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The Fierce Battle For Kids’ Eyeballs...Plus Two “Devils” Face Off
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) During the week of this report, Spider-Man: Brand New Day hit theaters and went on to become one of the biggest films of all time. So, you know what that means! It’s time for a poll! Recently, Project Hail Mary came to Prime Video and became a top five film for them, but didn’t smash streaming records, a feat I cautiously thought it could accomplish. Can Spider-Man 4 do better? To set the stakes, some of the biggest films of all time do just okay on streaming. Wicked, Top Gun: Maverick, and Barbie come to mind... But unlike those films, Spider-Man: Brand New Day is a Sony film which means it’s headed to Netflix, the world’s largest streamer. Now, per friend of the newsletter and my go-to Netflix expert, Kasey Moore of What’s on Netflix, Sony films usually appear on Netflix 120 days after they premiere, which means Spidey 4 would land on Netflix on, checks notes, 28-November, one of the two biggest streaming weekends of the year! But Sony occasionally delays its biggest hits for a bit longer, to give them more time to make money on PVOD, so Spider-Man: Brand New Day might not swing onto Netflix until late December or even February 2027. Loading... Okay, on to this week’s issue. Since The Super Mario Galaxy Movie made its way to Peacock, I’m looking at the true workhorse of streaming viewership: kids films. And the surprising film that bested most Netflix animated movies. All that, plus Hulu has a new show that might be a hit (for them…?), two “Devils” square off on streaming, Zendaya tries to find some streaming magic, Netflix’s I Will Find You continues to do well, House of the Dragon tries to break into the season three top ten, some big NBC sports and summer programs, what friendly neighborhood Spider-Man character actually generates the most viewership on streaming, all the flops, bombs and misses, and a whole lot more. Let’s dive right in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of July 27th to August 2nd, 2026. You can find a link to my terminology here.) Subscribe Film - As The Super Mario Galaxy Movie Hits Peacock, How Have Kids Films Fared in 2026? Like Mario hopping on a Koopa, The Super Mario Galaxy Movie landed on Peacock on 30-July. (Yeah, I kinda forced that Mario reference.) How did it do? Great, just like the first film. It got 13.0 million hours on its opening, and that’s good enough to take second place among Peacock films on the Nielsen charts all time: As I mention all the time, Peacock just isn’t the world’s biggest streamer—in fact, nowhere close—so its films struggle to put up numbers like Netflix (or even Prime Video and Disney+). So this is a solid debut for that streamer. And as we saw last time, The Super Mario Bros. Movie had a HUGE second life on Netflix when it moved streamers. This chart doesn’t even show how long the first Mario lasted on Netflix: a whopping, KPop-esque 31 weeks. For NBCUniversal, though, the big win was the second Mario movie grossing $429 million in America and over $1 billion globally. But yeah, to add a very strong streaming performance only makes its success even greater. Illumination pretty clearly has another hit franchise on their hands. This is a good time, though, to check in on kids films so far in 2026. We’ve had a few big, big titles, a rare Netflix success, and some disappointments. Let’s start with the top animated films since November of 2025, over their first four weeks on the charts, along with a few of the “best all time” animated films: (As a reminder, if a film doesn’t make the Nielsen top ten lists, I don’t have data for it, so it gets a “zero” in terms of viewership. Now, it had some viewership, but I don’t know what it is, so it gets a zero.) I added a few titles to get an idea of what the best of the best looks like in terms of animation. And you can see, through four weeks, Zootopia 2 can now claim “one of the biggest streaming films of all time” titles. GOAT too did surprisingly well, besting Netflix’s biggest films (Swapped and In Your Dreams) through four weeks. When I’ve talked about how films can have varying performances on streaming compared to their box office, this is what I mean. Goat just managed to gross even $103 million at the box office—so it’s popular, but just barely—but did very well on streaming. Of course, what set Encanto and KPop Demon Hunters apart from the rest was their absolutely insane longevity. Here are the kids film charts through eight weeks to show that: And really KPop Demon Hunters just kept going, and no 2025 or 2026 kids films have had that sort of longevity. I can’t wait to see the sequel in theaters. Film - Two Devils and a Drama As I wrote last week, in the past, theatrical-first film flops weren’t eligible for “Miss of the Week” or “Miss of the Year” honors/dishonors, but since so many more films go to theaters first these days, I’ve made them eligible now! But it’s complicated. You see, this is a Streaming Ratings Report, emphasis on streaming, which makes analyzing this week’s two biggest streaming misses—The Drama on HBO Max (A24’s dramedy starring Zendaya and Robert Pattinson) and Prime Video’s The Devil Mouth (a killer shark movie starring young attractive people)—somewhat tricky. The Drama isn’t eligible for Luminate, but The Devil’s Mouth only had 1.5 million hours in its first week: The Devil’s Mouth notched 5.2 million hours according to Nielsen. Meanwhile, The Drama missed the charts entirely. Not great! But Prime Video is a much bigger streamer than HBO Max. That said, HBO Max titles are on Prime Video, but I think Prime Video prioritizes their original/exclusive titles, which helps boost their viewership. Complicating this further, The Drama made $48 million in the US—while A24 sells foreign distribution; the $57 million of overseas grosses helps A24 sell overseas rights for money in the future—off of a $28 million budget (which seems low for Zendaya and Pattinson, so they might have backend). The Devil’s Mouth, though, had zero dollars at the box office. The other stats for The Devil’s Mouth are bleak, and by “bleak”, I mean horrendous: a 4.7 on 15K reviews on IMDb (yikes) and a 46 on Metacritic (double yikes). The Drama, though buzzy online, only has a solid (but far from elite) 7.1 IMDb score on 121K reviews and a 59 on Metacritic (which is far, far lower than I’d have guessed). So which film is the “Miss of the Week”? I’m giving