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🚨 For now: FIFA will NOT sanction Leandro Paredes
It has been confirmed that Leandro Paredes will not receive any sanction from FIFA following the incidents in the World Cup Final, where he struck Eric García in the throat. According to the BBC, th...
Walker Scobell and ‘Percy Jackson’ EP warn season 3 is ‘darkest’ yet: ‘People are dying’ (exclusive)
‘Percy Jackson and the Olympians’ star Walker Scobell and executive producer Craig Silverstein talk about adapting ‘The Titan’s Curse’ for season 3 — and why it’s their ‘darkest’ one yet.
Sports and politics: No longer strange bedfellows
Sports has always billed itself as above petty indifferences, something that brings people together on the sanctity of the playing field. FIFA, the guardian of the soccer World Cup pledges to ensure accessibility to everyone, promising that each athlete will receive a reception that is “safe, welc...
When a SpaceX rocket crashes into the moon, scientists will be watching
On Aug. 5, 2026, an abandoned piece of space junk is predicted to crash into the moon near a spot called Einstein Crater. Astronomers will be watching because the collision and aftermath may be visible ...
Harry Styles Cancels Show in Brazil Over 'Health Issue'
The star was scheduled to perform four nights in the city, and Live Nation Brazil said Friday's show in São Paulo will proceed as normal.
Susumu Tonegawa Dies at 86; Nobel Laureate Showed How Antibodies Fight Infection
The first Japanese scientist to win the Nobel Prize in Physiology or Medicine, he went on to discover how memories are stored, advancing understanding of how the brain works.
Apple Reportedly Planning to Wind Down 'iPhone Upgrade Program'
After launching a new "Apple Upgrade" program next week, Apple plans to stop accepting new iPhone Upgrade Program sign-ups, according to Bloomberg's Mark Gurman. It remains to be seen if existing iPhone Upgrade Program members will be able to remain enrolled in the program beyond their current terms, or if they will be migrated to the Apple Upgrade program at some point.
Report: Two Arkansas Entertainment Venues Rank Among World's Best
Two Arkansas concert venues are receiving international recognition after earning spots in Pollstar’s 2026 Mid-Year Rankings, highlighting
Giants Coaching Holdover Named Potential Breakout Candidate in 2026
John Harbaugh has a knack for developing elite coaching minds, and ironically one of the New York Giants' best is a guy who has been in the facility for years. Outside linebackers coach Charlie Bullen, who has spent the past two years coaching the Giants' edge unit, was named as an assistant coach to watch by The Athletic. Bullen was initially hired by since-fired head coach Brian Daboll, yet he survived the cultural purge from Harbaugh, who even added "run-game coordinator" to his title.
Is 2026 the best Seattle sports year ever? Here's why it very well could be
Here are some of the reasons why it could be.
Apple winding down iPhone Upgrade Program: report
Apple will reportedly launch a new “Apple Upgrade” leasing program next week. As part of that, the company is reportedly...
36.0.3 Patch Notes
Check out the latest balance updates for Hearthstone, Arena, and Battlegrounds.
ASU science workshop gets teens' 'minds in motion'
For Tristen McKenna, the path was clear — he would become a welder when he graduated from high school."My family never pushed for college," said McKenna, a senior in Arizona's foster care program. "They wanted me to go to a trade school — not college."But last week, McKenna was one of 20 teens who participated in an immersive STEM program at Arizona State University and it may have just changed the trajectory of his life.
Tesla’s 2026 Summer Update: auto navigation, Grok phone calls, Caraoke scoring, and more
Tesla's 2026 Summer Update is rolling out with new Grok commands, Caraoke scoring, smarter navigation, and mobile-app features. Full release notes inside.
Former player, coach Gleason headed to UAlbany hall of fame
The one-time Great Danes men's lacrosse player and assistant coach, who died late last year, is part of a large Class of 2026.
A Photo of a Croissant Got 1.6 Million Views and Filled Their Restaurant for Four Months. Here's the Simple Strategy Behind It.
One photo of a croissant changed everything. Here's how a London restaurant turned a scrappy content habit into a customer pipeline.
