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Why Josh Shapiro Isn’t Acting Like Other Potential 2028 Candidates
The Pennsylvania governor’s in-state focus is a contrast with other possible presidential hopefuls.
Atlanta business owners feel impact of I-285's weekend construction shutdown
Some businesses in southwest Atlanta say the I-285 construction project left them with much slower business than the usual weekend.
Pritzker, Johnson trade political barbs over Bears' stadium plans
Annapolis business owners, employees, residents frustrated over downtown parking issues
Downtown Annapolis business owners, residents upset over parking issues
How one Pocatello business is helping eastern Idaho save water, one lawn at a time
POCATELLO – Amid a water shortage and emergency drought in place across Idaho, a Pocatello business offers homeowners a way to water their lawn more efficiently and help conserve water. RELATED | Idaho declares drought emergency for all 44 counties as snowpack hits record lows Canopy Lawn Care, now in its second year of operation […]
A mobile stroke unit helped save this 21-year-old Pennsylvania woman's life: "I could have died"
Life is back to normal for 21-year-old Gianna Parrillo-Shennard, whose life was saved by Jefferson Health's mobile stroke unit.
Mets calling up LHP Zach Thornton to pitch on Wednesday
In need of a starter following Clay Holmes’ fibula fracture, the Mets are calling up left-hander Zach Thornton from Triple-A Syracuse.
Michigan health officials warn of salmonella outbreak linked to baby poultry
WNBA graphic omitting Caitlin Clark shows identity politics still come first
OutKick argues the WNBA once again snubbed Caitlin Clark from a promotional graphic, choosing a player averaging 1.0 points per game over its biggest star.
Trump says he's called off plans for "scheduled attack of Iran" after request from Gulf partners
Whoa! Netflix is Sending Narnia Heading to Theaters...What This Means for the Future of Film
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) Here’s a funny thing about the debate over whether streamers should release their movies in theaters first: Both sides think the other side represents the “conventional wisdom”. If you’ve been reading me for any amount of time, or even just scanned my front page, you know I think movies make more money by having a robust theatrical window compared to going straight-to-streaming. I’ve published thousands of words on this topic. And for years, I felt like I was standing up to a wave of opposition. See, while the “put your films in theaters to make money” take was obvious at any point before 2019, post-streaming revolution, most of the trendy thinkers took the opposite point of view. Big names argued that Netflix putting their film straight-to-streaming (“S-to-S” from here on out) actually made more money. Netflix was “disrupting” theaters, just as they disrupted Blockbuster Video, and since innovation is always good, this too was a great idea. This thinking then leaked into the mainstream business outlets like the Wall Street Journal and Bloomberg. I read many articles whose take boiled down to “Netflix makes tons of money from S-to-S releases” and “theaters were in structural decline” anyways. Covid-19 shutting down theaters and the 2023 strikes shutting down film production seemingly justified this point of view, as the box office struggled to return to 2017-2019 heights. Yet I’ve also read folks arguing the opposite point: the conventional wisdom says to put films in theaters! From some writers’ points of view, “everyone” actually agrees/agreed with my “send your films to theaters” take—especially the stodgy traditional studios—and folks still didn’t understand Netflix’s genius. I feel like, for the last two years, many people have argued this point as if it’s conventional wisdom. You know what? I may have been wrong. At this point, the “S-to-S strategy makes money” might be the minority viewpoint. Especially with the news this month that Netflix will put at least one film—Greta Gerwig’s Narnia film The Magician’s Nephew—in theaters in 2027 for a full 49-day run is big news. So that’s the story of the week, but I’ll also explain why they’re making this move now and why Netflix may not completely embrace theaters, along with other topics, like how I don’t buy Disney’s “super app” strategy, the latest good news out of the unions, my take on the latest attacks against free speech, and a whole lot more. Let’s get started. Subscribe Most Important Story of the Week - Netflix Goes to Theaters! Listen, I promise not to victory lap too hard today. As I just wrote, I’ve argued against sending films straight-to-streaming for—checks calendar—eight years now. Since 2018. Yikes. That’s a long time. And for years, others painted my thinking as “conventional” in that I was standing up for the status quo against trendy, cool disruption. And that’s not cool! But math is math, and I never could make the S-to-S numbers work. The only thing that ever enabled that model was Wall Street’s brief exuberance for it. It seems like the heads of Netflix now agree with me. (There were always rumors that former head of film for Netflix Scott Stuber argued internally for theatrical releases as well.) As they announced: “The Magician’s Nephew_—the first film in a Narnia series of films—will open on 12-Feb-2027, with a 49 day theatrical exclusive run.”