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Giguere brings different perspective as NAMA chair
Iowa Corn Processors CEO ushers in next leadership generation.
Business study story: From steering aircraft carriers to addiction centres
Alta DeRoo on her route from the navy to medicine and leadership via an executive MBA
Cedar Rapids forum to focus on families navigating mental health, recovery
Families dealing with a loved one’s mental health or substance use concerns will be the focus of a free public forum next weekend in Cedar Rapids.NAMI Linn Coun
Opinion | Millions for rural health care mean little to those priced out
Alabama is spending millions of dollars to make rural health care better. New technology and expanded services are being sourced to communities that are in dire need of them. At face value, there is not much to dislike. I mean, who in their right mind would refuse increased resources? This August, Gov. Kay Ivey announced...
US threatens to suspend intel sharing, weapons purchases if Ukraine continues Russia energy strikes, sources say
The Trump administration has warned Ukraine and allies in Europe that the US could suspend intelligence sharing and European purchases of US weapons for Ukraine if Kyiv does not halt its deep strikes on Russian energy facilities, two European officials told CNN.
The science, instinct and hard work behind Roosters’ success
Enter your email address to get each Tribune edition sent to your inbox Subscribe There’s a fair bit of unseen work that goes into winning an NRL premiership, dating back many months - just ask Simon Jones. The Sydney Roosters Head of Performance, who hails from Southland, has been in the thick of it. He played a lead role in guiding the 2026 champions through a marathon campaign that ended with a grand final win over the Newcastle Knights. The Roosters had to navigate the lengthy round-robin competition, including the pre-season, before playing through all four weeks of the finals series. It was a demanding stretch that tested the players and the staff responsible for keeping them on the field. “It is a hell of a beast, mate, to be honest,” Jones told The Roar Podcast. “There’s such a great group of staff there that know what they’re doing, and the boys are pretty professional.” Jones believed the Roosters managed the physical demands well, pointing to the health of the squad throughout the campaign and the decision to rest a significant portion of the playing group in the final round of the regular season. That call, made by head coach Trent Robinson and his coaching staff, proved valuable as the Roosters entered the finals with some energy in reserve. “We did finish the season physically where we needed to be, and we’d sort of had a pretty healthy squad all year,” Jones said. “To the team that do that, mate, mission accomplished, really.” It is the sort of work that often goes unnoticed when the spotlight falls on the players scoring tries and making match-winning plays, but Jones knows the cumulative effect of those decisions can be significant over a long season. After a win over Penrith had helped establish them as premiership favourites, losses to the Wests Tigers and Dolphins were followed by a defeat to the Panthers in the opening week of the finals. Rather than panic, the club refocused to position itself to challenge for the title. “The Tigers’ performance was probably the only one where you’re really quite disappointed because it’s hard to get to the top of the competition,” Jones told The Roar Podcast. “We had proof that we could; we knew what we needed to do. We just had to get back to that.” For Jones, the answer was not necessarily a radical change to the programme. It was about executing the basics consistently, both on the field and in preparation. “We just do the basics better than anybody else,” he said. “Whether that is actually the way you play the game or how you’re preparing, it’s just be really consistent, do the basics really, really well.” Like many professional sports teams, the Roosters are entrenched in sports science and performance data. The club has access to a range of information, including players’ sleep, GPS metrics and neuromuscular scores, helping staff assess how individuals are coping with training and competition. “We are very science-backed, and some people would say data-driven, but it’s people first,” he said. “The reason you collect all this data is to try and be the best for that person.” Jones said the club was also prepared to reconsider testing methods if they were not generating useful discussions or helping staff make better decisions. In an environment where technology is continually evolving, he believes experience and gut instinct remain important. “The data is no good unless you have conversations,” he said. “When you strip it right back, mate, trust the gut still and obviously, you know, just doing the basics really, really well.” The return of halfback Sam Walker provided a further example of the importance of individual determination and the work of the club’s medical team. Walker underwent ankle surgery late in the regular season, with his premiership