Cam Newton among ESPN layoffs after ‘First Take’ rise
Given his recent addition to the talent roster at ESPN and quick rise through the ranks at First Take, Cam Newton is one of the most surprising names to be let go in the latest round of layoffs at the company. Newton joins a list that includes NFL analyst Ryan Clark, MLB host and play-by-play man…
Saint Paul College to host community conference on kids, smartphones, and mental health
Bills open practice tickets sell out Tuesday in less than 20 minutes
The special practice is a chance for non-season ticket holders to get into the new Highmark Stadium for the first time.
Apple to Launch ‘Upgrade’ Device Leasing Program With Klarna to Spur Sales
Apple Inc. is preparing to introduce Apple Upgrade, a leasing program that will mark one of the biggest-ever changes to how the company sells devices.
Cam Schlittler Praises Aaron Boone's Leadership Amid Yankees' Playoff Push
The New York Yankees are looking to get hot out of the All-Star break. Since returning, they've gone 2-2, but have picked up back-to-back wins over the Los Angeles Dodgers and Pittsburgh Pirates. The Yankees are aiming to make a third straight postseason appearance.
The Light Flip Phone Aims to Be the Luddite’s Best Weapon Against AI
The latest cellular device for the 'dumb phone' movement will test your dial pad texting skills once more.
Whop releases command-line interface to let business owners and their AI agents access digital commerce
Whop releases command-line interface to let business owners and their AI agents access digital commerce - SiliconANGLE
Deputies searching for 2 connected with breaking and entering at Buncombe Co. business
Anyone with information is asked to contact Deputy Conrad at (828) 250-6670 or cyril.conrad@buncombenc.gov.
The Light Flip Is the Stylish Dumb Flip Phone of Your Dreams
A flip phone with 5G, USB-C, a headphone jack, and a removable battery? Say it ain’t so.
Light Flip is the minimalist $299 Moto Razr throwback you’ve been waiting for
Light is back with its fourth device, and this time, it's calling back to one of the most influential phone designs of all time.
The Light Flip is a minimalist flip phone with a point to prove
Job number one: don’t look like a smartphone.
Light made a flip phone. It's colorful and it's cheap.
Light co-founder Kaiwei Tang helped create the Motorola Razr, and he's as surprised as anyone that over twenty years later, the flip phone is relevant again.
Nebraska Medical Marijuana Officials Approve Rules For Business Application And Licensing Fees
“Building a new regulatory agency is much like constructing a house.” By Zach Wendling, Nebraska Examiner The Nebraska Medical Cannabis Commission will move forward with requiring fees for registered cannabis establishments and applicants in the coming weeks. Commissioners released the first draft of updated regulations Monday. The proposal would create a $5,000 application fee, license […]
US Health Secretary Kennedy Says CMS Is Pausing Medicaid Payments to California and Minnesota
July 21 (Reuters) - The Trump administration is pausing over $1 billion in Medicaid payments to California and Minnesota "because of suspected fraud and noncompliance," U.S. Health Secretary Robert F. Kennedy, Jr. said on Tuesday. "If those states want that money they need to ...
State employees will wait another month for raises
The newly enacted state budget includes bonuses for state employees, but the money won't appear in paychecks until late September.
iPhone 18 Rumor Check: 20 Claims Ranked by Likelihood
Apple's iPhone 18 Pro models and its first foldable iPhone are less than two months away from being unveiled, with the standard iPhone 18, iPhone 18e, and iPhone Air 2 expected to follow in spring 2027 as part of the company's new split-launch strategy. We've looked back at everything we know so far, and ranked the most consistent rumors, followed by the more speculative ones.
As Garmin Cirqa launches, should Apple make a fitness band or ring?
The Apple Watch is undoubtedly one of the most capable wearables on the market, but not everyone wants a device...
iPhone 18 Pro: New display upgrades are coming in two ways
iPhone 18 Pro models will have the same screen sizes as last year, but rumors indicate their displays will be upgraded in two other ways.
Introducing AT&T Business Unlimited Ultimate 3.0
New Unlimited Ultimate 3.0 includes connectivity for one tablet and one wearable with every voice line, helping businesses extend productivity beyond the smartphone.
Zohran Mamdani on Six Months in Office and the Democrats' Future
New York City mayor Zohran Mamdani on six months in office, the future of the Democratic Party, Israel-Palestine, Taylor Swift's wedding and more.
