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A.J. Brown sends prayers, support to Jalen Hurts
Ex-ESPN Star David Pollack Shares ‘Stunning’ Health Update About Wife’s Brain Tumor
'Thank you for faithfully praying!'
Is smart farming really smart business?
From eerie driverless tractors to precision spraying and sowing, AI is transforming America’s agricultural life
Salt crystals could hold clues to life beneath Enceladus's ice
The ocean beneath Saturn's moon Enceladus lies under kilometers of ice, but some of its contents do reach the surface. Jets near the south pole spray out water vapor and icy particles, offering a way ...
Kim Kardashian cried ‘every single night’ on “Dancing With the Stars ”and was ‘praying to get kicked off’
“It’s traumatized me for life,” she said of her 2008 stint on the show.
Bishop Espaillat Calls for Prayers for the Health of Pope Leo XIV
Bishop Joseph Espaillat reflects on the importance of praying for Pope Leo XIV’s health and invites the faithful to unite spiritually in praying for his recovery.
Herpes ‘Remedies’ Sold On Amazon And Walmart Pose Public Health Risk, FDA Warns
WEDNESDAY, Oct. 14, 2026 (HealthDay News) — Creams, sprays and washes that promise relief from genital herpes are easy to order online, but none of them has been approved to treat the infection. The U.S. Food and Drug Administration (FDA) has sent warning letters to Amazon and Walmart over herpes
Former Harlem Globetrotter among speakers at YMCA prayer breakfast
The YMCA of the Greater Tri-Valley will hold its Annual Prayer Breakfast at New Beginning's Community Church in Madison County on Saturday, Oct. 24, according to organizers.
Sanford Health in Bemidji Recognizes Indigenous Peoples Day
https://youtu.be/8efUyxgqZdI Indigenous Peoples Day was celebrated at Sanford Health in Bemidji with a blessing and prayer to start the day, serving a community bison roast and wild rice lunch, and learning about the history of jingle dresses from Vicky Fineday.
How worried should Catholics be about the pope’s health?
Pope Leo XIV announced on Sunday that he will undergo surgery this week to remove a “nodule” from his lung. The pope made the announcement at the end of his Sunday Angelus address, asking for prayers. “Dear all, recently, during some checkups, the doctors discovered a nodule in my lung. It was detected at a very early stage and was well-localized,” Leo said. “The doctors felt it was necessary to intervene, and so, following their advice, I decided to have surgery to remove it. The procedure is already scheduled for the next few days. I thank you for your spiritual support and I entrust myself to your prayers.” The Vatican press office subsequently added that Leo is scheduled to undergo surgery at the Gamelli hospital on Tuesday, Oct. 13. The pope is expected to spend up to a week in the Gamelli recovering, after which, for the moment, he is still expected to undertake his largest and longest to-date Apostolic journey, heading to Argentina, Uruguay, and Peru, beginning Nov. 6. Prayers have, understandably, poured in from dioceses around the world, accompanied by the best wishes of heads of state and international institutions. So how worried should Catholics be for the health of the pope? The Vatican’s messaging around Leo’s pending surgery is, in many ways, a new approach to papal health issues. But, despite the pope’s personal candour, the Holy See’s messaging perhaps raises as many questions as it answers. Subscribe — Leo’s decision to announce his own medical status and pending hospital stay during the Sunday Angelus is, it should be said, already something of a big deal. Traditionally, the health of popes simply hasn’t been discussed publicly or officially, until circumstances made it absolutely necessary. Memorably, in 2023 Pope Francis was rushed to the Gemelli in an ambulance, exhibiting signs of cardiac arrest according to many close to him, only for the Sala Stampa to put out a statement insisting he was merely going in for “pre-scheduled” tests. That Pope Leo has decided to announce his condition himself, with remarkable frankness, is a significant comms policy shift around the Apostolic Palace. This might reflect a deliberately more open posture, as opposed to the traditional, otiose evasiveness, and the first fruits of an American pope and American prefect of the Dicastery for Communications favoring honesty as a baseline. Equally, it must be allowed, it could be that the pope’s situation is serious enough that there would be no keeping it under wraps or playing it off, and the decision was made to be as open as possible to head off speculation about the papal health. Certainly, Leo appeared to make every effort to sound reassuring — stressing that, whatever the diagnosis is, exactly, it is “well-localized” and “early stage.” Of course, for everyone listening, talk of a “nodule” in a lung will immediately send thoughts — and prayers — running to concerns about words not used, like “cancer,” “tumor,” “begnin” or “malignant.” To be clear, none of those words may yet be medically appropriate. And there is every reason to believe and assume that Leo is giving almost as much information as he may have himself at this stage. But the context of the pope’s announcement and the timing of his surgery do reasonably raise reasonably serious concerns for Leo. We don’t know, and this isn’t to say anyone has the right to expect to know, when the routine medical checks made this discovery. It could have been last week, last month, or even earlier. As such, it isn’t really possible to say with what kind of urgency Leo is being brought in for surgery. However, there is clearly some serious urgency to the matter. Leo making the announcement and going into hospital this week, of all weeks, means he is having to miss the balance and conclusion of his global meeting of the heads of the world’s bishops conferences, which he convened in Rome this week. That, as the Vatican has announced, has meant some serious changes to the schedule, with the newly minted dean of the College of Cardinals, Cardinal Tagle, subbing in for the closing Mass on Wednesday, and the meeting’s organizers announcing that the final working document/summary of the meeting being delayed until Leo can read and feed into it. Those changes suggest that the timing of Leo’s surgery isn’t of his own choosing, and he is acting on the best medical advice he can get by moving urgently. Had this issue been discovered weeks ago, it seems reasonable to assume the pope would have seen it dealt with before the meeting began. And were it possible to delay it, even by a few days to allow the meeting to conclude as scheduled, the expectation would surely be he’d have opted for that. It cannot be excluded that Leo is simply having to fit in with the schedules of his medical team, but a man who occupies arguably the most important and prominent role in Italy, if not Western Europe, could generally be assumed to be the one whose calendar others work around. All this points to a very recent medical discovery leading to a “days matter” diagnosis, or at least suspected possible diagnosis. Of course, another factor weighing in the balance is Leo’s upcoming apostolic visit to three South American countries, including a return to Peru, where he spent many years as a priest and bishop. It is entirely possible that the doctors, and the pope himself, are more concerned about the potential knock-on effects of surgery, and the time needed for recovery, for a 71-year-old — even one as physically sound and actively sporty as Leo. The pope is due to depart Rome November 6 for his 10-day three-country trip, returning on Nov. 17. It may be that Leo has simply made the decision to allow maximum time for his own post-op recovery, and even allow for potentially unforeseen circumstances, so that he is at full strength for the landmark trip. While it might be an inconvenience, and clearly a last-minute wrench in the works for the Amoris meeting, it is possible that Leo simply weighs the importance of that conference more lightly in the balance than even the possibility of missing his homecoming trip to Peru, or even having to scale back his itinerary for the trip. If that is the case, it would suggest a real abundance of caution by the pope approaching his Latin American tour, and a sobering indication of where Leo ranks the non-synodal meeting currently underway in Rome. In any event, what can be said for certain is that the pope having to take this, of all weeks, out of his schedule for surgery and an extended hospital stay is extremely unfortunate timing. It is clear that this is a decision Leo has made on the advice of his doctors. Together, they clearly consider that the risks of delaying, even by a little as a few days, represents an unacceptable risk for the pope. Even expecting and allowing for Leo’s full and speedy recovery, that should be a very sobering thought for Catholics everywhere. Subscribe
Business as usual at the Vatican as Pope Leo prepares to have surgery to remove a lung nodule
It's business as usual at the Vatican, a day after Pope Leo XIV revealed he would have an operation this week to remove a lung nodule. The 71-year-old Leo revealed the discovery during his Sunday noon prayer and said he was following doctors’ advice to remove the nodule. The Vatican press office ...
