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UK prime minister say it is 'clear' Russia interfered in 2016 Brexit referendum
Prime Minister Andy Burnham says it is clear that Russia interfered with Britain’s vote to leave the European Union, adding it was important to put Moscow’s tampering on the record because countries a...
Patrick Mahomes’ Former Teammate Linked as Chiefs Reunion Candidate
The Kansas City Chiefs are weighing their wide receiver options after injuries left the position short on depth, limiting Patrick Mahomes’ options in the passing game. The team’s Week 5 bye gives it time to evaluate the roster and explore potential reinforcements. Former Chiefs WR Justin Watson is among several receivers Kansas City is considering […] The post Patrick Mahomes’ Former Teammate Linked as Chiefs Reunion Candidate appeared first on Gridiron Heroics.
Rallying in Sao Paulo, Presidential Candidates Seek Votes and Political Support
By Isabel Teles and Luciana Magalhaes SAO PAULO, Oct 11 (Reuters) - With Brazil's polarized presidential election entering its final stretch, candidates rallied supporters and politicians on Sunday in Sao Paulo, the nation's largest state capital, ahead of the October 25 runoff. Conservative ...
The Times’s New Space Editor Has Her Eye on the Cosmos
On the Science desk, Victoria Jaggard spends her days pondering the universe’s most pressing mysteries.
Gary Neville amazed at 'staggering' Tottenham reveal that needs addressing
Gary Neville speaking on Sky Sports, with Roberto De Zerbi in a circular frame inset
South Texas Health System (@stxhealthsystem)
0 likes, 1 comments - stxhealthsystem on October 11, 2026: "Lead the Future of Healthcare with STHS: South Texas Health System, the Rio Grande Valley’s largest integrated healthcare network, is seeking experienced, driven healthcare professionals who are passionate about delivering quality, compassionate care to join our leadership team. Current leadership opportunities include: • Assistant Chief Nursing Officer (STHS Edinburg/Cornerstone) • System Market Director – Freestanding Emergency Department (STHS) • Director of Nursing, ICU (STHS Heart) • Director of Nursing, ER (STHS McAllen) At STHS, our leaders help shape the future of healthcare by advancing clinical excellence, enhancing operational effectiveness and empowering care teams to achieve their fullest potential. Through their commitment to safety, quality and patient-centered care, they make a lasting impact on the health and well-being of the communities we serve. If you're ready to lead with purpose, inspire excellence and make a meaningful difference, explore these opportunities and take the next step in your career with an organization that values leadership, service and innovation. For details and to apply, visit the link in our bio.".
Disappointing LSU Loss to Kentucky Reiterates Points of Emphasis
The Tigers entered Lexington in prime position for the SEC race, but the LSU loss to Kentucky was a sobering reminder of what it takes to win on the road in the SEC. Both sides of the ball for LSU appeared to be among the nation’s top tier of teams going into the game. But …
Scientists stop quantum particle using magnetic field it never crossed
Quantum interference and trapped-ion qubits allowed Oxford physicists to halt particle tunneling using a magnetic field it never touched.
Andy Burnham says it is clear Russia interfered in Brexit vote
PM says he asked question upon entering No 10 but does not reveal who gave him ‘clear answer’ that Russia meddled
George A. Romero’s Season of the Witch is a slow-burn feminist occult drama
After inventing the modern zombie, Romero made a feminist film about a suffering house wife turning to witchcraft.
Brownstone Cafe: restaurant and catering business in the heart of Villa Del Sol
Kimberly Rhynes with her husband Glen Rhynes. The cafe is locatedon 305 N Harbor Blvd #117, Fullerton. Open Tuesday-Sunday from 8:00 am to 2:00 pm. Call Brownstone Cafe at (714) 526-9123 or (714) 454-3356 for catering.
Elanco, Purdue planning research institute at One Health Innovation District
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Mikel Arteta admits to selection dilemma
Mikel Arteta has admitted that Mikel Merino and Martin Odegaard gave him a selection problem over the weekend, having both played so well over the international break.Photo by Justin Setterfield/Getty...
Why 'East of Eden' Star Christopher Abbott Looks So Familiar
Christopher Abbott’s latest 'East of Eden' role may have you wondering where you’ve seen him before. Here are some of his most recognizable roles.
