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UK fish fossil sat sealed since the Carboniferous, and its brain tissue is still helping science
The specimen also followed an unusual path into the scientific record.
‘Growing by the day’: Midwifery health care expanding across Pittsburgh area
Allegheny Health Network is expanding its Nurse Midwife Services with a newly opened office in Penn Hills. As the practice grows, providers are working to educate patients about what modern-day midwives do. A “midwife” doesn’t have one specific definition, which is why there are misconceptions about what they do. At
Mitch McConnell mystery deepens as health questions remain unanswered
Senator’s office has released only sparse details about hospital stay, leaving fevered speculation to fill vacuum
Trump budget cuts to science would be a disaster for Lancaster County farmers and all of us [column]
For generations, Americans of all political persuasions understood the fundamental importance of science in shaping U.S. prominence in nearly every aspect of our lives.
UK police release man arrested over killing of former politician Ann Widdecombe
LONDON (AP) — British police on Saturday released a 26-year-old man they arrested as a suspect in the killing of Ann Widdecombe, a former British member of Parliament and reality TV contestant.
Typology Of AI-Based Therapy Micro-Bursts Reveals How People Lean Into Chatbots For Mental Health Advice
I've previously defined AI-based therapy micro-bursts, which is how people tend to use AI for mental health advice. Now, here's my typology. An AI Insider scoop.
Yankees Draft Buzz Points to ‘Advanced’ High School Hitter
The Yankees are increasingly being linked to an advanced high school hitter in the MLB Draft. Here's why the prospect could be headed to the Bronx. The post Yankees Draft Buzz Points to ‘Advanced’ High School Hitter appeared first on HEAVY.
Why new BBC series Evolution is a giant leap forward for science on TV
Adam Rutherford salutes a show that finally links the spectacle of natural history with the science that explains it
EAST TEXAS POLITICS: Reps. Hefner & Harris weigh in on East Texas groundwater fight
State Rep. Cole Hefner, R-Mount Pleasant, discusses efforts to create a new regional groundwater conservation district. Holland asks Hefner about the process, how the district would be funded and his response to those who worry about adding another layer of bureaucracy and regulation. Hefner also reacts to Gov. Greg Abbott calling for a ban on data centers in rural neighborhoods and whether he thinks a special session should be called to create new legislation related to data centers.
Nominate a local Las Vegas business for the Perspective Awards before July 31
Channel 13 and the Las Vegas Global Economic Alliance are teaming up to recognize local businesses at the Perspective Awards Dinner.
Cyclospora in Kids: Symptoms, Produce Safety & Prevention Tips - CHOC
Cyclospora outbreaks are in the news. A Rady Children’s infectious disease specialist explains symptoms in kids, when to call the doctor and how to wash produce safely.
Fears erupt over Iran’s desire to kill Trump
A reported new threat by Iran to assassinate President Trump served as a reminder this week of the risk that the hard-line Tehran regime poses to him, especially as a tenuous ceasefire between the …
\'90s R&B act will headline Celebrate Lancaster in August
Fans of '90s R&B will have special reason to check out Celebrate Lancaster this year.
This \'90s R&B act will headline Celebrate Lancaster in August
Fans of '90s R&B will have special reason to check out Celebrate Lancaster this year.
A demand for debates and Trump on voting: CT Politics news
Plus: Fazio's energy plan, CSCU chancellor investigation, a Sikorsky helipad at the White House and Chris Murphy on special education.
Judge rules Washington health inspectors can enter ICE facility facing 3,500+ complaints, gov announces
A federal judge in Washington ruled in favor of the state on Thursday, ruling that state health inspectors can enter a Tacoma immigration facility.
Google's SensorFM Reveals Where AI Takes Wearable Health
Google's trillion-minute SensorFM data shows wearables shifting from raw metrics to AI health agents, a trend already reshaping Whoop and Oura.
Federal judge orders Tacoma ICE center to allow health and safety inspections
A federal judge has ordered the immigration detention center in Tacoma to allow Washington state officials access to conduct health and safety inspections.