campaign appearing in doubt. However, he was determined to return for the preliminary final. Jones said Walker was back at the training ground three days after surgery, walking freely enough to surprise those around him. While the surgeon’s work was crucial, Jones credited the halfback’s mindset as a major factor in the remarkable turnaround. “He was quite clear with Robbo after he got the surgery that he was going to make it back for the prelim finals,” Jones said. The Roosters’ performance programme also sits within a wider club culture that Jones believes is central to their success. Each season, players develop their own team mantra through a lengthy process facilitated by Robinson. It provides principles that the squad can connect to its actions on the field. Rather than simply carrying over the previous year’s wording after a successful campaign, the club repeats the process because the players’ ownership of it is what gives it meaning. “When it’s led, player-owned and player-led, mate, it’s really powerful,” Jones said. Get more from Logan Savory in the Substack app Available for iOS and Android Get the app Jones joined the Roosters in 2024 and said the environment had evolved as experienced players departed and younger members of the squad took on greater responsibility. Maintaining continuity in the club’s culture and preparation had helped the group navigate those changes. The premiership was a significant achievement for Jones, who acknowledged how difficult it was to win the NRL’s ultimate prize. However, he is already looking at how the performance programme can improve. “There’s still things within my role and things that I’d like to help improve at the club,” he said. For Jones and his team, the challenge now is to review the season, refine their systems and prepare for another campaign. The celebrations may have followed a memorable title win, but the work behind the scenes never really stops. The Southland Tribune is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe
Federal judge orders pro-Trump TV ads funded by taxpayers off air immediately
In an earlier filing, the administration said it had planned to stop ad purchases on Sunday.
HealthSource, UC Health partner on $60M Clermont County medical office
Construction officially begins later this month at the site in Southwest Ohio.
I dumped Microsoft Phone Link for this free open source app that does everything better
It does everything I need and more
AP source: Trump, Rubio weigh firing US envoy to Greece after mounting reports of improper conduct
President Donald Trump and Secretary of State Marco Rubio are considering firing U.S. Ambassador to Greece Kimberly Guilfoyle after a series of reports alleging she has engaged in improper and
Trump considering firing Kimberly Guilfoyle after embarrassing revelations, source says
President Trump is weighing whether to dismiss Kimberly Guilfoyle as U.S. ambassador to Greece after a string of embarrassing revelations about her conduct.
Gov. DeSantis gives new Isaias recovery update as crews clear roads, businesses get aid
Florida officials are expanding Hurricane Isaias recovery efforts across the Panhandle, with crews clearing debris from rural roads, businesses gaining access t
New online courses help Catholics comfort those struggling with mental health
A U.S.-based Catholic ministry has new online resources to help lay Catholics understand mental health struggles and how to better accompany those seeking help.
Six senators call for Trump administration to 'immediately reverse course' on Russian diesel plan
A bipartisan group of six senators are calling on President Donald Trump’s administration to “immediately reverse course” on a plan to purchase diesel from Russia as part of an effort to lower high fuel prices.
Six senators call for Trump administration to 'immediately reverse course' on Russian diesel plan
A bipartisan group of six senators are calling on President Donald Trump’s administration to “immediately reverse course” on a plan to purchase diesel from Russia as part of an effort to lower high fuel prices.
US High School Economics class: In defence of big business
Costs of production and competition
Fire in Norton Closes Business just days after opening
A fire took place in Norton Mass. last night.
Lions vs Cardinals Prediction, Pick, Odds for NFL Week 5
If you want more Action Network content, be sure to add us as a preferred source on Google. The Detroit Lions (2-2) and Arizona Cardinals (1-3) battle today in NFL
Vote coming up on Crystal Lake plan to buy former health club with aim to move library there
The Crystal Lake City Council will soon decide whether to purchase the shuttered Northwestern Medicine fitness center, with an eye to move the library there and transforming it into a community center.
Give Your Business Microsoft Office for Life for Just $29.97
This one-time purchase installs the core Office apps on a work PC, with no yearly renewal.
Hedge Funds Snap Up LA Fire Deals as Political Backlash Sputters
Hedge funds are stepping up purchases of legal claims tied to the 2025 Los Angeles wildfires, after political opposition to the deals lost steam.