Kris Rehm elected Master in Hospital Medicine
Kris Rehm has been elected a Master in Hospital Medicine by the Society of Hospital Medicine, one of the organization’s highest honors.
Xbox Game Pass was a good idea in theory, former Forza Horizon 5 director says, but "the reality is not enough people have subscribed"
One of the lead creatives behind Forza Horizon 5, who departed developer Playground Games, still believes Xbox Game Pass was a solid concept.
Clint Reilly, influential SF political strategist and San Francisco Examiner owner, dies at 79
For decades, Clint Reilly was one of the most influential figures operating behind the scenes of Bay Area politics, managing campaigns for Nancy Pelosi, Barbara Boxer and Dianne Feinstein, advising candidates and helping professionalize a political consulting industry that would grow into a year-round enterprise. He died Sunday at 79.
One Date, Countless Talents: Meet the Famous Faces Born on July 21
iOS 26.6 Prepares Your iPhone for iOS 27
iOS 27 includes a rebuilt search architecture for Siri AI. As a result, iPhones running the iOS 27 beta go through a re-indexing process that can take many days to be completed, but iOS 26.6 should help to speed things up for users who skip the beta. iOS 26.6 "optimizes the Spotlight index to prepare for iOS 27," according to Apple's release notes for the update, which will likely be released next week.
Extreme heat is eroding health, productivity and incomes of Dhaka’s informal workers
DHAKA — On June 28, as the afternoon sun beat down on Bangladesh capital Dhaka’s sprawling Tejgaon neighborhood, Samiha Begum gathered her two school-aged children and headed for the shade of Hatirjheel Lake. Their narrow one-room home in a nearby slum had become unbearable. She said, “The room starts heating up as soon as the […]
Samsung Galaxy Unpacked Live: Z Fold 8, Z Flip 8 Expected
Samsung's summer Unpacked event kicks off Wednesday at 9 a.m. ET (6 a.m. PT, 2 p.m. BST). We're counting down the final rumors as we wait for Samsung's next foldable phones and watches.
Coming to XBOX Game Pass: Halo: Campaign Evolved, Beast of Reincarnation, and More
Suit up Spartans, it’s time to jump into Halo: Campaign Evolved (plus a whole bunch of other games). We’ve got more coming into Premium, some Day One with XBOX Game Pass games, and more. Let’s get to it!
Washington’s 3rd District could be among the most competitive House seats this fall
Nine candidates are running in the state’s August primary, but only two will emerge from that race to compete in November. It’s one of just 18 around the country that’s considered a toss-up.
Samsung Debuts AI-Powered Health Assistant, Joining Packed Market
Samsung Electronics Co. is rolling out a new AI-powered assistant that acts as a virtual health companion, joining a growing number of tech companies using chatbots to deliver personalized wellness insights to its users.Samsung Health Assistant pulls in data from the user’s Galaxy smartphone, smartwatch or smart ring, the company said Tuesday. The firm also announced a series of other features coming to its health platform, particularly around heart metrics.
Football Prediction Splits Into Four Distinct Business Models
A new 2x2 of the football prediction market shows four well-capitalized categories fighting over money on the outcome, and one mostly empty quadrant where a newly launched app currently stands alone.
Experts from over 70 countries to contribute to eight edition of the
UNESCO has selected over 150 experts to contribute to the eighth edition of the UNESCO Science Report, marking an important milestone in the preparation of the Organization's flagship assessment of
American Franchise Act Would Protect Small Businesses, Boost Economy
To: Members of the House Committee on Education and Workforce From: National Taxpayers Union Date: July 21, 2026 Subject: NTU’s views on the July 21 Markup I. Introduction On behalf of National Taxpayers Union, the nation’s oldest taxpayer advocacy organization, we write to express our views on legislation slated for consideration before the House Committee on Education and Workforce on July 21, 2026. While NTU recognizes that the Committee is considering a broader package of legislative propo, Author(s): Alexander Ciccone
36 Prominent Playwrights Will Take on Present Politics in Women+ on the Edge of Democracy
The initiative has commissioned 36 10-minute plays and monologues in response to the current political climate.
