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Sources: Big 12 strikes landmark Monster deal featuring jersey patches, field logos
The Big 12 finalized a multiyear deal worth around $20 million annually making Monster the entitlement partner of its football and basketball regular seasons.
FIFA leans on business intelligence to manage World Cup scale
FIFA World Cup 2026 Head of Business Intelligence and Analytics Caio Dimov pulled back the curtain on the business intelligence operation that was built for the 2026 World Cup at SBJ’s AXS DRIVE in Indianapolis.
Game Changers: Kelly Skoloda, Monumental Sports & Entertainment
Game Changers: Kelly Skoloda, Monumental Sports & Entertainment
U.S. Soccer Federation’s Chief Advancement Officer Leah Heister Burton Named Sports Business Journal Game Changer
Burton honored as one of 60 women leaders in sports business from around the globe, will be featured in the Sept. 21 issue of SBJ
Magic make host of promotions in business operations
The Orlando Magic have made several front office promotions in business operations, including Chief Strategy & Business Officer Jay Riola; CMO Shelly Wilkes; Chief Facilities & Operations Officer Alex Diaz; and EVP/Global Partnerships J.T. McWalters.
Boys & Girls Clubs, Usher team up with BET on entertainment careers for youth
Boys & Girls Clubs of Southeastern Michigan and Ushers’s New Look are teaming up with BET to expand youth workforce development opportunities for Detroit and Atlanta youth in the entertainment industry.
Ellison expects Skydance to stay in business with NFL for ‘foreseeable future’
Skydance Chair & CEO David Ellison said the new media conglomerate anticipates 'being in business with the NFL for the foreseeable future.'
Georgia AD: No immediate plans for entertainment district, leaving door open
Univ. of Georgia AD Josh Brooks said that there are no immediate plans for an entertainment district, following in the footsteps of other SEC schools, but remains open to possibilities.
Sources: Silver persuaded Engelbert to suspend Thomas after Clark incident
WNBA Commissioner Cathy Engelbert was not going to suspend Alyssa Thomas for burying a fist onto Caitlin Clark’s throat three weeks ago until NBA Commissioner Adam Silver implored her to reverse course and issue a suspension, multiple sources told SBJ Tuesday.
Tepper S&E’s tech-advanced experience center opens in support of Bank of America Stadium renovation
Tepper Sports & Entertainment’s tech-advanced experience center has opened for business in support of the $1.3 billion Bank of America Stadium renovation project.
Buffalo Museum of Science unveils permanent Bills, Sabres and Bandits exhibit
The Buffalo Museum of Science opened the $3M Science Stadium interactive, a permanent exhibit that focuses on the Bills, Sabres and Bandits and brings the science and engineering behind professional sports to life.
SBJ Football: Giants seek business boss
New York Giants searching for chief business officer as new coach John Harbaugh could lead team to upswing: ALso: New study shows brands are missing out by focusing on the Super Bowl and not other NFL opportunities, why DAZN makes sense for EverPass, NFLPA's new chief comms officer and more.
Michael Penix Jr. says he's 'really close' but not quite 100% healthy
Penix provided an update on his health and mindset after the Falcons named Tua Tagovailoa their starting quarterback for Week 1
Kentucky in final planning stages of new entertainment district
The Univ. of Kentucky’s plans to move forward with its on-campus Sports Adjacent Entertainment District are not only full-go -- they’re approaching the final planning stages before construction begins.
Forum: Students ask about key issues
Abe Madkour answers college students’ sports business queries.
Neil Leibman steps down as chair of Rangers Sports Media and Entertainment
After a 16-year run with the Texas Rangers, Neil Leibman is stepping down from his position as Chairman of Rangers Sports Media and Entertainment effective immediately, the team announced Monday.
Big Ten, SEC back college sports bill after shift in language
Language was added to the Protect College Sports Act intended to strengthen a provision prohibiting schools from circumventing the athlete revenue-share cap.
CANUCKS SPORTS & ENTERTAINMENT WELCOMES COKE CANADA BOTTLING AS NEW OFFICIAL BEVERAGE PARTNER
New multi-year partnership expands beverage options at Rogers Arena and Rogers Forum with locally made favourites, including Canada Dry
Phillies gameday sponsorship delivers big brand boost for local business
Local companies advertising with the Phillies at Citizens Bank Park or with NBC Sports Philadelphia provides almost-unparalleled visibility in Philadelphia.
Neil Howard joins Bespoke Sports & Entertainment
Bespoke Sports & Entertainment is augmenting its senior staff, with the hire of Neil Howard as VP experiential. Howard, who was at MKTG from 2006-2025 rising to SVP, working on Toyota and other accounts will be based in Charlotte and become part of Bespoke’s senior leadership team.