East Austin business staff ‘frustrated’ by repeat thefts, burglaries
“The investigation determined that the burglary occurred around 4 a.m. after a suspect shattered the glass of the business’s east-side double doors to gain entry,” APD said. ̶…
Joe Klein: At 80, Here’s What I’ve Learned About Politics—and Life
I am 80 years old, this year of our 250th anniversary, and I find myself a cliché. My life has been a common political journey, from left to center. I recently took the Pew Research Center’s “political typology” test and found that I was a “pragmatic and polite conservative,” which seemed a rather abstruse basket: A politically mixed (though Republican-tilting) group, they lean conservative on economics and the role of government, while tilting more liberal on issues related to race and foreign policy. They prize civility and cooperation in politics. Well, that sounds pretty mushy—and I find it hard to square with the strong opinions I have on many issues. I’ve voted for Democrats in federal elections, but I grow more Republican the closer I get to local politics. Democrats, I’ve found, simply aren’t very good at running things, especially school systems, where they are in the thrall of the teachers unions. My friends joke about my obsession with the unions. They know all my lines. If industrial unions are organized against the power of capital, who are the public employees organized against? But enough of that. I’ve ranted that rant too often, and my political journey has been more complicated than that one issue. It has been empirical, based on actual experience—on a lifetime of reporting and a lot of reading. An early example: I was a journalist with the underground press in Boston at the turn of the 1970s and considered myself a member of the antiwar and civil rights movements. The first big issue I covered was busing to achieve school integration. Yes, the white bigots were disgusting. But I couldn’t find any black parents who favored the plan to bus their children to schools outside their neighborhoods either. Black activists and politicians—and white liberals—were gung ho, but not actual parents of black kids in school. Busing was a form of social engineering imposed from on high, by a judge—W. Arthur Garrity—who lived in a wealthy liberal suburb. Wealthy liberal suburbs were not affected by his plan, of course. I began to see that there were limits to what government could do, especially when it came to changing a society’s culture.
What the Politics of Tears Means for Iran’s Future
Khamenei’s Funeral Lays Bare the Regime’s Reliance on Spectacle over Genuine Loyalty
Police in UK arrest suspect in killing of former Parliament member Ann Widdecombe
The killing was not believed to be an act of terror and there was no information to suggest it was politically motivated, Devon and Cornwall Police Assistant Chief Constable Matt Longman said.
Man beaten to death outside Las Vegas business, two suspects at large
Authorities say they are looking for two people who beat a man to death outside a Las Vegas business on Thursday.
Judge sides with WA, will permit health inspections at Tacoma detention facility
The state’s move to permit inspections was partly prompted by more than 3,500 complaints from detainees regarding conditions at the facility, which describe a pattern of alleged neglect and unsanitary environments.
What S.Pellegrino’s Dinner Dialogues Teaches Every Business About Premium Brands
How S.Pellegrino’s Dinner Dialogues campaign reveals the future of consumer psychology, human connection and brand value in the AI era.
Spotify will let you fine-tune your weekly Release Radar playlist
Focus on a specific genre, new artists, and more.
CT chief justice aims to pilot ‘behavioral health court’ in New Haven
The task force includes doctors, law enforcement, educators and addiction treatment specialists who will shape how the court works.
Motorola has the chance to do something special with the Edge 70 Max, so why am I skeptical?
Following the Signature, Razr Fold, and Edge (2026), Motorola is preparing to release yet another very promising device... that's unlikely to ever achieve its true potential.
Building a Better CB Stat
Welcome to Steelers Morning Rush, our new daily short-form podcast with Alan Saunders, giving a longer perspective on a single […] This article originally appeared on Steelers Now: Building a Better CB Stat | Steelers Morning Rush
CMS Releases Medicare Home Health Payment Proposed Rule for 2027
The Centers for Medicare & Medicaid Services (CMS) recently released a proposed rule updating the Home Health (HH) Prospective Payment System (PPS) for calendar year (CY) 2027.
