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Is local produce safer? After Cyclospora outbreak, Ann Arbor business owners say yes
Ann Arbor residents, along with many other Midwesterners, found themselves rethinking where their produce comes from amid a diarrheal parasite outbreak this past summer.
How pod protectors promote safe interactions with dolphins
Southwest Florida’s ocean life is full of beauty. From the sea turtles that hatch their young on our sandy shores to the manatees that can be seen floating throughout the
Antarctic Sea Ice Grows to Its 2026 Maximum
The ice reached its third-lowest maximum extent since satellite observations began.
City football roundup: Goode's comeback falls short against Ag. Science
Aedan Cleveland and Gabriel Chambers-Crosby combined for 240 rushing yards and three TDs in Goode's loss to Ag. Science.
The science, instinct and hard work behind Roosters’ success
Enter your email address to get each Tribune edition sent to your inbox Subscribe There’s a fair bit of unseen work that goes into winning an NRL premiership, dating back many months - just ask Simon Jones. The Sydney Roosters Head of Performance, who hails from Southland, has been in the thick of it. He played a lead role in guiding the 2026 champions through a marathon campaign that ended with a grand final win over the Newcastle Knights. The Roosters had to navigate the lengthy round-robin competition, including the pre-season, before playing through all four weeks of the finals series. It was a demanding stretch that tested the players and the staff responsible for keeping them on the field. “It is a hell of a beast, mate, to be honest,” Jones told The Roar Podcast. “There’s such a great group of staff there that know what they’re doing, and the boys are pretty professional.” Jones believed the Roosters managed the physical demands well, pointing to the health of the squad throughout the campaign and the decision to rest a significant portion of the playing group in the final round of the regular season. That call, made by head coach Trent Robinson and his coaching staff, proved valuable as the Roosters entered the finals with some energy in reserve. “We did finish the season physically where we needed to be, and we’d sort of had a pretty healthy squad all year,” Jones said. “To the team that do that, mate, mission accomplished, really.” It is the sort of work that often goes unnoticed when the spotlight falls on the players scoring tries and making match-winning plays, but Jones knows the cumulative effect of those decisions can be significant over a long season. After a win over Penrith had helped establish them as premiership favourites, losses to the Wests Tigers and Dolphins were followed by a defeat to the Panthers in the opening week of the finals. Rather than panic, the club refocused to position itself to challenge for the title. “The Tigers’ performance was probably the only one where you’re really quite disappointed because it’s hard to get to the top of the competition,” Jones told The Roar Podcast. “We had proof that we could; we knew what we needed to do. We just had to get back to that.” For Jones, the answer was not necessarily a radical change to the programme. It was about executing the basics consistently, both on the field and in preparation. “We just do the basics better than anybody else,” he said. “Whether that is actually the way you play the game or how you’re preparing, it’s just be really consistent, do the basics really, really well.” Like many professional sports teams, the Roosters are entrenched in sports science and performance data. The club has access to a range of information, including players’ sleep, GPS metrics and neuromuscular scores, helping staff assess how individuals are coping with training and competition. “We are very science-backed, and some people would say data-driven, but it’s people first,” he said. “The reason you collect all this data is to try and be the best for that person.” Jones said the club was also prepared to reconsider testing methods if they were not generating useful discussions or helping staff make better decisions. In an environment where technology is continually evolving, he believes experience and gut instinct remain important. “The data is no good unless you have conversations,” he said. “When you strip it right back, mate, trust the gut still and obviously, you know, just doing the basics really, really well.” The return of halfback Sam Walker provided a further example of the importance of individual determination and the work of the club’s medical team. Walker underwent ankle surgery late in the regular season, with his premiership campaign appearing in doubt. However, he was determined to return for the preliminary final. Jones said Walker was back at the training ground three days after surgery, walking freely enough to surprise those around him. While the surgeon’s work was crucial, Jones credited the halfback’s mindset as a major factor in the remarkable turnaround. “He was quite clear with Robbo after he got the surgery that he was going to make it back for the prelim finals,” Jones said. The Roosters’ performance programme also sits within a wider club culture that Jones believes is central to their success. Each season, players develop their own team mantra through a lengthy process facilitated by Robinson. It provides principles that the squad can connect to its actions on the field. Rather than simply carrying over the previous year’s wording after a successful campaign, the club repeats the process because the players’ ownership of it is what gives it meaning. “When it’s led, player-owned and player-led, mate, it’s really powerful,” Jones said. Get more from Logan Savory in the Substack app Available for iOS and Android Get the app Jones joined the Roosters in 2024 and said the environment had evolved as experienced players departed and younger members of the squad took on greater responsibility. Maintaining continuity in the club’s culture and preparation had helped the group navigate those changes. The premiership was a significant achievement for Jones, who acknowledged how difficult it was to win the NRL’s ultimate prize. However, he is already looking at how the performance programme can improve. “There’s still things within my role and things that I’d like to help improve at the club,” he said. For Jones and his team, the challenge now is to review the season, refine their systems and prepare for another campaign. The celebrations may have followed a memorable title win, but the work behind the scenes never really stops. The Southland Tribune is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. Subscribe
HealthSource, UC Health partner on $60M Clermont County medical office
Construction officially begins later this month at the site in Southwest Ohio.
