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Kenny Atkinson Makes Candid Admission About Mario Hezonja’s Cavaliers Role
Kenny Atkinson says Cleveland is still learning how Mario Hezonja fits and does not want to put the returning NBA veteran in a box.
When 1 + 1 = 1: The Miserable Math Behind Many Media Mergers
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) The last few issues of this newsletter have circled two topics: September’s streaming viewership and all the Paramount/Skydance/Warner Bros./Discovery merger news. I’m happy to say on the Streaming Ratings Report front, we’ll be all caught up by early next week, then the SRR will come out on a tight weekly schedule. Then, after today, I’ll have slayed my PSWbD dragon. It’s such a big story, it demanded multiple issues. With the announcement of a name (just Skydance) and executive team, though, I think we can almost close the book on this story. In terms of topics, it becomes just another studio to cover. So today, I have one last set of takes on that merger. As I’ve sat with it, reading about who was staying and who was going, a big worry crystallized in my brain, and I gotta get that take out. Plus, I still owe you a host of “ugliness” that didn’t fit in my previous “The Good, The Bad and The Ugly” takes. Let’s dive in! Subscribe Most Important Story of the Week - As Paramount Shuffles Deck Chairs, Will They Build or Consolidate? On social media—I try to avoid most social media platforms, but sometimes I end up checking in—the best joke I saw about the announcement of the new name of Skydance was from fellow reporter Claire Atkinson who pointed out… Yeah, I laughed out loud at that one. Later, though, I saw another Twitter response (that later got deleted, so I can’t shout the person out) that did give me pause. The person noted that the Titanic film made the better analogy: a super expensive project everyone in the town doubted that went on to conquer the globe. So yeah: on one hand, the image of the Titanic recalls the actual ship and its infamous end, but that clip is from a movie which proved the doubters wrong. So for all the skepticism of the latest massive media merger, one could wonder which way this one goes. Does it crash like the Titanic or rise to glory like Titanic, the movie? Either way, this deal is “Titanic”, looking at the massive debt required to close the deal, which is not going well when it comes to borrowing costs for Paramount… …or borrowing costs for Oracle. But I’ve started to get worried about another outcome: the sum of this merger will be smaller and weaker and less profitable than its former parts. In other words, one plus one won’t equal three or two, but an even smaller number. Skydance paid to take a traditional studio off the board, but they won’t really capture the upside. Let me explain what I mean, but first, let’s look at the series of news that inspired this thought. Skydance Sets Its Leadership Team As soon as the Paramount-Skydance-Warner Bros.-Discovery merger closed, the new leadership team announced a new name—Skydance, which I’ll use going forward—and a new executive leadership team. You’ve probably read through all the executive shuffling, but if you haven’t, here’s a quick, incomplete summary, in rough order of importance: Mattel’s CEO Ynon Kreiz—who previously ran Maker Studios—joined as co-CEO with David Ellison. HBO/HBO Max’s Casey Bloys will stay and run streaming. Former head of streaming for Paramount-Skydance Cindy Holland—who was also at Netflix—will depart. The former heads of Warner Bros.—Pam Abdy and Mike De Luca—are out. The film studios will be run by Dana Goldstein and Josh Greenstein. George Cheeks of Paramount will run Skydance TV, controlling all the TV production units. In comic book news, the DC films will still be run by Peter Gunn and Peter Safran. Lastly, the head of CNN, Mark Thompson, will stay in place. Let’s quickly opine on the particulars before diving into the broad ramifications. We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… Who I like and dislike in their next gigs… Why I think this consolidation will likely leave Skydance worse off… The math behind which mergers succeed and which don’t… A lot more ugliness in this merger… And a whole lot more... ...please subscribe! We can only keep doing this great work with your support.
Experts spotlight financial strategies to advance sustainability
Financial strategies can advance sustainability goals, but only if environmental trade-offs can be measured and incorporated into decisions, a panel of experts said at a Climate Week NYC 2026 event co-hosted by the SC Johnson College and Cornell Atkinson.
Keys For Texas Tech's Defense At Oregon State
Texas Tech’s defense gets its first road challenge at Oregon State, where pressure on Braden Atkinson and another dominant night up front could decide the game.
Minister suggests Shabana Mahmood will use visa threats to deport Rochdale grooming gang leader to Pakistan
Cather Atkinson hinted that the Home Office may threaten to stop issuing visas to Pakistan unless it agrees to accept Shabir Ahmed
Cavs Coach Gives Promising Update On Signing LeBron James
The LeBron James free agency chase has fans wondering where his next destination will be, but the Cleveland Cavaliers have a lot of reasons to be confident. Head coach Kenny Atkinson did a talking spot on television during one of the Summer League games and answered questions about the Cavaliers offseason. James obviously came up […] The post Cavs Coach Gives Promising Update On Signing LeBron James appeared first on HEAVY.
Cavaliers coach Kenny Atkinson confirms 'exciting' LeBron James pursuit
Kenny Atkinson said the Cavs are pursuing the "greatest player of all time," in LeBron James.
Kenny Atkinson will reportedly remain the Cavaliers' head coach
@Me with Victoria B: Isabella Atkinson from Bally’s talks entertainment, marketing, Real Housewives
Victoria brings in Isabella Atkinson, Regional Marketing Coordinator for Bally’s Corporation, for a behind-the-scenes look at the world of entertainment marketing.
Small Business Excellence: PaddyShack Golf and Gaming Lounge
Fort Atkinson’s newest golf simulator bar, PaddyShack Golf and Gaming Lounge, is Thrive Economic Development’s Small Business Excellence award winner. The
Business of the Year: Jones Dairy Farm
Fort Atkinson’s Jones Dairy Farm was recognized as Thrive Economic Development’s Business of the Year, honoring the meat product producer for its
What the Cavs playoff rotation should look like
Kenny Atkinson will have to make some tough decisions with the lineup.
Cavs won’t commit to a starting small forward yet
Head coach Kenny Atkinson wants to be flexible with his starting unit.
Kenny Atkinson provides update on Cavs health before heading into series vs. Raptors
Things are looking up for the Cavs heading into the postseason.
Donovan Mitchell reveals how Cavaliers changed to accommodate James Harden
The Cleveland Cavaliers led by Kenny Atkinson and Donovan Mitchell had a specific change implemented when James Harden came along.
The perfect pointe shoe is found at this Baton Rouge dance store. See how dancers find their fit.
Owner Londyn Atkinson Davis continues the legacy of Toptoe Dancewear in Baton Rouge.
Cavs coach gives optimistic Donovan Mitchell injury update
Before Cavs guard Donovan Mitchell missed his fourth consecutive game, coach Kenny Atkinson gave an injury update on the All-Star.
Kenny Atkinson weighs in on the NBA’s tanking debate
The NBA is looking into fixing tanking. Doing so while satisfying all stakeholders is easier said than done.
Kenny Atkinson is stealing plays from James Harden’s previous teams
The Cavs are trying to fit around Harden, not the other way around.
Notre Dame is showing interest in a transfer portal quarterback
Notre Dame football is reportedly one of a few teams that is considering bringing in Mercer quarterback Braden Atkinson for a visit.
Sacramento students at St. Francis to send science experiment to the International Space Station
Freshman Charlotte Huang and Megan Atkinson, a junior, are part of an elite team of 12 at St. Francis, interviewed and chosen from a pool of over 100 applicants at their school alone to be part of what's called the International Space Station Program or ISSP.