Kyle Klein Named Associate Commissioner for Sports Administration and Championships
CLEVELAND, Ohio - Mid-American Conference Commissioner Dr. Jon A. Steinbrecher has named Kyle Klein Associate Commissioner for Sports Administration and Championships, effective July 1, 2026.
Can Cowboys Dethrone Eagles For NFC East Crown? Prediction Time!
Red Sox need 1 more win to match franchise record
The Boston Red Sox have won 14 straight games. With one more victory, they would match the franchise record set by the 1946 club led by Ted Williams.
Thirteen Dolphins draftees report; the most important is Chris Johnson
There are 13 Miami Dolphins draft picks reporting to training camp on Tuesday, July 21. Joe Schad says none is more important than CB Chris Johnson.
Thirteen Dolphins draftees report; the most important is Chris Johnson
There are 13 Miami Dolphins draft picks reporting to training camp on Tuesday, July 21. Joe Schad says none is more important than CB Chris Johnson.
Largest ever iPhone screen arriving next year, suggests leaker
Next year could see the introduction of the largest ever iPhone screen, according to a leaker with a decent track...
College football’s best QBs for 2026, plus poll results
The Pulse Newsletter 📣 | This is The Athletic’s daily sports newsletter. Sign up here to receive The Pulse directly in your inbox. Good morning! Don’t spy on anyone today. Coming up: 🏈 CFB QB tiers 📺 Clark out at ESPN 🗳️ Your poll results As one football leaves us, the next one settles in right on time. The World Cup is in the past now. American football is nigh. It’s time to switch our focus. At least until later in this newsletter. We’ve entered one of my favorite parts of the college football preseason: when predictions feel a little more weighty, just...
Tuesday letters: Voter outreach, farewell, Roan Plateau drilling and national politics
Get out the vote As the November elections approach, we are reminded that democracy depends on active participation. Voting is one of the most important ways citizens can make their voices heard and help shape...
Teresa Jacobs to depart Orange County politics after decades of service
Jacobs, 69, was first elected to the Orange County Board of County Commissioners in 2000 and has served as county mayor and school board chair in the decades since.
Healthy diet too expensive for one in three people globally, UN report finds
Global hunger declined for the third year in a row in 2025 but experts call for action to bring down costs of fruit, vegetables and dairy as report shows 2.69bn people can’t afford to eat well
Troy Jackson puts health care front and center
Troy Jackson already appears to be leaning into health care as one of his key talking points in the battle to win one of Maine's Senate seats this November.
Have US-Ukraine Relations Returned to Square One?
The growing aversion towards Russia, particularly in Washington and other NATO capitals, is set to increase exponentially.
San Francisco 49ers Players React To Christian McCaffrey’s Post
Christian McCaffrey is one of the best players in the NFL.The former Stanford star is coming off another incredible season for the San Francisco 49ers.He finished with 1,202 rushing yards, 924 receiving yards and 17 total touchdowns.49ers Players React To Christian McCaffrey’s PostMcCaffrey has nearly three million followers on Instagram.Earlier this week, he made a […] The post San Francisco 49ers Players React To Christian McCaffrey’s Post appeared first on HEAVY.
Apple Testing 7-Inch Display for Largest 20th Anniversary iPhone Model
Apple is reportedly prototyping a larger iPhone display measuring roughly 6.96 inches, which would likely be marketed as a 7-inch panel if it reaches production. According to Chinese leaker Digital Chat Station, Apple is testing the display internally in preparation for the 20th anniversary iPhone, which is expected to launch next year.
SEC predicted order of finish for 2026 season
Sooners Wire predict the SEC order of finish for the 2026 football season.
Private investment in youth sports draws state, federal scrutiny
Courtney Hamby and her husband spend close to $6,000 per year for their daughter Ellie’s cheer and tumbling classes, competition fees and uniforms. That doesn’t include their travel expenses for multiple out-of-town competitions, including hotel rooms, gas, meals, and sometimes even flights. “This should be something that everyone gets to play, and it shouldn’t be […]
Yankees news: Trade Deadline previews
Domínguez, Jones headline Yanks trade chips; three changes the team can make now; Clarke Schmidt faces live hitters
Seth Meyers Calls Trump ‘The Sports Reaper’
The late-night host joked that the president’s sports curse had struck again after he backed Lionel Messi of Argentina, which then lost the World Cup final to Spain.