it to The Devil’s Mouth for one simple reason: it’s a horror film. And almost all horror films, even poorly reviewed horror films, should get a shot in theaters to at least try to recoup some of their budgets. The Drama made money at the box office and The Devil’s Mouth didn’t. It’s just like the situation last issue with Obsession and Masters of the Universe. Sure, Obsession didn’t pop on the streaming charts, but at least it already made it money at the box office. And as we’ve been seeing for years now and we’ll see all fall, theatrical films just do better on streaming. After all, the big “devil” winner this week was actually The Devil Wears Prada 2 with 14.8 million hours according to Nielsen. That’s right, The Devil Wears Prada 2—one of the box office success stories of May—came to streaming and parlayed its $220 million box office into 14.8 million Nielsen hours. Disney also put out a datecdote that it had 15.2 million “views” globally in five days, but again we don’t have a lot of great context for what that means. Here’s how it stacks up to other Hulu films, since I’m categorizing this mainly as a Hulu title (though it was also on Disney+): Share Quick Notes on Film We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… Whether Hulu has a new hit show on its hands... The top first and third seasons of all time and which shows are climbing those charts… What version of Spidey is the most popular... What sport and TV show are performing better on NBC than the NBA... All the flops, bombs and misses... ...please subscribe! We can only keep doing this great work with your support. Coming Soon! Next week, wow, things stay so busy. One of streaming’s biggest shows of all time, Ted Lasso, returns along with new YA-ish shows from Hulu (The Shards, from Ryan Murphy) and Prime Video (Sterling Point). The Challenge moves to Paramount+, plus My Life with the Walter Boys returns to Netflix and Futurama returns to Hulu. And Netflix has a new horror film, The Last House. Lots to talk about! All month, things stay busy. We’re talking Reacher on Prime Video! Outer Banks and Tires on Netflix! Lanterns on HBO Max! UFC 330 on Paramount+ and the MLB Field of Dreams game on Netflix. And a ton of smaller films come to streaming. Long term, the VMAs are back on 27-Sep! I feel like I haven’t heard much about this show in past years, but I’m seeing more news coverage and buzz for this show than in past years. I’m curious to see how it does.
Epic Spaceman Uses Animation, VFX To Explain Science. Without AI
Toby Lockerbie explains how he turned self-taught animation and VFX skills into one of YouTube’s top science channels, and why genAI has no place in his videos.
Commercial Spacecraft for NASA’s Swift Boost Continues Tech Demo
This week, Katalyst Space conducted in-space tests and maneuvers to exercise the capabilities of its robotic servicing spacecraft, LINK.
'Coyote vs. Acme' review: Courtroom drama wastes cartoon icons
"Coyote vs. Acme" is a live-action and animation hybrid that brings Looney Tunes into the courtroom. The film features Wile E.
Laika's 'Wildwood' is rated PG-13. Here's how animation is changing
The PG-13 stop-motion epic opens Oct. 23. Can it draw teens and adults when even well-reviewed originals like “Forgotten Island” have struggled?
Two more Final Cut animations on Warhammer TV this week
Plus, new episodes of Loremasters, Tale of Four Gamers, and How We Roll.
Siesta Entertainment picks up sales rights to Puerto Rican preschool show
Barcelona-based animation distribution and brand development company Siesta Entertainment has acquired the worldwide sales rights to Puerto Rican musical preschool series Rockolandia Las Cabritas.
Launch of Swift Boost Mission Delayed, Teams Reviewing Data
The launch of Katalyst’s robotic servicing spacecraft LINK on Northrop Grumman’s Pegasus XL rocket was postponed Thursday.
Data Centers Play Delicate Game to Weather Political Backlash
Demand for the data centers powering artificial intelligence is booming even as developers find themselves playing political defense.
India's Yash Raj Films Backs Rusk Media in Vertical Entertainment Push
Bollywood studio Yash Raj Films invests in Rusk Media to build original vertical microdramas and animation IP for Gen Z and Gen Alpha audiences.
Illinois business highlights boy's stop-motion animation
Click here to view this video from wpsdlocal6.com.
tvOS 27 Drops Support for Two Apple TV Models
The upcoming tvOS 27 update that was previewed today drops support for two Apple TV models. The two Apple TV models that are compatible with tvOS 26 but not tvOS 27 are the Apple TV HD from 2015 and the Apple TV 4K (1st generation) from 2017. tvOS 27 is compatible with the Apple TV 4K (2nd generation) and newer, according to Apple's documentation. tvOS 27 features a redesigned Podcasts app, smoother app launches and animations, support for larger text across the interface, and more.
‘Infinity Castle’ and ‘GOAT’ Buoy Sony Pictures Entertainment’s Total Sales Numbers for the Fiscal Year
Animated titles including "Demon Slayer: Kimetsu No Yaibe The Movie, GOAT and Chainsaw Man— The Movie: Reze Arc helped Sony Pictures Entertainment bring in $9.917 billion for the fiscal year ending March 2026.
Saturday Morning Cartoons United aims to celebrate, support animation
From Betty Boop's birthday bash to a “Pee-wee’s Playhouse” Christmas Special spectacular, Saturday Morning Cartoons United is looking to turn nostalgic interest into a force for good for the ailing animation industry.
Xbox is bringing back startup animations from its console history
Xbox Insiders will also be able to test a new search feature, improved Remote Play quality, and clearer voice chat.
'Spider-Man: Brand New Day' Debuts No. 1 on Weekly U.K. Home Entertainment Sales Chart Through Oct. 14
Sony’s Spider-Man: Brand New Day climbs to new heights with a No. 1 debut on the Official Film Chart, the weekly U.K. home entertainment sales chart, through Oct. 14. The movie currently tops the 2026 global box office with $2.51 billion in ticket sales. Former chart-topper, Pixar Animation’s Toy Story 5 made a strong re-entry … Continue reading "‘Spider-Man: Brand New Day’ Debuts No. 1 on Weekly U.K. Home Entertainment Sales Chart Through Oct. 14"
Eckerd College launches graduate school pathway for public health with USF
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Sensing the Poles’ Hidden Heat
New animations from NASA's PREFIRE mission reveal two years of seasonal temperature swings at the Arctic and Antarctic.