MAGA's attack on science is even worse than it looks
In my post on America’s 250-year anniversary, I argued that respect for the individual was the “secret sauce” in the U.S.’ long-lasting preeminence among nations. But it was certainly not the only factor. There were plenty of institutional innovations that helped the U.S. stay on top — economically, militarily, and in terms of the attractiveness of its society. One of these was American science. Today we take things like the modern research university, government grants for science, public-to-private research spinoffs, etc. for granted, but a lot of that infrastructure wasn’t there before World War 2. It was either invented or scaled up massively by the U.S. government in the postwar period, led by far-sighted scientist-bureaucrats like Vannevar Bush (pictured above). If you want to read about this history, a good place to start would be Jonathan Gruber and Simon Johnson’s excellent book Jump-Starting America. Those scientific institutions didn’t exist in a vacuum, however. They were backed by the U.S. government’s abiding faith in the power of science — and, even more fundamentally, by deep popular trust in the scientific enterprise. Science gave us radar and the atom bomb in wartime, and in peacetime it gave us plastics, vaccines, cheap food, and a thousand other things that made our lives easier. Science was also the driver behind American industry — chemicals, aerospace, telecommunications, computers, electronics, and so on. We owed science our jobs, our livelihoods, our comfortable living standards, and our greatness and power as a nation. It’s little wonder that both political parties, even as they fought viciously over other issues, were steadfast in their support of science. For a long time, the only people who distrusted science were a hippie fringe on the left who disliked modernity (or thought they did, anyway), who also disliked American industry and American power, and who subscribed to an early version of degrowth environmentalism. America’s scientific enterprise is still strong, especially compared to the systems in Europe, Japan, Korea, and other developed countries. It has lost a lot of ground to China in a relative sense, but a lot of that is because of China’s incredible growth; as China has poured untold amounts of money and talent into its research labs, spending and output have overtaken the U.S. by some measures. There are a few ways in which China’s rise creates problems for American science — for example, top scientists can choose to work in China instead of in the U.S. — and of course there’s the concern that China’s technological strength will help its military to reign supreme. But overall, China’s rise in science should be good for American science, since American scientists can use Chinese discoveries for free and build on them. The much bigger problem is that the scientific enterprise America built during and after World War 2 is now being threatened with absolute decline. The biggest problem, of course, is that much of the country — the Republican half — has basically lost faith in the scientific enterprise. To what degree this loss of faith is justified is an open question, and deserves to be discussed openly. But the larger point — that the system that powered American dominance is under threat — is true either way. Most Americans still trust science, but MAGA Republicans don’t There’s a myth, popular in right-wing circles, that scientists have lost the trust of regular Americans — either due to the increasingly left-wing composition of academic departments, or to misbehavior during Covid, or to DEI-related research taking over science, etc. This also fits with a wider narrative that Americans are losing trust in all of our institutions. But it just isn’t true. Poll after poll shows that on the whole, Americans still trust scientists and want to spend more on science. For example, here’s a Pew poll from late 2025 showing that although about a fifth of Republicans did lose confidence in science in 2020, two thirds still have at least “a fair amount” of confidence: That same poll found that scientists are among America’s most trusted groups — even better trusted than the military! In fact, Americans trust scientists more than people in most other countries do. Other polls show that although Republican trust in science has dropped somewhat, Republican support for spending more on science remains very strong: A Pew poll in 2023 found the exact same thing: So when MAGA types tell you about scientists losing their credibility, or a drop in trust in science, they’re only talking about themselves. Whatever left-wing politicization of science happened during the Biden administration — and there was definitely some of that — it was not enough to make most Republicans lose faith in the scientific enterprise, or favor research cuts in order to purge unwanted ideology from the system. That doesn’t mean I think progressives should continue down the path of politicizing scientific research. They should not, and Biden made real missteps in this area. Objectivity clearly matters for public trust of science in the long term. But as of right now, there’s no crisis of trust in science, except among the smallish minority of people who are running around screaming that there’s a crisis of trust in science. But despite science’s overwhelming popularity and public trust, Trump and his administration are launching an unprecedented and devastating attack on American science — cutting funding, and forcing science projects to undergo ideological review by government commissars. Trump’s comprehensive attack on science
What you need to know about the cyclosporiasis outbreak
A foodborne parasitic infection has health officials urging people and restaurants to take special care with food safety.