Winners and losers as Cardinals trade Marvin Harrison Jr. to Texans: ‘I was praying something happened’
Bishops around the world ask for prayers for Pope Leo XIV’s health
Prayers for the pope’s health have been pouring in from all over the world.
Statement From Archbishop Ronald Hicks on the Health of Pope Leo XIV
Your prayers mean the world to me, and please know that I am praying for each of you as well.
The Presidential Prayer Team
Each day, we invite you to join us in prayer for our national leaders. As mandated by 1 Timothy 2:1-2, we encourage prayer for those in positions of authority.
How Bishop Budde navigates politics in her preaching
So often we become fixated on how our spiritual leaders are navigating political, personal and public matters that we forget we have our own challenges in prayer.
Scientists Say Your Toilet Is an Aerosol Cannon Launching Pathogen Clouds Into Your Bathroom
Older, forceful models spray the most microbes, and the plume doesn't always stay in the bathroom.
The Presidential Prayer Team
Each day, we invite you to join us in prayer for our national leaders. As mandated by 1 Timothy 2:1-2, we encourage prayer for those in positions of authority.
Ben Affleck may have subtly exposed he owns a prayer candle with his face on it
The actor might have revealed he owns his own merch.
Pope Leo XIV’s October prayer intention is ‘for mental health ministry’
VATICAN CITY (Vatican News) – Pope Leo XIV has dedicated his October prayer intention to mental health ministry, calling on the Church to listen without judging and accompany those who suffer without excluding them. In a video produced by the Pope’s Worldwide Prayer Network, the pope prayed that the Church may be an “open house” … Continue reading
Diocese introduces Mental Health Ministry, invites all to special Mass
Earlier this month Pope Leo shared his October prayer intention for mental health ministry to be established throughout the Church, helping to overcome the stigma and discrimination of people with mental illnesses. In the Columbus diocese, the Vicariate of Catholic Social Doctrine has worked since January to animate Mental Health Ministry and support families, clergy, […]
Say Your Prayers: An Exclusive First Look at Scarlett Johansson in The Exorcist: Martyrs
In Mike Flanagan’s new film, she investigates slayings modeled on the gruesome suffering of saints. But the suspect may be truly inhuman.
Archbishop Golka to Celebrate 40 Days for Life Mass at Marisol Health
At the heart of the Church’s defense of life is a simple but powerful response: prayer. This October, Catholics across the Archdiocese of Denver are invited to come together in that prayer as Archbishop James R. Golka celebrates a special 40 Days for Life Mass at Marisol Health.The Mass will be celebrated on Friday, October 23, at 2:00 p.m. in the garden at Marisol Health, 2894 Olive Street in Denver. Together, the faithful will give thanks to God for the precious gift of life and pray for mothe
How Enceladus' ocean spray becomes chemically diverse ice grains
Saturn's icy moon Enceladus hides a global ocean beneath its frozen surface. From fractures near its south pole, material from this ocean is ejected into space as a plume of water vapor and ice particles. ...
Pope Leo XIV's October prayer intention is 'for mental health ministry'
More than a billion people worldwide live with a mental disorder, while public spending on mental health accounts for barely 2% of health budgets.
Sanford Black Hills welcomes new women’s health clinician at Haines Ave. Clinic
Sanford Black Hills has expanded its regional healthcare team with the addition of Miranda Pray-Dede, M.D., who is now offering specialized women’s health services at the Sanford Health Haines Ave. Clinic in Rapid City. Dr. Pray-Dede brings more than two decades of dedicated medical experience to patients across the Black Hills region.
Christian Science practitioner Emra Farkas to speak in Midland
Farkas has been a Christian Science practitioner for many years, helping people on a daily basis through this scientific approach to prayer.
Pray with the Pope | For mental health ministry
The Holy Father invites the faithful and people of good will to pray that the Church may become an open house, able to accompany without judging and without casting aside those who face difficulties with their mental health.
Pope’s October prayer intention: ‘For mental health ministry’
Video Message ‘Pray with the Pope’ – October 2026: For mental health ministry - Calendar of Activities
Video Message ‘Pray with the Pope’ – October 2026: For mental health ministry - Calendar of Activities
September Monthly Review: Health MCP Guy?