Aboriginal people harvested channel millet for thousands of years, and scientists have now found the native grass carries 12 copies of each chromosome
Seen from the air, Channel Country in outback Australia looks like a vast, living tapestry. A web of rivers and creeks fans out across more than 280,000 square kilometres of desert, creating one of the world’s last truly free‑flowing arid river systems.
Clearing his lines
Only one player across the entire World Cup completed more clearances than new Leeds signing Tarik Muharemovic. The Bosnia and Herzegovina international cleared his lines 41 times. Only Nico Elvedi of Switzerland got rid of the ball on more occasions - 48.
Vermont Passes Chatbot Mental Health Law That Raises Questions About Therapists Rubber-Stamping AI Advice
Vermont passed a new law on AI and mental health. One aspect to note is whether therapists will rubber-stamp AI. An AI Insider analysis and scoop.
Freedom, trust and the future of science: Nobel laureates reflect on the ideas shaping tomorrow
Behind every scientific discovery are years, sometimes decades, of fundamental research, failed experiments, uncertain funding, international collaboration and the freedom to pursue questions without knowing where they might lead. The Nobel laureates recently gathered at the 75th Lindau Nobel Laureate Meeting in Germany argued that scientific breakthroughs depend on far more than brilliant ideas alone. Those conversations unfolded against the backdrop of Russia’s full-scale war against Ukraine, ongoing conflicts in the Middle East and growing geopolitical competition. The question running through the discussions was therefore broader than science itself: what conditions make discovery possible? ‘Europe is a space of freedom’
Cyclosporiasis: the science, risks and red flags
What’s small, round and could give you explosive diarrhea? Cyclospora parasites. The diarrheal disease they cause is wreaking havoc on thousands this summer in what is the largest known flare up in the U.S. ever. What’s causing it and what can we do about it? NPR’s Joseph Kim joins host Nate Rott to talk about the outbreak – and how to protect yourself and your loved ones.Read more of Joseph’s reporting on cyclosporiasis here. Interested in more science in the news? Email us your question at shortwave@npr.org.Support public media with NPR+ and enjoy perks for over 25 podcasts like this one. It includes perks like bonus episodes, early access, archive access, curated playlists and sponsor-free listening. Learn more at plus.npr.org.
How businesses are supporting climate-resilient schools
Extreme climate events are impacting children's education and health worldwide. Here's how one project is seeking to address the issue at schools in India.
Explained: Why India's medal-heavy sports like badminton, wrestling, hockey are missing from CWG 2026
The Glasgow CWG is going to be a severely truncated one with only ten sports on the roster.
Michael Page Wants New UFC Contract
UFC welterweight and middleweight fighter Michael Page is hoping to get a new contract as he has just one fight left on his current deal.Page joined the UFC in 2o24 after spending the majority of his MMA career up to that point in Bellator MMA. When the UFC signed Page, it was looked at as […] The post Michael Page Wants New UFC Contract appeared first on HEAVY.
The Match That Made Me Fall in Love with Sunderland
A last-minute winner, a sea of red and white, and one unforgettable afternoon - how did a five-year-old's first match spark a lifelong love affair with Sunderland?
J.J. McCarthy Receives Strong Take Amid Vikings QB Competition
The Minnesota Vikings will use a QB competition between J.J. McCarthy and Kyler Murray to determine their starter for the 2026 NFL season. Nonetheless, even with the competition ongoing, many expect Murray to emerge victorious.Murray is looking to show that he’s still a starting QB despite the Arizona Cardinals cutting ties with him this offseason. […] The post J.J. McCarthy Receives Strong Take Amid Vikings QB Competition appeared first on HEAVY.