_ I’m a little surprised at how little coverage this big change actually got. Credit to Bloomberg for leading with it and Matt Belloni’s The Town for highlighting it with the provocatively titled podcast “Hell Hath Frozen Over”. But after that? Instead of getting as much coverage as, say, the FCC’s latest egregious crackdown on free speech, this news story got crickets. But it’s massively more important for the future business of entertainment. So let’s start with the obvious question… Why Put Your Movies in Theaters? So…why should Netflix put (some!) of their movies in theaters? Well, I’ve already written that in a very, very, very long article from 2022: [ ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) [ The Data Is In: Theatrical Films Massively Outperform Straight-To-Streaming Films ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) Entertainment Strategy Guy · April 5, 2023 [ Read full story ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) To summarize, theatrical runs make much more money, especially blockbusters, because they earn more money per viewing,1 and that helps boost home entertainment sales. Theatrical films also perform as well or better than the streaming-only films. Now, partially this is driven by increased marketing for said films, but said marketing ultimately boosts the awareness of the movies and drives improved streaming and library performance as well. Again, I’ve made this case after reviewing the economic models and streaming data for years. Just last week, Emily Horgan also made the case for kids films! Yes, it is probably conventional wisdom, but that’s also because it’s true! I’d also argue we’ve seen a lot of data in the various studios’ behavior. As I’ve noted before, the more a studio needs to make money, the likelier they are to put films in theaters. As such, Disney, Universal, Warner Bros., Paramount and Sony all send their major films to theaters. Even if they once made a big S-to-S push (*cough* Disney *cough*), they’ve since relented and returned to theaters. The tech companies don’t need to make money, per se, so it took them years to embrace theaters. Apple doesn’t need to make money because it doesn’t disclose their (likely) Quibi-sized losses each year. (They fear bad press more than losing money.) Amazon announced two years ago that they planned to make Amazon-MGM Studios/Prime Video profitable on its own, and guess what? Now they’re putting films in theaters. That leaves Netflix. They’re in between the “no need to make money at all” and the “desperately need to make money to offset linear TV declines”, so they had less pressure to put some films in theaters. Plus, for years, they were the sexy disruptor, and Wall Street rewarded them for that. (Honestly, they still do.) Yet, even Netflix likely saw the money they were leaving on the table (I’ve estimated it at an easy billion dollars before) so they changed their course. I heard one pundit argue that, because Netflix already makes so much money, they don’t need to make more money, which sort of goes against everything I’ve ever learned about business and economics. Again, to be super-nuanced, sending “films to theaters” does not mean EVERY film. TV movies have been a thing for decades. Lifetime films, Hallmark holiday films, Disney Channel Original Movies, and so on, don’t need theatrical runs. But films above a certain budget level (say $25 to 50 million) almost certainly need theaters to maximize their revenue. The Scenarios (with a Dose of Skepticism) Now time for some skepticism: it won’t surprise me at all if Netflix re-changes course. Specifically, Netflix announced that their Narnia film will go to theaters. And I’d bet anything we see KPop Demon Hunters 2: The Huntering2 also goes to theaters, cause it’s the surest hit outside of a Disney animated sequel right now. But how much does Netflix truly commit to theaters? They’ve already tried to emphasize that this is a one-off move. I see three broad scenarios:
Bill Belichick Shares Truth About Tom Brady's Evolution With Patriots
The New England Patriots had one of the greatest dynasties in NFL history with Tom Brady at quarterback and Bill Belichick as head coach.