VOTE Junior girls breakout star cross country runner
Which rising junior will be the biggest breakout star girl of the Shore Conference fall cross country season? Poll presented by Alliance Orthopedics.
Game Changers: Asia Gholston-Pierson, Ilitch Sports & Entertainment
Game Changers: Asia Gholston-Pierson, Ilitch Sports & Entertainment
For Wave Sports & Entertainment, less is more in terms of cutting through the noise
Wave Sports, with around 120 full-time employees, is set up to serve three different groups: the audience (young millennials and Gen Z, in particular); the talent; and the advertisers. Across of its 10 shows, there are now over 1 billion views per month, with 75% of the audience under the age of 35.
MSG Sports plans Rangers spinoff from Knicks business
MSG Sports has filed a registration statement with regulators for a new company to manage the Rangers business separately from its Knicks operations.
Zach Leonsis named president, vice chair of Monumental Sports & Entertainment
Zach Leonsis, son of Monumental Sports & Entertainment founder and CEO Ted Leonsis, has been named president and vice chairman of MSE.
AMB Sports and Entertainment continues to shape sports business
Rich McKay, CEO of AMB Sports and Entertainment, joins SBJ’s Austin Karp to discuss the future of the organization and how they keep the focus on the customer.
Kroenke Sports & Entertainment plans $135M Ball Arena renovation
Plans include an expansion of the East Atrium; widening of ingress, egress and concourses; point-of-sale tech upgrades; and additional premium space.
Sports Media Pod: From tennis star to movie villian, Andy Roddick’s Hollywood adventure
On this week’s Sports Media Podcast, SBJ’s Rob Schaefer draws out a side of Andy Roddick that fans rarely get to see. He shares stories from filming The Dink, working with actor Jake Johnson, and hearing his kids’ reactions to his over-the-top villain role.
BlackSun’s Seattle NBA bid could include sports-entertainment complex on tribal land
BlackSun Private Equity is pursuing a Seattle NBA expansion bid that could place the team in a new arena on Tulalip Tribes’ land near Marysville, about 30 miles north of Seattle.
Oregon, 14 other states sue Trump administration to block school mental health funding cuts
Fifteen states including Oregon and Washington sued the Trump administration to block funding cuts to a $1 billion program that helps school districts hire and train more mental health professionals.
LIV Golf Bankruptcy: Inside league’s business relationships
A document filed in the LIV Golf bankruptcy case reveals many of the companies the league has done business with since its launch in 2022.
AEW Grand Slam heads to Paris as promotion targets European growth
All Elite Wrestling is looking to grow in Europe andwill bring its Grand Slam event series to France for the first time with “AEW Grand Slam: France” at Adidas Arena in Paris on Oct. 6.
AMB Sports and Entertainment continues to shape sports business
Rich McKay, CEO of AMB Sports and Entertainment, joins SBJ’s Austin Karp to discuss the future of the organization and how they keep the focus on the customer.
Hugh Weber named CEO of OEG Sports & Entertainment
Sounders and Reign FC President Hugh Weber has been appointed to CEO of OEG Sports & Entertainment, effective August 15, 2026.
SBJ's Tech Awards: Winners Span Data, Performance, Fan Access
SBJ's fourth annual SBA: Tech awards named winners in AI, performance, fan experience and venue tech.
Local businesses weigh in to help shape N. Charleston’s future development plan
North Charleston is rewriting the blueprint that will shape the city’s future.
Charlotte Sports Business Fellowship completes Year 5 with 2026 cohort
The 16 fellows spent the past 12 weeks gaining experience with their assigned companies and completing site visits at each of the 15 participating organizations.
Neyland Entertainment District construction commences
Arctos Partners, RVX Ventures, and Magellan Development have secured construction financing for the Neyland Entertainment District, which has led to construction commencing on the development project next to Tennessee's Neyland Stadium.
Game Changers: Donna Wilkinson, Pacers Sports & Entertainment
Game Changers: Donna Wilkinson, Pacers Sports & Entertainment
Valkyries first playoff game marks Thrive City’s shift to permanent ‘entertainment zone,’ allowing to-go alcohol
The Valkyries are set to host their first playoff game at Chase Center Sunday and it marks the start of a permanent change at Thrive City, as full-time entertainment zone which allows customers at the bars and restaurants to take alcoholic beverages out into the 11-acre piazza outside the arena.