U.S. Department of Health and Human Services (HHS) Recommends Science-Based Thresholds to Target Dangerous Enhanced Kratom Products
Kratom products credit: CDPH DEA takes action based on updated recommendation from HHS October 11, 2026 - WASHINGTON - On Friday, the U.S. Department of Health and Human Services relesed the following: The U.S. Department of Health and Human Services (HHS) provided a new recommendation to the Drug Enforcement Administration (DEA) that establishes science-based thresholds for 7-hydroxymitragynine (7-OH) and mitragynine pseudoindoxyl (MGPI), potent opioid compounds associated with products marketed as kratom. The Department of Justice today announced that DEA issued new Notices of Intent reflecting HHS’ updated scientific analysis and recommendations, including a new Notice of Intent for 7-OH and MGPI incorporating HHS’ recommended concentration and ratio thresholds. Following a review of available scientific data and comments, HHS Assistant Secretary for Health Admiral Brian Christine, M.D., recommended that DEA use concentration or ratio-based thresholds to determine which products containing 7-OH and MGPI are subject to Schedule I control for purposes of temporary scheduling of these substances under the Controlled Substances Act. The recommendation is designed to target concentrated or chemically altered products while distinguishing them from natural botanical kratom products, which may contain trace amounts of 7-OH and MGPI. “We are drawing a clear line between natural kratom and dangerous, enhanced opioid products,” said HHS Secretary Robert F. Kennedy, Jr. “We listened to the public, followed the science, and developed a clear recommended threshold for temporary scheduling that targets concentrated 7-OH and MGPI without sweeping natural botanical kratom into Schedule I. The Trump Administration will continue taking decisive action against dangerous products that fuel addiction while making sure our policies are grounded in rigorous science.” Under the recommendation, 7-OH and MGPI would be controlled in Schedule I for purposes of temporary scheduling when either substance alone, or their combined amount when both are present: Exceeds 1 milligram per gram in solid powders, encapsulated material, or other solid forms, or exceeds 1 milligram per milliliter in liquid preparations; or When the mass of mitragynine present divided by the mass of 7-OH, or MGPI, or the combined amount of 7-OH and MGPI if both present, is less than 100. The ratio-based approach reflects the alkaloid composition of natural kratom products and provides a way to identify products intentionally enhanced or concentrated with 7-OH or MGPI. Available scientific data indicate that 7-OH occurs naturally in botanical kratom at relatively low or trace levels, while some evidence reviewed by FDA suggests MGPI may also occur at trace levels in some natural or kratom-derived products. FDA's scientific review found that 7-OH is substantially more potent than morphine in preclinical studies, with available data indicating approximately two to nine times greater potency depending on the study. FDA also identified evidence supporting a meaningful risk of opioid-like physical dependence and withdrawal from MGPI. “Our recommendation gives DEA a scientifically supportable framework to distinguish natural botanical kratom from products that have been concentrated or manipulated to deliver dangerous levels of potent opioid compounds,” said Assistant Secretary for Health Admiral Brian Christine, M.D. “This approach allows us to focus on the products that pose the greatest threat to public health.” In July 2025, following an FDA scientific and medical evaluation, HHS recommended that 7-OH above a specified threshold be placed in Schedule I of the Controlled Substances Act. In July 2026, DEA announced its intent to temporarily schedule 7-OH above a specified threshold, and HHS simultaneously sought public comment on the proposed threshold. DEA subsequently temporarily placed MGPI and two synthetic 7-OH derivatives, MGM-15 and MGM-16, in Schedule I. Since then, questions have emerged about how scheduling could affect natural botanical kratom products potentially containing trace amounts of MGPI. The new HHS recommendation responds to those concerns by providing DEA with a more precise threshold based on both the concentration of 7-OH and MGPI and their relationship to mitragynine, the predominant alkaloid in kratom. HHS and FDA will continue working with DEA to protect Americans from dangerous concentrated and synthetic opioid products while ensuring federal policy is grounded in the best available science. Source: HHS
School politics class: How the Supreme Court greenlit America’s gerrymandering battle
US Supreme Court
KENS 5: Your San Antonio News Source
Welcome to the official YouTube channel of San Antonio's Own KENS 5. Follow @KENS5 on your favorite social media channels. Download KENS 5+ on your TV to stream live newscast and watch special local programs for free! Email your photos, videos and news tips to news@kens5.com or text them to 210-366-0020.