El Paso turns over third public health director since pandemic
El Paso top health official Dr. Veerinder Taneja resigns after two years.
FC Bayern president addresses lingering Olise exit rumours
Despite persistent rumours linking Olise with a move away from Munich, the France international remains under contract at the Allianz Arena until 2029. Having impressed since arriving from Crystal Pal...
FULL SHOW: Inside INdiana Business 10/11/26
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Updated SEC football standings following loaded Week 6 slate
After suffering their first loss of the season Saturday night, where does Alabama now sit in the latest SEC standings coming out of Week 6.
Labour has got the message – it’s developing nations suffering most from bond market turmoil
Just as Brown and Blair did in 2005, Andy Burnham aims to champion debt relief to help developing countries
School politics class: How the Supreme Court greenlit America’s gerrymandering battle
US Supreme Court
ACC Football Power Rankings: FSU falls after Week 6 loss
The ACC had several big developments in Week 6 of the season, with FSU and Virginia Tech both suffering bad losses.
Tim Samuelson: Altering the Griffin Museum of Science and Industry’s entrances will destroy its essence
When originally constructed as the Palace of Fine Arts for Chicago’s 1893 World’s Fair, the building was singled out for being perfect.
Particle Engineering and Formulation Science Drive the Next Generation of Drug Delivery
The Journal of Pharmaceutical Investigation has announced a January 2027 special issue on translational advances in pharmaceutical dosage form development driven by particle engineering and formulation science.
4 mental tricks to help you remember things you tend to forget
The key to remembering mundane moments — like turning off the stove — is to make them feel extraordinary.
Yankees news: Could the Yankees move on from Stanton?
Decisions will have to be made about Giancarlo Stanton; no further punishment for interfering fan; grading 2026.
Ndicka and Pellegrini to return to Roma’s line-up
Roma returns to action after the long international break. On Sunday, at 12:30, the Roman team will face Fabregas’ Como at the Sinigaglia stadium. Gasperini will not only be without Cristante, but a...
Particle Engineering and Formulation Science Drive the Next Wave of Drug Delivery
A forthcoming special issue of the Journal of Pharmaceutical Investigation will gather research on how particle engineering and formulation science are transforming drug solubility, dosage form design, and pharmaceutical manufacturing.
Business People Northwest Arkansas
Kennedy Hill was one of four associates hired recently by Rose Law Firm, where she'll work out of the business office in the firm's Northwest Arkansas office.
Particle Engineering Takes Center Stage in Push to Translate Drug Formulation Science
The Journal of Pharmaceutical Investigation has announced a January 2027 special issue on translational advances in pharmaceutical dosage form development driven by particle engineering and formulation science, with submissions due by June 30, 2026.
AS Roma XI vs Como – Predicted lineup and team news
AS Roma head to Como on Sunday aiming to reclaim outright first place in Serie A from Inter Milan.Under Gian Piero Gasperini, Roma have made a strong start to their league campaign. They sit at the to...
Boston 25 News
The new William and Charlotte Bloomberg Public Science Common officially opened to the public on Oct. 10, offering a flexible space for live events, presentations and hands-on science programming.
Boston Museum of Science opens new 10,000-square-foot immersive venue
The new William and Charlotte Bloomberg Public Science Common officially opened to the public on Oct. 10, offering a flexible space for live events, presentations and hands-on science programming.
'Ambani won't go out of business': Elon Musk says Starlink competition would benefit Indians
SpaceX CEO Elon Musk on Sunday said that competition from Starlink would "benefit Indian consumers" by offering them more choices, arguing that Reliance Industries chairman Mukesh Ambani would not go out of business even if his profits declined.
24 Pop Stars Who Proved They're Just As Successful In Business
I'm already wondering what they'll do next.
The Crew of Virtually Unknown Donors Powering the Rise of the New Left
Millions of dollars are flowing to help Democratic socialists and other progressives.
PlayStation Hardware Sales Hit Lowest Point Since 2013 in US, and PS5's Price Is the Problem
Average selling price almost an eye-watering $600
FCC considers allowing more political robocalls before midterms, including those created with AI
The Federal Communications Commission is considering a request to loosen rules on political robocalls, including those with AI-generated voices.
