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Bank of America and Carolina Panthers Extend Naming Rights for Bank of America Stadium, Reinforcing Long-Term Commitment to Charlotte and the Carolinas
Tepper Sports & Entertainment showcases fan-focused enhancements in new renderings and increases private investment, bringing the total project to more than $1.3 billion
After Apartheid: South Africa's New Politics of Belonging
Anti-immigrant sentiment threatens to upend South Africa's inclusive democracy.
A Florida pastor is suing OpenAI over ChatGPT health advice that nearly killed him
Scott Winters claims ChatGPT discouraged him from seeking care for six weeks as blood clots developed, exploiting his religious beliefs along the way
Why Republicans are joining the fight against money in politics
Long assumed to be an issue exclusively of the left, it is a top issue of concern among Republican voters.
Cricket gets a political makeover in Modi’s India
The sport that long helped unite the region is now governed by the politics of the day.
Can a Madison summer camp get teens interested in science careers?
After two decades of hosting a camp, researchers at UW-Madison’s Morgridge Institute are evaluating the program's long-term impact.
Once the ‘Worldwide Leader in Sports,’ ESPN’s latest layoffs cement its new identity
ESPN is still a destination spot in sports media, but it has not been a utopia for a long time.
Plainfield Farmers’ Fair kicks off another year of summer tradition (PHOTOS)
Long-running Plainfield Farmers’ Fair returns with exhibits, livestock and entertainment.
Don’t like the result? Don’t worry, sport no longer ends on the field of play
From the wrong headset in an F2 garage to Fifa overturning a red card, we are in a landscape where fairness is the enemy
Majority of Small Business Are Underinsured as Other Expenses Prioritized
New small business owners are more likely to have proper business insurance than those that have been operating longer. Even so, a majority of small
Macquarie investors back 'safe' insider CEO pick to keep bank on course
Australia's top investment bank Macquarie Group has appointed long-time insider Greg Ward to succeed CEO Shemara Wikramanayake, a choice investors said represented a "safe pair of hands" and confidence in the bank's current direction.
Mariners lose a backbreaker, 5-3
Long ball bites the Mariners for an ill-timed series loss
Asia's rich swap sponsorships for stakes in sports as dealmaking hits record
Asian wealthy families and fund managers are increasingly moving beyond sponsorships and charity-linked sporting events to invest directly in sports assets, betting that growing audiences and rising media-rights fees will drive longer term returns.
Russia's businesses under strain from Ukraine's attacks on Wildberries
Ukrainian drones have hit several retail warehouses belonging to Russia's biggest online retailer Wildberries in a matter of days.
Wildberries: Russia's businesses under strain from Ukraine's attacks on retail warehouses
Ukrainian drones have hit several retail warehouses belonging to Russia's biggest online retailer Wildberries in a matter of days.
Dodgers on Deck: Friday, July 24 at Mets
The third stop on the Dodgers’ long road trip comes on Friday with a series opener against the New York Mets at Citi Field in Queens. Roki Sasaki starts for the Dodgers, while left-hander Sean Manaea on the mound for New York. These two teams met back in April at Dodger Stadium, and the Dodgers […]
NASA's New Horizons spacecraft awakens from yearlong hibernation to do unprecedented science beyond Pluto
NASA's record-breaking New Horizons spacecraft has awoken from a 321-day hibernation in "good health" as it resumes unprecedented science at the solar system's edge.
House votes to limit stock trading by members of Congress
Lawmakers in both parties have longed championed the ethics proposal
U.S. Sen. Alex Padilla reintroduces Health Equity and Accountability Act
Along with other federal Democratic lawmakers, Padilla said the proposal to reduce health disparities has become more urgent after funding cuts
Standoff with Iran prompts a nuclear deal with Saudi Arabia
The Saudi deal stoked surprise and immediate concern across Washington, as well as in Israel, itself a nuclear power that has long feared an atomic arms race could grip the region.