Hope Network awarded federal grant to expand mental health resources
The Hope Network has received a $600,000 federal grant to expand mental health awareness and suicide prevention training across Michigan, helping an additional 5,000 people over the next three years learn how to recognize and respond to…
Galion woman speaks on mental health and aging at United Nations HQ
Duana Patton, CEO of the Area Agency on Aging in Ontario, recently spoke about mental health and older adults at the World Mental Health Week Leadership Forum.
Project Amistad hosts health and wellness fair in El Paso
EL Paso, Texas (KVIA) - Project Amistad partnered with the YMCA of El Paso on Saturday morning to host a health and wellness fair focused on connecting community members with health-related resources. The event provided information and resources on health care access, mental health and physical fitness. Flu vaccinations were also offered to people who
The Preliminary Lunar Science Report for Artemis II is Out!
Through photographs, spoken observations, drawings, and annotations, the Artemis II crew created a unique scientific record—one that is now available to the science community and the public for further study. Explore highlights here, and find the full suite of reports and select data resources at the bottom of the page.
Global private equity fuels Indian healthcare’s push into smaller cities
Hospitals flush with foreign money are expanding rapidly and filling gaps in public infrastructure
Bixby hosts first Wellness Walk to raise awareness about mental health
A first of its kind mental health awareness walk was held in Bixby on Saturday, bringing people together to break the stigmas surrounding mental health.
Barclays Keeps Their Hold Rating on UBISOFT Entertainment (0NVL)
Tipranks Press Release.
Annual Tulsa health fair offers free screenings, dental exams and mental health counseling
The Islamic Society of Tulsa held a community health fair on Saturday at its mosque.
Ohio State legend Katie Smith to headline SSI Women in Sports Business event, awards
Katie Smith, an Ohio State legend, Olympic gold medalist and Basketball Hall of Famer, will headline an afternoon at The Ohio State University focused on women
LGBTQ groups issue open letter condemning political discourse around transgender people
Transgender rights have again become a focal point in South Carolina’s U.S. Senate race after President Donald Trump used an anti-transgender slur while critici
National health organization celebrates 40 years of supporting El Paso community
National Alliance on Mental Illness El Paso has invited Borderland residents to take part in its annual NAMIWalks event.
National health organization celebrates 40 years of supporting El Paso community
National Alliance on Mental Illness El Paso has invited Borderland residents to take part in its annual NAMIWalks event.
Women's health event offers access to local resources at Donahue's Family Restaurant in Youngstown, Ohio
Women in Youngstown were getting connected with local health resources.
Novena, resources respond to 'urgent pastoral challenge' of mental health
The U.S. Conference of Catholic Bishops announced the 2026 start of its annual Novena for Mental Health, which takes place Oct. 10-18.
Metro Health’s Baby Buggy Walk and Health Expo spotlights infant mortality
Families gathered Saturday, Oct. 10, 2026, at the Ramon V. Quintero Community Center for Metro Health’s 13th Annual Baby Buggy Walk in the Park and Health Expo, a community event aimed at raising awareness about infant
Experts warn of early flu season as 2 flu-related deaths reported in Western Washington
NAMI Northwest Iowa hosts its first mental health walk and resource fair
NAMI Northwest Iowa hosts a mental health walk and resource fair on Saturday morning to promote conversations on mental health.
Bishops from violence-stricken countries emphasize importance of mental health
During a press conference at the Vatican at the end of the gathering, “A Healing Presence: The Church’s Call to Mental Health Ministry,” several ...
Greater Galilee Baptist Church to host annual health fair
CHICAGO — A local pastor is bringing health and wellness resources to the city’s West Side. Greater Galilee Baptist Church is gearing up for its annual health fair this weekend. The event, wh…
Understanding mental health through listening and sharing
The second day of the conference, “A Healing Presence: The Church’s Call to Mental Health Ministry,” reflects on the state of mental health among ...
ADH hosts maternal health care event at Jones Center in Springdale
The free event from 10 a.m. to 1 p.m. will offer resources to support women before, during, and after pregnancy.
AI Shopping Is Here. Are Your Products Ready?
AI commerce platforms help small businesses make their products discoverable and purchasable across emerging AI shopping channels.
Church pastor to lead ‘Faith and Politics’ study groups
Pastor Dana Spivy Glover is seen at her church, Hays Christian. Photo by Linn Ann Huntingt
HASNAIN: The mental health taboo and its many adverse effects
Yet, I write this not to propose some novel solution on finding inner peace and instead hope to push students to capitalize on existing reliable resources.
