it. It could be gone, but sometimes it’s not and you actually get more money back! That’s not “spending” money or something you should try to compare directly to entertainment spend. A far better comp would be how much people lose at sports betting. That number was more like $17 billion in the US last year, at least for state-regulated sportsbooks. Why are we trying to equate handle and entertainment spending? I dunno. It makes for splashy headlines, I guess. Now, people should be betting for entertainment, and not because they expect to win in the long term; no doubt about it. Anyway, here’s hoping I don’t see people saying Americans “spent” hundreds of millions of dollars on sports betting this fall. Mindway AI and DraftKings Expand Responsible Gaming Drive with Launch of Gamalyze American Football In time for the NFL kickoff, Mindway AI has expanded its partnership with DraftKings to launch Gamalyze American Football the second title in the neuroscience-based Gamalyze Sports collection. Following the success of Gamalyze Football (soccer) during the FIFA World Cup, this gridiron-themed update replaces static questionnaires with immersive, stadium-inspired gameplay. Backed by 10+ years of Aarhus University research, Gamalyze evaluates real-time decision-making to deliver instant, unbiased player risk assessments. Integrated into DraftKings’ platform and nationwide activations, it engages fans when excitement peaks. Ready to upgrade your player protection? Contact Mindway AI to try Gamalyze Sports today. Gambling news roundup 🚨The important stuff 1st NFL Sunday of Season ‘Champagne-Popping Day for Bettors’ (Covers): “The first NFL Sunday of the season was a champagne-popping day for bettors, while the book was left cleaning up the corks,” Caesars’ head of football Joey Feazel said prior to the Sunday night game. “Caesars Sportsbook reported that Detroit’s Jahmyr Gibbs, Baltimore’s Derrick Henry, Indianapolis’ Jonathan Taylor, and Atlanta’s Bijan Robinson were among the top five most-bet players to reach the end zone, and all of them cashed tickets.” [ Ben Fawkes@BFawkes22 A @CaesarsSports oddsmaker on how Week 1 has gone so far: “The first NFL Sunday of the season was a champagne-popping day for bettors, while the book was left cleaning up the corks.” ➡️8 of 10 most popular anytime TD scorers cashed 1:31 AM · Sep 14, 2026 · 276K Views 16 Replies · 16 Reposts · 615 Likes ](https://x.com/BFawkes22/status/2099310001927995849?s=20) 🔍 Are we already getting a “customer-friendly results” narrative in Week 1? NFL Commissioner Roger Goodell spoke with CNBC about the prediction markets industry: “We think that there needs to be stronger regulations into the predictive markets,” Goodell said. “We want to see that to protect the integrity of our game. We want to make sure we’re protecting the consumers that are on those platforms for the NFL. So, we’re continuing to have conversations with them and talk to them about the things that we think they need to do to strengthen that so that they could be potential partners at some point in the future.” More on the NFL + PMs: [ Straight to the Point Quid Pro Quo The NFL has asked Kalshi and other prediction markets to remove certain easy to manipulate markets. Does a potential partnership hang in the balance… Read more 6 hours ago · 19 likes · Steve Ruddock ](https://straighttothepoint.substack.com/p/quid-pro-quo?utm_source=substack&utm_campaign=post_embed&utm_medium=web&embedding_publication_id=1472492) Kalshi was on my podcast?: Kalshi was on my podcast [ The Event Horizon Episode 32: Talking Prediction Market Enforcement With Kalshi’s Robert DeNault Kalshi? On my podcast? Yep… Listen now 5 hours ago · 6 likes · 1 comment · Dustin Gouker ](https://nexteventhorizon.substack.com/p/episode-32-talking-prediction-market-enforcement-kalshi?utm_source=substack&utm_campaign=post_embed&utm_medium=web&embedding_publication_id=1472492) DraftKings Enhances Responsible Engagement Efforts With New Customer Initiatives, Tools and Education (press release): DraftKings Inc. today announced a series of new initiatives designed to promote responsible engagement and increase awareness and use of the tools and resources to help customers make informed decisions and engage responsibly. The efforts include a new digital advertising campaign featuring Kevin Hart and Nick Jonas that promotes responsible engagement, a PGA TOUR sweepstakes that promotes customer engagement with responsible engagement features, the launch of Gamalyze American Football in collaboration with Mindway AI, and new custom cool-off options that give customers enhanced flexibility when choosing a cool-off period. The initiatives build on DraftKings’ commitment to making responsible