Back in the Saddle: A Second Edition for The Design Inference
The big obstacle for me came from feeling at odds with my publisher, Cambridge University Press.
John Stamos speaks out on Beach Boys' Mike Love's 'serious' health issues
John Stamos said it's a "miracle" that Beach Boys frontman Mike Love is on stage despite medical advice after fans shared concern about Love's health.
Quentin Tarantino’s first stage play will debut in London with Sacha Baron Cohen as star
Quentin Tarantino is bringing a swashbuckling stage comedy to London's West End.
Quentin Tarantino's first stage play will debut in London with Sacha Baron Cohen as star
Quentin Tarantino is bringing a swashbuckling stage comedy to London's West End | KYW Newsradio
Quentin Tarantino's first stage play will debut in London with Sacha Baron Cohen as star
Quentin Tarantino is bringing a swashbuckling stage comedy to London's West End.
Quentin Tarantino's first stage play will debut in London with Sacha Baron Cohen as star
Quentin Tarantino is bringing a swashbuckling stage comedy to London's West End.
Nets Allowed 3rd-Fewest Points in Paint Last Season
Nic Claxton’s departure leaves Brooklyn’s elite interior defense in flux as Jordi Fernández pivots to a high-pressure, turnover-heavy scheme to compensate for a lack of traditional rim protection.
Chamber to host special business briefing on Brainerd school referendum
The briefing will take place 11 a.m.-noon Oct. 22 at the Greater Lakes Association of REALTORS office in Baxter.
Mammoth Solar projects begin commercial operation in northwest Indiana
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Northwestern Football Ranked for First Time Since 2021
Northwestern football is back in the national spotlight. The Wildcats return to the AP Top 25 for the first time since the final poll of the 2020 season, ending a wait that began in January 2021.
Two NC adults die after contracting West Nile virus, state health department says
There are currently no human vaccines or specific treatments available for West Nile virus and preventative measures are most effective.
Health insurance rates rise across Colorado, with the biggest increases hitting the Western Slope
Health insurance premiums for Coloradans using the state’s Affordable Care Act marketplace are increasing by an average of 10% in 2027, lower than preliminary rates showed in June. Western Slope residents, however, are set to...
Candidate's View: I'm running to stand up for our neighbors, health, future
From the column: "People are working hard, carrying heavy burdens, and feeling entirely left behind by a political system that treats rural life as an afterthought."
Fayetteville architect appointed to Achieve Community Alliance board
Fayetteville-based Washington Regional and Dallas Real Estate Services were among companies and organizations in Northwest Arkansas to recently announce new hires, promotions and awards. NEW HIRES Healthcare Cody Jones Fayetteville...
Oregon chosen to participate in a research study that screens infants for genetic conditions
Oregon is enrolled in a nationwide newborn genomic screening research study, the Northwest Regional Newborn Blood Spot Screening Program and BRIDGES-NBS program.
Erie County Health Department reports case of diphtheria in local school district
Diphtheria cases are extremely rare but officials in the West Seneca Central School District are acting “out of abundance of caution” to alert families.
Vote coming up on Crystal Lake plan to buy former health club with aim to move library there
The Crystal Lake City Council will soon decide whether to purchase the shuttered Northwestern Medicine fitness center, with an eye to move the library there and transforming it into a community center.