Svilar a major Roma doubt for Como clash
Multiple sources in Italy say Roma goalkeeper Mile Svilar is a major doubt for Sunday’s clash against Como after a finger injury, so Pierluigi Gollini is expected to start.Roma goalkeeper Svilar is ...
Princess Diana’s Brother Offers Prince Harry and Meghan Markle a Place to Stay: ‘Rent-Free of Course’
Princess Diana‘s brother Charles Spencer is offering Prince Harry and Meghan Markle a permanent home should things get too rough where they are in the U.K., a source tells Closer. “He adores Harry and...
Trump fumes at 'stain' on Norway after missing out on Nobel Peace Prize
The president described the decision to award the Nobel Peace Prize to Navi Pillay as "disgraceful and embarrassing" and said he would "not forget."
No injuries after early morning fire at Elkhart County business
WSBT CBS 22 provides news, sports, entertainment and public interest programs to the South Bend, Indiana area including Mishawaka, Notre Dame, Granger, Osceola, Elkhart, Jimtown, Dunlap, New Carlisle, Goshen, Middlebury, Bristol, New Paris, Nappanee, Howe, Lagrange, Topeka, Bourbon, Milford, Syracuse, North Webster, Warsaw, Bremen, Plymouth, Walkerton, Argos, Tippecanoe, Culver, Grovertown, Delong, Rochester, Akron, Winamac, North Judson, LaPorte, North Liberty, Wakarusa, Lapaz, Millersburg, Knox, and Michigan City, Indiana – and these areas of Michigan: St. Joseph, Benton Harbor, Buchanan, Niles, Three Oaks, New Buffalo, Harbert, Bridgeman, Stevensville, Watervliet, Berrien Springs, Dowagiac, Marcellus, Cassopolis, Decatur, Vandalia, Constantine, White Pigeon, Galien and Edwardsburg.
Inside the Naked Cowboy's Times Square business, expenses, and routine
Robert John Burck performs as the Naked Cowboy in Times Square. He breaks down the costs, income, and routine that keep his unique career going.
Amazon Small Business Event: Empowering the Next Generation and Scaling Service-Based Entrepreneurs
Join Hera Hub and Amazon for a hands-on workshop designed to help aspiring entrepreneurs and established service-based business owners bring new products to life. Amazon experts and small business owners will provide practical guidance, useful tools, and actionable next steps to launch a product and build a business with Amazon. This event is free but space is limited to 60 participants and will fill up. The event includes a light breakfast and lunch. Participants will choose from two specialized tracks based on their goals and stage of business. TRACK 1: NEXT GENERATION From Product Idea to Online Store Designed for aspiring young entrepreneurs, from junior high students through college and beyond, who have a product idea or want to explore the world of e-commerce. Amazon small business owners and Amazon experts will review topics such as: • How to develop and refine a product idea • How to set up and sell products on Amazon • What to consider when pricing, marketing, and fulfilling orders • Practical next steps for moving from idea to launch Whether participants already have a product in mind or are simply curious about entrepreneurship, this track will help them see what is possible and give them a roadmap to get started. TRACK 2: SERVICE EXPANSION Turn Your Expertise Into a Product Designed for consultants, coaches, speakers, creatives, and other service-based entrepreneurs who want to expand beyond trading time for money. Participants will explore how to transform their knowledge and expertise into tangible products such as: • Books and workbooks • Journals and planners • Card decks • Educational tools and resources Amazon small business owners will share how they identified viable product opportunities and created a product that can generate revenue beyond their one-on-one services. An Amazon expert will also review self-publishing and other ways to build a business with Amazon. By the end of the workshop, participants will leave with greater clarity, practical guidance, and a tangible next step toward launching or expanding their product-based business. The event includes a light breakfast and lunch. This event is free but space is limited to 60 participants and will fill up.
Hartford businesses prepare for marathon, Wolf Pack weekend
Thousands of runners and hockey fans are expected in Hartford this weekend for the Eversource Hartford Marathon and the Wolf Pack’s first home game of the season.
