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Sony forecasts lower gaming business sales amid memory price surge
By Sam Nussey TOKYO, May 8 (Reuters) - Sony forecast on Friday annual sales at its gaming business would fall 6% to 4.42 trillion yen ($28 billion) due to lower hardware sales as its PlayStation 5 ages and as the industry grapples with a surge in memory chip prices. The Japanese company, however, said it expects gaming profit to rise 30% due to higher first-party software sales and the absence
Sony Backs ‘Marathon’ Even After $765 Million In Bungie Impairment Losses
Sony's recent earnings revealed an enormous $565 million in impairment losses against Bungie, but Sony is still pressing forward with Marathon.
Cheryl Lynch Exits Sony Pictures Television As Business Affairs Moves
Cheryl Lynch is leaving Sony Pictures Television athe s Business Affairs team of 'The Crown' producer moves from LA to London.
Cheryl Lynch Exiting Sony Pictures Television As International Business Affairs Shifts From L.A. To London
EXCLUSIVE: Sony Pictures Television (SPT) veteran Cheryl Lynch is exiting this summer as the international production group shifts business affairs from L.A. to London. The news comes a few weeks afte...
PS6 Release Date and Price Not Decided Yet, Says Sony
There are "changing business models" to consider
Sony forecasts lower gaming business sales amid memory price surge
STORY: Sony forecast lower sales in its gaming business due to a memory chip price surge.The tech giant said Friday annual sales in the segment would fall 6% to $28 billion.It also blamed lower hardware sales as its PlayStation 5 ages.Although the Japanese company said it expects gaming profit to rise 30%.That's due to higher first-party software sales and no repeat of the impairment loss it recorded a year earlier.Sony has been praised by analysts in recent years for its transformation into an entertainment powerhouse.But markets have grown concerned about the impact of AI on its business, while Sony also faces a perceived lack of growth catalysts.Both factors have weighed on shares in recent months.Investors are also concerned about the impact of a memory-chip price surge.As well as disruption to supply chains from the Iran war on margins at electronics manufacturers.The firm said it sold 1.5 million PS5 consoles in the fourth quarter, which was a 46% drop on the same period a year earlier.Looking ahead, the PS5 is expected to receive a major boost from the launch of the delayed "Grand Theft Auto VI."The game is due to release in November.Sony said in February it had secured the minimum quantity of memory needed to manage the year-end shopping season. Sony also said it sees higher profits at its pictures and chips units but a lower profit at its music business.The group reported operating profit for the year ended March rose 13.4% to $9.2 billion - below analyst forecasts. Meanwhile, rival Nintendo said it expects to sell 16.5 million units of its Switch 2 console in the financial year ending March 2027.It also projects profit to rise 2.7% to $2.36 billion.But, like with Sony, investors are concerned about the possible impact of a memory price surge on margins.
PlayStation is partnering with Bandai Namco for a "collaborative initiative" focused on generative AI
Sony and Bandai Namco have announced a "collaborative initiative" focused on AI and the latest technologies can aid game development.
Sony hasn't decided on PS6 release date or price yet, and may even "change business models" in response to the memory crisis
"We have not yet decided on at what timing we will launch the new console, or at what prices," says Sony CEO.
PS5 sales expected to decline due to generative AI memory drought and rising prices
Sony has released its financial results for the past fiscal year. Inside, it predicts a decrease in PS5 hardware sales in the next 12 months.
Sony’s PS5 sales plummet amid price rises and a memory crisis
PS5 sales dropped by 46 percent year-over-year.
Sony, PlayStation Chiefs Detail AI Vision Amid Tariffs, Memory Crunch
Sony Group CEO Totoki Hiroki and PlayStation chief Nishino Hideaki outline AI tools, a $50 million investment and geopolitical headwinds.
Sony Suffers $765 Million Loss Over Bungie as Marathon Continues to Backslide
Marathon's failure to deliver has had a massive impact on Sony and Bungie, with a $765 million impairment loss being recorded.
‘Infinity Castle’ and ‘GOAT’ Buoy Sony Pictures Entertainment’s Total Sales Numbers for the Fiscal Year
Animated titles including "Demon Slayer: Kimetsu No Yaibe The Movie, GOAT and Chainsaw Man— The Movie: Reze Arc helped Sony Pictures Entertainment bring in $9.917 billion for the fiscal year ending March 2026.