Diamond Research Scholars explore big questions across science, medicine and the arts
As the fall semester begins, Diamond Research Scholars are continuing research projects that explore everything from science and medicine to art and animation.
macOS 27.2 Further Hints at MacBook With Touch-Enabled OLED Display
The latest macOS 27.2 beta released this week further hints at the long-rumored MacBook with a touchscreen, which is expected to be unveiled by next month. Specifically, when you click and hold on an app icon in the Dock on the third developer beta of macOS 27.2, the icon gets a little bit larger. A similar animation occurs when you long press on an iOS or iPadOS app, so the fact that the animation now extends to macOS could be another subtle clue that a touch-enabled MacBook is coming.
“X-Men ‘97”: Two seasons in one
The second season of “X-Men ‘97” is two different shows in one: a strong origin story built off of the foundation of the first season, and an abrupt conclusion that felt rushed for more than a few reasons. Marvel Animation brought the world the best on-screen depiction of the X-Men we have ever seen. A...
Attack on Titan 3 opening animation key visual revealed
Publisher Koei Tecmo and developer Omega Force have revealed the key visual for the opening animation of the Attack on Titan 3 game, which was created by animation studio MAPPA to celebrate the 17t…
Entertainment Veterans Eric S. Rollman & Craig Kyle Join Lex+Otis Team for 'Infinity: Paradise Lost'
Former Marvel Animation executives Eric Rollman and Craig Kyle join the 'Infinity: Paradise Lost' animated series team at Lex+Otis.
Xbox changes continue with new console boot animation
Microsoft’s new Xbox CEO continues to make changes that are designed to please fans.
‘Forgotten Island’ review: A mythical memory worth making
Stunning animations and a stellar cast uplift a DreamWorks film steeped in Filipino mythology that explores the importance of memories and friendship.
How Hyundai Is Turning Content Marketing Into Cultural Entertainment
Discover how Hyundai is redefining brand storytelling through films, animation, gaming, and creative collaborations that connect with audiences worldwide.
Google’s ‘Pixel Glow’ might have several lights as laptop animation surfaces [Video]
Google's new "Pixel Glow" feature has shown up in code with a few more details, including how many lights it has.
EPA’s New Science Chief Defends Integrity After Trump’s Shakeup
The director of a new EPA science office says the agency is still committed to upholding scientific integrity, despite concerns from observers that the Trump administration has taken steps to undermine those efforts.
Someone recreated the iPhone Duo’s mesmerizing open animation on the Galaxy Z Fold 8
It’s been less than a day since Apple announced the iPhone Duo, and someone has already taken the instantly iconic...
Zee Entertainment Announces Strategic Investment in PhantomFX
Zee Entertainment Enterprises Ltd. (‘Z’) has announced a strategic investment in visual effects and animation studio Phantom Digital Effects Ltd. (PhantomFX) to strengthen its presence in the
The Hottest Anti-AI Gadget Is a Cyberdeck
On TikTok, young women are going viral for crafting whimsical homemade computers inside purses.
From Moana to Suki Waterhouse: your complete entertainment guide to the week ahead
Dwayne Johnson and Catherine Laga’aia star in the latest Disney animation to get the live-action treatment, and the model-actor-singer proffers more of her signature lush soft rock
'Wildwood' premieres at the London Film Festival. Here's what to know
Stop-motion animation ‘Wildwood’ had its world premiere at the 70th London Film Festival Sunday, part of this year’s star-studded lineup. The festival runs from October 7 to 18 and features
Local business hires 12-year-old to create stop-motion animation ad
PMR Automotive hired a 12-year-old from North Carolina to create a stop-motion animation commercial for them, highlighting not only the business but the boy’s creativity.
Xbox's New Startup Animation Is Now Live For Everyone, Plus Four Other New Features
Or at least, it should be
Pixar exhibit brings movie magic to Frost Science
Discover The Science Behind Pixar at Phillip and Patricia Frost Museum of Science in Miami — interactive exhibits that explain animation, rigging, simulations and STEM.
Hong Kong Digital Entertainment Association Presents the 3rd "Future Animation - AI-Assisted Animation Production Support Scheme"
/PRNewswire/ -- Organised by the Hong Kong Digital Entertainment Association (HKDEA) and sponsored by the Cultural and Creative Industries Development Agency...
Rhythm Heaven Groove Is a Superb Sequel That Expertly Capitalizes on the Captivating Energy of Its Excellent Music and Joyful Animations
A superb sequel that expertly capitalizes on the captivating energy of its excellent music.
Echoes of Aincrad: Sword Art Online
Bandai Namco has released an 18-minute preview of the feature-length promotional animation Sword Art Online: Unanswered//butterfly included with the Echoes of Aincrad: Sword Art Online Ultimate Edi…
Behind the Seams | Wildwood
Go behind the scenes at LAIKA Studios for an up-close look at the extraordinary costumes of ‘Wildwood,’ the studio’s most intricately designed stop-motion film yet. Nearly 20 years after ‘Coraline,’ LAIKA’s artists and designers reveal how every tiny stitch, button and layer of fabric is handcrafted and engineered to help bring its puppets to life, combining costume design, fabrication and animation at an astonishing scale.
How Mickey Mouse reshaped American entertainment
Mickey Mouse helped transform animation, launch the Disney empire and become one of the most recognizable icons in American entertainment.
Can a vibrating belt fend off bone density loss?
More than 40 million adults in the U.S. aged 50 and older have osteopenia, or low bone density. An FDA-approved wearable vibration device is giving some women a tool that could slow that loss.