engagement an integral part of the customer experience and providing players with accessible tools and resources that help them make informed choices about their gaming experience. “At DraftKings, responsible engagement is embedded in how we operate and is essential to building trust with our customers and our long-term sustainability,” said Lori Kalani, Chief Responsible Gaming Officer at DraftKings. “We’ve continued to invest in tools and resources that give customers enhanced access to information about their play and more choices for managing how they engage. From My Budget Builder and My Stat Sheet to player-set limits and new custom cool-offs, we’re continuing to evolve our approach while promoting awareness and use of the tools and resources available to help customers play responsibly.” … DraftKings is launching a new digital advertising campaign featuring Kevin Hart and Nick Jonas that continues the pair’s road trip and promotes responsible engagement and awareness of the tools and resources available to help customers make informed choices about their gaming experience and engage responsibly. The campaign was initially launched on Sep. 10th and will reach customers through digital channels, bringing responsible engagement messaging to fans in an engaging way. bet365 Launches “The Matchup,” a New Weekly Video Podcast Hosted by Super Bowl Champions Chris Harris Jr. and Emmanuel Sanders (press release): "bet365, a global leader in online sports betting and gaming, today announced the launch of “The Matchup,” a new weekly video podcast hosted by former Super Bowl Champions Chris Harris Jr. and Emmanuel Sanders. Featuring current and former NFL players, the original series marks a significant, intentional investment in football as bet365 works to become a go-to destination for U.S. bettors throughout the season. “The Matchup” premieres September 10, with new episodes released weekly in both video and audio formats. Full episodes will be available on YouTube, Apple Podcasts, Spotify and wherever podcasts are available, with clips and additional content rolling out across YouTube, X, Instagram, Facebook, Threads, and TikTok. The show is being produced by Last Row Digital Media. Each week, Harris and Sanders will be joined by guests from across the game to break down the biggest NFL matchups, unpack the latest league news and share perspectives that go beyond the box score. By bringing together two former players with distinct perspectives and firsthand experience, “The Matchup” will give audiences timely context and a deeper understanding of the teams, players and storylines shaping the week ahead. “Every great football conversation starts with a matchup—who has the edge, what everyone is overlooking and what could change the game,” said Chris Harris Jr. “Emmanuel and I have experienced the game from different perspectives, and we want the audience to feel like they are part of the conversation and leave every episode knowing more about the week ahead.” Today’s iGaming companies face new litigation threats as expansive consumer protection statutes spark lawsuits with sky’s-the-limit aspirations, sometimes backed by private funders. Clients of Ifrah Law have a staunch defender in Robert Ward – an agile litigator and case tactician who responds to the changing state of play with creative legal defenses and efficient case-closing strategies. Robert draws on federal clerkship experience and appellate defense work to advise iGaming clients on litigation exposure, white-collar risk, and regulatory defense across multiple jurisdictions. Read More: Robert Ward on Helping iGaming Clients Outmaneuver Lawsuit-Obsessed Adversaries 🔮 Prediction markets Update on legal action in Connecticut: [ Daniel Wallach@WALLACHLEGAL Connecticut says gaming service license holders which received subpoenas over sports prediction markets “are not under investigation” by the @CTDCP but may possess information that could assist the state “in evaluating the conduct of prediction market platforms.” 2:31 PM · Sep 13, 2026 · 844 Views 5 Likes ](https://x.com/WALLACHLEGAL/status/2099143914271670576?s=20) American Gaming Association Opposes CFTC Bid to Block New York Prediction-Market Enforcement (DeFi Rate): “The brief points to the Ninth Circuit’s Aug. 28 decision in KalshiEX LLC v. Assad, which the AGA says supports New York’s authority to regulate sports contracts as gambling. It also cites Kalshi advertising, product comparisons and reporting on Kalshi’s sports volume to argue that the economic product resembles a sportsbook wager more than a conventional financial hedge.” [ Daniel Wallach@WALLACHLEGAL AGA intervenes in CFTC v. NY case to oppose CFTC request for preliminary injunction, says the CFTC’s arguments “obfuscate a simple truth: prediction markets offer sports betting.” Highlights CA9 decision, @DustinGouker (6x), and $1.32 billion in OSB taxes for NY (0 from PMs). Daniel Wallach @WALLACHLEGAL High stakes hearing on Monday in CFTC v. New York State. If SDNY judge Lorna Schofield denies the CFTC’s motion for preliminary injunction, the New York AG would have a clearer path for securing a state court geofencing order against Kalshi, Coinbase, and Gemini Titan. 