Sony Pictures' FY Sales Boosted By Crunchyroll But Flat Overall Due To Pixomondo Shutdown
Full year sales were flat at around $9.917B for the year ending March 2026 as anime titles helped offset a one-time loss due to the shutdown of Pixomondo
Sony Record $560 Million Loss On Bungie Deal As Marathon Stalls
The Bungie acquisition continues to go badly for the PS5 maker
Sony Pictures Entertainment Earnings Q4 2025 and Fiscal 2025
Sony Pictures Entertainment turned in roughly flat revenue for fiscal year 2025, as higher sales at its Crunchyroll anime streamer and its global blockbuster film "Demon Slayer: Kimetsu no Yaiba Infinity Castle" were offset by overall lower revenue from theatrical releases.
Sony Pictures Entertainment Revenue Flat for Fiscal Year 2025 at $9.9 Billion, Profit Takes Hit From Shutdown of Pixomondo VFX Division
Sony Pictures Entertainment revenue came in roughly flat for fiscal year 2025, as higher sales at its Crunchyroll anime streamer and the success of global blockbuster film “Demon Slayer: Kimetsu no Yaiba Infinity Castle” were offset by overall lower revenue from theatrical releases. For the year ended March 31, 2026, Sony Pictures Entertainment had sales …
PS6 Release Date And Price Are Still Up In The Air, Sony Says
The ongoing global components shortage is making it difficult for Sony to lock down when it'll launch the PS6.
PS5 shipments top 93.7 million
PlayStation 5 has shipped 93.7 million units worldwide, Sony announced in its financial results for the three months ended March 31, 2026.
Sony forecasts 11% rise in annual profit but lower sales
Sony forecast on Friday its operating profit for the year ending March 2027 would rise 11% to 1.6 trillion yen ($10.20 billion), with higher profit but lower sales at its main gaming business.
Official-looking Xperia 1 VIII images show new design, colors; launch date, price increase tipped
After leaked Amazon listing, fresh marketing images have revealed the redesigned Sony Xperia 1 VIII in all colors. Set for a potential May 20th launch, the 2026 model faces controversy over a rumored price hike and the removal of the continuous optical zoom.
PlayStation 5 Has All It Takes To Run PlayStation 3 Games Natively Well, But Sony Does Not Seem To Care
PlayStation 5 Linux loader enables PS3 emulation, proving the hardware can run titles like Motorstorm natively despite Sony's silence
Sony Xperia 1 VIII: European model leak showcases Snapdragon 8 Elite Gen 5 performance but only 12 GB RAM
The Sony Xperia 1 VIII has now surfaced on a popular benchmarking website. Featuring Qualcomm's Snapdragon 8 Elite Gen 5 chipset, the new Xperia flagship is once again saddled with 12 GB of RAM unlike many of its peers.
$7.85M Sony PlayStation Store class action settlement
Sony Interactive Entertainment agreed to a $7.85 million class action settlement to resolve claims it violated federal antitrust laws by monopolizing the PlayStation digital game market.
Xperia 1 VIII listed on Amazon: Release date, specs, colors, sky-high price revealed; WH1000XM6 headphones with pre-orders
A massive leak on Amazon UK and Germany has revealed the Sony Xperia 1 VIII ahead of schedule. The listings detail a June 26 release date, new colors, 6.5-inch 120Hz OLED display, a new telephoto lens, and a launch bundle. With prices starting at £1,728, Sony's next flagship faces scrutiny over a significant price hike compared to the Xperia 1 VII.
Sony's Not Pulling the Plug on Horizon Hunters Gathering, New PS5 and PC Beta Test Announced
Will include story-driven mission
Horizon Hunters Gathering second closed test set for May 22 to 25
Publisher Sony Interactive Entertainment and developer Guerrilla Games will host the second closed test for cooperative action game Horizon Hunters Gathering from May 22 to 25, the companies announ…
Sony expected to pay US customers $7.8m in PlayStation Store settlement
Lawsuit claims selling digital titles through game-specific vouchers on the PS store is "designed to monopolise the PS digital game market"
What to Know About Sony’s $7.85 Million PlayStation Settlement
Are you eligible for a payout? Probably, but it might take a while and will likely be pretty small.