‘Palworld 1.0’ Is Putting Up Enormous Steam Player Numbers At Launch
Palworld, the former viral sensation, has just launched its 1.0 version, and it has shown it still has a huge audience eager to play.
Not too late for Rimmon Heights Block Party entertainment sponsorship
The annual Rimmon Heights Block Party is coming soon, but there is still time to specifically sponsor some of this year’s main entertainers.
This Is A Drill: Scenario Planning That Drives Business Agility
CFOs can use scenario planning, AI-enabled data and "break-glass-in-case" playbooks to sharpen strategy, manage risk and build agility for uncertain futures.
Video Footage Shows McConnell Taken By Ambulance—As Pressure For Health Update Grows Ahead Of Senate’s Return Monday
The Senate returns from recess Monday, nearly a month after McConnell was hospitalized on June 14.
FCC Approves Reflect Orbital's Space Mirror Satellite That Astronomers Hate
The FCC says the most controversial aspect of Reflect Orbital's Earendil-1 satellite, its giant mirror, falls outside its authority since the regulator mainly focuses on radio spectrum.
iPhone Ultra battery details allegedly revealed in new leak
As we approach the official announcement of Apple’s iPhone Ultra in September, more specs continue to leak. A new rumor...
New sodium metal battery design charges in just 4 minutes and retains its capacity for years
Chinese researchers say they have overcome one of the trickiest problems of battery chemistry by developing a special gel.
IS YOUR BUSINESS SIGNAGE ADA COMPLIANT? A PLAIN-LANGUAGE GUIDE FROM FASTSIGNS
Many business owners assume their signage is compliant simply because it looks professional. In reality, the Americans with Disabilities Act (ADA) sets specific, measurable standards for text height, contrast, braille placement and mounting location, and that's why FASTSIGNS®, a global leader in custom sign and visual graphics solutions, has published a plain-language guide so business owners can quickly check whether their existing signage meets these requirements.
This common pesticide may be quietly wiping out future bumblebees
A next-generation pesticide designed to kill crop pests may also be interfering with the reproductive health of bumblebees. Researchers discovered that low-dose exposure to sulfoxaflor changed gene activity, especially in tissues involved in reproduction, raising concerns about long-term impacts on bee populations. Because pollinators are essential for about one-third of the world's food production, finding ways to protect them while controlling pests has become increasingly important.
National Guard shooting suspect in 'dire,' 'self-inflicted' health condition after refusing to eat: filing
Rahmanullah Lakanwal's condition is called "dire" after the D.C. shooting suspect refused food and water, forcing emergency hospitalization.
The MAGA Party Is Over
Small crowds, algae in the reflecting pool, a White House under construction. What is Trumpism without spectacle?
The nation’s cartoonists on the week in politics
Every week political cartoonists throughout the country and across the political spectrum apply their ink-stained skills to capture the foibles, memes, hypocrisies and other head-slapping events in the world of politics. The fruits of these labors are hundreds of cartoons that entertain and enrage readers of all political stripes. Here's an offering of the best of this week's crop, picked fresh off the Toonosphere. Edited by Matt Wuerker.
Ebola death toll reaches 600, as new cases suspected in other parts of Congo
New suspected cases of Ebola have been reported in parts of Congo that were previously unaffected, the government said, signaling the continued spread of the disease beyond the epicenter in Ituri.
Australia's huntsman fastest spider on record, new study suggests
A species of huntsman spider found in Queensland is the fastest mover out of more than 250 spider species analysed in a new study.
WA can inspect Tacoma immigration detention center, judge rules
The Northwest's largest ICE processing center in Tacoma has received over 3,500 complaints and prevented health inspections from the state.
How AI changes the rules of engagement for sports viewers
Spectators will see more opportunity to move from pricey subscriptions and rigid schedules to more personalised feeds
Parkview hires former Community Health exec to help guide central Indiana expansion
In his new job, Dr. Ram Yeletti will focus on expanding Parkview’s specialty care services and physician network in its new markets.