FCC considers allowing more political robocalls before midterms, including those created with AI
The Federal Communications Commission is considering a request to loosen rules on political robocalls, including those with AI-generated voices.
FCC considers allowing more political robocalls before midterms, including those created with AI
The Federal Communications Commission is considering a request to loosen rules on political robocalls, including those with AI-generated voices.
FCC considers allowing more political robocalls before midterms, including those created with AI
The Federal Communications Commission is considering a request to loosen rules on political robocalls, including those with AI-generated voices.
Informanté on Instagram: "Namibia urged to harness growing space science opportunities Staff Reporter NAMIBIA is positioning itself to benefit from the growing space economy through new satellite infrastructure, proposed legislation and expanded education and training opportunities, with young people urged to pursue science, technology, engineering and mathematics (STEM) careers. This was said by Dr Lisho Mundia, Deputy Executive Director for the Department of Higher Education, Training, Research and Innovation, who represented Education Minister Sanet Steenkamp at the official opening of World Space Week Namibia 2026 at the Windhoek High School Stadium on Monday. This year’s World Spac
1 likes, 0 comments - informante_news on October 10, 2026: "Namibia urged to harness growing space science opportunities Staff Reporter NAMIBIA is positioning itself to benefit from the growing space economy through new satellite infrastructure, proposed legislation and expanded education and training opportunities, with young people urged to pursue science, technology, engineering and mathematics (STEM) careers. This was said by Dr Lisho Mundia, Deputy Executive Director for the Department of Higher Education, Training, Research and Innovation, who represented Education Minister Sanet Steenkamp at the official opening of World Space Week Namibia 2026 at the Windhoek High School Stadium on Monday. This year’s World Space Week is being held under the theme “Rocket Revolution”, reflecting the transformation of space technology from the first human-made satellite launched in 1957 to modern spacecraft, satellites, space stations and missions beyond Earth. Full story: https://informante.web.na/?p=401904 Photo: National Commission on Research, Science and Technology - (NCRST)".
Spain strike first and beat the United States in Washington
The Spain women's national team, led by Sonia Bermúdez, beat the United States 2-0 in a blockbuster clash between the world champions and the Olympic champions.Blistering start from La RojaSpain quic...
Particle Engineering Takes Center Stage as Drug Formulation Science Enters Its Translational Era
The Journal of Pharmaceutical Investigation has announced a January 2027 special issue on translational advances in pharmaceutical dosage form development, covering particle engineering, solid-state control, QbD, and emerging manufacturing technologies, with submissions due June
Microsoft offers MacBook Pro owners up to $1,000 to switch to Surface Laptop Ultra
Microsoft is offering MacBook Pro owners up to $1,000 in extra cash back when they trade in their Apple laptop and preorder the new Surface Laptop Ultra. The bonus is paid in addition to the device’s normal trade-in value, as Microsoft tries to lure Apple users to its $2,599.99 RTX Spark-powered flagship.
Officials: SBA disaster loans approved for businesses affected by Walhalla fire
On Sept. 17, businesses on the block along Highway 28 between Catherine and Tugaloo streets were devastated by an early morning fire.
Elevance Health (ELV) Stock May Be Undervalued Despite 2027 Medicare Advantage Plans
Elevance Health has delivered a solid share price run recently, and that move puts a spotlight on a simple question for investors who care about fundamentals. Is the current valuation of the stock properly anchored to the earnings the business is generating today? Over the past year, Elevance Health has returned 19.2%, which puts fresh pressure on the question of whether the earnings profile can carry the current share price. The planned 2027 Medicare Advantage offerings aim to simplify...
Bishops from violence-stricken countries emphasize importance of mental health
During a press conference at the Vatican at the end of the gathering, “A Healing Presence: The Church’s Call to Mental Health Ministry,” several ...
Pet Spending Is Dropping, and Veterinarians May Need to Rethink Their Business
New AVMA data reveal 89 million dogs, 77 million cats and declining pet spending. Here's what the 2026 trends mean for veterinary practices.