US PlayStation players could be due payout as court agrees class-action settlement of $7.8 million
Sony PlayStation users in the US could be due a collective $7.85 million (£5.8m) in refunds after a judge primarily app…
Fallout Co-Creator Says Gamers No Longer Think For Themselves
Also: Sony has raised the price of its used PS5s
Sony Expected to Pay $7.8 Million in PlayStation Refunds After PSN Lawsuit Settlement Gets Preliminary Approval from California Judge
Select PlayStation users may be eligible for refunds tied to digital PSN purchases after a judge offered preliminary approval for a class action lawsuit settlement.
Sony's $7.85M Settlement Could Mean PSN Payouts for Millions
If you're in the US, you could be eligible
SAROS Launches Worldwide Exclusively on PlayStation®5
San Mateo, Calif. — April 30, 2026 — Sony Interactive Entertainment today announced the worldwide launch of SAROS, Housemarque’s next gameplay-first, single-player action game. Available now on PlayStation®5 (PS5®), SAROS follows Arjun Devraj (played by Rahul Kohli, star of The Haunting of Bly Manor and Midnight Mass) as a Soltari enforcer who will stop at […]
Sony confirms it's added "one-time" DRM to digital PlayStation games requiring you to go online to avoid losing access, but doesn't comment on "CBOMB" issue
A statement by Sony has addressed the new 30-day online check DRM, but hasn't touched on fears surrounding "CBOMB" issues.
SAROS Launches Worldwide Exclusively on PlayStation®5
Sony Interactive Entertainment today announced the worldwide launch of SAROS, Housemarque’s next gameplay-first, single-player action game. Available now on ...
Someone built the PlayStation controller PC dongle that Sony refuses to make
All it needs is a Raspberry Pi.
Sony clarifies recent PlayStation DRM update
PlayStation fans and gaming preservations have been alarmed since late last week that a new 30-day timer attached attached to newly-purchased digital games for PlayStation 4 and 5 might render those games unplayable if the system they’re on is offline for longer than a month. But a rep from Sony told Game File today that new system will require only a single online check before it functions as a perpetual license for the digitally purchased game. That is consistent with a newer theory that emerged by gamers testing the 30-day timer over the last two days. “Players can continue to access and play their purchased games as usual,” a rep for PlayStation told me over email. “A one-time online check is required after purchase to confirm the game’s license, after which no further check-ins are needed.” The rep’s explanation squares with the current understanding among players about what’s happening. A multi-day mystery A post last Friday by YouTuber Lance MacDonald spread awareness over the 30-day timer. Quickly, players began stress-testing the system, removing a battery within their PlayStations and checking what would happen if their systems were offline past the timer window. They noticed that setting a PS4 or PS5 to be the “primary” console—a common Sony-authorized method to retain rights to a digital game—wasn’t overriding the 30-day limit. On Tuesday came the breakthrough: A gamer called Andshrew on the Resetera forums posted the results of some tasting. They found that digital games purchased on PS4/PS5 after some time in mid-April would get a 30-day timer that could then be removed and replaced with a perpetual license that would allow the game to be played offline. The transition to the perpetual license occurred some number of days after the digital game was purchased and the system was connected to the internet. They believed that a PlayStation’s online check-in would trigger the license change no sooner than 15 days after the user had purchased the game. This synced with the theory that Sony’s new system is related to the 14-day window that PlayStation users have to request a refund for digitally purchased games. The new timer/check-in system could be a way to defeat some exploit in that refund system, some users theorized. Game File is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe In a follow-up, I asked the Sony rep if the 15-day timeline is accurate or if the perpetual license can be activated sooner after purchase. If they share more, I’ll update this post. Sony has not said why they’ve introduced the timer and whether it is designed to stop people from exploiting the refund system. But their explanation suggests that this new DRM method should not result in long-term loss of access to digitally purchased games, just because a PlayStation is offline for a month or Sony’s servers are down. Xbox flashback For many some gamers, the initial reporting of the 30-day timer conjured memories of Microsoft’s disastrous May 2013 announcement of the Xbox One, which was going to require an internet-connected check-in once a day, lest your games become unplayable.1 After widespread backlash, Microsoft abandoned that plan, ahead of the Xbox One’s launch. 1 Fun fact: That 24-hour check-in detail was my scoop from an interview I had that day with then-Xbox exec Phil Harrison. I was EiC of Kotaku at the time and rushing from one Xbox One preview appointment on Microsoft’s campus to another. I phoned the news in to reporter Jason Schreier, who wrote it up for the site.