409 Media Mixer returns Saturday with free networking, panels for entertainment pros
Indianapolis 500: Alexander Rossi and Pato O'Ward involved in huge practice crash
Rossi's car snapped loose in Turn 2 before nearly flipping over.
DuPage County reports first mosquitoes carrying West Nile virus for 2026
Join us at Arte Américas on June 11 to talk about power in the Central Valley
How can the Central Valley grow its power in California? Join Fresnoland, Zocalo Public Square and local leaders to talk Fresno politics.
Atlanta ranked nation's best sports business city ahead of World Cup
Atlanta has been named the top sports business city in the country by Sports Business Journal.
Atlanta ranked nation's best sports business city ahead of World Cup
Atlanta has been named the top sports business city in the country by Sports Business Journal.
Meet ‘Snuffleupagus,’ a newfound fish sporting shaggy camouflage
Found near Australia, Solenostomus snuffleupagus is a shaggy swimmer that closely resembles Mr. Snuffleupagus from Sesame Street.
Did ‘Family Guy’ Just Have Its Best Season in Years?
What happened in the finale, Season 24, and will it return?
Could A Simple Lab Mistake Lead Scientists to Over-Estimate Microplastics?
While microplastics are a very real issue, one new study suggests that the numbers might not be quite as bad as we've feared.
Qualcomm confirms a Snapdragon-powered Googlebook will launch this fall
For months, we have been closely tracking the development of new Qualcomm processors in the Chromium Gerrit, but it wasn't entirely clear when we would actually see them hit the market. With...
Leg evolution made most humans right-handed
'Rightie' preference isn't seen in any of our primate relatives.
LinkedIn Doesn't Want Your AI Slop Anymore
It isn't just lazy. It's also mind-numbingly boring.
Sony's 10th Anniversary 'Collexion' Over-Ear Headphones Leaked
Sony's latest noise-canceling headphones have been leaked. Images of the 10th anniversary models, called 1000X "The Collexion" Edition, were shared online today by OnLeaks. They're expected to launch tomorrow, coming just a year after the company's WH-1000XM6 series. From what we can tell based on the leaked materials, the changes are largely design-based.
Other sports have strict rules against multi-team ownership. Why doesn’t F1?
Many major sports have clear rules that prevent organizations owning multiple teams, so why is this not the case in Formula 1?
Advancing medicine and science through values and mentorship: Mayo Clinic celebrates commencement in Arizona - Mayo Clinic News Network
Advancing medicine and science through values and mentorship: Mayo Clinic celebrates commencement in Arizona, May 2026
Dominion, NextEra to merge and create world’s largest utility business
Dominion Energy and NextEra Energy, the largest electric power and energy infrastructure company in North America, will merge, creating the world’s largest utility business.
Column: Jack up taxes on California's rich? Popular liberal mantra, but bad idea
Sticking it to the rich sounds nice, but doesn't fix the problem
Amid upfronts sports overload, pitches around data, AI come into focus
Legacy firms NBCU and Disney, tech titans Netflix and Amazon and publishers shaped by M&A showed off evolving offerings during last week’s shows.
AP Decision Notes: What to Expect in Oregon’s Primaries
WASHINGTON (AP) — Oregon’s Democratic Gov. Tina Kotek and the nearly two dozen challengers hoping to defeat her are among the candidates who will seek their parties’ nominations for state and federal offices in Tuesday’s primary. Voters will also decide a statewide ballot measure that would raise ...
D4vd's League of Legends Arcane song seemingly removed from the official soundtrack on Spotify
It appears that Riot Games has chosen to remove D4vd's Remember Me from the League of Legends Arcane Season 2 soundtrack on Spotify.
'Knights of the Old Republic' Animatic Reimagines Endar Spire - Star Wars News Net
A surfaced animatic from the remake of Knights of the Old Republic reveals how the opening Endar Spire sequence would've been reimagined.
Director-General presents Award for Global Health to four distinguished leaders
At the Seventy-ninth World Health Assembly in Geneva, WHO Director-General Dr Tedros Adhanom Ghebreyesus has presented four distinguished leaders with the Award for Global Health, recognizing their lifetime achievements and exceptional contributions to improving the health and well-being of communities worldwide.