Fourth suspect arrested in April shooting at Howard Street business
Evanston police have arrested a fourth man in connection with the April 21 shooting at Howard Street and Custer Avenue. He is now charged with a felony
FCC Approves Reflect Orbital's Space Mirror Satellite That Astronomers Hate
The FCC says the most controversial aspect of Reflect Orbital's Earendil-1 satellite, the giant mirror, falls out of its authority since the regulator mainly focuses on radio spectrum.
Arkansas small business owners detail plans for growth, investment
U.S. Bank's fourth annual Small Business Perspective survey, released at the end of June, highlighted the resilience of Gen Z business owners and the industry's technology-driven future.
Rockies Reacts Results: Let the draft speculation begin!
Will the Rockies select Liam Peterson or someone else 10th overall?
A Japanese Hi-Fi Specialist Just Gave Audiophiles a New Reason to Get Excited
The brand is calling these open-back monitors one of its "most ambitious headphone projects to date."
Sens. Fetterman (D) and McCormick (R) form rare bipartisan fundraising committee
The unusual cross-party fundraising committee comes amid speculation that Republicans are courting John Fetterman, who has said he has no plans to switch parties.
Best of Santa Cruz County entertainment, arts & food events this weekend, July 9-12
With the weekend nearly here, check out things to do around Santa Cruz County with a recommendation from Lily Belli and a specially curated list from Lookout's BOLO events calendar.
Two arrested in Gouverneur business theft; suspect found hiding under blankets
Two people have been arrested in connection with the theft of nearly $4,500 worth of merchandise from a Gouverneur business.
Online Sports Bettors 15 Times More Likely To Miss Bill Payments Than In-Person Gamblers, Report Says
Online sports bettors report more financial harm than those who only gamble in person.
Road of Legends Day 5: All Five-Star Raids, Primal Raids , Bonuses and Guides
Road of Legends is a stacked week of Legendary raids, Mega Raids, event bonuses, Special Backgrounds, Adventure Effects, and a new GO Pass. Running from July 6, 2026, at 12:01 a.m. to July 10, 2026, at 11:59 p.m. local time, Road of Legends is a final prep event before GO Fest Global weekend. Trainers will […]
Erling Haaland jokes after getting special Google World Cup treatment
Erling Haaland, who led the Viking Row celebration after the win against Brazil, has now earned a tribute from Google.
WATCH: Dem gov mocked for criticizing ‘tribal’ politics amid redistricting push: ‘Hypocrisy knows no bounds’
Gov. Wes Moore faces hypocrisy accusations over his July 4th speech criticizing tribalism while pushing a special session to redistrict Rep. Andy Harris.
2027 NFL Draft Summer Scouting Report: Arch Manning, QB, Texas
Arch Manning is a highly talked about quarterback prospect for good reason as even we were torn on how to feel about him heading into 2026.
Samsung said to discontinue its Galaxy Z Flip lineup after the Flip8
It might be for real this time. According to a Chinese tipster with a solid track record, especially when it comes to Samsung-related leaks, the company...
Why Small Businesses Aren’t Hiring: They Can’t Find Qualified Workers
Employers told the NFIB they're having trouble finding workers. But experts say economic conditions, including tariffs and fuel costs, may also be making them pickier.
New York attorney general files lawsuit against makers of PFAS chemicals
The lawsuit alleges that the companies that make PFAS chemicals knew about their toxic characteristics and continued to make and sell them.
Paylocity makes another acquisition to expand AI tools
Paylocity, a Schaumburg-based specialist in online payroll and human services tools, is expanding its artificial intelligence capabilities with an acquisition announced today.