Sony Confirms PlayStation Plus Monthly Games for May 2026
Sony has announced the PlayStation Plus Monthly games lineup for May 2026, which will be headlined by EA Sports FC 26.
New PlayStation Plus Game for May 2026 Announced Early
A new game coming to PS Plus in May 2026 was already unveiled by Sony, but many might have missed the announcement.
4:LOOP details cube-shaped ‘Scanner’ boss
Publisher Sony Interactive Entertainment and developer Bad Robot Games has released new information for cooperative third-person shooter 4:LOOP introducing the game’s ominous cube-shaped R…
PS5 30-Day DRM “Confirmed” by PlayStation Support – But Sony Denies It
PlayStation Support appears to confirm PS5 DRM on digital games is real. However, Sony is also seemingly denying it's a new policy change.
PlayStation Seemingly Brings Back the DRM Policy Sony Mocked Xbox For in 2013, Sparking Massive Backlash
Sony introduced a 30-day online check-in DRM for new PS4/PS5 digital purchases — the very policy it famously mocked Microsoft for in 2013.
Here is the first leaked image of the new Sony 100-400mm f/4.5 GM lens!
This is the first leaked image of the new Sony 100-400mm f/4.5 GM lens that will be announced along the Sony A7VI in May. Kn Known Specs: internal zoom length similar to the FE 200-600mm G pricing comparable to the FE 50-150mm F2 GM The A7rVI has a new 67MP sensor and new body! Hope
AI-powered robot beats elite table tennis players
In feat hailed as milestone in robotics, Sony AI’s Ace wins three out of five matches played under official rules
Sony’s PlayStation 5 is $200 off for the first time since December
No need to spend $599.
Sony may have just leaked its own 10th anniversary 'WH-1000XX' headphones
Sony has accidentally revealed a new "1000X THE Collexion" headphone with model number "WH-1000XX" via its own websites.
Sony’s major Xperia 1 VIII redesign looks unconvincing in a new leaked render
Sony may introduce a major redesign to its flagship phones, though some details remain unclear.
Announcement Regarding the Future Business Direction of Sony Honda Mobility
Sony Group Corporation (“Sony”), Honda Motor Co., Ltd. (“Honda”), and Sony Honda Mobility Inc. (“SHM”), the joint venture formed by Sony and Honda, today announced they have reached an agreement regarding the future business direction and positioning of SHM.
Sony will require age checks in the UK and Ireland to access PlayStation communication features
Sony is adopting new age verification policies for PlayStation users in the UK and Ireland.
PlayStation legend Shuhei Yoshida says Jim Ryan fired him because he didn't listen to him
Why did Sony push Shuhei Yoshida out of his role leading PlayStation's first-party games? He'd overseen some huge successes. Well, apparently, he didn't listen.
A Movie Lover Argues Alamo Drafthouse Blew It
Sony-owned chain forces people onto phones despite once-strict ban, writes David Ehrlich
Apple AirPods Max 2 vs. Bose QuietComfort Ultra vs. Sony WH-1000XM6: Who Wins High-End ANC?
We tested the latest premium noise-cancelleing cans from Apple, Bose, and Sony. Here’s how they stack up on price, performance, and features. And boy, is it a close race!
Apple AirPods Max 2 vs. Sony WH-1000XM6: What's the Best Choice for Apple Users?
How do the AirPods Max 2 stack up to Sony's excellent WH-1000XM6 headphones? CNET's audio expert David Carnoy gives you the full rundown.
Sony Electronics to Showcase Technologies to Transform Media and Entertainment at NAB Show 2026
/PRNewswire/ -- Sony Electronics will return to NAB (National Association of Broadcasters) Show 2026, a leading event for the media and entertainment industry....
New Sony PS6 Portable leak confirms one of the biggest features of handheld console
The handheld version of the Sony PlayStation 6, the PlayStation 6 Portable, is expected to launch alongside the main console. With an RDNA 5 GPU and a 6-core Zen 6 CPU, the PS6 Portable is shaping up to be a beastly handheld that will reportedly be able to play games that launched for previous consoles.