Heart health no longer requires a doctor's visit
The biggest cardiac innovation this year isn’t a piece of hardware; it's a shift in where care happens.
Lee Health: Crashes are preventable – A reminder this awareness month
May is National Trauma Awareness Month, and motor vehicle crashes are one of the leading reasons patients are transported to and treated.
Religious anti-abortion center finds opportunity in town without OB-GYNs
Evaluating Flutter Entertainment (NYSE:FLUT) After A Sharp Share Price Pullback
Recent performance snapshot for Flutter Entertainment (NYSE:FLUT) Flutter Entertainment (NYSE:FLUT) has drawn investor attention after a period of weaker share performance, with the stock down about 16% over the past month and roughly 25% over the past 3 months. See our latest analysis for Flutter Entertainment. The recent decline has been steep, with the share price down 57.68% year to date and the 1 year total shareholder return falling 62.95%. This points to fading momentum as investors...
Founder Leadership: 4 Key Business Lessons From The U.S. And Europe
From balancing ambition with discipline to jumping in, even when the market isn’t ready, founder leaders share their views on business success.
1 Key Offensive Area Baltimore Orioles Must Improve In
The Orioles have a clear flaw that's holding them back.
Pedro Pascal goes undercover for 'Star Wars' surprise at Disneyland
Pedro Pascal surprised fans with an undercover appearance as "The Mandalorian" at Disneyland on Saturday.
Ultimate Women's Entrepreneur Expo highlights women-owned businesses in Rochester area
Rochester, N.Y. The ultimate women entrepreneurs’ expo brought together more than 60 women-owned businesses for an evening of networking, panels, and live perf
2026 ACM Awards winners: Ella Langley wins Song of the Year, as Avery Anna, Tucker Wetmore win New Artist categories
The 2026 ACM Awards nominations are dominated by women including Megan Moroney, Miranda Lambert, Ella Langley and Lainey Wilson, while Morgan Wallen's Male Artist of the Year snub and Zach Top's break...
At least 6 Americans in Congo were exposed to Ebola virus, sources say
Patriots WR Kayshon Boutte isn't participating in offseason workouts
New WHO tool supports countries to improve quality of child and youth mental health services
A new practical tool released by WHO/Europe aims to help countries strengthen the quality of mental health services for children and young people across the WHO European Region, addressing persistent gaps in access, consistency and accountability.
Spaceborne snapshot compressive hyperspectral imaging
Light: Science & Applications - We propose and complete the world’s first computational imaging-enabled compact spaceborne snapshot compressive hyperspectral payload, named...
‘Worst marketing in sports’: WNBA snubs Caitlin Clark in advertising graphic
Caitlin Clark is the biggest name and face in the WNBA right now, but you wouldn’t know that from a recent WNBA advertising graphic. Sunday featured a few high-profile games and matchups between some of the league’s most high-profile players with A’Ja Wilson and the Las Vegas Aces taking on Angel Reese in the Atlanta…
Illinois Wesleyan University to launch first-of-its-kind interdisciplinary undergraduate Quantum Science, engineering program
BLOOMINGTON – Illinois Wesleyan University today announced the creation of the Fisher Center for Interdisciplinary Quantum Science & Engineering, a first-of-its-kind undergraduate program that brings together multiple areas of study to better prepare students for careers in this emerging field. The Fisher Quantum Center will make Illinois Wesleyan the first undergraduate liberal arts university in…
2026 ACM Awards winners: Ella Langley wins Artist-Songwriter of the Year, as Avery Anna, Tucker Wetmore win New Artist categories
The 2026 ACM Awards nominations are dominated by women including Megan Moroney, Miranda Lambert, Ella Langley and Lainey Wilson, while Morgan Wallen's Male Artist of the Year snub and Zach Top's break...