Mad Science owner brings spooky Halloween science experiments to life
Rob Diaz from Mad Science of NYC & Westchester joins 'Fox & Friends Weekend' to demonstrate spooky Halloween science experiments, including bubbling dry ice potions and a giant fog explosion.
Are the Chiefs playing today? NFL Week 5 schedule, next game, AFC West standings
The Kansas City Chiefs had a great month of September to start the 2026 NFL season. Here's what's on deck for the team in Week 5.
Britain stands behind Zelenskyy, says Streeting after Trump’s call for new leader in Ukraine
Defence secretary backs Ukrainian president and says priority is to maintain western unity over Russia conflict
BLACK BY GOD: From exploring new business models to global expansion, ample growth opportunities exist for Black farmers in West Virginia
By Jeffrey McKinney | Black By God, Black By God Agriculture, Donate here. Whether in times of triumph or hardship, there are mega growth opportunities
In Pittsburgh, Medicare Advantage shopping can be a trial. AI to the rescue?
If there was ever a job tailor-made for artificial intelligence, choosing a Medicare Advantage plan is it. Seniors in Western Pennsylvania have a blizzard...
What are political parties promising to help Neets find work?
In the West Midlands there are nearly 80,000 16 to 24-year-olds who class as Neets.
Business People Northwest Arkansas
Kennedy Hill was one of four associates hired recently by Rose Law Firm, where she'll work out of the business office in the firm's Northwest Arkansas office.
Jay Norris Defines a New Model of Business Transformation at the Intersection of Humanity and Technology
Westport, New York, United States, October 11, 2026 -- As businesses navigate an increasingly technology-driven economy, entrepreneur and transf...
A 100-kg green anaconda can almost vanish in the Amazon; scientists found giant snakes hiding under logs, leaf matter, vegetation, and riverbanks
Green anacondas can remain difficult to spot in the western Amazon, even when they weigh 100 kg. A study of the snakes in Peru found that they were usually visible only when basking.
Franciscan Health, Diocese of Gary partner for Respect Life celebration
DYER, Ind. – More than 600 Catholic school students from across Northwest Indiana gathered at Franciscan Health Dyer last week for the 33rd annual Respect Life Celebration. The event, co-hosted by Franciscan Health and the Diocese of Gary during Respect Life Month, aims to celebrate life at all stages with the goal of drawing attention to the lives lost to abortion. The theme for this year’s Respect Life Month is “Mary, Mother of Life.” The Most Rev. Bishop Robert J. McClory of the Diocese of Gary presided over the service. Bishop McClory used the analogy of pumpkin farming
The Health Consortium holds 2026 Coffee Run 5K
The Health Consortium made up of Arizona Western College, the City of Yuma, and Crane Schools held a wellness event at Arizona Western College Saturday morning.
PlayStation Hardware Sales Hit Lowest Point Since 2013 in US, and PS5's Price Is the Problem
Average selling price almost an eye-watering $600
Erie County Department of Health reports potential diphtheria exposure in West Seneca schools
Erie County Department of Health reports potential diphtheria exposure in West Seneca schools
Wellcome Global Monitor 2026: Trust in science has declined worldwide, but the picture varies sharply by region
Based on surveys of more than 140,000 people in 140 countries, the Wellcome Global Monitor shows that trust in science has fallen since the Covid-19 pandemic and is lowest among people who feel the systems around them are not working for them.
Chip Kelly's Northwestern Offense Looks Unstoppable Again
Northwestern’s offense continues to prove it’s the real deal, totaling 436 yards and five touchdowns in a dominant win over Ball State behind Aidan Chiles and Chip Kelly.
Watch: John Beilein inducted into WVU Sports Hall of Fame
MORGANTOWN, W.Va. — Former West Virginia men’s basketball coach John Beilein was inducted into the WVU Sports Hall of Fame on Saturday morning. Beilein led the Mountaineer men’s basketb…
Watch: Bria Holmes inducted into WVU Sports Hall of Fame
MORGANTOWN, W.Va. — Former West Virginia women’s basketball star Bria Holmes was inducted into the WVU Sports Hall of Fame on Saturday morning. Playing from 2013-16, Bria Holmes is one of fou…
Business expansion continues on Willoughby Hills’ west end
Willoughby Hills City Council member Tanya Taylor Draper, who represents District 2, recently presented an update on the city’s west end business district. Draper said Sheetz, located at 28601 Chardon Road, continues to operate strongly …
Erie County Department of Health reports potential diphtheria exposure in West Seneca schools
BUFFALO, N.Y. (WIVB) — The Erie County Department of Health has confirmed a travel-related case of bacterial illness diphtheria, with schools in the West Seneca Central School District being identified as potential exposure sites. According to the district, notifications have been sent to families at Clinton Primary, Northwood Elementary, Winchester-Potters Elementary & East Middle School. […]
Experts warn of early flu season as 2 flu-related deaths reported in Western Washington
Mary Free Bed, Vandalia Health break ground on new West Virginia rehabilitation hospital
NAMI Northwest Iowa hosts its first mental health walk and resource fair
NAMI Northwest Iowa hosts a mental health walk and resource fair on Saturday morning to promote conversations on mental health.