2:08 AM · Sep 13, 2026 · 4.78K Views 1 Reply · 2 Reposts · 8 Likes ](https://x.com/WALLACHLEGAL/status/2098957043474280584?s=20) Gaming Commission remains member of gambling council after questions raised over ties to Kalshi (Mass Live): “The Massachusetts Gaming Commission will not follow the leads of gaming regulators in Ohio and Michigan and drop ties with the National Council on Problem Gambling over its new association with Kalshi.” Sponsor’s messageTrusted Voices: Conversations About Betting is designed to equip adults, including parents and coaches, with tools and resources to talk to young people about gambling, including information on warning signs, risks and proxy betting. The program is led by retired professional basketball player Randy Livingston and his wife, basketball agent Anita Smith, who share their personal stories related to problem gambling, with the hope of preventing others from experiencing similar harms. Learn more and join the conversation here. 📣 Industry news Gaming M&A: Latest Mergers, Acquisitions and Deals (SBC Americas): “But what else is happening in the world of gaming mergers, acquisitions, investments, and partnerships? Here, we round up some of the news you might have missed.” BetMGM Named Official Sports Betting and Online Casino Partner of the Minnesota Vikings in Canada (press release): BetMGM, a leading iGaming and sports betting operator, announced a multi-year partnership with the Minnesota Vikings, naming it the Official Sports Betting Partner and Online Casino Partner of the team in Canada. The agreement gives BetMGM rights to use Vikings marks across approved sports betting, online casino and marketing activities in Canada. In addition, Vikings Big Kick LuckyTap™, a casino game by Design Works Gaming, is available now exclusively at BetMGM Casino in Alberta and Ontario. “Vikings fans bring a level of passion and loyalty that extends well beyond game day,” said Matt Prevost, Chief Revenue Officer at BetMGM. “As the home of one of the largest collections of sports-themed casino content in North America, BetMGM is uniquely positioned to combine sports fandom with iGaming. We are eager to start football season off strong with another fantastic partnership especially as we expand our reach in Canada to Alberta.” Martin Nance, Minnesota Vikings Chief Marketing Officer, said, “As we continue to deepen our connection with Vikings fans across Canada, we’re proud to welcome BetMGM as the team’s official sports betting and online casino partner in Canada. Their commitment to innovation and fan engagement aligns well with our organization, and we’re excited to create memorable experiences that celebrate Vikings football and connect with Canadian fans in new and meaningful ways.” Caesars Entertainment Launches Ball Rush Jackpots™ in New Jersey,the Latest Proprietary Online Title from Empire Creative™ (press release): Caesars Entertainment, Inc. (NASDAQ: CZR) (“Caesars”) today announced the launch of Ball Rush Jackpots™, a new ball-and-peg style online casino game developed by Empire Creative™, the Company’s in-house game development studio. Now live in New Jersey across Caesars Palace Online Casino, Caesars Sportsbook & Casino and Horseshoe Online Casino, Ball Rush Jackpots is expected to become available in additional jurisdictions where Caesars offers online casino gaming following regulatory approval. The title expands Caesars’ growing portfolio of proprietary online casino titles, following the successful launch of Ca$hline™ earlier this year and further diversifying the Company’s lineup beyond traditional slots and table games. Ball Rush Jackpots follows the traditional ball-drop gameplay experience where players drop a ball down a board filled with pegs to land in a prize slot. As balls navigate independently through a field of pegs, every drop creates new opportunities to collect feature symbols, unlock bonuses and pursue jackpots, delivering a different experience with every round. “Ball Rush Jackpots delivers a different kind of casino experience for our players, combining easy-to-understand gameplay with meaningful customization, exciting bonus opportunities and jackpot potential,” said Matthew Sunderland, Senior Vice President and Chief iGaming