For all the time I spend talking about APIs and data exchange, this newsletter has had embarrassingly little interoperability of its own. It’s old-school SaaS, baby - UI or bust. Not all of that is my fault! Substack, for all its popularity, is (as mentioned before) really frustrating as my system of record. The primary user it optimizes towards is the reader, whose attention feeds the app, the Notes feed, and the recommendation network that Substack is actually selling. Health API Guy is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe They’re falling into the same trap that Medium once sprinted into, albeit at a much more glacial speed. Younger generations may not remember (or never knew) it, but Medium once lured publications like The Ringer and Signal v. Noise onto its platform, only to lose them as it rebuilt itself around a paywall and an algorithmic feed. Substack’s original pitch circa 2020 was the antidote (you own your list), but every new feed feature chips away at it. I get it: writers are generic supply in the eyes of the Substack product team. Generic supply follows demand, so the consistent pressure on the PMs is to generate demand, which leads to every product cycle going toward discovery (Notes, recommendations, the app, live video). The end result lackluster author tools (laggy and broken analytics are truly crippling) all despite the premium price point. The archive is where it crosses from authorial gripes to actual reader impact, though. Across Substack and LinkedIn, I’ve published 1,218 posts and nearly 900,000 words since 2018. Substack’s native search can see only the 464 posts that live on Substack, and even there it’s woefully inadequate at surfacing relevant content (even for the guy who wrote it)! Readers have the same problem, writ large. Ask the Archive Fixing search (for both my readers and my own use) turned out to be extremely non-trivial, unfortunately: There’s no public API for readers to access content RSS exists for new content notification, but it only carries the 20 most recent posts and cuts paid ones off at the preview The only Substack MCP is an admin tool for analytics The export exists for authors, but it’s painfully awkward and slow. So I built something to work around that: the Health API Guy MCP. It’s a private MCP server holding the full text of everything I’ve written across Substack and LinkedIn. Add it to Claude or ChatGPT as a connector and you can ask things like: It pairs keyword search (for acronyms and case names, of which we have many) with semantic search. Every post is also labeled by topic, form, and court case, so you can pull a lawsuit’s (or multiple cases’) entire docket across Substack and LinkedIn in one query: Hail, Healthapiguyhydra This is also a bit of me eating my own cooking. I’ve spent the year arguing that headless healthcare is arriving and that developers want primitives over abstractions. Last week in Hail, Benihydra, I watched Salesforce plug its platform into Claude and bet that the records underneath outlive whatever interface sits on top: Salesforce must believe that the Hydra’s immortal head is the records, permissions, and business logic (in that they will survive whatever happens to the interface). It felt a bit hypocritical to keep my own archive behind a Substack search bar. The archive is the body. Substack is one head, and now whatever tool you might use is another. Will the EHRs follow my lead? Probably not imminently, but one can hope! Why Founding Members Only The MCP is available to Founding Member subscribers. A few reasons: It costs money and time to run. Hosting, the database, Clerk usage and AI compute for search and labeling are significant operational costs (that increase with usage). Substack gives me no way to automate access. There’s no API to check whether someone is a paid subscriber, so every user is manual operations for now. It’s a beta. We’ll need to improve things and parts will break. I’d rather they break for a small group of dedicated readers who will tell me about it. The Founding tier deserved a real benefit. Until now it was mostly a generous tip. Now it comes with something. If you’re already a Founding Member, reply to this email with the address you’d like provisioned. If you’re not and want in, upgrade here. Larger teams (such as companies) can get access too: group subscriptions at the Founding tier come with the group discount. The admin for the subscription can reply with the list of addresses to provision. Get 20% off a group subscription Pricing Founding membership is now a flat $200 a year, replacing the old suggested $150 that readers could adjust. Existing Founding Members will have access grandfathered in at their previous rate. Month in Review Articles Published Make Networks Dumb Again (Sep 11): AI is making old analog networks cheaper to use and flooding them with machine traffic in the process. A plea for agent-native rails with the intelligence at the endpoints, and for Washington to drag them to ubiquity. Interoperability, Unbuttoned (Sep 29): Interoperability is a series of workflows in a trenchcoat, and this post finally takes the trenchcoat off. A color-coded map shows which provider workflows went digital, which are fragmented, and which still run on fax. Video Content Antitrust’s System of Record Problem (Sep 3): The FTC’s investigation into Epic prompted a ninety-minute webinar, now posted with chapters and a smoothed transcript. We get into why market definition, missing B2B share data, and the SSNIP test leave antitrust poorly suited to systems of record, plus why information blocking may be doing more than any pending lawsuit. The Information Exchange: Cerner Milking Edition (Sep 18): This was so fucking fun. Ryan Tucker, Ryan Brickner, Brad Thorson, and I try an Around the Horn format, complete with points, penalties, and a mute button. We debate whether Oracle Health is dead, who would actually buy Cerner (IBM enters the chat), p(Doom), and why the front desk still hands you a clipboard. Regulatory Ask Not What Your Network Can Do (Sep 23): CDC’s RFI on public health data intermediaries lists use cases already served, unevenly, by eCR, lab reporting, IZ Gateway, and syndromic surveillance. The real opportunity sits in one question about AI: a network that can handle the next emergency without another interface project. Court cases Particle v. Epic: The Naughty Schoolteacher (Sep 4): After a summer-long vigil, the answer on Epic’s early summary judgment bid is two paragraphs and a remedial assignment. Particle advances to the next grade, and market definition gets another year of discovery. The Epic Discovery Files (Sep 8): Texas’s motions to compel arrive with a 251-page appendix of requests, objections, and meet-and-confer letters with Cravath. Inside: Epic using generative AI for document review, denied interoperability requests in scope, and Noerr-Pennington raised against lobbying discovery. Epic v. Health Gorilla: “Working as Designed” (Sep 9): Epic wants nothing to do with the data breach MDL, and explaining why puts fresh discovery on the public docket. The spiciest allegation: Health Gorilla told GuardDog to scrub its law firm business from its website instead of cutting off access. Veeva v. Epic: Legal Bypass Surgery (Sep 15): Veeva asks the Wisconsin Supreme Court to skip the Court of Appeals, while law professors and three policy groups line up as amici. Meanwhile, Epic’s lawyers apologize for another round of citation errors, including a quote that never existed. Texas v. Epic: Behind the Black Bars (Sep 17): The court portal served up Epic’s unredacted filings, revealing a $5 million document review budget and the AI workflow behind it. Also inside: the 200-plus company names Texas wants searched, and one very expensive Zoom invitation. OpenEvidence v. Doximity: Consequences Will Follow (Sep 25): OpenEvidence tells the court it will not comply with a discovery order, and its own lawyers at Quinn Emanuel