Nashville-inspired tavern, entertainment venue coming Westlake Towne Center
A taste of Nashville is coming to Westlake Towne Center.
Morrison reacts to defeat by Birmingham City
West Bromwich Albion head coach James Morrison spoke to BBC WM after Saturday's 1-0 defeat by Birmingham City.
Greater Galilee Baptist Church to host annual health fair
CHICAGO — A local pastor is bringing health and wellness resources to the city’s West Side. Greater Galilee Baptist Church is gearing up for its annual health fair this weekend. The event, wh…
Trump’s $6 Billion Science Plan Targets AI, Moon and Mars
Trump unveils over $6 billion in science initiatives supporting AI, quantum computing, nuclear-powered Moon and Mars projects, and biomedical research.
The Daily Mauling: 10/10/26
Links! The time for tonight’s game has changed to 7pm to beat the storms headed to the southwest This SI article says weather may still be a factor in the game Kansas basketball players give their thoughts on the return of Tre White and Melvin Council, Jr Hall of Famer Mike Ditka died Friday at […]
It’s the ‘black hole theory’ as Trump hits historic low in WA
President Trump’s poll numbers have sunk so low in WA they form a sort of political “event horizon,” a black hole that can’t be escaped, Danny Westneat writes.
13 ON YOUR SIDE
We stand up for the community. We want to make life better for everyone. We celebrate all that makes West Michigan unique. We are 13 ON YOUR SIDE.
Amazon Small Business Event: Empowering the Next Generation and Scaling Service-Based Entrepreneurs
Join Hera Hub and Amazon for a hands-on workshop designed to help aspiring entrepreneurs and established service-based business owners bring new products to life. Amazon experts and small business owners will provide practical guidance, useful tools, and actionable next steps to launch a product and build a business with Amazon. This event is free but space is limited to 60 participants and will fill up. The event includes a light breakfast and lunch. Participants will choose from two specialized tracks based on their goals and stage of business. TRACK 1: NEXT GENERATION From Product Idea to Online Store Designed for aspiring young entrepreneurs, from junior high students through college and beyond, who have a product idea or want to explore the world of e-commerce. Amazon small business owners and Amazon experts will review topics such as: • How to develop and refine a product idea • How to set up and sell products on Amazon • What to consider when pricing, marketing, and fulfilling orders • Practical next steps for moving from idea to launch Whether participants already have a product in mind or are simply curious about entrepreneurship, this track will help them see what is possible and give them a roadmap to get started. TRACK 2: SERVICE EXPANSION Turn Your Expertise Into a Product Designed for consultants, coaches, speakers, creatives, and other service-based entrepreneurs who want to expand beyond trading time for money. Participants will explore how to transform their knowledge and expertise into tangible products such as: • Books and workbooks • Journals and planners • Card decks • Educational tools and resources Amazon small business owners will share how they identified viable product opportunities and created a product that can generate revenue beyond their one-on-one services. An Amazon expert will also review self-publishing and other ways to build a business with Amazon. By the end of the workshop, participants will leave with greater clarity, practical guidance, and a tangible next step toward launching or expanding their product-based business. The event includes a light breakfast and lunch. This event is free but space is limited to 60 participants and will fill up.
Brenda Lucas: Community news for Saturday, Oct. 10
Click for community news in the Huntington, West Virginia, and Tri-State area.