Netflix plans substantial layoffs, sources say
Netflix plans a substantial round of layoffs as the streaming giant faces rising competition and pressure to retain its subscribers, according to people familiar with the job cuts. The cuts
2026 Mayor’s Small Business Awards set for Oct. 21
The Maui Chamber of Commerce will host the 2026 Mayor’s Small Business Awards from 5:30 to 9 p.m. Oct. 21 at the King Kamehameha Golf Club Waikapu Ballroom. Registration is required for this Academy Awards-style event honoring Maui small businesses. Tickets may be purchased at MauiChamber.com by clicking on the Events page. Meals are $125 […]
Apple Stores Will Add Your Name to iPhone Duo's Startup Screen
Apple has something special planned for customers who purchase an iPhone Duo in an Apple Store. Employees will be able to customize the Duo so it displays the name of the buyer at the "Hello" screen when it turns on for the first time. Bloomberg's Mark Gurman says Apple retail stores in the United States will have a personalization system for adding the buyer's name to an iPhone Duo, with English and Spanish language options.
Health advisory issued for CJ Strike Reservoir due to algal bloom
The Idaho Department of Health and Welfare (DHW) is issuing a health advisory for CJ Strike Reservoir.
Wisconsin measles cases climb to 263, no source of outbreak confirmed
Wisconsin has reported the fourth-most measles cases in 2026, after Pennsylvania, South Carolina and Utah.
iPhone Duo buyers to get a special surprise at U.S. Apple Stores, Gurman says
iPhone Duo buyers who purchase their device at an Apple Store in the US will be treated to a nice little surprise when they turn it on for the first time.
White Hall senior named Miss Arkansas’ Teen 2026, advocates for student mental health
Vegas-level entertainment brings limitless excitement to Central California
Your next night out starts at Tachi Palace Casino Resort!
Bedford Co. students launch business, plan to introduce products at Fall Foliage Festival
Next-gen Google TV Streamer in the works with microphones, presence sensing, & new remote
9to5Google can report that development on a next-generation Google TV Streamer is underway. According to a source familiar with the matter...
Digital detox how-to; artificial intelligence in nursing; when to see your doctor about GI issues; plus other stories with Vanderbilt Health sources
Prevention interviewed Beth Malow, MD, Professor of Neurology and Pediatrics in the Vanderbilt Sleep Division, about a study that found insomnia is linked with a 26% higher risk of stroke and 28% higher odds of hospital admission. William Schaffner, MD, Professor of Health Policy, was quoted by Parade about the most common COVID symptoms people are experiencing right now, HealthLeaders interviewed Deonna Taylor, PhD, ACMP, RN, Vice President and Chief Nursing Officer, Adult Ambulatory Nursing, about how artificial intelligence will affect nursing practice. The Wall Street Journal interviewed Joseph Schlesinger, MD, Professor of Anesthesiology Critical Care Medicine, for a story about ICU alarms keeping patients from getting sleep and creating alarm fatigue for nurses. Cathy Eng, MD, Executive Director of the Young Adult Cancers Program was interviewed by the The New York Times about GI symptoms that patients should not ignore. Heather Jackson, PhD, APRN, Administrative Director, Advanced Practice, was interviewed by Fox17 about nurse practitioner roles becoming the fastest growing job in the next 10 years. Prevention interviewed Jonah Garry, MD, Assistant Professor of Medicine, Division of Cardiovascular Medicine, for stories about how sleep impacts your heart health and how to do a digital detox.