Officer at Caesars Digital. “As we continue expanding our proprietary content portfolio, we’re focused on creating games that are simple to pick up, rewarding to revisit and designed around the features players enjoy most.” Bally’s Corporation Secures New Financing to Support the Development of the Bally’s Bronx Project (press release): Bally’s Corporation (NYSE: BALY) (“Bally’s” or the “Company”) announced today that it secured new financing led by WhiteHawk Capital Partners, LP to fund further development of the Bally’s Bronx project and general corporate purposes. The new financing comprises closing date term loan commitments in an aggregate principal amount of $400 million and delayed draw term loan commitments in an aggregate principal amount of $160 million (together, the “Facilities”). … Bally’s Chairman of the Board, Soo Kim, commented, “This important financing allows us to progress the pre-construction planning process so that we are ready to complete the remainder of the capital raise and remain on schedule. Furthermore, the additional liquidity provides us greater flexibility for other capital opportunities.” WORLD JAI ALAI LEAGUE LAUNCHES CENTENNIAL SEASON AND ENTERS NEXT CHAPTER IN MIAMI (press release): The World Jai Alai League will open its 2026 fall season on Tuesday, September 15 at Miami’s JAM Arena, beginning a milestone season that marks 100 years since professional Jai Alai first arrived in Miami. Season X, the tenth season of the Battle Court team-based competition launched in 2022, will also be the first since entrepreneur and sports asset investor Rob Gough acquired the World Jai Alai League in August 2026. The acquisition marks the beginning of a new chapter for the league. World Jai Alai League will maintain the existing Battle Court competition and operating format, with Chief Operating Officer Scott Savin overseeing Season X. Gough and his team will use the coming months to listen to players and fans, evaluate opportunities across the league, and execute plans for a broader evolution of Jai Alai’s presentation, live experience, media, marketing and commercial strategy beginning in 2027. “This is a really unique moment for Jai Alai,” said Rob Gough, Owner of the World Jai Alai League. “We have a sport with more than 100 years of history in Miami, extraordinary athletes and incredible speed, but I also believe there is enormous untapped potential.” bet365 reveals most popular online slots in 3 US states in August (SBC Americas): “In its monthly Gaming Insights and Performance report, growing online casino operator bet365 tracks player trends and game performance in online slots across its North American online casino markets.” The Closing Line is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe
ATP Media & L1VE Agree Landmark Immersive Rights Partnership
NEW YORK & LONDON--(BUSINESS WIRE)--Sep 14, 2026--
Bodies - The Science Within
See, feel, and understand the human body like never before! BODIES – THE SCIENCE WITHIN invites visitors of all ages on a journey through real human specimens, carefully and respectfully preserved, uncovering the intricate systems that sustain life. This immersive experience reveals how our bodies work, what we are made of, and how we […]
Wilmington health tech founder launches new venture
Several years after launching his health tech startup Artemis Immersive, founder Adam Isley is setting his sights on new horizons. Co-founded in 2023 by husband-and-wife Adam Isley and Kaylan Barbrey, along with Matthew Raffa and Bill Blakesley, Artemis Immersive began as a spatial medtech company that created digital renderings of medical scans for viewing in augmented reality (AR). Isley said the firm, which won an NC Tech award in the Biotech + HealthTech Innovation category last year, has raised $1.2 million in total in seed funding since launching. Isley has since created a new venture, Research and Me, building on the Artemis platform. Like Artemis Immersive’s core software, VoxScan, Research and Me combines health data with artificial intelligence in a 3D interactive environment to help patients better understand health outcomes and provide integrative wellness support. While the Artemis product is no longer Isley’s primary focus, he said the company’s technology and ambitions have evolved into different ventures, like Research and Me. "It's a different venture building on the Artemis platform, and there'll probably be more,” Isley said. He added, "I was very disappointed in the quality of the information available to general patients about their healthcare... I wanted to give patients more and a better plate of choices." Research and Me is still in its beta phase, Isley said, with usability testing ongoing in