NBA News: Insider Sheds Light on Cavaliers’ Plans with James Harden
The Cleveland Cavaliers made a gamble during the season with the James Harden trade, banking it would get them over […]
New OHSAA rule could allow athletes to play at other schools
The rule would allow pubic school student athletes to play a sport at another school if their school doesn't offer it
Trump gets back at Louisiana senator who voted to convict him
Louisiana Sen. Bill Cassidy placed last in a three-way race.
Dodgers trade for Eric Lauer
With Blake Snell having elbow surgery on Tuesday, Tyler Glasnow on the injured list with back spasms, and River Ryan only one start back from a minor league injured list stint, the Dodgers had five starting pitchers for their six-man rotation. So it makes perfect sense that they acquired left-hander Eric Lauer from the Toronto […]
How a Detroit business is prepping for Game 7 between Pistons and Cavaliers
Burcum: Mental health lifeline becomes collateral damage
Two of Vail’s three metro Clubhouse locations could close as early as June 30 if a fixable state funding-renewal snag isn’t solved soon, columnist Jill Burcum writes.
Business People: General Mills veteran Dana McNabb named COO
General Mills, Golden Valley, announced that Dana McNabb has been promoted to chief operating officer, effective June 1. MONO, a Minneapolis- based ad agency, announced the return of Jeffrey Gorder as CEO. Pope Design Group, St. Paul, announced the addition of Sara Rapp as northern Minnesota market lead, based in Duluth.
Is Android still an operating system? Google says no, but here's why that's a stretch
The "intelligence system" rebrand is bold marketing, even if Android hasn't actually changed that much.
First Disney Store Limited Time Location Opening This Week
As Disney continues experimenting with smaller-scale retail concepts, the Disney Store is becoming a little easier to find in person.
Jo Rae Perkins discusses Oregon politics ahead of Tuesday’s Primary
Jo Rae Perkins is the definition of a perennial candidate.
Google hasn’t shown any reason for ‘Googlebook’ laptops to exist, so why should we be excited?
We’ve been hearing about Google’s behind-the-scenes work to move its laptop efforts over to Android, but now that we’ve seen...
Spring sports postseason preview: Duke baseball
With postseason play on the doorstep for many spring sports, the Blue Zone is here to preview for each team. Softball, men's lacrosse, track and field and rowing have already been previewed, so it's time to look at Duke baseball, which begins the ACC Tournament Tuesday.
Rory McIlroy Accused Of 'Selfish' Behavior At The PGA Championship
Rory McIlroy is showing everyone who he is at the PGA Championship. That's what some longtime critics think, anyway. While McIlroy has won back-to-back Masters championships, he hasn't been happy with the setup or the conditions at the PGA Championship. And he's been speaking out in a big way at ...
Xbox Takes #1 Spot In Metacritic's Top 10 Video Games Of 2026 So Far
But bizarrely it doesn't top the Series X and Series S list
Miami mental health center moves closer to final approval 20 years after it was promised to voters
Pittsburgh business incubator, Break IT, provides unique community opportunities
The Pittsburgh non-profit provides the opportunity for small businesses to turn dreams into reality.
'You're Not The Host, I Am': Will Ferrell Kicks Celeb Doppelgänger Off The Stage On 'SNL'
Ferrell joked that the rock star "took the wind" out of his sail after he crashed the "SNL" great's hosting gig.
'Slot is dreaming' - fans on boss' comments
Melinda: Yes, I believe we have to give Slot chance to right his wrongs in the window and I believe he will do better. Nothing against Arne Slot, I just think he isn't the man for the job. Segie: Slot is dreaming if he thinks the new transfer window is going to change things for Liverpool.
‘SNL’ Weekend Update Joke Swap Drops Jaws With Raunchy Punchlines
Colin Jost and Michael Che broke constantly during the highly-anticipated tradition in the Season 51 finale.
‘SNL’ Weekend Update Joke Swap Drops Jaws With Raunchy Punchlines
Colin Jost and Michael Che broke constantly during the highly-anticipated tradition in the Season 51 finale.
A unique Oregon law allows it to block healthcare deals. In five years, the state hasn’t done so once
Lawmakers said that giving the state oversight would stop multibillion-dollar deals from reducing care and increasing costs. Some who supported the law say it hasn’t been nearly as effective as they hoped.