LOVB Miami names Pri Shumate president, builds out business leadership
LOVB Miami has named former Dolphins CMO Pri Shumate president of business operations and former FIFA exec Meg Patten VP/fan experience & marketing, with sports management company Jett Sports serving as its commercial arm ahead of the expansion franchise’s inaugural 2026-27 season.
Amazon uses ‘TNF’ to attract new advertisers, expand ad business
'Thursday Night Football' coverage for Amazon has proven a particularly useful tool to expand its advertising and streaming business.
Range Sports to feature Baylor, USC women in inaugural Hollywood Hardwood Classic on BTN
The event will mark the first women’s college basketball game at the Clippers’ arena in Inglewood, Calif. Will Funk, Range Sports’ co-President, tells SBJ that the company is already looking at other opportunities in the college realm, as NIL has “created more space to create unique matchups,"
New Preakness deal will see race move back a week, shift to Sunday, stick with NBC
The Preakness Stakes will double its media rights revenue in a new six-year deal with NBC Sports, and the second leg of horse racing’s Triple Crown will move off its traditional Saturday race day and run on a Sunday while moving back a week on the calendar.
Game Changers conference recognizes women in sports business
SBJ held the 14th Game Changers Conference on Thursday, diving into topics at the intersection of women and sports.
Game Changers: Alberta Lewis Lee, Cleveland Cavaliers and Rock Entertainment Group
Game Changers: Alberta Lewis Lee, Cleveland Cavaliers and Rock Entertainment Group
Smith Entertainment Group shares vision for reimagined Salt Lake City downtown
Smith Entertainment Group has unveiled the plans for a 4-block, 35-acre development that’s linked to the renovation of Delta Center and will reshape Salt Lake City’s downtown.
Celebrities from across sports, entertainment and more spotted at World Cup final
Making his first appearance at this year’s World Cup, President Trump and First Lady Melania Trump were joined in their suite by FIFA President Gianni Infantino, Mexican President Claudia Sheinbaum, Canadian Prime Minister Mark Carney and wife Diana and more.
'Jay and Silent Bob' Weed Farming Video Game in the Works
The newly launched indie company Nitrate Games is backing the project, described as an "adult cozy farm sim."
The Nonlinear Science Behind Large Language Models
LLMs are black boxes, but the principles that govern them are not. Read this article for a detailed introduction to chaos and complexity theory applied to LLMs.
DAZN acquires EverPass, rebrands it DAZN for Business
DAZN has acquired EverPass -- and the commercial distribution rights to NFL Sunday Ticket along with it -- as the London-based company continues to infiltrate the U.S. sports marketplace. It will rebrand EverPass as "DAZN for Business" with the NFL's 32 Equity as a minority shareholder.
Business storylines to watch at the 2026 U.S. Open
From sponsors to ticket prices, here's what to watch on the business front at this year's U.S. Open tennis tournament.
AEW Grand Slam heads to Paris as promotion targets European growth
All Elite Wrestling is looking to grow in Europe andwill bring its Grand Slam event series to France for the first time with “AEW Grand Slam: France” at Adidas Arena in Paris on Oct. 6.
Goldman dominates first-half M&A as dealmaking surges in EMEA
Goldman Sachs increased its share of mergers and acquisitions advisory work involving Europe, the Middle East and Africa in the first half of 2026, capturing the biggest slice of the market in the period for nearly a decade, LSEG data showed.
Game Changers: Susan Williamson, Harris Blitzer Sports & Entertainment
Game Changers: Susan Williamson, Harris Blitzer Sports & Entertainment
Sodexo Live gets back into the arena business with Panthers’ venue win
Sodexo Live has taken over the food and beverage business at Amerant Bank Arena after winning an RFP.
Philadelphia set for strong business boom from LeBron, 76ers
Business owners in the Philadelphia region are anticipating a revenue boost with LeBron James donning a 76ers uniform this season.
Red hot: Heat’s business growth supports rising valuation
The Miami Heat added $2.02B to their valuation over the past 12 months, per Sportico’s October 2026 NBA valuations, making them the fastest growing franchise in the NBA.
Orioles’ cuts to business operations staff raises questions around baseball operations
This week’s layoffs across the Baltimore Orioles’ business operations, which affected more than a dozen employees, has become another self-inflicted headache for the organization.
Titans, Browns have work to do even as business looks up
The NFL's first full day of action provided the usual excitement, especially in a high-scoring duel in Charlotte.
Report: College Sports Commission opens inquiry into UNC football
The College Sports Commission has approached North Carolina’s football program about a potential investigation, with GM Michael Lombardi placed on paid leave following an HR complaint, per sources cited by The Athletic.