say they won’t defend the choice. Add years of Slack reported unrecoverable, and Rule 37 sanctions come into view. Health Tech Keeps Choosing Violence (Sep 28): Doximity moves to end OpenEvidence’s case, Epic asks Texas to show its work, and a sleepy Audacious Inquiry patent fight sprouts antitrust and information blocking counterclaims. The main event is a long-sealed Cognizant v. Infosys ruling that hints where system of record antitrust claims can survive. EHRs One Verb for Oracle Health (Sep 14): Oracle’s earnings call quantifies every data center to the decimal point, while Oracle Health gets a single verb: “accelerate.” Panning the few healthcare mentions turns up an agentic care management system, a research-to-care ledger play, and the question of whether healthcare gets Larry’s patience. Epic’s Forretress Under Siege (Sep 30): Judy Faulkner tells a panel Epic paused hundreds of projects to harden its software and calls it a “shame,” while a spokesperson insists the roadmap hasn’t changed. Project Glasswing, a Pokémon-branded QAN sprint, and a trove of Jodel grievances reconcile the two Epics and preview the Jevons paradox coming for all software. Industry Analysis Scanning for a Network (Sep 1): Scan.com raises $220M to build the imaging network labs never got, speedrunning Zocdoc’s consumer-to-B2B pivot. Its wedge to network density may be the most American one available: personal injury litigation. The Front Desk Wants the Damn Whole Building (Sep 16): Hello Patient buys Converse Health, pushing its AI front desk into referrals, chart work, and prior auth. The copilot categories keep blurring, and your distribution partner is still your final boss. Cross-industry Comparisons A Different Patchwork Quilt (Sep 10): Healthcare loves to envy open banking, but the US version has no mandate, a toll booth at Chase, and data quality problems of its own. The grass isn’t greener; it’s another American patchwork quilt, and perhaps a worse one. Hail, Benihydra (Sep 21): Salesforce brings its platform into Claude, Slack, and its own agent, inviting the interfaces that might replace it. Cut off one head and more grow back, so long as the records underneath stay put. Living on A Trade Secret Prayer (Sep 22): Six credit unions are suing Fiserv, the Epic of core banking, by claiming their own member records as trade secrets. Banking has no Cures Act, so its lawyers reach for legal alchemy that healthcare has already tried. Other News None this month External Media Nabla Accelerate NYC: I kicked off fall conference season at Nabla’s Accelerate event in New York, where Delphine Groll opened by asking the room to picture the company it wants to become and the one it doesn’t. I liked her framework of bureaucracy, fear, and ego as the blockers. I also love vendor conferences/events in general - different vibe than industry biggies. Healthcare 101 with Nikhil Krishnan: I briefly guest lectured Out-Of-Pocket’s Healthcare 101 class. Appreciated Nikhil’s takeaways cover whether AI doctors can query HIEs, why healthcare’s data-liberation rules beat most industries’, and the hi-res graphic is in the comments. HCN: Epic Probed by the FTC: I joined the HCN guys to talk through the FTC’s investigation into Epic. Cedric’s new hairdo was an unexpected plot twist. The episode also covers MFN drug pricing, healthcare M&A and Eli Lilly’s acquisition streak. Fall Conferences: At eHealth Exchange’s Annual Meeting in Austin on Oct 27, I’ll moderate a panel on the tensions between AI, HIEs, and timely patient access with Jean Ross (Primary Record), Therasa Bell (Kno2), Byron Crowe (Doctronic), and Michael Marchant (Freenome). Here’s the rest of my schedule if you want to meet up: CommonWell (Redwood Shores, CA): Oct 13-14 Will be participating in a fun Jeopardy event Open@Epic (Madison, WI): Oct 20-23 Will be enjoying Verona, Willy Street, and other local adventures eHealth Exchange and Sequoia Project (Austin, TX): Oct 27-29 Yeehaw HLTH (Vegas): Nov 15-18 Groundhog Day, Venetian Edition RSNA (Chicago): Nov 30-Dec 2 See me at “Governing AI in Breast Imaging: What Health Systems Are Actually Doing” Digital Health Counsel 2026 AI Summit (Seattle): December 2-3 Will likely be speaking to a bunch of lawyers about information blocking Posts I Liked ChatGPT’s Epic integration: game changer or nothing burger?: Joshua Liu, MD offers five thoughts on OpenAI’s Epic launch, starting from the point that it rides the same open APIs available to anyone. He argues read-only access leaves ordering to Art and the ambient startups, and asks why HCA is piloting it alongside Commure. He’s sorta a must-follow at this point - consistently excellent, thought-provoking takes. Epic, Lilly, and the Discovery pass: Seth Chaney reads Epic’s first major Discovery deal (with Eli Lilly), as well as its revised developer terms on commercial displays, as the pipe finally opening between EHRs and pharma. Life sciences and health continue to collide. Scott Rossignol on EHR payer platforms and ePA fees: Scott argues the top ambulatory EHR vendors are turning the prior auth mandate into a per-member-per-year toll on payers, for an API whose operating cost has nothing to do with covered lives. His fix is two lines of regulatory text: put the CRD/DTR/PAS certification criteria in the Base EHR definition, and bring payer-facing ePA connectivity under § 170.404’s cost-based fee rules. It’s a good solution. Health API Guy is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe
In 2021, Australian scientists sprayed wheat scent across farm plots to confuse hungry mice; the treatment reduced seed loss by up to 74% in a field experiment without poisoning the rodents
Australian scientists have tested a non-toxic way to protect wheat seeds from hungry mice by making it harder for the rodents to locate them. In an experiment carried out in 2021, instead of poisoning the mice or using bait, the researchers sprayed diluted wheat germ oil across farm plots to camouflage the smell of wheat seeds.
“Pope of Trash” John Waters has a “vermin sermon” for Iowa
The maker of “Hairspray” and “Pink Flamingos” talks about the resurgence of censorship, reclaimed words and how humor can stabilize a chaotic world ahead of an Iowa City show.
The ice blasting from Saturn's moon Enceladus is stranger than scientists realized
Enceladus may naturally separate and concentrate chemicals from its hidden ocean as droplets slowly freeze and shatter on their way into space. The process could explain Cassini’s puzzling ice-grain chemistry while giving future spacecraft a powerful advantage in searching for organic compounds and clues to life.
Enagic rep tells moms to disinfect with 'magic water,' and the science falls apart
Effective disinfection depends on proven products, clear instructions, and a little skepticism, especially when a sales pitch starts sounding more like a chemistry magic trick.
Dolphins’ Austin Jackson will be ‘praying’ for De’Von Achane
De’Von Achane injury address by Dolphins’ Austin Jackson
That fresh cleaning smell could be filling your home with nanoparticles
Researchers found that scented cleaners can react with ozone indoors to create billions or trillions of invisible nanoparticles that can penetrate deep into the lungs. The pollution forms within minutes and, in some cases, may produce an inhaled particle dose comparable to or greater than standing near heavy traffic.
Police investigating death threat spray-painted on governor candidate’s business in Tennessee. Here’s what we know
The Tennessee gubernatorial candidate’s campaign said the graffiti read, “Drop Out or Die,” and included an anarchy symbol.
Why HIV stigma still shapes health outcomes
Jerrell Hardnett remembers the moment his mother, Stephanie, an HIV nurse, learned he was HIV‑positive. He says she was driving on the highway when “she started crying and praying because […]
Drake Says "Pray for Gaza" in New 'FOMO' Track
The snippet appears about 17 minutes into the hour-long film.