The Science Of Storytelling—10 Tips For Turning Complexity Into Compelling Narratives
10 field-tested, science-backed principles to turn complex science, health and technology initiatives into engaging stories people can understand, remember and share
Fort Bend County Fair Announces 2026 Entertainment Lineup Featuring Sawyer Brown, Pat Green
ROSENBERG, Texas (Covering Katy News) — The Fort Bend County Fair has announced its entertainment lineup for its 90th annual celebration, featuring a mix of Texas country stars, Tejano favorites and nationally recognized performers during Championship BBQ Weekend and the fair's 10-day run. The 2026 Fort Bend County Fair begins with Championship BBQ Weekend on Sept. 18-19, followed by the fair Sept. 25 through Oct. 4. The entertainment schedule opens Friday, Sept. 18, with Tejano group Los Morales, followed by Texas country artist Cole Phillips on Saturday, Sept. 19. Phillips has gained attention for his traditional country sound influenced by classic honky-tonk music. The fair officially opens Friday, Sept. 25, with Tyce Delk, a New Mexico native whose touring schedule has expanded across the country. Country music veterans Sawyer Brown will headline Saturday, Sept. 26. The band, whose career spans more than four decades, remains known for hits including "Some Girls Do," "The Race Is On" and "Thank God for You." Go Tejano Day on Sunday, Sept. 27, will feature Prófugos de Nuevo León, along with performances by Los Rinches and Grupo Zenio. The second week of the fair begins Wednesday, Sept. 30, with Bellville singer-songwriter David Lewis, a recent Texas Country Music Association Male Artist of the Year nominee. Oklahoma Red Dirt artist Josh Meloy will perform Thursday, Oct. 1. Texas country star Pat Green returns to the Fort Bend County Fair stage Friday, Oct. 2. Green, whose career includes three Grammy Award nominations, has sold more than 2 million albums and amassed more than 200 million career streams. He is best known for songs including "Wave on Wave" and "Carry On." Country newcomer Vincent Mason will perform Saturday, Oct. 3. Mason has accumulated more than 500 million career streams and was recently nominated for Academy of Country Music New Male Artist of the Year. The fair concludes Sunday, Oct. 4, with Texas music legend Gary P. Nunn, whose "London Homesick Blues" remains one of the state's most recognizable songs. Weekend visitors also can enjoy performances on Music Row by J Paul Jr. & the Zydeco Nubreeds, Southern County Line, Los Rangerz and Horizon. The Fort Bend County Fair Association, a nonprofit organization, supports youth, agriculture and education. According to the association, it has awarded more than $2 million in scholarships during the past decade and generated $1.4 million through its 2025 youth auctions. Tickets go on sale at 10 a.m. Friday, July 10. Guests are encouraged to purchase tickets in advance and select the specific day they plan to attend, as tickets are valid only for the date purchased. Admission includes entry to the fairgrounds, access to the carnival, shopping, exhibits, food vendors and, when scheduled, admission to the rodeo and that day's concert. Season passes and single-day tickets will be available. For tickets and additional information, visit fortbendcountyfair.com or call the Fair Office at 281-342-6171. The address of the Fairgrounds is 4310 Texas 36 S in Rosenberg. 2026 Fort Bend County Fair Entertainment Schedule Championship BBQ Weekend Friday, Sept. 18: Los Morales Saturday, Sept. 19: Cole Phillips Fair Entertainment Friday, Sept. 25: Tyce Delk Saturday, Sept. 26: Sawyer Brown Sunday, Sept. 27 (Go Tejano Day): Prófugos de Nuevo León, Los Rinches and Grupo Zenio Wednesday, Sept. 30: David Lewis Thursday, Oct. 1: Josh Meloy Friday, Oct. 2: Pat Green Saturday, Oct. 3: Vincent Mason Sunday, Oct. 4: Gary P. Nunn × Expand FBCF Fort Bend County Fair 2026 Artist Lineup
Office Politics: Five Things Coworkers Say And What They Mean
Your coworkers are not saying what they mean. These five office politics phrases reveal what is really happening beneath the surface before it costs you your career.
The Most Likely Return To ‘Destiny’ Is A ‘Destiny 1’ Remake
Destiny 2 is dead, but the most logical way for Destiny to live on would be in the form of a Sony-greenlit Destiny 1 remake.