Memphis Grizzlies Bring Bad Injury News About New Controversial Big
The Memphis Grizzlies brought unfortunate news about their newest center, who was one of the team’s biggest pickups in the offseason. According to the team, center Isaiah Stewart is sidelined for at least two weeks with a moderate left ankle sprain. How Isaiah Stewart Picked Up The Injury Stewart suffered the injury in the first […] The post Memphis Grizzlies Bring Bad Injury News About New Controversial Big appeared first on HEAVY.
Iranian Spokesman Slams France’s Nuclear Double Standards
TEHRAN (Tasnim) – Iranian Foreign Ministry Spokesperson Esmaeil Baqaei criticized France’s contradictory positions on nuclear weapons, saying Western nuclear powers seek to monopolize the power to inspire fear and the perceived legitimacy to intimidate other countries.
Maple Leafs Announce Major Player Absence Ahead of Avalanche Showdown
The Toronto Maple Leafs revealed that forward John Tavares will be unavailable on Saturday as the Maple Leafs gear up to face their toughest test of the season against the Colorado Avalanche.Maple Leafs head coach Jim Hiller told Travelling Reports that Tavares had headed back to Toronto as the Tavares family welcomed their newest son, […] The post Maple Leafs Announce Major Player Absence Ahead of Avalanche Showdown appeared first on HEAVY.
Halloween-themed science exhibit in Pocatello seeking volunteers
POCATELLO – An annual science exhibit that offers students a fun, spooky-themed, hands-on learning experience needs more volunteers to staff it. The 2026 Haunted Science Laboratory, a family-friendly, interactive science exhibit full of interactive demonstrations, will have its public day on Oct. 24, but field trips will begin on Thursday, Oct. 15. With this day […]
‘Shooting ourselves in the foot’: KIRO hosts call on Seattle to help businesses hurt by construction
Seattle’s construction projects are meant to improve roads and infrastructure, but Angela said the city is hurting small businesses.
What happens to your mental health when life changes in an instant?
Dr. Kanan Modhwadia, a psychiatrist at Northwestern Medicine Central DuPage Hospital, joins us to talk about the process of grief and how it affects your mental health.
Mass. health officials confirm 13th human case of West nile virus in woman exposed in Middlesex County
Risk levels for the mosquito-born virus remain high in several communities, including Boston.
2026 Week 6 Preview: Tulane Green Wave @ Army Black Knights
Two high-powered rushing attacks meet in West Point for the first time since the 2024 American title game.
From family practice to business leadership: Dr. Michael App continues his journey at Davenport
Michael App, M.D., is a lifelong resident of Grand Rapids and a busy man. He runs his own private medical practice, leads the largest network of independent physicians in West Michigan, serves as medical director for Interim Hospice and Home Health Care of West Michigan, and is a student at Davenport University.
Russell Westbrook wants to carry torch for L.A. Olympics
Retired NBA player and Olympic gold medal winner Russell Westbrook said he wants to carry the torch when his native Los Angeles hosts the 2028 Games.
Apple acqui-hires AI startup founded by former NotebookLM developers
The European Union’s Digital Markets Act transparency site lists Huxe as Apple’s newest acqui-hire, and at least the fourth AI-related deal disclosed this year. Here are the details.
WTAMU to host business startup seminar Monday
West Texas A&M University is set to host a business startup seminar Monday.
Preview | Rapids Return Home for Western Conference Clash with San Jose
The Colorado Rapids (11-13-3, 36 pts., 8th West) return home for a crucial Western Conference matchup against the San Jose Earthquakes (13-8-6, 45 pts., 4th West) on Saturday, October 10. Kickoff at DICK'S Sporting Goods Park is set for 7:30 p.m. MT with coverage available on Apple TV, Altitude Sports
12 Best Movies Like Highest 2 Lowest
"Highest 2 Lowest" may be the latest collaboration between Spike Lee and Denzel Washington, but other films from them and others are just as good.