World Cup betting in U.S. equivalent of '10 Super Bowls'
Sportsbooks and technology providers across the United States sports betting industry report that this year's World Cup produced record handle for a soccer tournament across the board and even rivaled other major prolonged sporting events.
Padilla Leads Tri-Caucus in Introducing Sweeping Health Equity Bill
WASHINGTON, D.C. — Today, U.S. Senator Alex Padilla (D-Calif.), along with Senators Mazie Hirono (D-Hawaii) and Cory Booker (D-N.J.) and Representatives Raul Ruiz (D-Calif.-25), Robin Kelly (D-Ill.-02), and Grace Meng (D-N.Y.-06) announced the reintroduction of the Health Equity and Accountability Act (HEAA) of 2026, bicameral legislation that would address health disparities among racial and ethnic minorities as well […]
What New Jersey’s disclosure says – and doesn’t say
New Jersey Gov. Mikie Sherrill’s disclosure Wednesday that a software glitch caused her state to mistakenly add 6,600 non-citizens to its voter rolls — and that about 400 of them improperly voted in recent years — has given Republicans something to grab onto in their long-running campaign against non-citizen voting.
Washington Nationals vs Colorado Rockies Game Thread
Follow along as the Nats look for another series win in a crucial rubber match with the Rockies
Mice on 'godforsaken' frozen volcanoes eat toxic plants to survive conditions 'not remotely compatible with long-term human survival'
Researchers risked their lives to study Andean leaf-eared mice on the inhospitable peaks of the Puna de Atacama volcanoes in Chile.
AMC Entertainment CEO says one long-running entertainment debate is finally over
For six years, the entertainment industry has been locked in a debate that touched everything from studio strategy to real estate valuations to the future of a 106-year-old American institution. The question was simple and existential: did streaming permanently replace movie theaters? July 20, AMC ...
Prolonged exposure to wildfire smoke increases cardiovascular health risks
Repeated and cumulative exposure to wildfire smoke is linked to a higher risk of being hospitalized for cardiovascular disease in older adults in the U.S., a new Yale study finds.
Opinion | AI makes it easier to deny reality. Michigan politics are already suffering
Being caught on tape no longer ruins political careers — and policymakers, courts and media companies must act quickly to ensure accountability remains.
Blazers make sweeping cuts to broadcast team under Tom Dundon
The Portland Trail Blazers’ long-awaited sale finally went through via a $4.25 billion deal to private equity investor and Carolina Hurricanes owner Tom Dundon. However, since becoming the steward of the franchise, Dundon’s willingness to spend big appears to have dissipated. After taking control of the franchise just before the start of the NBA playoffs,…
Retiree Health Costs Spike 7.5% in Latest Estimate From Fidelity
The report excludes daunting long-term care expenses, which can add hundreds of thousands more to lifetime health costs.
Forward woos $250M customer, retains at least 50% of business
Forward Air will retain at least 50% of the business of a longtime customer that accounted for around 10% of the motor carrier and logistics business’ revenue.
Center for the Study of the Longer-Range Future Announces 2026 Graduate Summer Fellows
The Frederick S. Pardee Center for the Study of the Longer-Range Future welcomed eight Boston University graduate students as the 2026 cohort of its Graduate Summer Fellows Program. Running from May 26 through July 31, the 10-week fellowship provides master’s and doctoral students with the opportunity to conduct independent, future-oriented, policy-relevant research while participating in…
Soulslike action RPG FOUNTAINS coming to PS5, Xbox Series, and Switch in 2026 alongside new DLC
Publisher Crunching Koalas and developer John Pywell will release Soulslike action RPG FOUNTAINS for PlayStation 5, Xbox Series, and Switch in 2026 alongside a new downloadable content, the compani…
Great Barrier Reef microbiome mapped as researchers discover 500 bacterial species previously unknown to science
Research identifies 808,585 viral genomes belonging to what scientists estimate to be 362,802 different viruses
Anaheim’s newest district, OCVibe, is cultivating community through art, entertainment
OCVibe plans to debut more than 70 original artworks as part of a long-term commitment to champion publicly accessible art in the Anaheim district and recently unveiled its plan for a public art program that is expected to include one of…
Ukraine overhauls its military top brass for the fight against Russia
The new army chief belongs to a generation of Ukrainian generals who have come up through the ranks during the battle against Russia
What JPMorgan Chase CEO Jamie Dimon Understands About Leadership That Most CEOs Miss
Is your business growing or just bottleneck? The strongest business is built by leaders who prepare it to thrive long after they step aside.