Walmart Introduces Two New High-End ONN Android Tablets Blending Premium Features with Affordable Pricing
In a move that continues its strategy of delivering strong value in consumer electronics, Walmart has rolled out two fresh additions to its popular ONN lineup of Android tablets. The new 8.1-inch Core Tablet in Silver and the larger 13-inch Pro Tablet in Black position themselves as high-end options accessible to everyday consumers, combining modern […]
Stress, uncertainty as economy views decline; many voice frustration with Trump's economic approach, CBS News poll finds
SNAPSHOT: Small Animal Science Program at WSWHE BOCES
The Small Animal Science Program at the Washington-Saratoga-Warren-Hamilton-Essex (WSWHE BOCES) is wrapping up its 2025–2026 school year, celebrating its fourth year of hands-on animal science education. The classroom houses cats, rabbits, …
SNAPSHOT: Small Animal Science Program at WSWHE BOCES
The Small Animal Science Program at the Washington-Saratoga-Warren-Hamilton-Essex (WSWHE BOCES) is wrapping up its 2025–2026 school year, celebrating its fourth year of hands-on animal science education. The classroom houses cats, rabbits, …
Retro Recap: All The Classic Gaming News From The Past Week (May 17th 2026)
SN Operator! Zelda! 3DS! Return To Blacktooth!
To Critics, Trump Remarks Reveal a Billionaire Out of Touch
The president has never pretended to be an ordinary American, but a recent “truth bomb” has opened him to criticism that he doesn’t grasp the economic strain of his war with Iran.
To Critics, Trump Remarks Reveal a Billionaire Out of Touch
The president has never pretended to be an ordinary American, but a recent “truth bomb” has opened him to criticism that he doesn’t grasp the economic strain of his war with Iran.
Will Ferrell's rock star look-alike tricks “SNL” audience with host monologue
Red Hot Chili Peppers drummer Chad Smith stepped out instead of the "Saturday Night Live" alum.
'SNL' recap: Host Will Ferrell opens season finale as Jeffrey Epstein
Will Ferrell hosts the 'Saturday Night Live' season 51 finale, with Paul McCartney as musical guest. Read Entertainment Weekly's recap.
Center Point health fair addresses opioid epidemic
Faith leaders, first responders and city staff hosted a health fair focused on the opioid epidemic. The event aimed to raise awareness and connect people with available resources.
Letlow, Fleming advance to runoff in Louisiana GOP Senate primary, CBS News projects
Incumbent GOP Sen. Bill Cassidy, who had occasionally broken with the Trump administration, did not advance to the runoff, CBS News projected.
Los Angeles County confirms international traveler as fifth case of measles in 2026
Los Angeles County confirms international traveler as fifth case of measles in 2026
Dodgers Lose Blake Snell for Months After Elbow Surgery Decision
Dodgers manager Dave Roberts announced that Blake Snell will indeed go through elbow surgery and miss months of action.
New study debunks the biggest fear about yo-yo dieting
For years, “yo-yo dieting” has been blamed for wrecking metabolism and causing lasting damage, but a major new review says the fear may be wildly overblown. After analyzing decades of studies in humans and animals, researchers found little convincing evidence that losing weight and regaining it actually causes long-term harm. While regaining weight can erase some health improvements, it doesn’t appear to make people worse off than before.
Letter from the editor: Farewell from the executive science editor
Journalism was probably the last thing on my radar when I walked through the club fair as a first-year. And for most of my time at Tufts, it stayed that way. My best friend Carmen was super involved in that world, but her involvement was the closest I got to that space.
Colorado Department of Public Health and Environment confirms hantavirus case
Mizzou baseball collapses late, closing season with loss to Texas
Mizzou rallied in the eighth inning, scoring five runs, but it wasn't enough for a late comeback. A short start by Keyler Gonzalez and inconsistent performance from the bullpen set
Schmitz Custom Meats opens for business in Dell Rapids
Schmitz Custom Meats held a grand opening Saturday, offering a community celebration, meet and greet, drinks, and of course, delicious food.