partnership with the firm’s partner, Medicap Pharmacy and Wellness Center, owned by Barbrey. "As someone who's kind of dedicated their life to working in healthcare, I've tried to bring this spirit and passion to it,” he said, “and a lot of the resources that we'll be providing are free — like a base level of free care for any patients, or medical education if they've got specific conditions." Isley describes Research and Me as a “patient-first” platform designed to securely store and pseudonymize health data and use AI and medical literature to generate insights. The insights are presented in an interactive 3D environment for patients and providers to explore conditions, treatments and wellness plans together. "It's almost like a democratization of understanding medical information," Isley said. "We take a whole bunch of clinical data, we take a whole bunch of peer‑reviewed, published studies on PubMed, and we try to turn them into chunks of information that normal humans can understand." Like VoxScan, the Research and Me platform lets users interact with 3D anatomical models for visualization. The platform provides a space for tracking, notes and insights. The platform also supports video conferencing, Isley said, allowing providers or coaches to examine models and data together. "We wanted to create a safe environment where you can start to learn and experiment with new features about your health, using agents to do that,” Isley said. While Research and Me is in beta-phase testing with Medicap Pharmacy, Isley said he envisions the platform serving a wellness-oriented community, working with sports performance clinics and hormone optimization. Isley, who is working towards a wellness-coach board certification, also plans to offer functional wellness consults through the platform. Long‑term, Isley says he wants the platform to embody an “integrative health practitioner” approach, “connecting experts of different fields and specializations in a way that they can make a greater impact in people's lives.” “For people in the state of North Carolina, it's already a win,” Isley said of the Medicap rollout, noting that partner clinics get “immediate resources for learning about their health and wellness conditions… out of the box.” Isley plans to launch Research and Me’s provider portal in 2028 and begin pursuing integrations with larger systems, he said.
Vantiva delivers immersive sound and advanced entertainment with its new Soundscape Mini
, Sept. 11, 2026 (GLOBE NEWSWIRE) -- Press Release Vantiva delivers immersive sound and advanced entertainment with its new Soundscape Mini The compact...
Cosm Detroit wins raves as sold-out crowd sinks into immersive experience
Fans filled the sold-out venue Thursday to watch the San Francisco 49ers blitz the Los Angeles Rams in Melbourne, Australia.
A look inside Cosm Detroit's new immersive film and sports experience
Cosm opens immersive sports-watching venue with stadium-sized ambitions in Detroit
The 70,000-square-foot, three-level facility features “Shared Reality” technology — a high-resolution, wraparound display system designed to simulate courtside or front-row stadium sightlines.
Montreal-Based Proteus Labs Partners with Avantis Education to Bring Immersive Virtual Science Labs to Classrooms Worldwide
Proteus Labs, a Montreal-based developer of immersive mixed reality science lab applications for K–12 education, today announced that its unique mixed reality science lab application has been selected to be part of Avantis Education's ClassVR Xcelerate headset and new EduverseSTEM platform, extending hands-on virtual science experiments to schools in 90 countries.
PROJEKTIL | 10th anniversary & the future of immersive
The founders reflect on a decade of immersive storytelling, from artist collective to international touring studio
No Law Looks Like the Deus Ex Successor I’ve Been Waiting For - An Immersive Sim Shooter in a Cyberpunk City
No Law looks like the Deus Ex successor I’ve been waiting for.
Andy Serkis’ ‘Nevatars’ Brings a New Kind of Storytelling to Venice Immersive
Andy Serkis' Nevatars brings interactive XR storytelling, alongside ambitious projects featuring Margot Robbie, Omar Sy and Mark Ruffalo.
Bodies – The Science Within: An exhibition about the human body comes to Sacramento
(FOX40.COM) — Sacramento is welcoming “Bodies – The Science Within,” a globally touring exhibition that allows visitors to see, feel and understand the human body in an immersive …
WindGroove Introduces AirFi One, a Ceiling-Based Home Entertainment System Combining Hi-Fi Sound, Light, and Airflow
The new premium smart technology brand reimagines the ceiling as an active layer for immersive audio, adaptive lighting, and everyday comfort.