Braves Starter Martin Perez Gives Statement After Winning NL East
For the first time since the 2023 season, the Atlanta Braves have won the National League East division. Braves left-hander Martin Perez spoke to Wiley Ballard of BravesVision about the achievement while getting sprayed with champagne by teammates.“This is why you work so long, all year. I think we’ve been riding this together, and now […] The post Braves Starter Martin Perez Gives Statement After Winning NL East appeared first on HEAVY.
Frankie Muniz’s estranged wife shares message about ‘perspective’ after actor’s ‘rock bottom’ post
The actor said on Friday that the past six weeks were like “a nightmare I’m praying to wake from.”
Carrot Top Hospitalized After Suicide Attempt: Rep Shares Health Update
Fans flooded the 61-year-old comedian — known for his bright red hair and wild props — with prayers.
Country music fans praying for singer after he calls off tour for heartbreaking reason
The singer shared the news with fans on social media.
Man who sprayed Rep. Ilhan Omar with vinegar sentenced to 14 months in prison
The man who sprayed vinegar at Democratic U.S. Rep. Ilhan Omar during a Minneapolis town hall was sentenced Thursday to 14 months in prison after reaching a deal with prosecutors.
The Presidential Prayer Team
Each day, we invite you to join us in prayer for our national leaders. As mandated by 1 Timothy 2:1-2, we encourage prayer for those in positions of authority.
Singer Duncan Sheik in ‘Critical Condition’ Amid Health Crisis
Prayers poured in for the vocal artist and composer, 56.
China uses 100,000 home-grown AI chips to build leading weather forecast system
The Sugon 8,000 system can predict weather 10 days in advance, bringing the country closer to its ambitious forecasting goals.
Plans to artificially dim the sun have divided scientists—here's what they're actually arguing about
No, President Joe Biden did not engineer Hurricane Milton. No, the ice crystal contrails left behind by high-altitude aircraft are not "chemtrails" sprayed by governments to control the weather or manipulate ...
Hollywood Prayer Network celebrates 25 years of praying for entertainment professionals
Founder Karen Covell says Christian community gathers together to encourage each other to use God-given talents in a difficult industry.
Country music fans praying for singer after he postpones tour due to death in family
The singer shared the news on social media.
Charlie Kirk statue vandalised outside Turning Point USA headquarters
Vandals spray red paint on Charlie Kirk statue days after its unveiling to mark one year since his death.
Convicted sex offender offered opening prayer at rally for GOP Senate nominee in North Carolina
A North Carolina pastor who led the opening prayer at a recent campaign stop for Republican Senate nominee Michael Whatley is a registered sex offender, twice sentenced to prison. Records
Colombia to Start Aerial Spraying of Coca Crops Despite Health Worries
The plan — quickly challenged by a local court — came days after Colombia’s president and the U.S. secretary of state, Marco Rubio, discussed stronger measures against drug trafficking.
Lexington-Fayette Health Department sprays for mosquitoes after surge in complaints
The Lexington-Fayette County Health Department has sent teams out to spray for mosquitoes this week after a notable increase in complaints from residents across the county.
Prayers flooding in for country music star after medical emergency. Here’s what we know
The singer's team shared the news during the weekend.
Stevie Nicks’ fans praying for her after heartbreaking announcement. Here’s the latest
The singer has yet to comment on the tragic news.
Singer collapses onstage at Ryman, leaving fans stunned, praying: ‘Really unsettling’
The scary scene unfolded at Satuday's show in Nashville.
Dress and morality: The politics of what women wear in Bangladesh
The orna scarf can be prayer, beauty, intimacy, fashion or refusal – because fabric never has only one political life. Yet, the female body remains where society often stages its arguments about caste, civilisation, religion, sexuality and honour.
‘Pawn Stars’ Rick Harrison has emergency heart surgery. Here’s the latest
Fans of the History Channel star are sending prayers his way.
Stevie Nicks’ fans sending prayers after heartbreaking announcement. Here’s what to know
Nicks has yet to comment on the news.
Country music star’s fans praying after horrific wreck leaves him blinded in one eye
He was in the crash in early August.
'By Any Means' star Mark Wahlberg reveals how prayer helps him choose mercy over judgment
Mark Wahlberg has shared how his Catholic faith continues to shape how he thinks about forgiveness, judgment and mercy, even as his latest film, By Any Means, plunges him into a world where justice
Local business owner creates sunless tanning product called Jamaican Mist
Anthony Nigro says the spray offers a bronze look without sun exposure
Dyson made a camera-equipped toothbrush that flosses for you
Dyson’s first electric toothbrush has a camera, Wi-Fi, and a mouthwash sprayer.
A look inside a Tarrant ketamine clinic — and where the business plans to go next
NeuroGlow offers IV ketamine and esketamine nasal spray, but CEO aspires to explore the potential of psychedelics to treat mental health.