When does ‘Tulsa King’ season 4 premiere? All about Dwight’s next big score
Dwight Manfredi’s empire is growing — and so are his enemies. Here’s everything we know about Sylvester Stallone’s ‘Tulsa King’ season 4, premiering this month on Paramount+.
NBA insider reveals potential Warriors' Kristaps Porzingis return timeline for unknown health issue
Kristaps Porzingis has not been to training camp after suffering an undsiclosed health issue. An NBA insider may know when the veteran center will come back.
Spider Princess 'Migali,' a MipJunior Premiere, Unpacked by Director
Ahead of the premiere, director Cédric Frémeaux spoke about the challenges of crafting this 52x11-minute series, premiering this fall in France.
Fabregas: “Roma are great, but we will do our best.”
It’s also a tough day at Como. Tomorrow, the Como side will face Gian Piero Gasperini’s Roma in the lunchtime match of Serie A’s sixth matchday, when the season resumes after the international b...
Has Elevance Health (ELV) Earned Its Discount After Medicare Updates?
Elevance Health has delivered solid gains over the past year, and fresh product updates in its Medicare business keep the story moving. The open question for anyone looking at the stock now is whether that share price is adequately backed by the company’s earnings power. With a 19.2% return over the past year, Elevance Health has rewarded holders, which puts more focus on whether that move lines up with its earnings profile. The planned 2027 Medicare Advantage offerings aim to provide more...
From BJ’s to Lululemon, retailers are trimming assortments to boost business
Retail brands are shrinking assortments to get back to healthy growth, while box stores are culling products to better curate offerings and stabilize business.
Saturday Sports: MLB playoffs; remembering the late Chicago Bears coach, Mike Ditka
NPR's Scott Simon and sports reporter Michele Steele talk about the MLB playoffs and the late Chicago Bears coach, Mike Ditka.
Titans QB Cam Ward’s QB Ranking Among NFL Starters Revealed
Cam Ward’s early struggles have raised questions about where the Tennessee Titans rookie ranks among NFL starting quarterbacks in the 2026 season. Despite entering the league with considerable expectations, the young signal-caller faces pressure to improve his consistency as Tennessee searches for a way to turn its difficult start into a more competitive campaign. Ward’s […] The post Titans QB Cam Ward’s QB Ranking Among NFL Starters Revealed appeared first on Gridiron Heroics.
Princess Diana’s Brother Offers Prince Harry and Meghan Markle a Place to Stay: ‘Rent-Free of Course’
Princess Diana‘s brother Charles Spencer is offering Prince Harry and Meghan Markle a permanent home should things get too rough where they are in the U.K., a source tells Closer. “He adores Harry and...
Arsenal star’s father insists his son is world-class
Mikel Merino continues to prove his value at Arsenal, with the midfielder delivering important performances for club and country despite often being overlooked when discussions turn to the best player...
No Celtic deal for Bakayoko, and rightly so
Contrary to rumours flying around over the last few days, Celtic will NOT be offering a contract to former French international Tiemoue Bakayoko…Tiemoue Bakayoko of AC Milan celebrates with the fans...
Amazon Small Business Event: Empowering the Next Generation and Scaling Service-Based Entrepreneurs
Join Hera Hub and Amazon for a hands-on workshop designed to help aspiring entrepreneurs and established service-based business owners bring new products to life. Amazon experts and small business owners will provide practical guidance, useful tools, and actionable next steps to launch a product and build a business with Amazon. This event is free but space is limited to 60 participants and will fill up. The event includes a light breakfast and lunch. Participants will choose from two specialized tracks based on their goals and stage of business. TRACK 1: NEXT GENERATION From Product Idea to Online Store Designed for aspiring young entrepreneurs, from junior high students through college and beyond, who have a product idea or want to explore the world of e-commerce. Amazon small business owners and Amazon experts will review topics such as: • How to develop and refine a product idea • How to set up and sell products on Amazon • What to consider when pricing, marketing, and fulfilling orders • Practical next steps for moving from idea to launch Whether participants already have a product in mind or are simply curious about entrepreneurship, this track will help them see what is possible and give them a roadmap to get started. TRACK 2: SERVICE EXPANSION Turn Your Expertise Into a Product Designed for consultants, coaches, speakers, creatives, and other service-based entrepreneurs who want to expand beyond trading time for money. Participants will explore how to transform their knowledge and expertise into tangible products such as: • Books and workbooks • Journals and planners • Card decks • Educational tools and resources Amazon small business owners will share how they identified viable product opportunities and created a product that can generate revenue beyond their one-on-one services. An Amazon expert will also review self-publishing and other ways to build a business with Amazon. By the end of the workshop, participants will leave with greater clarity, practical guidance, and a tangible next step toward launching or expanding their product-based business. The event includes a light breakfast and lunch. This event is free but space is limited to 60 participants and will fill up.