Patrick Dempsey says he's not running for Senate in Maine as Democrats weigh a replacement
The “Grey’s Anatomy” star quashed speculation that he was among those being considered to replace embattled Democratic nominee Graham Platner.
Rumored iPhone 18 Pro Max specs point to Apple’s heaviest iPhone in years
A new report suggests that Apple’s next flagship could also be its heaviest iPhone in years. Here are the details.
Special Olympics Wyoming to Host Summer Sports Classic in Casper
CASPER, Wyo. — Special Olympics Wyoming will host its annual Summer Sports Classic in Casper on July 31 through Aug. 1, bringing athletes from across the
The Reality Of Xbox’s Plans For ‘Fallout,’ ‘Elder Scrolls,’ ‘Halo’ And More
Xbox will get a new Fallout game earlier than expected, but for this and other series, the reality of the future remains somewhat stark.
How to Bring More Data Science to YouTube and Creator Media
I am constantly writing about the challenge facing agencies and brands when in comes to YouTube. Is it TV? Social video? Search? Commerce? Do you fund it from all of those respective budgets, and measure it using all their respective metrics? Sean Odlum, Chief Product Officer at Tinuiti, says it may not make sense to try and “bucket'“ YouTube. “You kinda gotta treat it as its own thing,” he said. “Years ago, we had debates [along the lines of] ‘what is this?’ Ultimately we decided, it’s YouTube. It is hard to categorize because it is so protean.” Which ultimately means that almost every part of a media department or marketing group will likely touch YouTube in some fashion. And that it probably needs its own sets of metrics and measurement tools. At Tinuiti, that need has led the agency to develop the YouTube Intelligence Suite, which aims to help brands optimize YouTube campaigns while using all the traditional marketing tools they are used to, such as MMMs. “I wouldn’t say there is a YouTube playbook,” Odlum said. “[For media planners] there is this vast bubbling ocean, so where do you start?’ A lot of brands and agencies struggle.” “You don’t want to just brute-force it—spray dollars everywhere and eventually learn. You want to start intelligently and then learn iteratively.” The problem, Odlum and his team have found, is that “brands have largely defaulted into demand generation campaigns because they’re easier to measure.” However, “you can really build your own content ecosystem around these trusted experts.” Check out the full interview here: Thanks for reading Next in Media! Subscribe for free to receive new posts and support my work. Subscribe
Revere uses opioid settlement money to enlist businesses in the fight against overdoses
A special program sends nurses who contract with the city to businesses including stores, restaurants, gas stations, barbershops and banks to train workers on how to use the overdose-reversal drug naloxone.
5 Ways Small Businesses Can Profit From America's Staycation Summer
Consumers enjoying a “staycation” aren't necessarily spending less; they’re looking to spend differently and locally. Here's how small businesses can tap in.
'Proper season' at Celtic excites Oxlade-Chamberlain
Alex Oxlade-Chamberlain says he is relishing the prospect of a "proper season" at Celtic after agreeing to stay on with the Scottish champions. The 32-year-old former Arsenal and Liverpool midfielder initially joined Martin O'Neill's side on a short-term deal in February. Having been out of action for nine months, Oxlade-Chamberlain played 550 minutes over 12 appearances, scoring twice.
‘A special place to be’: Fussell’s in Dickson celebrates 90 years in business
On North Main Street in Dickson, it may look like a men’s clothing store, but you’re stepping into nearly 90 years of local history.
MLS’ Newest Billionaire Owner Thinks Investors Can Do Better Than Buying A Sports Team
Months after spending hundreds of millions of his own cash to buy Sporting Kansas City, wealth advisor Peter Mallouk says he still prefers stocks as an investment.
Maine Democrats plan convention to replace Platner
The Maine Democratic Party has voted to hold a convention now that Graham Platner has announced he'll drop out of the U.S. Senate race.
UK populist leader's election gamble backfires as his only opponent is a trash can
A gamble by UK populist leader Nigel Farage to resign as MP and trigger a snap special election has resulted in a race where his only opponent is a trash can.