New in-game animation for Ingrid shown off by Street Fighter 6 Director
Ingrid is the final character coming to Season 3 of Street Fighter 6. She'll become available for players to use starting on May 28, 2026.The Street Fighter 6 developers recently treated fans to Ingrid's pre-fight animations. Evidently ...
Streaming’s Biggest Show Returns…and a Buzzy Genre Struggles
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Obviously, the big news of the week (if not month) is Netflix letting go of executive Bela Bajaria, their chief content officer. I’m going to cover this in my next “Most Important Story of the Week”, but I also have a data angle that I might publish before then. (Too much news this month, am I right?) But first, I have a bonus Streaming Ratings Report issue for you. Today’s article is a bit of a grab bag of topics I’ve wanted to write about, but couldn’t squeeze into the (already very long) Streaming Ratings Report issues. The NFL drives huge viewership numbers, so I’ve got a look at that. A whole bunch of TV shows returned to the traditional broadcast channels, and I have thoughts. And I have a quick look at adult animated shows, since a couple flopped earlier this month. Plus, the Emmys aired earlier this month, and we got some fun data bout how popular those nominated shows are and why I’m not optimistic about the show’s future. That’s a lot, so let’s dive right in. Subscribe Sports - Football Remains the King of Streaming Over the last two Streaming Ratings Reports, I sorta ignored the biggest “show” each week. (I was tempted to say “piece of content” but I know that word bugs folks.) In my database, I call these “specials”, and they sure are special. I speak of the king of American TV: football!!! Streaming football is back and, unlike some other sports, it routinely dominates all viewership. Probably the best way to show this is to update one of my favorite graphics, the “40 Million Hour Club”1 since football games have joined that club each week they’ve premiered: (Yep, that’s the data through 28-Sep, the first four weeks of the season. As a reminder, I take the average minute audience provided by Nielsen, factor out a percentage of linear TV viewers in home markets, and multiply the run time by the three-hour runtime.) Again, the numbers are huge. Let’s start with Netflix. They grabbed the rights to the bonus opening week NFL Kickoff game (which was on YouTube last year) and it put up 18.5 million viewers on average. That nets out to 47.4 million hours of estimated streaming hours. That’s good! Though, notably, it’s well below Christmas Day games from previous years. Compared to other streamers/broadcasters, that’s a bit of a mixed result. On one hand, Netflix’s 18.5 million average is about what YouTube claimed last year, though Nielsen used a bespoke methodology at that time, so I trust this viewership figure more. So that’s good. (The game also shifted from a Friday to a Thursday and that could have helped the viewership as well.) And Netflix continues to best Prime Video in total viewership—as you’ll see next—though Netflix has had much higher-profile (opening week and Christmas Day) games. NBC/Peacock’s opening game the night before averaged 25.1 million average viewers, which is just much bigger than Netflix (or Prime Video). That’s the big caveat to all streaming viewership records: even in success, they can’t compete with traditional linear TV. Previously, I called this my “hierarchy of viewership”, and the data keeps supporting that thesis. The downside for NBC is that this game’s viewership was down compared to previous years, though it may be a counting issue. Here’s a great chart from Sports Media Watch: Indeed, looking at all the opening week games across all windows, Netflix still lags the other primetime windows, but does well compared to the afternoon games: I saw a few folks make the case that streamers still lag traditional broadcasters in reach, and I’d add they really lag compared to “broadcast plus streaming” options like NBC/Peacock, ESPN/Disney+ and CBS/Paramount+. The best data I saw for this came from Samba TV, who charted reach through the 2025 season, and, wow. (Samba TV’s numbers are historically lower than Nielsen’s, so don’t compare their household figures to Nielsen’s hours, but use them as a proxy for the relative reach of the streamers.) The good news is Prime Video is NOT having a down year. Their opening Thursday Night Football game reached 18.6 million viewers (about what Netflix got), but that’s a high for Prime Video on Thursdays and the biggest Thursday night game since 2015. The TNF games the weeks of 21-Sep and 28-Sep continued this streak, getting 43.1 (16.8 million average viewers) and 42.5 total hours (16.6 million average viewers), which were both up from last year. Still, that continues the (typical) season slide: (For those new-to-streaming-football-numbers folks, the viewership declines for Thursday Night Football as the year goes along.) Overall, it appears as if Prime Video is now part of the “football habit”, be it for customers at home or out at places like bars and restaurants. And its viewership is slowly catching up to broadcast. One last chart shows this. Last season, Nielsen started adding out-of-home viewership to the charts, so I try not to do season-to-season comparisons as I did for the first few years. And while Nielsen added Big Data viewing this year, I’m going to compare the last two seasons. Here’s that chart, which shows the season-over-season gains: When it comes to streaming football, we have to keep a few seemingly contradictory thoughts in our head… First, streaming doesn’t come close to matching broadcast’s reach and, thus, viewership. Second, even with that gap, football is still the biggest “thing” on streaming. It’s very, very popular. Third, while some methodology changes have likely helped Prime Video’s numbers, their viewership does appear to be growing. Lastly, yeah, the NFL started the season off poorly, with week one dragging down the numbers in year-over-year comparisons. However—and again, methodology changes may have helped this—the viewership grew compared to previous seasons over the next couple of weeks. So football is still king. On streaming and off. Television - Adult Animation Continues to NOT Make the Streaming Charts In the last two reports, two adult-animated shows whiffed: Netflix’s animated comedy, Dang! Paramount+’s Sega-video-game-inspired fantasy/comedy, Golden Axe. Neither made the