One Month at a Time: Planning for and pondering the inevitable end
Columnist Bill Lynch reluctantly turns his sights to the future -- more specifically, his own inevitable, mortal end.
Latino nonprofits start their own shops to make helping small businesses their business
Despite both a rise in costs and fears around immigration crackdowns, some Latinos are committing to championing other Latino entrepreneurs by offering access to a storefront.
Mission Lotería bets on brick-and-mortar as Latino makers face high costs
Despite both a rise in costs and fears around immigration crackdowns, some Latinos are committing to championing other Latino entrepreneurs by offering access to a storefront.
Mobile Trivia Launch Could Matter For AMC Stock And AMC Entertainment Holdings (AMC)
AMC Entertainment Holdings recently introduced AMC Movie Trivia Game Show, a free mobile app created with Hoyt Games and puzzle designer David L. Hoyt, offering daily movie-themed puzzles and thousands of trivia challenges across major app stores. The game links directly to AMC Stubs, turning loyalty membership into in-app bonuses that could deepen engagement with frequent moviegoers and digital audiences. We will now look at how AMC Entertainment Holdings' investment narrative interacts...
D.C. judge bars DOJ from gathering states’ voter lists to find noncitizens
Voting rights groups had challenged the effort, noting federal data includes errors that have led to citizens being wrongly removed from electoral rolls.
Claremont businesses lead fall community cleanup effort
Businesses are leading Claremont's annual fall cleanup effort, with volunteers from local companies gathering litter around the city.
Casino UK: How Online Gaming Became Part of Britain’s Entertainment Mainstream
The UK has always had a particular relationship with gambling. From the betting shops that became fixtures of every British high street to bingo halls that served as social hubs for working communities, wagering on outcomes has been woven into British leisure culture for generations. What changed in the past decade was not the appetite,
Look for Marlins' Heriberto Hernandez to Step Up in 2027
After smashing 25 homers this season, the emerging outfielder is entering the prime of his player
‘Avatar: Seven Havens’ review: Beloved franchise gets vibrant expansion
The sequel to "Avatar: The Last Airbender" and "The Legend of Korra," premiering Friday on Paramount+, is a worthwhile franchise addition, writes our reviewer.
Netflix’s Summer of Bummer
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Today, I’ve got a guest post from longtime friend of the newsletter, Brandon Katz. I’ve been trying to find time all summer to look at Netflix’s straight-to-streaming film slate, but between a pre-planned trip and Nielsen moving up their streaming data timeline, I’ve been swamped. So I reached out to Brandon, one of my favorite fellow analysts, to write about it. And I feel like he captured the tone and data focus of the newsletter perfectly. You can connect with Brandon on LinkedIn and Twitter. Enjoy! Don’t worry, folks. You’re in safe hands with me. To ease any anxieties about an interloper in ESG’s domain, I’ll start by stealing one of his best framing devices: headlines. Box office flops are covered in the same way the Teenage Mutant Ninja Turtles eye pizza: with cartoonish insatiability. I would know. I’m a former reporter who wrote nearly identical headlines: Yet, intentionally or not, streaming misses get treated with kids gloves, filtered through a rosy lens: In the last six years, U.S. streaming viewership has become nearly as transparent as the box office, but the data often arrives weeks later, in a number of less intuitive metrics, and with nary an official budget to be found. This plays into the Wall Street-whispering narratives major streamers have been cultivating for years. They get a pass in a way that theatrical studios simply don’t. Subscribe Netflix’s Summer Slate Not a single Netflix original film released between May and August this year opened above 20 million U.S. TV hours, per Nielsen. That benchmark usually serves as the EntStrategyGuy’s floor for a streaming hit on Netflix. None of these films enjoyed a hit-cementing single week of 20-plus million hours during their runs. Netflix’s two best films were true crime docs, Maternal Instinct (16.5 million hours) and The Crash (19.7 million), the best overall week for a film this summer. Great for most other streamers, but not necessarily what we’re used to seeing from