Naevis prepares for AI-powered rebirth as SM plots new portal to virtual fandoms
Studio Realive CEO Jay Kim says SM Entertainment aims to reinvent its virtual idol with AI-driven interaction and immersive live experiences as early as 2027.
Science Central To Host Reimagined Mixology Fundraiser Nov. 6
Science Central is reimagining its fundraising events with Mixology 2026, an immersive evening combining cocktails, whiskey, science, entertainment and hands-on experiences.
Venice Immersive celebrates 10 years of XR
Venice Immersive celebrates 10 years of XR as sector evolves and grows.
Venice Immersive Celebrates 10 Years of XR Evolution and the Growth of Location-Based Entertainment
Ten editions in, Venice Immersive has plenty to celebrate — just don’t expect the new-media showcase to spend much time looking back. “We’re not planning any retrospectives,” Venice Immersive counselo...
EsthetixMD Celebrates 23 Years of Science-Backed Beauty - The Source
EsthetixMD is celebrating 23 years of helping Central Oregon look and feel its best with The Confidence Lab, an immersive anniversary event taking place Thursday, September 17, 2026, from 4:00–6:00 p.m. at EsthetixMD in Bend. Designed to bring EsthetixMD’s signature combination of science, technology and personalized care to life, The Confidence Lab will transform the practice into an interactive beauty […]
Hisense Brings True-to-Life Color, Eye Comfort and Immersive Entertainment to IFA 2026
Hisense, a leading global brand in consumer electronics and home appliances, is showcasing its latest display, laser and audio innovations at IFA 2026 under the theme "Innovating a Brighter Life," bringing together vivid picture quality, viewing comfort and immersive sound for a more enjoyable home entertainment experience.
Hisense Brings True-to-Life Color, Eye Comfort and Immersive Entertainment to IFA 2026
/PRNewswire/ -- Hisense, a leading global brand in consumer electronics and home appliances, is showcasing its latest display, laser and audio innovations at...
Science of Speed off to fast start
PITTSBURGH — One month in and Pittsburgh is proving it’s ready to put the pedal to the metal. Since opening Aug. 1, Science of Speed, Powered by Lenovo, at Kamin Science Center has welcomed nearly 10,000 visitors, with 90 percent of racing experiences selling out through the first month of operations. The 21,000-square-foot immersive experience […]
Entertainment briefs | ‘4 Cool Bands’ perform at Arcata Playhouse
“SoniX at the Graves,” an immersive sound experience, is slated for Sept. 13 from 7 to 8:30 p.m. at the Morris Graves Museum of Art, 636 F St., Eureka.
Dishonored's Creator Explains What So Many Games Are Missing
The co-creator of new studio Black Pony Immersive tells us about defying expectations in the most underserved genre
Sony Bravia Theater Trio review: The three-piece soundbar alternative
The Bravia Theater Trio is a capable three-piece option for larger TVs, but you’ll need additional gear for truly immersive sound and adequate bass.
4 Compact Tablets Perfect For Reading And Entertainment
Compact tablets strike the perfect balance between immersive entertainment and portability, so we've picked some great options from Apple, Lenovo, and Samsung.
CD PROJEKT RED teams up with Blizzard Entertainment
The team at CD PROJEKT RED is incredibly proud to team up with Blizzard and the Diablo IV team, kicking off a partnership between two studios with a deep passion for immersive worlds and memorable RPGs that players never forget. And what better way to begin, than by bringing the dark fantasy world of The Witcher to Battle.net?
Thirteenth Floor Entertainment Group Partners with Horror Inc.
The companies work together to bring the world of Jason Voorhees, a Halloween icon, to life through an immersive walkthrough.
Nexon’s Project RX officially titled Fareidolia, playable at TGS 2026
Project RX, the new “subculture game centered on immersive storytelling that allows players to enjoy interacting with characters” from publisher Nexon and developer IO DIVISION, is offi…
Science of Speed: Immersive Experience at Kamin Science Center
New Immersive ‘Science of Speed’ Experience at Kamin Science Center - Things to Do - Made In PGH - New 2026 Exhibits - Science - Family Fun
Regeneron podcast turns science learnings into immersive experience
Regeneron is showing off its science in a whole new light with its “Science Illuminated” series, a unique vide | Regeneron's "Science Illuminated" podcast series transforms scientific topics into a calming, meditative-style video and audio experience.