charts, but that’s usually the case for animated shows. I mean, here’s literally every animated show that’s made the Nielsen Original charts since the start of 2025: And one of those shows is G_abby’s Dollhouse_! A kids show! The problem with charts like this is that they don’t give you a sense of how many shows miss the charts. Netflix had at least eleven animated flops, including comedies like Big Mouth (a show everyone assumed was popular in the pre-Streaming Ratings Era), Long Story Short, Haunted Hotel, Mating Season, Strip Law, and Alley Cats, and action shows like Blood of Zeus, Castlevania: Nocturne, Devil May Cry, Splinter Cell: Deathwatch, and Tomb Raider: The Legend of Lara Croft. Prime Video had at least six animated misses, two in the same universe (Hazbin Hotel, Helluva Boss), three more comedies (#1 Happy Family USA, The Second Best Hospital in the Galaxy and Kevin) and an action show (The Mighty Nein). Disney+ had MCU and Star Wars animated misses (Eyes of Wakanda, Marvel Zombies, Star Wars: Visions, Star Wars: Maul – Shadow Lord, and Star Wars: Tales of the Underworld) but I can’t tell how many of those shows were geared towards adults. HBO Max had Harley Quinn and Hulu had Solar Opposites. None of these shows made the charts! That’s a lot of misses! If I remade the chart with all those misses, here’s how it would look: Listen, I know the counter arguments. First, it’s cheaper to produce animated shows than live action. Fair enough, but with viewership this low, even that cheaper price point starts to not matter. Second, just look at the acquired charts. Hit animated comedies can generate viewership for years! Shows like The Simpsons, South Park, Family Guy, and Bob’s Burgers do really, really well. Fair enough, but streaming has failed to recreate the dynamic that Fox has mastered so well. That’s a problem for streaming still. Television - Emmys! The annual Emmys broadcast was a few weeks ago, and I’ve got data on how the nominees performed on streaming, plus hot takes on this year’s viewership (and the big news about the broadcast’s, er, streamcast’s future). We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… The top Emmy-nominated shows… ...why I’m worried about the future of the Emmys telecast... ...the pros of broadcast television ...and the cons... ...please subscribe! We can only keep doing this great work with your support. Coming Soon! Next week, we’ve got a double issue (since the weeks of 21-Sep and 28-Sep were so light), but then I’ll be all caught up after a deluge of streaming ratings data from Nielsen in September. In the meantime, I’m going to try to take a look at Netflix’s stats to explain why Bela Bajaria is out. But even light weeks give me plenty to talk about. The Great British Baking Show returns to Netflix and Apple TV has a buzzy new star-studded comedy. And Netflix has a controversial-but-appears-to-be-popular new game show. Plus big films like Toy Story 5, Backrooms and The Breadwinner head to streaming. And is East of Eden a hit? After that, The Kardashians return to Hulu, Prime Video has a reboot of Carrie, and Netflix has a horror show, Below. Disclosure Day heads to Peacock, The Housemaid heads to HBO Max_,_ a new Ben Affleck film, Animals, lands on Netflix, and Apple TV has a new John Cena action film based on, checks notes, Hasbro’s Matchbox toys. Okay. Longterm, some interesting TV production news. HBO Max ordered How to Survive Without Me, starring Kaley Cuoco, Joshua Jackson, Ray Romano and Rita Wilson, for fifteen episodes! I love that some streamers (or, at least, HBO Max) are finally ordering TV shows with more than eight episodes. In less wise production news, Landman does not appear to be coming back this year, since it just started production. Frankly, I don’t love this (get your shows out on time) but Landman is so popular, I doubt it matters.
New YouTube Report Shows How Online Animators Are Reshaping the Entertainment Industry
YouTube has released a new report on how independent animators creating straight-to-audiences content on YouTube are reshaping the industry.
MSCHF bends and twists LEXUS cars into surreal full-scale sculptures in new york
two vehicles are stretched into impossible geometries, translating squash-and-stretch animation into full-scale automotive sculpture.
Xbox Is Bringing A Big Dose Of Nostalgia To Its Current-Gen Consoles
Xbox is giving old-school gamers a dose of nostalgia by letting them choose older console startup animations when powering on the Xbox Series X or S.
Warner Bros. Discovery to Showcase Entertainment Portfolio at BLE
Warner Bros. Discovery Global Consumer Products highlights franchises including Harry Potter, DC and animation properties at the London trade show.
Fourth RuneScape MMO Built With Unreal Engine in the Works, Jagex Announces RuneScape Animation With MoistCr1TiKaL
Developer Jagex has announced a fourth MMO in the long-running RuneScape franchise, as well as an animated adaptation.
Spectrum Laboratory, Autism in Entertainment & Partners Bring Halloweekend Fun to Hollywood
Neurodiverse talent orgs Spectrum Laboratory, Autism in Entertainment and more bring comedy, animation & celebration to Halloween Weekend.
Inside Call of Duty: Modern Warfare 4: The New Game-Changing Tech Powering Every Mode
Smoke, weather and animation have all seen huge upgrades.
Astartes II, the Most Anticipated Warhammer 40,000 Animation Ever, Has a New Trailer and Confirmation of Key Details
Games Workshop has released a new trailer for Astartes II, the most anticipated Warhammer 40,000 animation ever.
Can doctors temporarily “pause” the human body? Scientists are trying to buy the body more time
Suspended animation sounds like science fiction: slow the body almost to a standstill, pause the damage caused by injury or blood loss, then restart normal function later. Scientists cannot place heal...
Amazon MGM Names Daniel Matusov Head of Business Affairs for Animation
Amazon MGM Studios has moved TV biz affairs exec Dan Matusov onto Melissa Wolfe's Animation team as part of a restructure.
Scholastic Entertainment and 9 Story Media Group Bring New Series and Returning Favorites to MIPCOM 2026
Scholastic Entertainment and 9 Story will showcase a lineup of new animated series in development and fresh seasons of hit shows at MIPCOM.
With ‘Wildwood,’ Laika’s stop-motion magic returns to the PNW
The animation studio's latest film, the Pacific Northwest-set "Wildwood," opens in theaters this week. Here's how the magic happened.