The Literacy Crisis Reaches Dog-Bear Science
“New analysis of more than 300 bear encounters suggests our canine companions often increase odds of conflict and rarely serve as early warning systems many recreationists assume,” reads a subhead in Mountain Journal. The thing is, that study reaches no such conclusion. But you have to read beyond the abstract to understand that. Mountain Journal is not alone. Let’s look at a brief list of takeaways published elsewhere just to establish that none of them seem to know how to read science. Wes Siler’s Newsletter is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe Here’s CBC: “A new peer-reviewed study, The Canine Conundrum: Is a Dog a Help or Hindrance in Bear Country?, dug into conflicts similar to what the video depicts, by analyzing 326 reported human-bear conflicts from 1901 to 2023 involving dogs.” “The study found 54 per cent of conflicts were started by dogs. In the encounters researchers included in the study, five people and 56 dogs were killed, and 170 people were injured.” “Lana Ciarniello, an independent researcher who co-authored the study, said researchers found when a person goes hiking with at least one other person, the odds of a negative bear encounter decrease by 50 per cent.” “However, when a dog is involved, the chances of a negative bear encounter increase because ‘a dog really adds a chaotic factor into the mix of recreation,’ said Ciarniello.” Again, the study finds no data supporting that conclusion. “Hiking with your pet dog may make you feel safer in bear country—but a hiker’s recent encounter and a new study prove that the numbers don’t add up,” writes Backpacker, which is now part of Outside. The numbers don’t add up to support this take. There’s plenty more examples, but all are equally dumb, so I’ll stop there. How did so many people get this so wrong? Three reasons: 1) the study is published behind a paywall, with only the abstract freely available. 2) the methodology sets out to create work relevant to a hyper-specific audience, not the public. And 3) the dataset studied is almost absurdly limited and doesn’t bear (get it?!) comparison to wider information. Let’s work through all three. The Problem is Money I understand the irony, since I’m writing about this on a subscription-model newsletter, but information wants to be free. The study is published by The Wildlife Society and costs $16 to access. Reprinting it is specifically prohibited by the terms of use, so I can only share snippets and my conclusions with you here. Having worked as a journalist for 24 years, I can report with some authority that journalists are both lazy and cheap. I don’t think it’s a stretch to say that much of the material you’re seeing written about this study is drawn from the freely-available abstract (above) only, and not a deep dive into its methodology or data. And that’s a problem, because abstracts are where researchers are able to break from their numbers and editorialize their opinions about conclusions. So what’s getting reported isn’t based on numbers, it’s based on an opinion designed for a specific audience, not the general public. Hell yeah ladies, kick that bear’s ass. The Methodology is Designed to Support a Predetermined Conclusion One of the biggest issues with the science that everyone likes to cite about bear spray’s efficacy is that no one understands that study was designed for a specific audience, looking for a specific answer. And since that audience is not the public, and our safety was not the question being asked, its conclusion is rendered irrelevant to our needs. Yes, I’m talking about Efficacy of Bear Deterrent Spray in Alaska, which was created by Tom Smith and Stephen Herrero, two of the same scientists who put together this dog-bear conflict analysis. In the spray study, the purpose was to present relevant agencies with the information they needed to issue their field workers with bear spray. As such, incidents where people were unable to access the spray or similarly failed to get it deployed in time were excluded from the results, and only incidents they deemed successful were included. Could a ranger roll down their vehicle’s window and scare a bear away from a dumpster by spraying it? Turns out the answer was yes, and that was good enough for the purposes of that study. The sample size of actual bear attacks—the thing you and I would want bear spray to provide a solution to, was too small to draw conclusions from, and didn’t indicate success in that role. Is a Dog a Help or Hindrance in Bear Country? has similar limitations. “Insights provided here are intended to help wildlife managers create effective guidelines regarding the presence of domestic dogs in bear habitat,” is explained clearly by the study’s text. To conduct the study, Smith and Herrero went looking for publicly available reports of dog-bear conflicts: “All incidents included in our analysis involved at least one bear, one dog, and one person who was at immediate risk of injury (e.g., not in a protective structure such as a cabin or vehicle), injured, or killed,” explains the report’s methodology. Why is that a problem? “We recognize that data used in this study are biased in that people generally only report adverse interactions with bears, not benign ones. Consequently, we assume that for the most part, people and their dogs pass through bear country without incident.” As was the problem with the bear spray study, people are drawing conclusions here from a study that was never intended to be relevant to the general public. The Smith-Herrero database famously excludes Alaska’s Defense of Life and Property records, which are elsewhere considered the largest and most authoritative source on human-bear conflict. The Dataset is Absurdly Limited A 2009 study conducted by the Washington Department of Fish & Wildlife estimates that each year there are at least 43,000 documented complaints of human-bear conflict across North America. Is a Dog a Help or Hindrance in Bear Country? Examined those reports for years ranging from 1901 to 2023, and only managed to find 326 such incidents that met the criteria explained above. Let’s do some quick math, poorly. 43,000 incidents x 122 years = 5,246,000 total incidents of documented human-bear conflict. Smith and Herrero were only able to find 326 incidents that met their criteria for dog+human+bear+risk or occurrence of injury. That means there’s a 0.006 percent chance that the study’s conclusion—that dogs make bear encounters more dangerous—even gets a chance of occurring. And remember, that’s only in documented conflicts. There’s no way to know how many people across North America run into a bear in any given year without any conflict, but it’s probably safe to assume that the total number is well in excess of 43,000. And, dig deeper into the study and you can find further restrictions that skew its conclusions even more. “While the people involved in these incidents did not report the level of training their dogs had received, it is our assumption that most were untrained companion dogs as opposed to well-trained bear dogs, such as Karelians and livestock guardian breeds that have proven to be significant aids in bear country,” the study’s methodology explains. And that’s a problem, because an ongoing study here in Montana is finding that the simple presence of a Kangal like our youngest dog Teddy can reduce visits to private property from grizzly bears by 87.8 percent. In addition to being a badass, Teddy is also a companion animal. And in my admittedly limited sample size of the three dogs currently present in our living room, she’s no more effective than her mutt brothers. Plenty of people own a dog capable of deterring bears, even if they didn’t set out to own a bear dog. The real purpose of this study appears to be a recommendation that leashes are mandated and recreationists pursue training in their deterrent of choice. But that doesn’t make for sensational headlines. Are There Any Real Takeaways Here? Let’s throw some numbers around, just to try and get our hands around what the larger picture might look like for bears and dogs here. The American Veterinary Medical Association estimates that 42.6 percent of American households own a dog. The Canadian Animal Health Institute says roughly 35 percent of households in Canuckistan own a dog. In an attempt to create the worst possible result for dogs, let’s run with that 35 percent number. And given that outdoorsy and rural people are more likely to both own a dog, and have bear encounters, let’s just make a giant assumption and apply that number to those 43,000 conflicts documented annually. If 35 percent of 43,000 human-bear encounters involve a dog, then we can assume that at least 15,050 dog-bear conflicts are occurring annually in North America. 15,050 x 122 = 1,836,100. Smith and Herrero were only able to find 326 incidents that met their human, dog, chance or occurrence of injury criteria across 122 years. And only 170 documented human injuries. So, with all the obvious caveats about these numbers in no way describing reality beyond narrow study parameters, what they actually found is that your risk of injury if your dog tangles with a bear is only 0.009 percent. I’ll take those odds next time I’m hiking my dogs in bear country. Top photo: “Superintendent Horace Albright, eating pancakes with bears, at Lake Lodge, Yellowstone National Park.” NPS. A journalist with more than two decades of experience working around the world, Wes Siler is here to cut through the outrage and disinformation to bring you the factual, insightful, actionable reporting you need to understand what’s going on. Upgrading to a paid subscription supports this reporting, and buys personal access to Wes, who will help you save money on gear, plan outdoor adventures, and prepare for real life, and who promises he’s less salty in real life than he sometimes comes across as on the Internet. Wes Siler’s Newsletter is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe
Drought leaves South West sports clubs 'praying for rain'
Some grass pitches are dry and hard and clubs are struggling to water their playing surfaces.
Mental Health Is a Warfighting Readiness Problem for the U.S. Navy
“You cannot be at mental peace always. You will be worried. So even my family — they are scared all the time, and they were anxiously praying the vessel
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The Presidential Prayer Team
Each day, we invite you to join us in prayer for our national leaders. As mandated by 1 Timothy 2:1-2, we encourage prayer for those in positions of authority.