IndyCar prez: Freedom 250 Grand Prix of Washington D.C. likely to be a one-off
President Trump’s administration and D.C. Mayor Muriel Bowser are interested in turning the Freedom 250 Grand Prix into an annual event, but it’s currently shaping up to be a one-and-done, according to IndyCar President Doug Boles.
DirecTV, EverPass strike distribution, expanded partnership deal around NFL Sunday Ticket
DirecTV and EverPass have a new multiyear deal that will keep DirecTV for Business distributing NFL Sunday Ticket to bars, restaurants, hotels, casinos and other commercial establishments in the U.S.
Tepper Sports & Entertainment signs Trane as major sponsor
Tepper Sports & Entertainment has signed Davidson-based Trane Technologies to a major sponsorship of the Carolina Panthers and Charlotte FC.
The Petitti Paradox: Big Ten commissioner has built a career pushing convention
Tony Petitti has overseen unprecedented on-field success at the Big Ten, but the commissioner remains a somewhat mysterious figure to those outside the league.
Chiefs ownership launches development arm to shape entertainment hubs around team’s facilities
The family of Chiefs Chair and CEO Clark Hunt formed Two-Point Development to plan and build entertainment districts around the team’s forthcoming Kansas City, Kansas stadium and its new headquarters and training facility in Olathe.
Game Changers: Stephanie Rudnick, Angel City Football Club, MKTG Sports + Entertainment, The Yellow Brick Collective
Game Changers: Stephanie Rudnick, Angel City Football Club, MKTG Sports + Entertainment, The Yellow Brick Collective
Texans brass see content studio as promising natural offshoot of club business
The Houston Texans have launched Hustle Town Studio, which they hope offers new revenue upside by branching out of a football focus into cultural works.
U.S. Soccer Federation’s Chief Advancement Officer Leah Heister Burton Named Sports Business Journal Game Changer
Burton honored as one of 60 women leaders in sports business from around the globe, will be featured in the Sept. 21 issue of SBJ
Cayette-Weston had weathered Katrina and LeBron’s departure, was ready for Charlotte
Shelly Cayette-Weston had a history of reclamation projects after Hurricane Katrina in New Orleans and after LeBron James left and devastated Cleveland. She was the right person for the job in Charlotte.
N.Y. Giants searching for new top business exec
The New York Giants have hired Spencer Stuart to assist a search for a new chief business officer, more than two and a half years after Pete Guelli left the job for the Buffalo Bills and Sabres.
Monumental, Capital One renew arena naming-rights deal for two more decades
Monumental Sports and Entertainment and Capital One Arena have extended their arena naming rights deal for two more decades.
Sports industry salutes 16th class of SBJ’s Game Changers
SBJ honors the 16th class of Game Changers: Women in Sports Business, celebrating 60 leaders in New York City.
Sharks betting on Celebrini as franchise, business boom
San Jose Sharks F Macklin Celebrini is the new face of the NHL and has been named the team’s captain, leaving some waiting to see what he does to follow up on last year’s incredible season.
Sources: Silver persuaded Engelbert to suspend Thomas after Clark incident
WNBA Commissioner Cathy Engelbert was not going to suspend Alyssa Thomas for burying a fist onto Caitlin Clark’s throat three weeks ago until NBA Commissioner Adam Silver implored her to reverse course and issue a suspension, multiple sources told SBJ Tuesday.
Warriors Top Backup Plan For LeBron James Falling Apart
The Golden State Warriors are running out of options with difficult paths towards acquiring their ideal names. LeBron James remains the dream scenario to join them in free agency and unite with rival Stephen Curry for the first time in their NBA careers. Unfortunately for Golden State, it appears that LeBron is prioritizing the Cleveland […] The post Warriors Top Backup Plan For LeBron James Falling Apart appeared first on HEAVY.
New Preakness deal will see race move back a week, shift to Sunday, stick with NBC
The Preakness Stakes will double its media rights revenue in a new six-year deal with NBC Sports, and the second leg of horse racing’s Triple Crown will move off its traditional Saturday race day and run on a Sunday while moving back a week on the calendar.
New Penguins owners hire Astros’ Braithwaite as President of Business Operations
Braithwaite, who will report directly to Penguins Governor & Chair Geoff Hoffmann, said his remit from the Hoffmann Family of Companies includes making improvements to PPG Paints Arena and building relationships to facilitate the development.
Developers secure construction financing for Neyland Entertainment District
Arctos, RVX Ventures, and Magellan Development have secured an undisclosed amount of construction financing for the Neyland Entertainment District that will be built adjacent to the University of Tennessee’s Neyland Stadium.