US to spend $5 billion on health, construction research powered by AI
Agencies will use the funding to identify the root causes of chronic diseases, accelerate drug discovery, develop longer-lasting building materials.
Jen Palmieri Has a New Politics Show
Jennifer Palmieri has also brought on former NOLA mayor Mitch Landrieu and journalist Errin Haines for 'Long Play,' a six-part docuseries about the region’s complexities.
Sports, more staff could be on chopping block
Sports could be on the chopping block, along with additional staff members, if voters reject the Jackson County Central School District’s tax levy referendum again this fall. Members of the JCC Board of Education discussed the upcoming referendum — and what might have to happen if it doesn’t pass — at a work session last
Upgraded to premium economy on long flight; better value than business
Upgrading to premium economy on my long Qantas flight between the US and Australia felt like a great value, especially compared to business class.
Sony's decision to kill off PlayStation discs could destroy the $7.2bn used game market, according to analysts
Sony decided to kill discs at a time when everyone is concerned about affordability, and it may take out the pre-owned games market along with it.
Model the Transformation You Expect Employees to Deliver
Leaders must model the transformation they expect others to deliver. Yet many leadership teams undermine their own ambitions by promoting agility, experimentation, and innovation while continuing to govern through legacy processes that reward predictability and risk avoidance. Employees notice the disconnect and follow what leaders do, not what they say. The most successful transformations occur when senior leaders personally sponsor the organization’s most uncertain initiatives, devote meaningful time to change, embrace learning, and demonstrate a willingness to change course when evidence demands it. Executives can test whether they are truly modeling the by examining how they spend their time (the calendar test), how they manage ambiguity as an executive team (the uncertainty test as a team, and whether they openly retire initiatives that no longer create value (the cancellation test).
Pitcher Shane Drohan talks Brewers in midst of longest homestand
Our Dennis Krause sat down one on one with Drohan.
Powering America's Genesis Mission: Microsoft's commitment to scientific discovery
Today, we’re excited to share a long-term commitment to the Department of Energy’s (DOE) Genesis Mission, backed by a $60 million investment designed to accelerate AI for science and the breakthroughs it can deliver for the country. This deepened commitment includes Microsoft’s new Scientific Partnership Advancing Research & Knowledge coordination hub and program office, otherwise...
He climbed Kilimanjaro for his 90th birthday. What he wants everyone to know about aging
Dr. Art Ulene became the oldest person to climb Mount Kilimanjaro, reaching the summit on his 90th birthday. Here's his key to longevity.
Saint Joseph’s Athletics and Main Line Health Announce New Affiliation
Saint Joseph's Athletics and Main Line Health have announced a landmark affiliation establishing the System as the exclusive medical provider for the Hawks. Along with serving as a title sponsor for the Hawks' Division I programs, Main Line Health will become the first-ever jersey-patch partner in St. Joe's history.
How This Business Stands To Gain From Spain's World Cup Win
How global sports and entertainment events can impact local business in the long run
US to spend $5 billion on health, construction research powered by AI
The U.S. will spend $5 billion to tackle long-standing scientific problems across multiple fields using AI, the Trump administration said in a statement on Wednesday.
US to spend $5 billion on health, construction research powered by AI
The U.S. will spend $5 billion to tackle long-standing scientific problems across multiple fields using AI, the Trump administration said in a statement on Wednesday.