Netflix. For an overly-dramatic comparison, Happy Gilmore 2 opened last summer to around 47 million hours (celebrity cameos, baby!). Zooming out, the picture looks even worse. In 2026, Netflix’s five biggest scripted summer films posted the lowest average (28.6 million hours) and median (28.8 million hours) eight-week viewership totals of the past four years. Now, it’s unrealistic and unfair to expect Netflix to deliver a _KPop Demon Hunters-_sized hit every year. But it’s also not ideal to see the size of their hits shrinking over the last few summers. Let’s quickly run through some of the notable summer misses. Jennifer Lopez and Brett Goldstein’s perfectly fine romcom, Office Romance, fell off the charts after 20 million hours in its first two weeks. Top films usually last for four-plus weeks. Starry titles ideally don’t decay that fast either. Homegrown star Millie Bobby Brown couldn’t prevent the snappy Enola Holmes franchise from diminishing returns. At 14.3 million U.S. hours, the third film posted roughly half of what the first two films did in their first two weeks. What’s on Netflix calculated that per-day global views were down nearly 60% from the second movie. The Whisper Man did okay with more than 36 million hours over its first four weeks. But I expected a little more juice from a film featuring Robert De Niro, Michelle Monaghan, and Adam Scott. Kevin Hart’s Ladies First collected just 11.2 million hours total across two weeks. That’s a big miss for one of Netflix’s go-to stars. Plopping into the same bucket are Sunny Sandler’s Don’t Say Good Luck (10.3 million in two weeks) and John Cena’s Little Brother (17.5 million). Meanwhile, English-language originals Color Book (June 19), In the Hand of Dante (June 24) and Heartstopper Forever (July 17) never sniffed Nielsen’s Top 10 at all, despite needing only 2 to 5 million hours to land in the top ten most weeks. (By my count, eleven English-language scripted original films released between May and August did chart). It’s only fair to mention that Swapped (1-May) posted nearly 42 million U.S. hours over five weeks (the longest Netflix original run this summer) and is currently their eighth most-watched English-language film ever worldwide. Remarkably Bright Creatures (37 million, 4 weeks) and Voicemails for Isabelle (27 million, 4 weeks) weren’t bombs either. Still, overall, I think it’s fair to say this was a quieter summer season than we’re used to seeing from the market-leader. You might not realize that given the language commonly used in public analysis. The Twist Despite the starkly black-and-white tone of the coverage, here’s the twist: when many box office bombs arrive on streaming, their viewership looks a whole lot like many of Netflix’s supposedly successful summer releases. Hmm, where have we heard that one before? Masters of the Universe topped out at $65 million stateside against a $170 million budget_._ I’ll admit, Skeletor ripping sleeveless curls as a gym bro and bodyslamming Adam’s co-workers was funny. But, much to the chagrin of my bank account, my laughter doesn’t launch franchises. Yet the He-Man reboot opened to 19.6 million hours (from a Wednesday five-day opening instead of just one weekend), on par with Hoppers on Disney+ (19.4 million). It put up nearly 47 million hours over its first six weeks, bigger than all of Netflix’s summer releases. Pretty darn healthy and likely to land among the 25 most-watched movies on streaming this year. Sticking with Amazon, The Sheep Detectives just barely broke even at the box office with $133 million worldwide (and only $66 million domestic). I never expected cloven-hooved, cud-chewing mammals to be able to bring me to tears. Yet that’s exactly how I found myself at the end of this surprisingly affecting movie (#NoShame). It was likely the unexpected quality in a family-friendly film that powered its streaming over-performance. Sheep Detectives delivered a solid run for Prime video netting 26.2 million hours! How about franchise IP? Star Wars: The Mandalorian & Grogu had the lowest opening ($81 million) and lowest-grossing Disney-era live-action Star Wars film ($178 million domestic). One day before release, its Heat score (19.8%)—audiences who list their interest as a 7/7—fell behind blockbusters Wicked (21%), Superman (23%), Fantastic Four: First Steps (23%), Michael (23%), Toy Story 5 (26%) and Avatar: Fire and Ash (27%), according to Greenlight Analytics. The urgent enthusiasm just wasn’t there. On streaming, Mando opened to weeks of 12.1 million, 6.1 million