Blazers’ Dundon meets with local legislators, business leaders as arena renovation talks ramp up
Trail Blazers owner Tom Dundon met with legislative leaders and key members of Portland’s business community on Monday ahead of the team’s exhibition game against the London Lions.
Trump council’s Randy Levine: Congress must act to fix college sports
College sports need certainty. Student athletes need protection. Universities need a sustainable system. It is time to pass the Protect College Sports Act in both the Senate and the House.
NBCU-YouTube deal includes sports production, broader Peacock distribution
The production deal builds off a production relationship last year for YouTube’s NFL game from Brazil, which NBC Sports handled. YouTube does not have a standalone live NFL game this season. CBS Sports has been handling production for Netflix NFL games.
Capitals address Ovechkin’s role in Russian political ad
The Washington Capitals said Alex Ovechkin was asked to appear in a new ad for Russia’s ruling United Russia party while in Moscow this summer, emphasizing he is a Russian citizen focused on the upcoming NHL season and his community role in D.C.
Experity acquires AI firm to automate urgent care revenue management
The move by the Machesney Park-based Experity is meant to accelerate revenue cycle management automation through artificial intelligence.
HSG taps Crew’s Shepro to lead business operations for Columbus NWSL franchise
Mary Shepro, promoted to president of the Crew last year, will now oversee business operations for both the Crew and the forthcoming NWSL expansion franchise.
AMB Sports and Entertainment continues to shape sports business
Rich McKay, CEO of AMB Sports and Entertainment, joins SBJ’s Austin Karp to discuss the future of the organization and how they keep the focus on the customer.
DAZN lands digital rights to MSG, YES networks; close to deals with seven other NBA teams
DAZN will become the exclusive digital home of the MSG and Yes networks this fall, in a breakthrough announcement Wednesday that is a likely precursor to deals with seven more NBA teams in the coming days and weeks and puts the Yankees and Knicks on the London-based platform next season.
Report: Lakers continue usual business despite sale, Buss family dispute
Sources said that L.A. Lakers were business as usual Monday despite the looming team sale to the Iger/Kushner group and the Buss family dispute.
Google Cloud introduces Gemini agent for work as AI race heats up
Alphabet's Google Cloud on Thursday introduced the Gemini agent, a single AI agent for work that can answer questions, handle tasks, create content and write code.
Selective partnerships define Scottie Scheffler’s off-course business strategy
Scottie Scheffler’s endorsement strategy prioritizes select, values-aligned partners over volume, resulting in $30M annually off the course versus $50M in PGA Tour earnings, a rare split among elite athletes.
The Picklr files for bankruptcy, plans reorganization
Pickleball facility franchisor The Picklr has filed for Chapter 11 bankruptcy, with committed financing from a group led by former MLS team exec Tom Neale.
TMJ acquires Felkrem’s women’s football representation business
Dallas-based women's soccer agency TMJ has acquired Felkrem's women's soccer representation business, bringing Colombian forward Linda Caicedo and defender Kate Del Fava to the firm.
Sports Business Awards: Tech nominations open for 2027 honors with new BI award
The fifth annual Sports Business Awards: Tech is now open for nominations through Nov. 23 with a new award honoring the Best in Business Intelligence & Analytics.
Brewers’ business side fueling success on and off field
The Brewers have enjoyed standout attendance, surging viewership and a rise in local media revenue, and while the on-field product has tons to do with that, the stage has been set by the success of the business side.
Entertainment-focused Cosmic Sports launches black light ice hockey venture
Cosmic Sports founder Chris Martin the success of Cosmic Baseball to the ice, announcing the launch of the glow in the dark, barnstorming property Cosmic Hockey.
Healthcare That Comes to You: Inside Iredell County's Mobile Health Unit
Discover how Iredell County's Mobile Health Unit is bringing affordable, preventive healthcare directly to neighborhoods, workplaces, churches, and community events. Learn about the services offered and how this clinic on wheels is improving access to care across the community in the latest episode of Front & Center.
Forty Under 40: Taylor Traub, Ilitch Sports + Entertainment
Forty Under 40: Taylor Traub, Ilitch Sports + Entertainment
Mari expands theater empire with acquisition of ATG Entertainment
Ari Emanuel's company Mari has signed a deal to acquire Broadway and West End theater giant ATG Entertainment.
Third-generation CEO Andy Heily shifts Krusteaz’s focus as consumer tastes change
Andy Heily, third-generation CEO of Krusteaz Co., discusses leading the Tukwila food manufacturer and balancing family business with personal passions.