Exclusive: Epstein survivors say his former assistant Lesley Groff lied to Congress about key details
Multiple Epstein victims told CNN they took issue with multiple aspects of Groff’s recent testimony to lawmakers.
How Air Pollution Impacts Other Aspects Of Human Health, Not Just Lungs
A recent study by the World Heart Foundation (WHF) highlighted the links between air pollution and congenital heart disease, which is sometimes known as CHD.
Space images have found a 5,000-mile seaweed belt across the Atlantic: Scientists say it can clog beaches and create public health problems
Seaweed is no longer just an aquatic flora, it has now transformed into a nuisance, especially for scientists. Sargassum, a genus of brown macroalgae that was once largely confined to the Sargasso Sea has evolved into the Great Atlantic Sargassum Belt that stretches across 5,000 miles.
AHA itemizes ‘immediately addressable’ aspects of affordability
The American Hospital Association is banging the drum on healthcare affordability.
SKF eyes role in humanoid robotics business
SKF is looking to work its way into the expanding Chinese robotics market with a recently announced agreement with Leaderdrive (LD), a global manufacturer specializing in precision robotic components. The companies are working together on a venture in China focused on high-precision transmission components for robot joints. SKF officials said the investment is a step […]
Yoshi's New Switch 2 Game Is Getting A Demo On The Nintendo eShop
Here's what you can "egg-spect"
Downtown Bend Business Association leader resigns
Rachel O’Rourke, the leader of a prominent downtown Bend business group, announced plans this month to step away from her role amid a period of major upheaval for the organization. Days before the resignation went public, the Downtown Bend Business Association also announced it would redo the process for a recent board of directors election. The turmoil comes after discussions over the prospect of paid parking were met with fierce pushback from […]
Dinos take over ‘Mad Science’ show at Topeka library
Blockbuster Wednesday is a free science-based family show held every week. Wednesday’s show had a special focus on dinosaurs and the period they lived in.
Huntsville murder suspect tracked to local business after deadly shooting
He currently awaits trial with no bond.
Thai Tycoon Revamps Property Business To Unleash Growth
Panote Sirivadhanabhakdi, son of liquor tycoon Charoen Sirivadhanabhakdi, has been making moves to revamp the family’s real estate portfolio held by Singapore-listed Frasers Property.
GOP leaders tried to quell McConnell health questions. It’s not working
As online speculation swirls over Sen. Mitch McConnell’s hospitalization and scant public updates from his staff, the Kentucky Republican’s top allies spoke up this week, insisting he remains alert. But those assurances have done little to quash demands for proof of life, including from the state’s governor. The episode has reignited a debate over lawmakers’ […]
Radiologist and Maine health providers ask judge to dismiss couple’s lawsuit
The couple say MaineHealth, Spectrum Healthcare Partners and a radiologist failed to diagnose a blood clot that led Jeffrey Sayward to experience a disabling stroke.
Shopping for same groceries at Walmart, Kroger, Amazon: Winner, prices
I brought the same shopping list to Walmart, Kroger, and Amazon to see which has the best grocery prices, especially amid Walmart's rollbacks.
Sam Altman arson suspect remains in custody as mental health report filed
A mental health evaluation report found Daniel Moreno Gama eligible for mental health diversion.
New ‘Fallout’ Game Reportedly Coming From Obsidian, ‘Avowed 2’ Cancelled
Obsidian has reportedly cancelled a sequel to Avowed, and will instead work on a new Fallout game under the direction of Fallout New Vegas’ Josh Sawyer.
Kentucky Gov. Andy Beshear Demands Health Update on Mitch McConnell
Senator Mitch McConnell has been hospitalized since June 14. Speculation about his health has spread in recent days.
Two Baltimore men charged in Howard County armed robberies that targeted business owners
Howard County police charged two suspects in connection with three armed robberies that took place in June. The targets of these robberies were the homes of loc
Court dedicated to behavioral health may be coming to New Haven
NEW HAVEN, Conn. (WTNH) — An initiative is underway to establish a specialized court dedicated to behavioral health in New Haven, according to a Wednesday release by the state’s chief justice…