GrapheneOS says Google is making life harder for rival operating systems and devices
Graphene argues that Google's device verification systems could lock users into approved hardware and software.
"A welcome change:" Xbox’s new update is making achievements feel meaningful again — thanks to Gamerscore badges
Xbox’s latest Insider update introduces evolving Gamerscore badges, a new boot animation, and fresh library filters for players.
The iPhone Duo’s Unfolding Animation Is Giving Z Fold 8 Owners FOMO, but Not Me
Commentary: While there are ways to recreate some of the iPhone Duo’s style on an Android device, it feels a little desperate to me.
A new Android 17 beta reveals plans for “Pixel Glow” light animations.
Google just released the fourth beta for Android 17 today, and now, 9to5Google and Android Authority point out that it contains mentions of a new lighting feature that we might see on the next round of Pixel phones. The Pixel Glow details say it “uses subtle light and color on the back of your device to inform you of important activity when it’s face down,” when interacting with Gemini, or when favorite contacts are calling. [Link: Pixel Glow 'visual feedback' tool might just hint at big Pixel 11 hardware changes | https://www.androidauthority.com/pixel-glow-3658443/ | Android Authority]
One UI 9 leak suggests Samsung is listening to our software complaints
Leaked One UI 9 changes point to smarter photo edits, a simpler 'About phone' section, and fluid animations.
Five Eckerd College alumni earn prestigious National Science Foundation fellowships
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NASA’s Fermi Glimpses Power Source of Supercharged Supernovae
An international team studying data from NASA’s Fermi Gamma-ray Space Telescope concludes the mission detected a rare, unusually luminous supernova. The
The Big Summer Preview – A New Animation: The Butcher’s Nails
Witness a World Eater in the grip of the Butcher’s Nails.
Southern Illinois business hires 12-year-old to create stop-motion animation ad
PMR Automotive hired a 12-year-old from North Carolina to create a stop-motion animation commercial for them, highlighting not only the business but the boy’s creativity.
Webtoon Productions, France’s OuiDo! Adapt ‘Lumine’ as Animated Series
The project will be introduced at this week’s Mifa, the market at France’s Annecy Animation Festival.
GTA 6 has more than 10 times the animations in GTA 5, and double the amount in Red Dead Redemption 2, Rockstar confirms
GTA 6 is an enormous project. Rockstar Games put an unbelievable 600,000 animations into the open world, more than doubling Red Dead Redemption 2's.
Studio Behind Umamusume: Pretty Derby Reportedly Facing Insolvency
The Japanese animation studio reported a $3.5 million deficit in its latest financial earnings report, following several years of reported losses
Orbitals voice cast announced, opening animation
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Javier Bardem, Marion Cotillard & Vanessa Redgrave Join Animated Movie ‘The Turning Door’
Oscar winners Javier Bardem, Marion Cotillard and Vanessa Redgrave will voice starring roles in the upcoming family fantasy animation film, The Turning Door, written and directed by filmmaker and arti...
Tax Relief on Losses Stimulates Business Risk-Taking, OECD Says
Countries that provide limited tax relief to loss-making companies risk stifling entrepreneurial risk-taking and the creation of new businesses, the Organization for Economic Cooperation and Development said.
10 iOS 27 Performance Improvements You'll Actually Notice
With iOS 27, Apple focused on making improvements to iOS performance, optimizing everything from system animations to AirDrop transfer speeds. iPhone performance is smoother and faster on all iPhones able to run iOS 27, which includes the iPhone 11 and newer. There are over 80 iOS 27 improvements Apple announced, with 10 of the most useful listed below. App Launching Apps launch up to 30 percent faster in iOS 27, and that includes Apple's own apps and third-party apps.
‘Coyote Vs. Acme’ $1.7M Previews, ‘Dog Stars’ $850K As Canines Rule Thursday
Ketchup Entertainment’s dog rescue of Warner Bros’ Animation’s Coyote vs. Acme was solid in previews with $1.7M. That includes not only Thursday money, but also $446K in sneaks last weekend from U.S. ...
Tax Relief on Losses Stimulates Business Risk-Taking, OECD Says
Countries that provide limited tax relief to loss-making companies risk stifling entrepreneurial risk-taking and the creation of new businesses, the Organization for Economic Cooperation and Development said.
DC Lawmakers Focus on Business, Wealth Taxes in Budget Hearing
DC lawmakers held a marathon hearing Friday to debate different revenue raisers to fill a projected $700 million budget gap next year, but most focused on measures to implement a business activity tax and wealth tax.
Xbox continues its brand refresh with a slick new boot-up animation that leans into nostalgia and the return of "Team Green"
Xbox is introducing a brand new boot-up animation for Xbox consoles as part of the company’s ongoing brand refresh.
‘Wildwood’ review: LAIKA weaves its extraordinary animation magic into a dark fairy tale
Think twice about bringing kids to the "Coraline" creators' brutal and spectacular adventure. Adults? Must watch.
2026 BFI London Film Festival Preview: Political Messages, Animation
Kristy Matheson previews key highlights and stars featured in the 70th edition and why she doesn't agree with people having "a grumble about how it doesn't seem like a big or a good year for cinema."
Hackman Loses Culver City Office Campus
Troubled studio owner Hackman Capital Partners has lost control of the former Sony Pictures Animation campus in Culver City. The 198,000-square-foot
Xbox consoles are getting a new boot animation next week
Xbox CEO Asha Sharma has announced that Xbox consoles will receive an updated boot-up animation next week featuring the new Xbox logo.
New YouTube report shows how online animators are reshaping the entertainment industry
Independent creators on YouTube are redefining the animation landscape as global audiences shift their focus toward original online series. This report explores how a new generation of animators reaches millions of people through digital platforms and cross-language content.
GrapheneOS' first Motorola phones will be flagships that cost more than Pixels
GrapheneOS has revealed that its first Motorola devices won't come cheap and could end up costing more than Pixel phones.