and 2.7 million hours (21 million total) over its first three frames. Not the numbers Lucasfilm was hoping for nor the numbers of a streaming hit. But they’re in the same vicinity as some Netflix summer releases with $345 million at the global box office to offset a smidgen of the pain. Final Thoughts So why oh why does this nuance gap exist? Four key reasons: Data Literacy: A “$100 million opening” just makes sense. After decades of box office reporting, even casual movie fans are well-versed in the benchmarks of hits and home runs. There’s an immediate shorthand. But “16.5 million” hours doesn’t land nearly as cleanly. Despite leaps of progress, the streaming ratings era is still in its infancy compared to theatrical. The EntStrategyGuy and I met thanks to a late 2010s group chat of data nerds hungry to find a shred of certainty in nebulous streaming performance. I’m not surprised to see “No. 1 on Netflix” still getting misconstrued out in the wild. Timing: By Friday morning, we have the box office’s Thursday night previews totaled, allowing us to better project the weekend’s expectations. From there, ticket sales are reported daily. By Sunday, the film’s fate is usually finalized, at least in terms of public perception. In streaming, Nielsen recently improved its delay to…two weeks. The medium isn’t forced to contend with instant gratification as harshly. Financials: Theatrical film budgets are a mere Google away. Profit and loss is calculated in the cold and unforgiving naked light of day for all to see. But finding the vast majority of streaming exclusive movie budgets requires the forensic investigation skills of a Criminal Minds detective. Also, it’s very difficult to calculate how much revenue/value a straight-to-streaming films provides a streamer. This is why there are so few stories about streaming original movies “losing X amount of money”. On top of that, marketing budgets are far greater for theatrical movies than streaming exclusive movies, which leads to earlier and better awareness. This then translates to a wider pool of potential interest. Narrative Control: Netflix is the only major streaming service to publish weekly first-hand viewership data and annual engagement reports. Naturally, some headlines borrow their first-hand framing**.** Other streamers benefit from their comparative lack of transparency. They may occasionally announce vague performance platitudes such as Apple TV’s Mayday becoming its “biggest film debut on the platform to date over its first 18 days,” and that it ranked No. 1 with left-handed viewers in its first weekend. (Fine, I made up that second one). But, for the most part, they keep first-hand viewership shrouded in mystery to avoid bad press. Especially for outlets that demand multiple articles per day from their writers, it’s an easy (and understandable) way for some reporters to hit their daily article quota by just repeating what the streamers have told them. TL:DR version: Streaming-exclusive movies are asked to do different things than theatrical movies, but that doesn’t mean they should escape judgment. Both still need to draw enough eyeballs to justify their cost within the proper performance contexts. The more cleanly we can inject a little nuance into streaming analysis, the better we’ll understand the audience and content trends that drive this industry. And that’s what all of this is really about: knowing what audiences actually want! Brandon Katz is the Director of Insights & Content Strategy at Greenlight Analytics where he focuses on evaluating the ever-fluid media landscape to unearth understanding, opportunity and value. Greenlight Analytics is the entertainment intelligence consulting company redefining how Hollywood finds, understands, and activates audiences. Prior to joining Greenlight Analytics, he served as the senior entertainment industry strategist at Parrot Analytics, and as a full-time entertainment industry reporter covering the Xs and Os of Hollywood, most notably with TheWrap and the Observer.
mherst Public Health Department Hosting Vaccine Clinic
AMHERST, MA – The Town of Amherst Public Health Department will be hosting a vaccine clinic offering Flu and COVID shots on Thursday, October 22 from 4:00 to 6:00 pm at the Bangs Community Center (70 Boltwood Walk). Register here or by going to: northamptonma.gov/2219/vax Registration is highly recommended as there is limited walk-in availability. Vaccines are available for all Massachusetts residents ages 6
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