Health Watch: Zyrtec releases new nasal spray, music streaming contributing to traffic deaths
Business and blessings: Vermont Super Senior’s sweet success
When you enter Sweet Caroline’s Restaurant in West Rutland, you’ll be treated to good food and a prayer from owner Don Woods.
Saber's newest game trailer takes a shot at Gearbox's CEO, if you look closely
The first hint that something might be up with the recent debut trailer for Saber Interactive’s Rideshare Stimulator is an unusual choice of words—aside from that second one in the game’s title. “Don’t take your passengers too seriously,” the trailer’s narrator says, as he describes this upcoming game. It a car game about the gig work of driving eccentric people to their destinations, a riff on Crazy Taxi. And then, he says: “When I think I’ve met the randiest of passengers, someone even stranger gets in.” “Randiest”? That suggests “randy,” which usually means having strong sexual desire. Yet none of the oddball backseat occupants featured in the trailer seem particularly lustful. One is an old man who considers his grandson a failure, another shares the theory that birds might control traffic lights, another says he’s banned from an aquarium. A little later, there’s a license plate, shown 63 seconds into the trailer, on the front of an SUV: USB DRV It’s a Texas plate. The symbol between those letters is a cog wheel. If you know, you know. That’s a reference to Texas-based Borderlands game development studio Gearbox Software (their logo features a cog wheel). More specifically, it’s a reference to Gearbox’s CEO Randy Pitchford, who in 2018 found himself explaining the nature of video he’d saved on a USB drive that was found at a Medieval Times restaurant before being returned to the studio: “It was ‘barely legal’ porn. This girl’s handle was ‘Only 18.’” The “girl” in the video had committed a solo sex act that Pitchford, an avid practitioner of magic, found remarkable. “I realized, this is not a sex worker…This is a fucking magician.” Back then, the USB drive was central to competing lawsuits against Gearbox by the studio’s former lawyer and by Gearbox against him. A settlement in late 2019 “exonerated” Pitchford, per the Hollywood Reporter. The USB story has resurfaced at times, now in a trailer from a company that not long ago was corporate brethren with Gearbox. Saber vs. Gearbox The head of Saber told Game File that the reference is payback. “The dig is because Randy took shots at Embracer in Borderlands 4,” Saber CEO Matt Karch told me when I asked him about the license plate. “Without Embracer, Randy is performing magic tricks at birthday parties for a living.” Having interviewed Karch during a cross-country flight in late 2024, I can confirm that Karch was unimpressed with Pitchford during their time both working in the Embracer group. I’d approached him not out of surprise that there was animosity but that it was manifesting publicly now. Gearbox was founded in 1999, worked on a port of Halo early on, and developed hit series such as the loot-based sci-fi shooter Borderlands before it was purchased by The Embracer Group in early 2021 for $363 million (with a possible earn-out of over $1 billion, if certain targets were hit by 2027). Saber was founded in 2001, worked on a remaster of Halo early on, had a big hit with zombie shooter World War Z and was purchased by Embracer in early 2020 for $150 million, with a potential earn-out of up to $375 million. For a few years, the Embracer group was a voracious acquirer of game studios. Then, as investment dried up, it choked. In March 2024, Embracer sold Saber to an investment company controlled by Saber CEO Matt Karch, and it sold Gearbox in an all-stock deal to long-time Borderlands publisher Take Two Interactive. Other studios were shut down. Hundreds of developers were laid off. Gearbox didn’t say much about their Embracer experience, nothing too direct, at least. In the summer 2024, Pitchford told reporter and occasional Game File contributor Nicole Carpenter that Borderlands 4’s story was in some way thematically connected to Gearbox’s experience at Embracer: “There’s this cultural and emotional shift in me, personally, and at the studio. What does it mean to trade some autonomy for organization?” When Borderlands 4 came out, there was something stranger: the matter of “Embracer’s Bluff,” a location in the game featuring an AI-powered toilet and a large trash dump, according to a detailed Kotaku account of the place. Gearbox never commented on it; Take Two never got back to me about it when I asked them last year. By contrast, since Saber exited Embracer, Karch has been one of Embracer’s biggest defenders, casting their management as well-meaning and supportive despite the layoffs and studio closures that resulted from their excessive expansion. Like others, Saber’s Karch saw Embracer’s as a shot. With Rideshare Stimulator’s trailer, he’s returned fire. “It’s amazing to me how fast people forget those who went above and beyond for them,” Karch told Game File. A rep for Gearbox did not comment by press time. Game File is a reader-supported publication. Your backing makes my reporting—including any coverage of trailer-based beefs—possible. Good news! I’m currently running Game File’s first big sale of 2026. You can get a one-year subscription for 23% off. Click here to take advantage of the limited-time offer. And thank you for your support! Item 2: In brief… 🚫 Wal-Mart has laid off the staff of Restart, a games media outlet launched in 2024, Aftermath reports. 🟥 A GTA VI preview is on the way, at last, via an “extended look” that will premiere, unusually, on Netflix at 3pm ET on August 27, then officially go live elsewhere six hours later. Last week, Game File noted that Take Two label Rockstar Games is overdue for showing off GTA VI, based on the timing of the initial hands-off previews of GTA V and Red Dead Redemption 2. During a call with investors, Take Two CEO Strauss Zelnick said pre-orders for GTA VI were “unprecedented and astonishing,” but added the company can’t predict how many of those pre-orders represent bonus sales vs. sales that otherwise would have been made at launch. During the same call, Zelnick was noticeably bullish on the future of playing games over streaming cloud connections (predicting wider adoption in three or so years). He sounded unbothered by Sony’s plans to stop making discs for new games (he said the business is 90% digital already and predicted that there could still be limited edition physical editions of games “in the same way there’s still vinyl in the recorded music business.”) 👀 Take Two wrote off $43 million in their spring quarter after deciding “not to proceed with further development of an unannounced title in its pipeline from a third-party developer.” 🤔 Some rare age-demographics from a big publisher: Capcom recently told investors that “users in their 20s account for approximately half of the users of both Pragamata and Resident Evil Requiem.” Item 3: The week ahead Tuesday, August 11 Game releases: The Elder Scrolls IV: Oblivion Remastered (Switch 2; already out for PC, PS5, Xbox) continues the Bethesda strategy of putting Elder Scrolls games on everything; Royalty Free-For-All is a Smash Bros.-style fighting game featuring public domain characters such as Mother Goose brawling with Oliver Twist in a stage based on the original Little Shop of Horrors movie. Wednesday, August 12 Game release: Pro Jank Footy (PC, console) is an arcade-style Australian Rules Football game with increasingly ridiculous rules, the more you play (I enjoyed the Steam demo) Thursday, August 13 Game release: Super Mario Sunshine (Switch 2, originally released in 2002 on the GameCube) is released for Switch 2’s Nintendo Switch Online service. This game is the black sheep of 3D Mario games. It’s the successor to the breakthrough Super Mario 64 and the rare Mario game built around a single (vacation resort) theme. Mario’s got a water-spraying backpack, a Yoshi pal and a lot of blue coins to collect.