US to Spend $5 Billion on Health, Construction Research Powered by AI
By Courtney Rozen WASHINGTON, July 22 (Reuters) - The U.S. will spend $5 billion to tackle long-standing scientific problems across multiple fields using AI, the Trump administration said in a statement on Wednesday. The agencies will use the funding to identify the root causes of chronic ...
As Maui recovers from devastating fires, a study offers vision for new rural health model
A study of the long-term health impact of the Lahaina wildfires is inspiring a new model for disaster recovery and support.
NC Health News wins 10 awards in state press contest
Staff took home three first-place awards, along with two second-place and five third-place awards in the annual competition.
Bradford A&E services downgraded by health watchdog
An inspection at Bradford Royal Infirmary reveals long waits, safety risks and staffing pressures.
Smith County Republican chair shares passion for politics, orchestra
Tonight on East Texas Tonight, we’re getting to know one of East Texas’ longtime community and political leaders.
Science thought the human lifespan was 122 years. A new model says we could live decades longer.
A July 2026 paper published in the journal "npj Aging" suggests that humans may have the potential to live up to 156 years.
Is PENN Entertainment (PENN) Undervalued After Its Alberta Online Gaming Launch?
PENN Entertainment (PENN) is in focus after launching theScore Bet Sportsbook & Casino in Alberta, along with standalone theScore Casino and Hollywood Casino apps, extending its Canadian online gaming reach across the province. See our latest analysis for PENN Entertainment. The Alberta launch lands while PENN Entertainment’s share price sits at $21.23, with a 7 day share price return of 5.2% and a 90 day share price return of 43.7%. This contrasts with a 1 year total shareholder return of...
Apple loses bid to overturn $634 million Masimo patent verdict
Apple’s requests to overturn a $634 million patent verdict and secure a new trial in its long-running legal battle with Masimo were denied.
Dixon Dern Dead: Influential Entertainment Lawyer Was 97
Dixon Dern, a longtime Hollywood attorney who helped shape modern entertainment law, died July 19. He was 97.
Preparation drives long-term business growth
One of the things I enjoy most about working with New Hampshire business owners is hearing what they’re building toward. Whether it’s growth, succession or greater stability, our conversations are almost always about the future.
Less invasive anesthesia strategies during TAVR linked to a key benefit
Long-term TAVR outcomes were comparable. When tracking 30-day data, however, researchers found that hospital readmission was much less common for patients treated with regional anesthesia or moderate sedation.
NHL to produce games for Hurricanes, Blue Jackets, Wild, Blues
The Stanley Cup champion Carolina Hurricanes, along with the Columbus Blue Jackets, Minnesota Wild and St. Louis Blues, have their games produced and distributed by the NHL for the upcoming season, as the league branches out into centralized production.
Monkeys Understand Shapes in Almost the Same Way as Humans
Our geometric intuition, long considered something that sets us apart, seems to be shared with other primates.
Angus King urges Trump administration to drop rule giving political authority over research grants
King, along with 10 Democratic senators, sent a letter to the director of the Office of Management and Budget, Russell Vought, warning that the rule would undermine scientific research, weaken American competitiveness, and increase bureaucracy.
Sports and politics: No longer strange bedfellows
Sports has always billed itself as above petty indifferences, something that brings people together on the sanctity of the playing field. FIFA, the guardian of the soccer World Cup pledges to ensure accessibility to everyone, promising that each athlete will receive a reception that is “safe, welc...
Sony is launching a new camera tomorrow – and we’re all invited along to watch!
Sony has released a teaser, making it clear that a new Sony cinema camera is coming on July 22. Here's how to watch
New Mexico lawmakers express frustration with long process to rebuild behavioral health system
New Mexico lawmakers expressed frustration with the lengthy process of rebuilding the state's behavioral health system across 13 regions.