"We chose the worst time in history" – Harvey Smith on starting his own studio after Arkane
Black Pony Immersive has been built to create the games that Smith and his Dishonored and Deus Ex colleagues do best
‘The Magicians Table’ brings immersive magic experience to Playhouse Square
The London sensation transforms Cibréo Privato into a cabaret-style world of close-up magic, live music and audience participation from Aug. 26-Oct. 18.
Amazon Clears Out Samsung's 24-Inch Curved Monitor at Its Black Friday Price, and It's Only August
The 24-inch Essentials S3 brings immersive feel and rapid refresh rate at a budget price.
Do it Best Group Holds Level-Up Internship Program
Do it Best Group is helping develop the next generation of Northeast Indiana professionals through its 2026 Level-Up Internship Program, an immersive summer experience designed to bridge the gap …
Inside Phoebe Bridgers’ Lost Weekend Planetarium Experience at Liberty Science Center
The largest planetarium in the Western Hemisphere in Jersey City was transformed into an immersive, kaleidoscopic light and sound experience.
The $500+ Million Digital Twin in Entertainment Market 2026: Industry to Quintuple in Size, Exceeding $2.5 Billion by 2032
Growth is driven by AI-powered platforms, real-time 3D visualization, virtual production, digital humans, cloud collaboration and immersive experiences...
Arizona Science Center brings the deep sea to Phoenix with immersive experience
Who needs a plane ticket when the deep blue sea is waiting for you right in the heart of the desert?
Science meets art beneath the sea in Phoenix's latest immersive experience
Dive beneath the waves in Phoenix! Sounds of the Ocean is a 47-min immersive experience of marine life, whale songs & ocean art at the Dorrance DOME.
WATCH | Science to go: Mid-America adds mobile planetarium to toolkit
Students will have a new opportunity to explore science through a 360-degree immersive learning experience as Mid-America Science Museum brings its new Planetarium To Go to schools through a $30,000 grant from the Arvest Foundation.
Mock Crash Kicks off Drive Sober or Get Pulled Over Campaign on Health Science Campus
UToledo Health joined local law enforcement and health agencies to stage a realistic drunk driving crash simulation outside the Lloyd A. Jacobs Interprofessional Immersive Simulation Center.
Digital Twin in Entertainment Market to Reach USD 2,533.2 Million by 2032, Growing at 31.4% CAGR, Says MarketsandMarkets™
Delray Beach, FL, Aug. 11, 2026 (GLOBE NEWSWIRE) -- The global Digital Twin in Entertainment Market is projected to grow from USD 492.4 million in 2026 to USD 2,533.2 million by 2032, at a CAGR of 31.4%, according to a new report by MarketsandMarkets™. Growth is being driven by increasing adoption of virtual production technologies, rising investments in immersive entertainment experiences, and expanding deployment of AI-powered digital twin platforms across film, television, gaming, live events
Guests can now step into Times Square history through ‘Times Travel’ experience
Times Travel, an immersive walkthrough experience that takes viewers through the history of the iconic New York City landmark, will open in One Times Square
Bose’s upgraded QuietComfort headphones add head-tracking immersive audio
Bose’s new entry-level QuietComfort ANC headphones are getting features from more expensive models.
Baron Von Opperbean reaches 10,000 visitors. What's next?
An all-ages immersive attraction, Baron Von Opperbean (or BVO) opened May 1 in the former Mississippi River Museum space on Mud Island.
‘Science of Speed’ roars into the Kamin Science Center
Want to zip around a track on a high-end electric kart or hop on an immersive racing simulator? Then you will definitely want to make your way to the Kamin Science Center on Pittsburgh’s North Shore and check out its new Science of Speed permanent exhibit. Taking up what had been the Science Center’s SportsWorks […]
HDMI® 2.2 Specification: More Bandwidth for Richer Color and Immersive Entertainment
Color bit depth delivers image quality by enabling how many shades of red, green, and blue can be displayed for every pixel on the screen. But it needs the bandwidth.