Sony Xperia 1 VIII: Launch details of Sony's new flagship phone surface in the wild
A new leak has now revealed some more information on what to expect from Sony's upcoming flagship smartphone. The Xperia 1 VIII will succeed last year's Xperia VII and could be scheduled to debut on the global market shortly.
Sony is nerfing its Bravia TVs' program guide
Sony is removing some features for Bravia television owners using an over the air antenna or a set top box.
Sony killing features for antenna, set-top box users of Bravia smart TVs in May
Some 2023 and 2024 models are also affected.
Sony’s latest gaming headset offers great open-back audio
Stellar sound performance, if you don’t mind its lack of noise cancellation.
Sony’s new 1440p OLED gaming monitor seems a lot better than its first
Same great, low-profile design, updated specs.
Sony is Removing Many Popular Features From Its Free OTA TV Options Impacting Free ABC, CBS, FOX, & NBC
Sony has notified owners of its recent BRAVIA television models that significant changes to the built-in TV Guide for its OTA TV antenna users and related menu features will take effect starting in late May 2026. The update affects a range of premium sets released between 2023 and 2025, marking another instance of feature adjustments […]
Sony Pictures offers sneak peek of 'Spider-Man: Brand New Day' at CinemaCon
Sony Pictures Entertainment kicked off CinemaCon on Monday with a sneak peek of "Spider-Man: Brand New Day" and a new installment of "Jumanji".Sony Pictures Entertainment also unveiled a first glimpse...
Tom Holland says new 'Spider-Man' is the most emotional, most mature, yet
Tom Holland’s Peter Parker is dealing with the fallout of making his friends forget his identity in the new “Spider-Man” movie | KCBS All News 106.9FM and 740AM
Max Lousada and Julie Greenwald are in business. Welcome to 26.2 — in partnership with Sony Music
Ex-Warner veterans take the wraps off 26.2 – a record label with global ambitions…
Former Xbox Veteran Says Canceling The Last of Us Online Was the Right Call, Criticizes Naughty Dog and Sony for Green-lighting It in the First Place
Former Xbox Veteran Says Naughty Dog Was Right to Shut Down the Last of Us Online
Politics Unplugged Podcast: Laura Gersony on the SRP election and Turning Point's impact
Arizona Republic reporter Laura Gersony joins us to talk about the SRP election, and why it was a loss for Turning Point USA. Then Dennis and Colin talk about the President’s threat to end a civilization and Melania Trump's Epstein-focused press conference.
Former Xbox Exec Says Developers Didn't Want a Sony Monopoly
Former Xbox executive Ed Fries comments on the early days of Xbox, the opinion of Japanese game companies, and more.
I tested the AirPods Max 2, Sony WH-1000XM6, and Bose QuietComfort Ultra — here's the only pair I’d keep
This might ruffle some feathers
Sony Pictures Entertainment frames layoffs as a reset; ProPublica union conducts 24-hour strike as organization asks to explore AI more
Plus, a study about RTO and employee perception.
Sony Pictures Entertainment Will Reportedly Lay Off Hundreds
This is a "targeted and strategic" choice for growth.
Sony Pictures Entertainment Lays Off Hundreds of Employees in Restructuring
Sony Pictures Entertainment is laying off hundreds of employees from its film studio, TV studios, and division HQ, according to reports
Looks like Sony is Testing a New PlayStation 5 Dashboard Design, and Fans Hope Full Themes Are Next
A new PlayStation 5 update is testing a fresh design for the console's dashboard, fans say.
Sony Pictures Entertainment to cut hundreds of jobs in TV and film
The job cuts at Sony Pictures come amid a deep slump and existential crisis in Hollywood, which has faced setbacks, two labor strikes and the ongoing collapse of cable TV.
Sony Pictures Entertainment to cut hundreds of film and TV jobs
Under the new leadership of CEO Ravi Ahuja, Sony Pictures Entertainment will emphasize franchises and next-gen content. With these changes, the company plans to lay off a few hundred employees across its film, TV and corporate divisions.
New PS5 Dashboard Update Leaks And Damn, Sony, That Looks Good
The PlayStation 5 home menu is about to get a lot easier to navigate, according to a beta tester
Sony Pictures Entertainment Cuts Hundreds of Jobs in TV, Film
Sony Pictures Entertainment is restructuring its business to better position the company for growth, leading to job cuts across its film, TV and corporate divisions in the coming months.