Lionel Messi, Argentina and the challenge of moving on from a GOAT
Plenty of teams in multiple sports have had to learn to live without a great player, some with much more success than others
Nintendo says it has no legal duty to pass its U.S. tariff refunds on to consumers
Nintendo is asking a court to dismiss a proposed class action suit that was filed this past spring by gamers who say the Mario maker is breaking the law if it doesn’t pass on its U.S. tariff refunds to consumers. Those consumers “received exactly what they bargained and paid for” when buying price-hiked Nintendo goods last year, the company said in a filing on Monday in the case of Hoffert et al v. Nintendo. “Plaintiffs are not entitled to a rebate simply because of intervening legal developments related to tariffs.” Nintendo increased the price of Switch 2 controllers and the original Switch last year, following the imposition of globe-spanning U.S. tariffs (tariffs described by Nintendo’s lawyers on Monday as “sweeping” and “constantly changing”). This past February, the U.S. Supreme Court ruled that the tariffs were illegal. A month later, Nintendo sued the U.S. government to get a refund. And in April, gamers filed the class action claim against Nintendo in Washington, saying it would be illegally double-dipping if it made money from tariff-hiked sales and then from a refund. The gamers sought relief for anyone in the U.S. who bought price-hiked Nintendo items between February 2025 and February 2026. “The common thread among Plaintiffs’ claims is that it is somehow ‘unfair; that Nintendo has not retroactively adjusted its prices for completed sales in response to the outcome of the tariff litigation,” the company’s lawyers wrote in today’s motion to dismiss. “But that is now how commercial transactions work.
Why Trump and Mamdani might both welcome a fight over Netanyahu
President Donald Trump’s approval ratings may be sliding, but one political super sense is as sharp as ever: picking a fight with an adversary he casts as the entire Democratic Party.
Atlanta Braves Make Correct Decision With Ronald Acuna Jr.
The Braves have a plan, and it's the right one.
Aaron Rodgers shares photos of reunion with estranged family
As Aaron Rodgers prepares for his final NFL season with the Pittsburgh Steelers, he has held bonding sessions in the past few weeks this summer. On Monday night, Rodgers posted three photos on social media – one with his mom…
Jen Landon recalls cow kicking ‘Yellowstone’ costar in the face
‘Yellowstone’ stars Jen Landon and Ian Bohen recall him being kicked in the face by a cow while filming the TV drama.
Oxford nominated for USA Today’s ‘Best College Sports Town’
The home of Ole Miss is getting national recognition after being nominated as one of the country’s “Best College Sports Towns.”
iOS 27 beta 4 adds a useful Apple TV app feature, here's how it works
Apple released iOS 27 beta 4 today, and it comes with a useful new “Automatic Downloads” feature in the Apple...
Onetime Ivy League leader back in custody 20-plus years after fleeing justice for sexual violence charges
A former medical school professor and hospital chair of his specialty has been re-captured after skipping trial to avoid facing rape charges in 2005.
Experts agree at landmark event that simulation should be built into health system
On 15 June 2026, over 80 representatives from simulation societies, ministries of health, hospitals, universities, international organizations, professional associations and industry partners met at the WHO Academy in Lyon for a joint event of WHO and the Society for Simulation in Europe (SESAM). Together they tackled a pressing question: how can simulation move from isolated initiatives to systematic integration within health systems? The consensus was clear: simulation is no longer a niche educational tool. Beyond training, it strengthens health systems by improving quality of care, patient safety, workforce preparedness, team performance and organizational resilience.Participants agreed the evidence for simulation’s value no longer needs to be demonstrated, but that implementation remains fragmented and too often dependent on individual local champions. Bridging that gap, they said, means both generating further evidence and raising awareness among decision-makers.Discussions pointed to a shared path forward. To achieve scale and lasting impact, simulation must be embedded in national policies, workforce development plans, education systems and financing mechanisms. No institution can do this alone; stronger collaboration between governments, health institutions, academia, professional societies, international organizations and industry partners will be essential.“At the WHO Academy, we see simulation not simply as a training methodology but as a strategic tool for capacity-building, workforce readiness and stronger health systems,” said Dr Bart Janssens, Unit Head, Health Learning and Capacity Building. “This event is not only about discussion; it is about moving from ideas to action.”As health systems worldwide face workforce shortages, growing complexity of care and rapidly evolving competency needs, participants concluded that the question is no longer “Why simulation?” but rather how to scale it, how to sustain it, and how to ensure it becomes an integral part of stronger health systems.Looking aheadThe event marked the beginning of a collaborative effort rather than the end of a conversation. Over the coming weeks, WHO and SESAM will consolidate the discussions, recommendations and priorities that emerged, with a joint WHO–SESAM report to be published soon.