Netflix’s Summer of Bummer
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Today, I’ve got a guest post from longtime friend of the newsletter, Brandon Katz. I’ve been trying to find time all summer to look at Netflix’s straight-to-streaming film slate, but between a pre-planned trip and Nielsen moving up their streaming data timeline, I’ve been swamped. So I reached out to Brandon, one of my favorite fellow analysts, to write about it. And I feel like he captured the tone and data focus of the newsletter perfectly. You can connect with Brandon on LinkedIn and Twitter. Enjoy! Don’t worry, folks. You’re in safe hands with me. To ease any anxieties about an interloper in ESG’s domain, I’ll start by stealing one of his best framing devices: headlines. Box office flops are covered in the same way the Teenage Mutant Ninja Turtles eye pizza: with cartoonish insatiability. I would know. I’m a former reporter who wrote nearly identical headlines: Yet, intentionally or not, streaming misses get treated with kids gloves, filtered through a rosy lens: In the last six years, U.S. streaming viewership has become nearly as transparent as the box office, but the data often arrives weeks later, in a number of less intuitive metrics, and with nary an official budget to be found. This plays into the Wall Street-whispering narratives major streamers have been cultivating for years. They get a pass in a way that theatrical studios simply don’t. Subscribe Netflix’s Summer Slate Not a single Netflix original film released between May and August this year opened above 20 million U.S. TV hours, per Nielsen. That benchmark usually serves as the EntStrategyGuy’s floor for a streaming hit on Netflix. None of these films enjoyed a hit-cementing single week of 20-plus million hours during their runs. Netflix’s two best films were true crime docs, Maternal Instinct (16.5 million hours) and The Crash (19.7 million), the best overall week for a film this summer. Great for most other streamers, but not necessarily what we’re used to seeing from Netflix. For an overly-dramatic comparison, Happy Gilmore 2 opened last summer to around 47 million hours (celebrity cameos, baby!). Zooming out, the picture looks even worse. In 2026, Netflix’s five biggest scripted summer films posted the lowest average (28.6 million hours) and median (28.8 million hours) eight-week viewership totals of the past four years. Now, it’s unrealistic and unfair to expect Netflix to deliver a _KPop Demon Hunters-_sized hit every year. But it’s also not ideal to see the size of their hits shrinking over the last few summers. Let’s quickly run through some of the notable summer misses. Jennifer Lopez and Brett Goldstein’s perfectly fine romcom, Office Romance, fell off the charts after 20 million hours in its first two weeks. Top films usually last for four-plus weeks. Starry titles ideally don’t decay that fast either. Homegrown star Millie Bobby Brown couldn’t prevent the snappy Enola Holmes franchise from diminishing returns. At 14.3 million U.S. hours, the third film posted roughly half of what the first two films did in their first two weeks. What’s on Netflix calculated that per-day global views were down nearly 60% from the second movie. The Whisper Man did okay with more than 36 million hours over its first four weeks. But I expected a little more juice from a film featuring Robert De Niro, Michelle Monaghan, and Adam Scott. Kevin Hart’s Ladies First collected just 11.2 million hours total across two weeks. That’s a big miss for one of Netflix’s go-to stars. Plopping into the same bucket are Sunny Sandler’s Don’t Say Good Luck (10.3 million in two weeks) and John Cena’s Little Brother (17.5 million). Meanwhile, English-language originals Color Book (June 19), In the Hand of Dante (June 24) and Heartstopper Forever (July 17) never sniffed Nielsen’s Top 10 at all, despite needing only 2 to 5 million hours to land in the top ten most weeks. (By my count, eleven English-language scripted original films released between May and August did chart). It’s only fair to mention that Swapped (1-May) posted nearly 42 million U.S. hours over five weeks (the longest Netflix original run this summer) and is currently their eighth most-watched English-language film ever worldwide. Remarkably Bright Creatures (37 million, 4 weeks) and Voicemails for Isabelle (27 million, 4 weeks) weren’t bombs either. Still, overall, I think it’s fair to say this was a quieter summer season than we’re used to seeing from the market-leader. You might not realize that given the language commonly used in public analysis. The Twist Despite the starkly black-and-white tone of the coverage, here’s the twist: when many box office bombs arrive on streaming, their viewership looks a whole lot like many of Netflix’s supposedly successful summer releases. Hmm, where have we heard that one before? Masters of the Universe topped out at $65 million stateside against a $170 million budget_._ I’ll admit, Skeletor ripping sleeveless curls as a gym bro and bodyslamming Adam’s co-workers was funny. But, much to the chagrin of my bank account, my laughter doesn’t launch franchises. Yet the He-Man reboot opened to 19.6 million hours (from a Wednesday five-day opening instead of just one weekend), on par with Hoppers on Disney+ (19.4 