Sony Pictures Layoffs Hit Film and TV Divisions Across Company
The film and TV studio is cutting roles in some areas as it invests in others, in what sources say is a strategic move, not a cost-cutting one.
Sony Entertainment Layoffs Hit TV, Film and Corporate
Sony Pictures Entertainment is restructuring its operations with plans for hundreds of layoffs across its film, TV and corporate divisions in the coming months.
Sony Pictures Entertainment to Lay Off Hundreds in Reorganization Across TV, Film and Corporate
Sony Pictures Entertainment is restructuring its operations with plans for hundreds of layoffs across its film, TV and corporate divisions. Sources tell Variety the layoffs, which are expected to resu...
Sony Entertainment Layoffs Hit TV, Film and Corporate
Sony Pictures Entertainment is restructuring its operations with plans for hundreds of layoffs across its film, TV and corporate divisions in the coming months.
Sony Pictures Layoffs Underway: Refocus To Fuel Growth
Sony Pictures Entertainment is proceeding with layoffs across its motion picture group, Sony Pictures Television and corporate offices.
Sony’s ‘True RGB’ TVs are coming – and they were 20 years in the making
A two-decade journey, a bold new name, and a clear message to rivals
Sony's new True RGB TV looks amazing in action, but is it an OLED killer?
RGB Mini LED done right?
Sony is starting a weird service that scans people to put them in PlayStation games
Sony just announced something called The Playerbase. This is a forthcoming service that scans people's likenesses to put them in PlayStation games.
Sony Interactive Entertainment announces The Playerbase program to scan players into PlayStation games
Sony Interactive Entertainment has announced “The Playerbase,” an opportunity for PlayStation fans to have their likeness scanned and appeared within a PlayStation game, starting with G…
Leak reveals price & release date of Sony’s next premium headphones, more expensive than AirPods Max 2
The leak reveals key details about Sony’s upcoming premium headset, dubbed 'The ColleXion', including pricing and release date.
PS5 Update for April 2026 Stealth Drops UI Redesign
Sony is quietly rolling out a new PS5 UI update for April 2026 featuring minor but welcome improvements. Check it out.
Sony's battle against shovelware publishers persists as it purges another load of crap games from the PlayStation Store
Sony has once again delisted a number of games from its storefronts, including the catalogues of alleged shovelware pub…
Vivo X300 Ultra vs Sony Alpha A7 full-frame camera: Who wins?
200MP photos from what is currently probably the best camera flagship phone on the market go up against 24MP shots from a Sony Alpha A7 III setup with a Sony 24-70 lens. Which one comes out ahead in which areas can be judged by anyone based on the available original images.
Sony Delists 100s More Crappy PS5, PS4 Games, Including Jesus Simulator
Wonder if it'll rise again
Sony TCL Deal Reshapes Home Entertainment Role And Investor Focus
Sony Group (TSE:6758) has agreed to form a new home entertainment joint venture with TCL. The deal transfers a majority stake and global TV and audio product operations to TCL, including manufacturing facilities. The partnership affects Sony branded consumer TVs and audio products across key international markets. Sony Group (TSE:6758) is known for its entertainment, gaming, imaging, and consumer electronics businesses, with TVs and audio products serving as core branded offerings. The new...
PlayStation 6 Leaks Point To Sony Paving The Way for A Handheld
It also sounds like the next PlayStation could be imminent
‘PlayStation 6 Is Not Many Years Away’: Leaks Suggest Sony Is Working On Imminent Generational Transition With Handheld Support and ‘PlayGo’ Smart Delivery
PlayStation 6 is not many years away as leaks reveal SDK 13 PlayGo support and Power Saver Mode updates that suggest a generational transition is imminent
Sony Pictures Classics Replacing Row K in CinemaCon Film Showcase
Sony Pictures Classics will join CinemaCon's film showcase, taking the place of struggling Row K Entertainment.
Sony's gaming division just bought an AI startup that turns photos into 3D volumes
Sony purchased an AI startup called Cinemersive Labs to help improve rendering techniques and gameplay visuals on future games.
Sony Interactive Entertainment Acquires Cinemersive Labs
With deep expertise in computer vision and machine learning, Cinemersive Labs will contribute to Sony Interactive’s efforts to enhance gameplay