Immersive Entertainment Venue Cosm Detroit Set to Open on Sept. 10
Cosm, the immersive sports and entertainment venue, is set to open in downtown Detroit on Sept. 10 with a Shared Reality viewing of the NFL game between the San Francisco 49ers and the Los Angeles Rams from Melbourne Cricket Ground in Australia.
Review: Lies Of P: Complete Edition (Switch 2) - No Strings On This Superb, Immersive Soulslike
Little puppet made of pine, awake
Home Entertainment Installations Hold Steady in 2025, With Integrators Bullish on What Comes Next
Large screens, immersive audio, and a new kind of flex space are reshaping home entertainment installations, per CE Pro research.
New 'Science of Speed' exhibit at the Kamin Science Center offers an immersive look at racing, 40 mph karts and all
When the Kamin Science Center’s “Science of Speed” exhibit opens on Saturday, visitors will walk straight into a three-story race track...
Experience the Science of Speed on the North Shore
I actually had fun driving in Pittsburgh today thanks to science. The Daniel G. and Carole L. Kamin Science Center’s new immersive experience allows
Immersive Experience Bolsters Sphere Entertainment’s (SPHR) Strong Performance
O’Keeffe Stevens Advisory, an investment advisory firm, released its second-quarter 2026 investor letter. A copy of the letter can be downloaded here. During Q2 2026, the market experienced notable dispersion between perceived AI losers and winners. The firm has made investments early in AI infrastructure companies, which yielded gains during market repricing. The second quarter […]
Google Maps’ biggest Android Auto upgrade is reaching more users
Google is expanding Immersive Navigation and the live speedometer in Android Auto, bringing richer maps and better driving information to more users.
Google Maps "2026 Update" Now Rolling Out, Also Available on Android Auto and CarPlay
Immersive navigation started showing up for more users, though the availability is limited to some region, most of them in the United States
Scientists bring Comic-Con's first immersive STEAM experience to life
If/Then Ambassadors launch Mission Control at the Marriott Hotel, giving Comic-Con attendees hands-on activities exploring science, technology, engineering, art and math.
elrow transforms Pacha New York into an electric, larger-than-life playground
Pacha New York became more than just a nightclub last weekend as elrow brought its signature blend of music, theater and immersive entertainment to Brooklyn
Facebook Testing Immersive Video Feed as Home Page
The social platform says it will test a video-first look for users when they open the app in select countries, potentially bringing it to the U.S. next year.
OSU’s Chet Udell builds instruments that measure the environment and bring science to life
This Thursday at Oregon State University’s Hatfield Marine Science Center in Newport, a one-of-a-kind live performance will blend marine science, original music, and custom-built instruments into an immersive experience.
ASU science workshop gets teens' 'minds in motion'
For Tristen McKenna, the path was clear — he would become a welder when he graduated from high school."My family never pushed for college," said McKenna, a senior in Arizona's foster care program. "They wanted me to go to a trade school — not college."But last week, McKenna was one of 20 teens who participated in an immersive STEM program at Arizona State University and it may have just changed the trajectory of his life.
METZ Launches the New MNH7000Z QD-MiniLED TV in Italy, Bringing Premium Home Entertainment to a New Level.
ROME, July 20, 2026--METZ officially announced the launch of its new QD-MiniLED TV MNH7000Z in Italy on May 20, combining advanced display technologies, immersive entertainment features and elegant design to deliver a premium home entertainment experience.
Inside You42 Studios: Roswell's New Destination for Dining, Entertainment and Experiences
From chef-driven dining and live entertainment to immersive spaces, events, and creator studios, You42 Studios brings a new kind of destination to North Fulton.
Google Maps appears to be rolling out ‘Immersive Navigation’ redesign – do you have it yet? [Poll]
Following its announcement back in March, Google Maps appears to be rolling out its “Immersive Navigation” redesign more broadly, but...
Area15 names new president
Area15, an immersive entertainment destination, has named Bonnie Weber as its new president.
Disney reveals 'Percy Jackson,' 'American Horror Story' and Hulu experiences for San Diego Comic-Con
See what's in store at Disney's San Diego Comic-Con activations, including immersive experiences, major panels and more.