Nintendo's Animated Films Challenge Disney's Box Office Dominance
Nintendo's expansion into theatrical animation, with billion-dollar films and an annual release slate, is challenging Disney's dominance while strategically promoting its gaming hardware and franchises like the successful Switch 2.
Siri AI in iOS 27: Features, Requirements, and How It Works
The biggest change in iOS 27 is Apple's total overhaul of Siri, with Siri turning into Siri AI. Apple delivered on the features originally promised at WWDC 2024 and added new capabilities that turn Siri into a viable competitor to chatbots like Claude and ChatGPT. Siri AI is available in the iOS 27 beta, but everyone will get access this fall. Below, we walk through everything new you can expect from Siri.
'Coyote vs. Acme' Official Trailer Debuts from Ketchup Entertainment
Prepare for cartoon chaos to meet the courtroom in 'Coyote vs. Acme,' the live-action/animated movie making its long awaited debut in August.
'Toy Story 5' faces tech age as a Pixar legend comes full circle (exclusive)
'Toy Story 5' faces the tech age more than 30 years after the first movie, while animation legend Andrew Stanton contemplates his final Pixar film.
NASA Updates Next Steps for Commercial Swift Boost Mission
NASA and Katalyst Space announced Wednesday the LINK spacecraft will not capture or boost an agency satellite to a higher altitude.
The 5 next big things in media and entertainment for 2026
A tool that makes creating animation less of a slog, a platform for taking influencer marketing global, a way to view sports from any angle, and more.
‘Monster Mia’ Set For Coordinated 2,700-Screen Halloween Release Across Europe
EXCLUSIVE: Monster Mia, which world premieres at the Annecy International Animation Film Festival this week, is lining up a 2,700-screen Halloween-timed European rollout involving a myriad of indie di...
Why I Don’t Think Ride Or Die Should Have Been Cancelled (And What Company Should Save It...)
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) So…I recently came across a Reddit thread, talking about films on streaming, wondering why there are no reliable sources out there for streaming ratings data. Sigh. Honestly, as annoyed as I am that so many still don’t realize that we have streaming ratings, I somewhat get it. Until now, there was such a long delay between when a show or film came to streaming and when we got its viewership data; I understand why people were confused. (But, as you know, this just changed.) Also, even back in the day, how many people knew how well films did on television? Luckily, as a reader, you’re in the know. Okay, on to this week’s issue. I want to take a look at Prime Video cancelling Ride or Die and whether I agree with that decision. Overall, we didn’t have any breakout hits (no TV shows landed over 20 million hours according to Nielsen) but we have a lot of steady performers on the streaming charts. Plus, we’ll look at where $50 million in missing box office dollars went. (Spoiler: straight-to-streaming.) All that, plus new episodes of The Secret Lives of Mormon Wives, Supergirl heads to streaming, a new YA show does well on Netflix, the viewership for the Daily Wire’s $50 million fantasy show, what TV show hit-maker can’t make streaming hits, CD sales, all the flops, bombs and misses, and a whole lot more. Let’s dive right in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of September 7th to September 13th, 2026. You can find a link to my terminology here.) Subscribe Television - Ride or Die Is a Hit…But It Got Cancelled? What The Data “Says” I hate the phrase “here’s what the data says”, even though sometimes I find myself using it. If data just told us everything, we data folks would be out of a job! Data is often messy, complicated and nuanced. When it comes to strategy, many of the best decisions can’t actually use “data”, since it’s vastly too complicated to model. Anyways, I’ve been singing the praises of Prime Video’s Ride Or Die this summer, a show that did very well for them. And yet…it got cancelled. Now, usually when a show gets cancelled, a bunch of websites say “a hit show got cancelled”... Here’s the thing, though: in this case, they’re right! The data “says” that this show was a hit. Specifically, out of 522 first seasons to make a week on the Nielsen charts since 2020, it’s the 75th biggest. On Amazon, Ride or Die is eighth out of 41 first seasons: That’s top 15th percentile all time, almost exactly, which is my definition of a “hit”! I mean, outside of Reacher, Amazon needed a hit this summer! (Admittedly, Off Campus did well for Amazon in the spring, but Ride or Die performed even better.) So what happened? Why did Amazon cancel one of their rare 2026 bright spots? Well, Deadline reported a reason—which I’ll get to—but I’d break it down into three relevant questions: What is a given streamer’s reasoning? Is that reasoning sound? Could the stated reason not be the real reason? According to Deadline, Amazon felt the show “over-indexed” in middle-aged women. (This was based on leaks from within Amazon.) The logic is this: Amazon already reaches this demographic because of unlimited two-day shipping bundled with Prime, so they don’t really need more shows like this. Now, it’s my job to ask if that’s a good reason, and I’ll be honest, in this case, I don’t think it is. Sure, this show may “over-index” in middle-aged women—I’ll just assume that’s the case here—but I think folks often oversell how important over-indexing actually is. When a show is a “hit”, it isn’t a bit bigger than its rivals; it’s usually multiples bigger. For example, Elle only made the charts for two weeks at 8.3 million hours each. So Ride or Die was 80% bigger in its first two weeks, and likely had a much stronger hold, with its terrific 13 million hours in week three. Ride or Die was nearly three times bigger than Sterling Point through three weeks too. And that means that _Elle, Sterling Point a_nd other Amazon YA shows need to not just over-index a little with younger women (assuming that’s who Amazon prefers over middle-aged women), but massively over-index. Otherwise, more people in that demo (and a bunch more besides) likely watched Ride or Die. (I’ll try to explore this concept more in a future article.) And don’t get me started on how Ride or Die did compared to a certain (very, very popular, possibly the world’s most popular) YouTuber’s reality show…which didn’t make the charts