KERRIGAN IN BIZ TECH: Here’s How Small Businesses Can Get More Value from Their Data - Small Business & Entrepreneurship Council
In a Biz Tech Magazine interview, SBE Council President & CEO Karen Kerrigan is interviewed along with several business experts on ways that entrepreneurs and business owners can get more value from their data and how to manage it better. The article covers the current state-of-play and the challenges and opportunities for small businesses, including […]
A doctor's 2 longevity habits for good gut health, combat vision loss
An ophthalmologist said poor gut health could be tied to a greater chance of permanent vision loss as we age. Here's how she's combating it.
Lebanon's president will meet with Trump at White House
The goal is to bring long-term calm to Lebanon after a war between Israel and the militant Hezbollah group.
Order of the Sinking Star adds PS5 version
Narrative puzzle adventure game Order of the Sinking Star will launch for PlayStation 5 alongside its previously announced Switch 2 and PC (Steam) versions in 2026, publisher Arc Games and develope…
Morocco’s Foreign-Born World Cup Squad and the Politics of Nationality
A national soccer squad comprising only foreign-born players is the latest example of Morocco’s centuries-long effort to define national identity beyond its borders.
Future Healthcare Professionals Explore Careers at Health Careers Institute
Illinois high school students learn alongside MWU student mentors on the Downers Grove Campus
GW Law Hosts Symposium with Global Blockchain Business Council | GW Law
The Business and Finance Law program and The Bernard Center partnered with the Global Blockchain Business Council (GBBC) to host a day-long symposium.
Red Sox beats Orioles 6-5 to end Baltimore's 7-game streak
Caleb Durbin hit a tiebreaking homer over the Green Monster with two outs in the eighth inning, and the Boston Red Sox extended the second-longest winning streak in club history to 14 games, beating Baltimore 6-5 to snap the Orioles' season-best win streak at seven.
Another East Side flood brings more questions for the city
As Cincinnati dries out, the focus is shifting from cleanup to long-term accountability.
Houthis Announce Naval Blockade of Saudi Arabia
Analysts warn that a prolonged closure of Bab el-Mandeb could significantly reduce Saudi oil exports and further strain global energy markets
Modern Warfare 4 open and closed beta dates announced, including for Switch 2, alongside the return of Call of Duty: Next
Modern Warfare 4 will be the first Call of Duty in recent memory to host a beta on Nintendo Switch 2.
LI business leaders press affordability needs in D.C. visit
A team from the Long Island Association met with lawmakers on Capitol Hill to mark the group's 100th anniversary,
The Match That Made Me Fall in Love with Sunderland
A last-minute winner, a sea of red and white, and one unforgettable afternoon - how did a five-year-old's first match spark a lifelong love affair with Sunderland?
Is Graham Platner an indicator of our party politics?
Why did Democrats stick with Platner for so long and what does it say about our politics today?
Revel Entertainment plans to build outdoor amphitheater next to current building
ALBUQUERQUE, N.M. (KRQE) – A popular music venue in Albuquerque is expanding. Revel Entertainment is adding an outdoor amphitheater to their already established multi-room venue along the I-25…
Experts agree at landmark event that simulation should be built into health system
On 15 June 2026, over 80 representatives from simulation societies, ministries of health, hospitals, universities, international organizations, professional associations and industry partners met at the WHO Academy in Lyon for a joint event of WHO and the Society for Simulation in Europe (SESAM). Together they tackled a pressing question: how can simulation move from isolated initiatives to systematic integration within health systems? The consensus was clear: simulation is no longer a niche educational tool. Beyond training, it strengthens health systems by improving quality of care, patient safety, workforce preparedness, team performance and organizational resilience.Participants agreed the evidence for simulation’s value no longer needs to be demonstrated, but that implementation remains fragmented and too often dependent on individual local champions. Bridging that gap, they said, means both generating further evidence and raising awareness among decision-makers.Discussions pointed to a shared path forward. To achieve scale and lasting impact, simulation must be embedded in national policies, workforce development plans, education systems and financing mechanisms. No institution can do this alone; stronger collaboration between governments, health institutions, academia, professional societies, international organizations and industry partners will be essential.“At the WHO Academy, we see simulation not simply as a training methodology but as a strategic tool for capacity-building, workforce readiness and stronger health systems,” said Dr Bart Janssens, Unit Head, Health Learning and Capacity Building. “This event is not only about discussion; it is about moving from ideas to action.”As health systems worldwide face workforce shortages, growing complexity of care and rapidly evolving competency needs, participants concluded that the question is no longer “Why simulation?” but rather how to scale it, how to sustain it, and how to ensure it becomes an integral part of stronger health systems.Looking aheadThe event marked the beginning of a collaborative effort rather than the end of a conversation. Over the coming weeks, WHO and SESAM will consolidate the discussions, recommendations and priorities that emerged, with a joint WHO–SESAM report to be published soon.