Comedy of Pirates errors on one play sparks explosive first inning for Yankees
5 years after sports betting legalization, what does gambling look like in Arizona?
It's been almost five years since sports betting was legalized in Arizona. The money has not slowed down.
UFC Freedom 250 Fails to Knock Out The Ratings
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) If UFC fans wanted one image to say, “Hey, Paramount+ is crushing it with their UFC rights deal,” I could provide that image. Here it is: (Reminder: this is my creation of the Nielsen Top 30, since Nielsen doesn’t combine the lists or include sports. I take all three lists and combine them. Some streaming TV shows probably have higher ratings than many of the films on this list.) Look at that! UFC Freedom 250 is number one! It topped the Nielsen “Top 30” list for shows and films that made the top ten the week of 15-June. So if you’re a UFC fan or supporter of Paramount+, that’s the good news for you this week. This program topped the ratings charts for one week. Everything else is bad news, or at least a huge caveat to that story, which I’ll explain today in the first part of this week’s Streaming Ratings Report—for the weeks of 8-June and 15-June—which is a double issue since I’ve been writing on a bunch of topics recently. UFC Freedom 250 is one of the biggest streaming events of the year, and super relevant to Paramount+’s strategy, so it merited its own article. Let’s dive in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of June 8th to June 21st 2026. You can find a link to my terminology here.) Subscribe Check Out My Interview on UFC 250 at MMA Draw After you read this article, if you want even more thoughts on UFC and Paramount-Skydance/Paramount+, I did a written interview with MMA Draw. They asked me to answer some questions about UFC Freedom 250, and I was happy to chat with them. Find it here: [ The MMA Draw Newsletter Did Paramount really overpay for the UFC? What the data tells us so far If you know the history of American television, you also know that combat sports is often a leading indicator of the future… Read more a day ago · 10 likes · 1 comment · Nate Wilcox and Zach Arnold ](https://www.themmadraw.com/p/did-paramount-really-overpay-for?utm_source=substack&utm_campaign=post_embed&utm_medium=web) I never thought I’d need a combat sports newsletter in my life, but the good folks at MMA Draw publish an excellent one on UFC, MMA, pro wrestling, boxing and more, analyzing both the sports themselves and the politics, economics and antitrust issues that impact them. Check the article and their newsletter out! Paramount+ Has Its Best Sporting Event of All Time…But Was It Worth It? Before we look at the UFC Freedom 250 data in particular, let’s talk about what we can’t say. Namely, let’s start with the lack of comparisons. First off, I’d love to put a chart out comparing this fight to past UFC fights on Paramount+…but we don’t have the data. This is the first time we’ve gotten Nielsen data about a Paramount+ UFC fight. As far as I can tell, Paramount provided data for the first fight, but it was a proprietary datecdote (saying it had “an average minute audience” of 5 million “views”) and then, for two fights, we got the linear viewership numbers when they aired on CBS, but no streaming data. Everything else was crickets. We also can’t compare this fight to other fights/combat sports on streaming, in particular the MMA and boxing, because Netflix also didn’t use Nielsen to track those events, opting for TVision and VideoAmp, respectively. (This isn’t Paramount’s fault, but does still suck.) We also can’t compare to UFC’s fights that used to be on ESPN+, since we don’t have any data for that, plus Disney+ didn’t have marquee fights. The comparisons would not be apples-to-apples. Can we compare to past Pay-Per-View fights? Absolutely not. The comparisons would absolutely NOT be apples-to-apples. That didn’t stop Paramount+, though, who bragged that their UFC events have reached drastically more people than past PPV fights. Duh. Sorry, but I gotta make this point again. A basic tenet of economics is that the cheaper something becomes, the more people consume or buy it. That’s Econ 101. (Sometimes pundits call things “Econ 101” that are actually like Econ 210 or even PhD-level economics, but no, this is really like first or second class basic economics.) Yet I still see one analytics firm consistently say that more people watch films on streaming than PVOD proves streaming which means that the streaming window is more valuable than the PVOD window. No, it’s not! Same thing here. Pay-Per-View events back in the day could be really, really, really expensive! So whole groups of people pitched in to buy them. That increased the perceived value of, say, the Mike Tyson fight. Or a UFC numbered event. So yes, the fact that Paramount+ makes numbered UFC fights essentially “free” if you’re already a Paramount+ member means consumption will go up. Obviously. Same for Netflix and their boxing matches. They’re talking about fights that used to cost consumers, in some cases, $50 in 1996…which is over $100 in today’s dollars. Over 1.6 million people paid that to watch the Tyson-Holyfield fight! Again, streaming is essentially “free”. Or $10 to $20, depending on what streamer we’re talking about and what tier you’re on. No wonder more people are “watching”. (Plus, Nielsen’s out-of-home viewing also helps these numbers.) UFC Freedom 250 Did Well…But I Have A Lot of Worries So what can we compare the fights to? Well, the good news is Nielsen put out that the fight averaged 7.0 million viewers for UFC Freedom 250, which is a solid number for a fight. We also know the length, at roughly 4 and a half hours. (I saw different run times, but this seems to be the consensus considering it started at 8 pm, had a delay and then finished after midnight on the East Coast. If you assume a shorter run time, then yes, the total hours viewed would go down.) That means I have the two numbers needed to add this to my Nielsen database. And then…I can compare this viewership to the NFL: And, uh, not great. But also within striking distance, mainly because the runtime for this event was so long. I’d also add that this event had viewership equal to a regular season NFL game on streaming, but if anything, it was more comparable to an NFL playoff or Super Bowl-esque event. And you can compare viewership to the top football games on broadcast, cable and streaming, and it’s not impressive at all: We can also compare it to other sports that week, including the NBA Finals and start of the World Cup: Again, not great. The NBA generated roughly four times as many average viewers each game for its NBA Finals. The World Cup has similarly big numbers. Also, that’s just a tiny fraction of the 25 most watched sporting events each week. The NBA, NHL and FIFA World Cup had many, many more games racking up hours. We could also compare this to other streaming programs to get an idea of “is this a good investment?” and here is how it ranks compared to other top Paramount+ programs: The worry here? Well, unlike scripted programming, which has rewatchability, older fights/sporting events have very little library value. Very, very few people are rewatching these fights, especially years from now. Paramount has also released datecdotes bragging about their subscriber numbers. Earlier this year, they claimed that the first UFC fight on Paramount+ brought in 1 million subscribers. Then, in their quarterly earnings report, they only ended up with 700K subs. Not great! They claimed they dropped lower-value international subscribers, but that’s why I tend to discount subscriber additions when they’re leaked to the press.1 I expect we may see a bump again for UFC Freedom 250, but I’d caution using subscriber growth so soon after these events to judge the success, since new subs with high churn (see Peacock) aren’t great either. Also, analysts often want to attribute all subscriber growth to their favorite/pet show, and that just doesn’t make sense. The biggest caveat for UFC Freedom 250 and Paramount’s very first UFC marquee event is that these could be high watermarks for the sport. UFC Freedom 250 had an incredible amount of earned media coverage compared to most UFC fights. I mean, it had wall-to-wall national news coverage in the lead up to the event. (The first fight also had a lot of promotion from Paramount since it was first.) Other fights could reach this bar—say the Conor McGregor return to the Octagon—but they’ll be fewer and far between. Was This Deal Worth It? All to ask: is this Paramount deal worth it? In this case, I think the UFC Freedom 250 numbers are more distracting than helpful. This fight did well and compares well to other top sporting events. But we know that the first marquee event was at least a third smaller, if Paramount’s own data is to be believed. And it’s likely the other fights are much, much, much smaller. And then you get to the paycheck that Paramount-Skydance paid. FIFA’s World Cup cost about the same for Fox, but clearly generated multiples more total viewership. (Though it’s only every four years.) The NBA is much more expensive, but until the playoffs, they likely didn’t pay for itself. Even still, Disney, NBCUniversal and Amazon Prime Video likely overpaid. So, in that context, the NBA may be an overpay that makes the UFC look not so bad. But two overpays don’t make an underpay, to paraphrase the old cliché about wrongs and rights. And looking at UFC Freedom 250 as the likely ceiling of MMA on Paramount+, Paramount-Skydance likely paid too much. Share 1 I would love regular reports on subscriber additions by programs, but as is, it’s mostly leaked or rumored in haphazard ways.
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