million). It put up nearly 47 million hours over its first six weeks, bigger than all of Netflix’s summer releases. Pretty darn healthy and likely to land among the 25 most-watched movies on streaming this year. Sticking with Amazon, The Sheep Detectives just barely broke even at the box office with $133 million worldwide (and only $66 million domestic). I never expected cloven-hooved, cud-chewing mammals to be able to bring me to tears. Yet that’s exactly how I found myself at the end of this surprisingly affecting movie (#NoShame). It was likely the unexpected quality in a family-friendly film that powered its streaming over-performance. Sheep Detectives delivered a solid run for Prime video netting 26.2 million hours! How about franchise IP? Star Wars: The Mandalorian & Grogu had the lowest opening ($81 million) and lowest-grossing Disney-era live-action Star Wars film ($178 million domestic). One day before release, its Heat score (19.8%)—audiences who list their interest as a 7/7—fell behind blockbusters Wicked (21%), Superman (23%), Fantastic Four: First Steps (23%), Michael (23%), Toy Story 5 (26%) and Avatar: Fire and Ash (27%), according to Greenlight Analytics. The urgent enthusiasm just wasn’t there. On streaming, Mando opened to weeks of 12.1 million, 6.1 million and 2.7 million hours (21 million total) over its first three frames. Not the numbers Lucasfilm was hoping for nor the numbers of a streaming hit. But they’re in the same vicinity as some Netflix summer releases with $345 million at the global box office to offset a smidgen of the pain. Final Thoughts So why oh why does this nuance gap exist? Four key reasons: Data Literacy: A “$100 million opening” just makes sense. After decades of box office reporting, even casual movie fans are well-versed in the benchmarks of hits and home runs. There’s an immediate shorthand. But “16.5 million” hours doesn’t land nearly as cleanly. Despite leaps of progress, the streaming ratings era is still in its infancy compared to theatrical. The EntStrategyGuy and I met thanks to a late 2010s group chat of data nerds hungry to find a shred of certainty in nebulous streaming performance. I’m not surprised to see “No. 1 on Netflix” still getting misconstrued out in the wild. Timing: By Friday morning, we have the box office’s Thursday night previews totaled, allowing us to better project the weekend’s expectations. From there, ticket sales are reported daily. By Sunday, the film’s fate is usually finalized, at least in terms of public perception. In streaming, Nielsen recently improved its delay to…two weeks. The medium isn’t forced to contend with instant gratification as harshly. Financials: Theatrical film budgets are a mere Google away. Profit and loss is calculated in the cold and unforgiving naked light of day for all to see. But finding the vast majority of streaming exclusive movie budgets requires the forensic investigation skills of a Criminal Minds detective. Also, it’s very difficult to calculate how much revenue/value a straight-to-streaming films provides a streamer. This is why there are so few stories about streaming original movies “losing X amount of money”. On top of that, marketing budgets are far greater for theatrical movies than streaming exclusive movies, which leads to earlier and better awareness. This then translates to a wider pool of potential interest. Narrative Control: Netflix is the only major streaming service to publish weekly first-hand viewership data and annual engagement reports. Naturally, some headlines borrow their first-hand framing**.** Other streamers benefit from their comparative lack of transparency. They may occasionally announce vague performance platitudes such as Apple TV’s Mayday becoming its “biggest film debut on the platform to date over its first 18 days,” and that it ranked No. 1 with left-handed viewers in its first weekend. (Fine, I made up that second one). But, for the most part, they keep first-hand viewership shrouded in mystery to avoid bad press. Especially for outlets that demand multiple articles per day from their writers, it’s an easy (and understandable) way for some reporters to hit their daily article quota by just repeating what the streamers have told them. TL:DR version: Streaming-exclusive movies are asked to do different things than theatrical movies, but that doesn’t mean they should escape judgment. Both still need to draw enough eyeballs to justify their cost within the proper performance contexts. The more cleanly we can inject a little nuance into streaming analysis, the better we’ll understand the audience and content trends that drive this industry. And that’s what all of this is really about: knowing what audiences actually want! Brandon Katz is the Director of Insights & Content Strategy at Greenlight Analytics where he focuses on evaluating the ever-fluid media landscape to unearth understanding, opportunity and value. Greenlight Analytics is the entertainment intelligence consulting company redefining how Hollywood finds, understands, and activates audiences. Prior to joining Greenlight Analytics, he served as the senior entertainment industry strategist at Parrot Analytics, and as a full-time entertainment industry reporter covering the Xs and Os of Hollywood, most notably with TheWrap and the Observer.