Gardening is linked to a longer life. Here’s how it helps your body.
Even a few sessions a week can provide moderate exercise, sensory stimulation, stress relief, and a stronger sense of purpose.
UFC Freedom 250 Fails to Knock Out The Ratings
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) If UFC fans wanted one image to say, “Hey, Paramount+ is crushing it with their UFC rights deal,” I could provide that image. Here it is: (Reminder: this is my creation of the Nielsen Top 30, since Nielsen doesn’t combine the lists or include sports. I take all three lists and combine them. Some streaming TV shows probably have higher ratings than many of the films on this list.) Look at that! UFC Freedom 250 is number one! It topped the Nielsen “Top 30” list for shows and films that made the top ten the week of 15-June. So if you’re a UFC fan or supporter of Paramount+, that’s the good news for you this week. This program topped the ratings charts for one week. Everything else is bad news, or at least a huge caveat to that story, which I’ll explain today in the first part of this week’s Streaming Ratings Report—for the weeks of 8-June and 15-June—which is a double issue since I’ve been writing on a bunch of topics recently. UFC Freedom 250 is one of the biggest streaming events of the year, and super relevant to Paramount+’s strategy, so it merited its own article. Let’s dive in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of June 8th to June 21st 2026. You can find a link to my terminology here.) Subscribe Check Out My Interview on UFC 250 at MMA Draw After you read this article, if you want even more thoughts on UFC and Paramount-Skydance/Paramount+, I did a written interview with MMA Draw. They asked me to answer some questions about UFC Freedom 250, and I was happy to chat with them. Find it here: [ The MMA Draw Newsletter Did Paramount really overpay for the UFC? What the data tells us so far If you know the history of American television, you also know that combat sports is often a leading indicator of the future… Read more a day ago · 10 likes · 1 comment · Nate Wilcox and Zach Arnold ](https://www.themmadraw.com/p/did-paramount-really-overpay-for?utm_source=substack&utm_campaign=post_embed&utm_medium=web) I never thought I’d need a combat sports newsletter in my life, but the good folks at MMA Draw publish an excellent one on UFC, MMA, pro wrestling, boxing and more, analyzing both the sports themselves and the politics, economics and antitrust issues that impact them. Check the article and their newsletter out! Paramount+ Has Its Best Sporting Event of All Time…But Was It Worth It? Before we look at the UFC Freedom 250 data in particular, let’s talk about what we can’t say. Namely, let’s start with the lack of comparisons. First off, I’d love to put a chart out comparing this fight to past UFC fights on Paramount+…but we don’t have the data. This is the first time we’ve gotten Nielsen data about a Paramount+ UFC fight. As far as I can tell, Paramount provided data for the first fight, but it was a proprietary datecdote (saying it had “an average minute audience” of 5 million “views”) and then, for two fights, we got the linear viewership numbers when they aired on CBS, but no streaming data. Everything else was crickets. We also can’t compare this fight to other fights/combat sports on streaming, in particular the MMA and boxing, because Netflix also didn’t use Nielsen to track those events, opting for TVision and VideoAmp, respectively. (This isn’t Paramount’s fault, but does still suck.) We also can’t compare to UFC’s fights that used to be on ESPN+, since we don’t have any data for that, plus Disney+ didn’t have marquee fights. The comparisons would not be apples-to-apples. Can we compare to past Pay-Per-View fights? Absolutely not. The comparisons would absolutely NOT be apples-to-apples. That didn’t stop Paramount+, though, who bragged that their UFC events have reached drastically more people than past PPV fights. Duh. Sorry, but I gotta make this point again. A basic tenet of economics is that the cheaper something becomes, the more people consume or buy it. That’s Econ 101. (Sometimes pundits call things “Econ 101” that are