Netflix’s Summer of Bummer
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Today, I’ve got a guest post from longtime friend of the newsletter, Brandon Katz. I’ve been trying to find time all summer to look at Netflix’s straight-to-streaming film slate, but between a pre-planned trip and Nielsen moving up their streaming data timeline, I’ve been swamped. So I reached out to Brandon, one of my favorite fellow analysts, to write about it. And I feel like he captured the tone and data focus of the newsletter perfectly. You can connect with Brandon on LinkedIn and Twitter. Enjoy! Don’t worry, folks. You’re in safe hands with me. To ease any anxieties about an interloper in ESG’s domain, I’ll start by stealing one of his best framing devices: headlines. Box office flops are covered in the same way the Teenage Mutant Ninja Turtles eye pizza: with cartoonish insatiability. I would know. I’m a former reporter who wrote nearly identical headlines: Yet, intentionally or not, streaming misses get treated with kids gloves, filtered through a rosy lens: In the last six years, U.S. streaming viewership has become nearly as transparent as the box office, but the data often arrives weeks later, in a number of less intuitive metrics, and with nary an official budget to be found. This plays into the Wall Street-whispering narratives major streamers have been cultivating for years. They get a pass in a way that theatrical studios simply don’t. Subscribe Netflix’s Summer Slate Not a single Netflix original film released between May and August this year opened above 20 million U.S. TV hours, per Nielsen. That benchmark usually serves as the EntStrategyGuy’s floor for a streaming hit on Netflix. None of these films enjoyed a hit-cementing single week of 20-plus million hours during their runs. Netflix’s two best films were true crime docs, Maternal Instinct (16.5 million hours) and The Crash (19.7 million), the best overall week for a film this summer. Great for most other streamers, but not necessarily what we’re used to seeing from Netflix. For an overly-dramatic comparison, Happy Gilmore 2 opened last summer to around 47 million hours (celebrity cameos, baby!). Zooming out, the picture looks even worse. In 2026, Netflix’s five biggest scripted summer films posted the lowest average (28.6 million hours) and median (28.8 million hours) eight-week viewership totals of the past four years. Now, it’s unrealistic and unfair to expect Netflix to deliver a _KPop Demon Hunters-_sized hit every year. But it’s also not ideal to see the size of their hits shrinking over the last few summers. Let’s quickly run through some of the notable summer misses. Jennifer Lopez and Brett Goldstein’s perfectly fine romcom, Office Romance, fell off the charts after 20 million hours in its first two weeks. Top films usually last for four-plus weeks. Starry titles ideally don’t decay that fast either. Homegrown star Millie Bobby Brown couldn’t prevent the snappy Enola Holmes franchise from diminishing returns. At 14.3 million U.S. hours, the third film posted roughly half of what the first two films did in their first two weeks. What’s on Netflix calculated that per-day global views were down nearly 60% from the second movie. The Whisper Man did okay with more than 36 million hours over its first four weeks. But I expected a little more juice from a film featuring Robert De Niro, Michelle Monaghan, and Adam Scott. Kevin Hart’s Ladies First collected just 11.2 million hours total across two weeks. That’s a big miss for one of Netflix’s go-to stars. Plopping into the same bucket are Sunny Sandler’s Don’t Say Good Luck (10.3 million in two weeks) and John Cena’s Little Brother (17.5 million). Meanwhile, English-language originals Color Book (June 19), In the Hand of Dante (June 24) and Heartstopper Forever (July 17) never sniffed Nielsen’s Top 10 at all, despite needing only 2 to 5 million hours to land in the top ten most weeks. (By my count, eleven English-language scripted original films released between May and August did chart). It’s only fair to mention that Swapped (1-May) posted nearly 42 million U.S. hours over five weeks (the longest Netflix original run this summer) and is currently their eighth most-watched English-language film ever worldwide. Remarkably Bright Creatures (37 million, 4 weeks) and Voicemails for Isabelle (27 million, 4 weeks) weren’t bombs either. Still, overall, I think it’s fair to say this was a quieter summer season than we’re used to seeing from the market-leader. You might not realize that given the language commonly used in public analysis. The Twist Despite the starkly black-and-white tone of the coverage, here’s the twist: when many box office bombs arrive on streaming, their viewership looks a whole lot like many of Netflix’s supposedly successful summer releases. Hmm, where have we heard that one before? Masters of the Universe topped out at $65 million stateside against a $170 million budget_._ I’ll admit, Skeletor ripping sleeveless curls as a gym bro and bodyslamming Adam’s co-workers was funny. But, much to the chagrin of my bank account, my laughter doesn’t launch franchises. Yet the He-Man reboot opened to 19.6 million hours (from a Wednesday five-day opening instead of just one weekend), on par with Hoppers on Disney+ (19.4 million). It put up nearly 47 