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The checks started going out last week, nearly one million of them, and mostly to battleground states. With a return address for the U.S. Treasury and a letter enclosed signed by President Donald Trump, these one-time checks for $500 were ostensibly government rebates for Obamacare enrollees who overpaid. In the accompanying letter, however, Trump attacks his predecessor and talks about his record in office on an important issue he’s not polling well on, which makes it seem more like the most expensive political mailer in U.S. history. The average piece of direct mail costs between 30 cents and $3, according to Mail Processing Associates, a print, mail, and fulfillment company. At $500 a pop plus roughly 50 cents each to issue the paper check, the cost of Trump’s healthcare mailer sent to more than 950,000 enrollees comes in at more than $475 million. Trump’s midterm healthcare message “For years, the Biden Administration overcharged you to fund the operation of HealthCare dot gov,” Trump wrote in the letter. “That money belongs to hard-working Americans, not the Government, and now, I am returning it to you!” In the letter, Trump makes false and misleading claims about his administration’s record on healthcare costs, an issue Democrats have a 20 point advantage on over Republicans, according to a recent poll from KFF, a nonpartisan health policy think tank. Trump touts his administration’s TrumpRX program, which he claims is “delivering massive discounts.” However, new research from KFF found that of a selection of drugs available on the TrumpRX platform, just five were the lowest price, while 13 were the highest price. Trump also falsely claims in the letter that he’s fighting to lower healthcare costs. In reality, average monthly premium payment costs for enrollees rose 58% under Trump while marketplace sign-ups declined 5%, per KFF. Under Trump’s One Big Beautiful Bill Act, it’s estimated 10 million more Americans will be uninsured by 2034. You get a check and you get a check and you get a check Trump’s long promised cash outs to his fans, from his days as a casino operator and gameshow host to his presidency. During the early days of the COVID-19 pandemic in 2020, the first Trump administration made the unprecedented move to put Trump’s name on checks that went out under the CARES Act (notably the $500 refund checks this time around don’t feature Trump’s name). Ever since, Trump’s been chasing that high. In his second term, Trump’s promised more stimulus that never arrived, like refund checks from DOGE cuts and tariffs, while he said at his party’s convention last month that he’d give out $5,000 checks to everyone if Republicans win in November. In reality, DOGE overstated its cost cutting and Trump’s government actually now spends more than former President Joe Biden’s, while Trump’s tariffs actually grew the trade deficit. His proposal for $5,000 checks would add about $1.2 trillion to the national debt. The problem is there’s no money to give. These $500 checks — plus $90 Medicare rebate checks also going out as well as $250 deposited this week in some Trump Accounts for kids courtesy Dell Technologies CEO Michael Dell and his wife Susan — represent the closest Trump’s going to get to making good on his promise to deliver cash fast. And the checks seem especially targeted. Though the $500 checks went out to enrollees in one of 30 states that use the federal HealthCare dot gov marketplace, a Reuters review found 71% of the payments, or $339 million, went to enrollees in 13 states that have the most competitive elections for governor and U.S. Senate. Most Americans don’t buy it Could Trump bucks sway the election? An Economist-YouGov poll found 57% of U.S. adults doubt Trump will deliver on his promise for $5,000 checks, compared to 21% who do. “I’m waiting on my DOGE check and I’m still waiting on my tariff check,” one 2024 Trump voter who’s since turned on him told a recent focus group. “It felt like kind of trying to buy people’s votes, which honestly felt like in elementary when the class president was like, hey we’re going to take you to the water park if you vote for me. It’s like, I don’t think it works like that.” But for voters in swing states who got a check, it could still matter. One survey published in 2022 found receiving a physically personalized check in the mail during the pandemic was associated with a much greater self-reported likelihood of voting for Trump in 2020, and those gains mainly came from out partisans. The issue for Trump comes if these checks are mostly going to Obamacare enrollees whose premiums have gone up by more than just $500 since he took office and who view the money as something like a bribe before the election rather than an actual long-term solution to lowering household costs. Spending $500.50 per mailer would be absurd as a normal campaign expenditure, but since Trump’s checks and letter are a government rebate, his campaign and super PAC didn’t have to spend a dime and he got out his message regardless. If enough voters in key states are swayed by the one-time payment, it could prove to be the best $0 the Trump campaign spent. 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