actually like Econ 210 or even PhD-level economics, but no, this is really like first or second class basic economics.) Yet I still see one analytics firm consistently say that more people watch films on streaming than PVOD proves streaming which means that the streaming window is more valuable than the PVOD window. No, it’s not! Same thing here. Pay-Per-View events back in the day could be really, really, really expensive! So whole groups of people pitched in to buy them. That increased the perceived value of, say, the Mike Tyson fight. Or a UFC numbered event. So yes, the fact that Paramount+ makes numbered UFC fights essentially “free” if you’re already a Paramount+ member means consumption will go up. Obviously. Same for Netflix and their boxing matches. They’re talking about fights that used to cost consumers, in some cases, $50 in 1996…which is over $100 in today’s dollars. Over 1.6 million people paid that to watch the Tyson-Holyfield fight! Again, streaming is essentially “free”. Or $10 to $20, depending on what streamer we’re talking about and what tier you’re on. No wonder more people are “watching”. (Plus, Nielsen’s out-of-home viewing also helps these numbers.) UFC Freedom 250 Did Well…But I Have A Lot of Worries So what can we compare the fights to? Well, the good news is Nielsen put out that the fight averaged 7.0 million viewers for UFC Freedom 250, which is a solid number for a fight. We also know the length, at roughly 4 and a half hours. (I saw different run times, but this seems to be the consensus considering it started at 8 pm, had a delay and then finished after midnight on the East Coast. If you assume a shorter run time, then yes, the total hours viewed would go down.) That means I have the two numbers needed to add this to my Nielsen database. And then…I can compare this viewership to the NFL: And, uh, not great. But also within striking distance, mainly because the runtime for this event was so long. I’d also add that this event had viewership equal to a regular season NFL game on streaming, but if anything, it was more comparable to an NFL playoff or Super Bowl-esque event. And you can compare viewership to the top football games on broadcast, cable and streaming, and it’s not impressive at all: We can also compare it to other sports that week, including the NBA Finals and start of the World Cup: Again, not great. The NBA generated roughly four times as many average viewers each game for its NBA Finals. The World Cup has similarly big numbers. Also, that’s just a tiny fraction of the 25 most watched sporting events each week. The NBA, NHL and FIFA World Cup had many, many more games racking up hours. We could also compare this to other streaming programs to get an idea of “is this a good investment?” and here is how it ranks compared to other top Paramount+ programs: The worry here? Well, unlike scripted programming, which has rewatchability, older fights/sporting events have very little library value. Very, very few people are rewatching these fights, especially years from now. Paramount has also released datecdotes bragging about their subscriber numbers. Earlier this year, they claimed that the first UFC fight on Paramount+ brought in 1 million subscribers. Then, in their quarterly earnings report, they only ended up with 700K subs. Not great! They claimed they dropped lower-value international subscribers, but that’s why I tend to discount subscriber additions when they’re leaked to the press.1 I expect we may see a bump again for UFC Freedom 250, but I’d caution using subscriber growth so soon after these events to judge the success, since new subs with high churn (see Peacock) aren’t great either. Also, analysts often want to attribute all subscriber growth to their favorite/pet show, and that just doesn’t make sense. The biggest caveat for UFC Freedom 250 and Paramount’s very first UFC marquee event is that these could be high watermarks for the sport. UFC Freedom 250 had an incredible amount of earned media coverage compared to most UFC fights. I mean, it had wall-to-wall national news coverage in the lead up to the event. (The first fight also had a lot of promotion from Paramount since it was first.) Other