million hours over its first six weeks, bigger than all of Netflix’s summer releases. Pretty darn healthy and likely to land among the 25 most-watched movies on streaming this year. Sticking with Amazon, The Sheep Detectives just barely broke even at the box office with $133 million worldwide (and only $66 million domestic). I never expected cloven-hooved, cud-chewing mammals to be able to bring me to tears. Yet that’s exactly how I found myself at the end of this surprisingly affecting movie (#NoShame). It was likely the unexpected quality in a family-friendly film that powered its streaming over-performance. Sheep Detectives delivered a solid run for Prime video netting 26.2 million hours! How about franchise IP? Star Wars: The Mandalorian & Grogu had the lowest opening ($81 million) and lowest-grossing Disney-era live-action Star Wars film ($178 million domestic). One day before release, its Heat score (19.8%)—audiences who list their interest as a 7/7—fell behind blockbusters Wicked (21%), Superman (23%), Fantastic Four: First Steps (23%), Michael (23%), Toy Story 5 (26%) and Avatar: Fire and Ash (27%), according to Greenlight Analytics. The urgent enthusiasm just wasn’t there. On streaming, Mando opened to weeks of 12.1 million, 6.1 million and 2.7 million hours (21 million total) over its first three frames. Not the numbers Lucasfilm was hoping for nor the numbers of a streaming hit. But they’re in the same vicinity as some Netflix summer releases with $345 million at the global box office to offset a smidgen of the pain. Final Thoughts So why oh why does this nuance gap exist? Four key reasons: Data Literacy: A “$100 million opening” just makes sense. After decades of box office reporting, even casual movie fans are well-versed in the benchmarks of hits and home runs. There’s an immediate shorthand. But “16.5 million” hours doesn’t land nearly as cleanly. Despite leaps of progress, the streaming ratings era is still in its infancy compared to theatrical. The EntStrategyGuy and I met thanks to a late 2010s group chat of data nerds hungry to find a shred of certainty in nebulous streaming performance. I’m not surprised to see “No. 1 on Netflix” still getting misconstrued out in the wild. Timing: By Friday morning, we have the box office’s Thursday night previews totaled, allowing us to better project the weekend’s expectations. From there, ticket sales are reported daily. By Sunday, the film’s fate is usually finalized, at least in terms of public perception. In streaming, Nielsen recently improved its delay to…two weeks. The medium isn’t forced to contend with instant gratification as harshly. Financials: Theatrical film budgets are a mere Google away. Profit and loss is calculated in the cold and unforgiving naked light of day for all to see. But finding the vast majority of streaming exclusive movie budgets requires the forensic investigation skills of a Criminal Minds detective. Also, it’s very difficult to calculate how much revenue/value a straight-to-streaming films provides a streamer. This is why there are so few stories about streaming original movies “losing X amount of money”. On top of that, marketing budgets are far greater for theatrical movies than streaming exclusive movies, which leads to earlier and better awareness. This then translates to a wider pool of potential interest. Narrative Control: Netflix is the only major streaming service to publish weekly first-hand viewership data and annual engagement reports. Naturally, some headlines borrow their first-hand framing**.** Other streamers benefit from their comparative lack of transparency. They may occasionally announce vague performance platitudes such as Apple TV’s Mayday becoming its “biggest film debut on the platform to date over its first 18 days,” and that it ranked No. 1 with left-handed viewers in its first weekend. (Fine, I made up that second one). But, for the most part, they keep first-hand viewership shrouded in mystery to avoid bad press. Especially for outlets that demand multiple articles per day from their writers, it’s an easy (and understandable) way for some reporters to hit their daily article quota by just repeating what the streamers have told them. TL:DR version: Streaming-exclusive movies are asked to do different things than theatrical movies, but that doesn’t mean they should escape judgment. Both still need to draw enough eyeballs to justify their cost within the proper performance contexts. The more cleanly we can inject a little nuance into streaming analysis, the better we’ll understand the audience and content trends that drive this industry. And that’s what all of this is really about: knowing what audiences actually want! Brandon Katz is the Director of Insights & Content Strategy at Greenlight Analytics where he focuses on evaluating the ever-fluid media landscape to unearth understanding, opportunity and value. Greenlight Analytics is the entertainment intelligence consulting company redefining how Hollywood finds, understands, and activates audiences. Prior to joining Greenlight Analytics, he served as the senior entertainment industry strategist at Parrot Analytics, and as a full-time entertainment industry reporter covering the Xs and Os of Hollywood, most notably with TheWrap and the Observer.
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