Country music world rocked as 2 beloved performers die days apart: ‘Continue to pray’
Two longtime country performers died this week.
Mosquito Street Spraying Monday, August 10, 2026
East Middlesex Mosquito Control Project The East Middlesex Mosquito Control Project is planning to use a truck mounted aerosol sprayer to control mosquito populations. Spraying will be done between sunset and 11:30 PM. The following … Read full article→
Column: Don't let Abdul El-Sayed's identity eclipse his actual politics
Questions about his electability have little to do with his résumé and more to do with him being the son of Egyptian immigrants who prays five times a day.
St. Joseph County Health Department conducts mosquito spraying after West Nile detected
The St. Joseph County Department of Health is working to combat West Nile Virus by conducting spraying.From now through August 5, the county will spray downtown
West Nile Virus Detected in Mosquitoes in Coastal Georgia
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Kendall Qualls' running mate, picked for business acumen, owes workers money
Brian Nicholson told his workers earlier this month at an Albertville manufacturer that he was doing everything in his power — and even seeking divine intervention — to strike one of five “Hail Mary” deals so he could pay them what they’re owed. “I’m praying on my knees every night before I go to bed […]
These people accidentally saw 'The Odyssey' in 4DX
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Sports teams face pitch struggles from hot weather
Several clubs in Shropshire say they are praying for rain so they can keep on playing.
Telford sports teams face pitch struggles from hot weather
Several clubs in Shropshire say they are praying for rain so they can keep on playing.
Lexington-Fayette County Health Department to Spray for Mosquitoes Early Thursday Morning, July 23, in ZIP code 40505
Lexington-Fayette County Health Department to Spray for Mosquitoes Early Thursday Morning, July 23, in ZIP code 40505Lexington, KY – July 21, 2026 The Lexington-Fayette County Health Department (LFCHD) will spray for mosquitoes early Thursday morning, July 23. A mosquito trap deployed by LFCHD at Johnsdale Drive recently caught a large number of mosquitoes, prompting the
Scientists used children’s ‘silly sprinklers’ to solve a physics problem Richard Feynman could not; the reverse version spins 50 times slower
If you’ve ever watched a “silly sprinkler” in action (those bright, looping contraptions that twist and spray water in wild patterns) you’ve probably just seen them as summer fun. But a group of mathematicians have turned these backyard toys into tools for solving a famous physics puzzle that stumped even Nobel Prize–winning physicist Richard Feynman.
George Washington's prayer life, private struggles take the spotlight in New Museum of the Bible play
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Two giant Asian praying mantis species are spreading across Europe, helped by climate change and urbanisation, and scientists warn they are threatening pollinators, frogs and lizards
Two giant Asian praying mantis species are rapidly spreading across Europe, leading scientists to officially classify them as invasive threats to native wildlife.
Sen. Lindsey Graham dies after a 'brief and sudden illness,' his office says
The statement his office posted on social media did not provide any additional details about the South Carolina Republican, a former Air Force lawyer, and said his family “appreciates prayers at this time and asks for privacy during this incredibly difficult period.”
Sen. Lindsey Graham dies after a brief and unexpected illness, his office says
The statement his office posted on social media did not provide any additional details about the South Carolina Republican, a former Air Force lawyer, and said his family “appreciates prayers at this time and asks for privacy during this incredibly difficult period.”
5 Star Trek Gadgets That Have (Or Will Soon) Become Real World Tech
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Scientists warn invasive Asian mantises are threatening Europe's wildlife
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How to Bring More Data Science to YouTube and Creator Media
I am constantly writing about the challenge facing agencies and brands when in comes to YouTube. Is it TV? Social video? Search? Commerce? Do you fund it from all of those respective budgets, and measure it using all their respective metrics? Sean Odlum, Chief Product Officer at Tinuiti, says it may not make sense to try and “bucket'“ YouTube. “You kinda gotta treat it as its own thing,” he said. “Years ago, we had debates [along the lines of] ‘what is this?’ Ultimately we decided, it’s YouTube. It is hard to categorize because it is so protean.” Which ultimately means that almost every part of a media department or marketing group will likely touch YouTube in some fashion. And that it probably needs its own sets of metrics and measurement tools. At Tinuiti, that need has led the agency to develop the YouTube Intelligence Suite, which aims to help brands optimize YouTube campaigns while using all the traditional marketing tools they are used to, such as MMMs. “I wouldn’t say there is a YouTube playbook,” Odlum said. “[For media planners] there is this vast bubbling ocean, so where do you start?’ A lot of brands and agencies struggle.” “You don’t want to just brute-force it—spray dollars everywhere and eventually learn. You want to start intelligently and then learn iteratively.” The problem, Odlum and his team have found, is that “brands have largely defaulted into demand generation campaigns because they’re easier to measure.” However, “you can really build your own content ecosystem around these trusted experts.” Check out the full interview here: Thanks for reading Next in Media! Subscribe for free to receive new posts and support my work. Subscribe
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Trump posts a doctored photo of the Obamas and Air Force One with graffiti spray-painted on plane
President Donald Trump has posted a falsified image of former President Barack Obama and former first lady Michelle Obama boarding Air Force One covered with graffiti | News-Talk 1380 WAOK
Trump posts a doctored photo of the Obamas and Air Force One with graffiti spray-painted on plane
President Donald Trump has posted a falsified image of former President Barack Obama and former first lady Michelle Obama boarding Air Force One covered with graffiti | WWJ Newsradio 950
Azure CLI Password Spray Hits at Least 78 Microsoft Accounts in 81M+ Attempts
Huntress says attackers made 81M Azure CLI password spray attempts from June 12-26, 2026, using ROPC to bypass weak CAPs.
The Presidential Prayer Team
Each day, we invite you to join us in prayer for our national leaders. As mandated by 1 Timothy 2:1-2, we encourage prayer for those in positions of authority.
Maryland Christian Chamber of Commerce blends faith and business as membership grows
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Best things to pack for Scotland trip, according to local
As a local, I suggest packing essentials like a waterproof coat, bug spray, a warm hat, a water bottle, and durable shoes on a trip to Scotland.