fights could reach this bar—say the Conor McGregor return to the Octagon—but they’ll be fewer and far between. Was This Deal Worth It? All to ask: is this Paramount deal worth it? In this case, I think the UFC Freedom 250 numbers are more distracting than helpful. This fight did well and compares well to other top sporting events. But we know that the first marquee event was at least a third smaller, if Paramount’s own data is to be believed. And it’s likely the other fights are much, much, much smaller. And then you get to the paycheck that Paramount-Skydance paid. FIFA’s World Cup cost about the same for Fox, but clearly generated multiples more total viewership. (Though it’s only every four years.) The NBA is much more expensive, but until the playoffs, they likely didn’t pay for itself. Even still, Disney, NBCUniversal and Amazon Prime Video likely overpaid. So, in that context, the NBA may be an overpay that makes the UFC look not so bad. But two overpays don’t make an underpay, to paraphrase the old cliché about wrongs and rights. And looking at UFC Freedom 250 as the likely ceiling of MMA on Paramount+, Paramount-Skydance likely paid too much. Share 1 I would love regular reports on subscriber additions by programs, but as is, it’s mostly leaked or rumored in haphazard ways.
Emergency nurses know what it’s like to suffer pangs of moral distress
Like the emergency physicians they work alongside, ER nurses experience moral distress in substantial numbers and multifaceted ways, according to a new study published in the Journal of Clinical Nursing.
X relaunches a rebuilt Android app after year-long effort
X says the rebuilt version of its Android app is now available globally.
Ubisoft teases Ghost Recon news soon after leaks
Will the long-rumored Project OVR be officially revealed?
Texas football’s new indoor practice facility near completion
Texas football has a lot to look forward to. Not only does the program have one to two additional years of Arch Manning working under center, head coach Steve Sarkisian is also locked in for the long-haul thanks to a contract that likely keeps him at Texas until at least 2031. And for the next […]
Blackhawks' Connor Bedard weighs in on Patrick Kane return
Bedard just signed a long-term contract in Chicago.
Former sports reporter brings love of the game to life in art
Former Edgerton and Janesville print and broadcast sports reporter Bob Samuelson has brought his lifelong love of the game to life in the form of hand-drawn portraits of legendary athletes.
Clint Reilly, longtime San Francisco power broker, dies at 79
Clint Reilly advised some of California’s biggest political names, ran for San Francisco mayor and fought to preserve newspaper competition before purchasing the Examiner himself.
Is Your Business Suffering From a Workplace 'Situationship'?
A new survey shows nearly 60 percent of employees feel no long-term commitment from their employers—and a third are already preparing to leave.
The one East Coast coastal town I visit every year: Bethany Beach
Bethany Beach, Delaware, is my family's favorite beach town along the East Coast that offers a quaint atmosphere, stunning boardwalk, and great food.
Wooly Mammoth startup Colossal seeking at least $20B valuation
Its research could be foundational in pharmaceuticals, climate change reversal, and longevity.
How to maximise the mental health benefits of your vacation
Don’t just hit the beach. Research is revealing how to have a holiday that leaves you mentally restored and refreshed – with long-lasting effect
Why do some people who trust in science also believe in scientific conspiracy theories?
Trust in science seems compatible with believing almost anything, so long as it is expressed in plausibly scientific terms.
Michigan AD Warde Manuel to step down at the end of calendar year after internal investigation
The change at the top comes on the heels of a months-long investigation into the culture within the Michigan athletics department
Google Maps on Android Auto finally gets up to speed with this Waze feature
Google Maps is finally rolling out a live speedometer to select Android Auto users, bringing a long-awaited mobile feature to the car screen.