after its first week and likely cost much, much more than Ride or Die. All to say, Amazon-MGM Studios/Prime Video can tell reporters that this show didn’t reach the right audience, but that excuse feels weak to me. So this leads to the third question: could other reasons have come into play? Yes! Renewal or cancellation decisions rarely (I’m tempted to say “never”) boil down to one variable. At its simplest, it’s two things: budget versus viewership. But often factors like critical acclaim, ownership and, yes, personal opinion come into play. In this case, Amazon has a new executive running things, and this show isn’t owned by Amazon-MGM Studios (unlike Elle). And yes, it may not have indexed with the right target viewers, too. Likely all of those factors came into play.1 My guess is ownership ended up mattering most. Amazon doesn’t own Ride or Die. It’s actually produced by another major studio. Fortunately/allegedly, this show is being shopped around. I can think of one brand new CEO who should consider it for one of his two major streamers…especially if he wants to rebuild goodwill in Hollywood. His name is on this list of exec producers of Ride or Die… If David Ellison needs some goodwill—and he does—rescue this female-led show tomorrow and grab some good headlines for a day. The data justifies it. Quick Notes on TV We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… How The Secret Lives of Mormon Wives latest season did on Hulu, post-controversy... Whether Supergirl soared on HBO Max... Why the box office is losing money due to the streamers... The viewership for the Daily Wire’s $50 million fantasy show... Updates on The Gentlemen, Lanterns, Outer Banks, King of the Hill and more... What former hit-maker has three streaming flops in a row... Whether The Mandalorian and Grogu popped in week two... All the flops, bombs and misses... And a whole lot more... ...please subscribe! We can only keep doing this great work with your support. If you want an idea of just how much content you’d get in a full issue, check out this older issue. Coming Soon! Oh man, we’re almost caught up! We just have two more issues, then the streaming Ratings Report will be coming out just two weeks after a TV show premieres! Next issue, I’ll be looking at the first two weeks of the NFL Thursday night games on streaming, a huge new spinoff, Reacher’s Neagly on Prime Video, and the latest edition of Monster: The Lizzie Borden Story on Netflix, the return of Slow Horses on Apple and MobLand (quietly one of their biggest shows) on Paramount+, and Dancing with the Stars on both ABC and Disney+. Plus I’ll take a look at animation for adults in 2026. The week after, a ton of movies are coming to streaming: Toy Story 5 on Disney+, Backrooms on HBO Max, Jackass: Best and Last on Paramount+ and The Breadwinner on Netflix, plus a Unabomber film on Netflix and a romcom on Prime Video. Woody Harrelson and Matthew McConaughey have a show on Apple, along with a game show inspired by Willy Wonka that everyone seems to hate. Long term, some crazy (but hopefully crazy like a fox) IP news. FX ordered a new Sons of Anarchy show from Charlie Hunnam, but it’s not about the biker gang. No, it features the show’s cast playing themselves in a new “meta-thriller”. Huh. And a lot of the cast is coming back. Next, Ryan Gosling is producing a Flintstones movie about a “grown-up Bamm-Bamm Rubble”. Also, huh. This one is in “early development” so we’ll see what happens. Both projects are based on IP, but also seem to have crazy takes on the IP, which I like.
Finally, a Foldable That Fits: Samsung Galaxy Z Fold 8 Wide Leaks a Massive 4:3 Screen Upgrade
Samsung Galaxy Z Wide Fold rumor points to a 4:3 inner display; One UI animations may target tablet-like multitasking in 2026.
Highlands students selected to script animated film for mental health awareness
Highlands students were among a limited number of teens selected to help script and score an upcoming animated film that focuses on mental health issues and delivers a message of inclusion and resilience. “Finding Alice in Wonderland” is produced by educational animation company Wonder Media and supported by The Grable
One Day Takeover Brings Entertainment, Arts & Music Industry Straight to VVC Festival
Victor Valley College will host a Fine Arts, Animation and Music Experience on May 1, 2026, from 10 a.m. to 3 p.m. The free festival features panels with industry professionals like Damon Sharpe and workshops focusing on various creative fields. Check out the live music mini-concerts and food trucks. Read more at vvng.com #vvng #news #victorville
Portland’s Arts Tax Hike Was Invalid, City Business Group Says
The Portland City Council in Oregon needed to get approval from voters before increasing its arts tax by more than 40% earlier in May and, therefore, the tax hike should be nixed, a city business group said.
Dixon Q. Dern Dead: Desilu, CAA Lawyer Was 97
He also worked for the animation studio UPA, CBS and United Artists Television, and his clients included Bob Hope, Jackie Gleason and The Jackson 5.
Jay-Z, U2 and ‘Star Wars' headline NFL's next big entertainment events
U2 will headline the NFL's first Thanksgiving Eve halftime show, while Jay-Z is reportedly set for Super Bowl LXI and a "Star Wars" alternate broadcast will recreate the game in animation.
The Bluey Movie teaser shows Keepy Uppy in Disneyfied CG.
The good news: The beloved children’s series is coming to the big screen! The bad news: The charming 2D animation has been replaced with some bland 3D computer animation. And knowing Disney, we’ll probably get a soulless “live action” remake in about a decade. [Media: https://youtu.be/zZqTUZGMzpw]
Work With Me Here LLC Launches Boutique Talent Consulting Firm Serving the Animation, VFX and Entertainment Industries
Work With Me Here is a new boutique talent consulting firm with a focus on animation, VFX and entertainment founded by Nellie Tehrani-Ryce.
Star Orbiting Black Hole Animation
The precise data collected by NASA’s Hubble and James Webb space telescopes enabled a team of astronomers to chart the visible star’s orbital path over a 20 year-plus period. Researchers recorded this segment of the star’s orbit during its closest approach to it...
How to maximise the mental health benefits of your vacation
Don’t just hit the beach. Research is revealing how to have a holiday that leaves you mentally restored and refreshed – with long-lasting effect