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Ben Affleck opens up about McDonald’s eating habits: ‘All the time’
Ben Affleck has admitted that he eats at McDonald’s ‘all the time’ during a comical appearance on ‘Who Wants to Be a Millionaire?’
UT Secures $20M NSF Grant To Pioneer Breakthroughs in Automated Materials Discovery
The University of Tennessee, Knoxville, has secured $20 million from the National Science Foundation to accelerate breakthroughs in automated materials.
Movie Theaters Embrace the Bewilderingly Lucrative Business of Buckets
Once, a tub of popcorn was just a tub of popcorn. Now, “collectible concession vessels” could make one chain more than $100 million.
"Behind the Lens" at the 2026 World Cup
Getty Images captured over 2.6 million images at the 2026 World Cup. We got the backstory on some of our favorites.
Illinois donors crack nation’s top 50 political givers
Several donors with Illinois ties contributed nearly $180 million this election cycle, according to a Washington Post analysis led by Dick and Liz Uihlein.
Europe fines Google $1 billion for ‘harming’ online rivals
The European Union has fined Google €890 million ($1 billion) for breaching rules designed to promote competition in digital services
Google slapped with $1 billion fine under landmark EU digital law
European regulators fined Google 890 million euros ($1 billion) alleging the company gives preferential treatment to its own services.
Rams Get Significant News About $156 Million Quarterback
This would fit with their plan. The post Rams Get Significant News About $156 Million Quarterback appeared first on HEAVY.
New Jersey voter glitch delivers Republicans a gift in elections fightNJ Spotlight News
Trump's House allies renew call to pass legislation that critics say would block millions of people from casting ballots
Texans Predicted to Move on $131 Million Quarterback
This would be a major shake-up. The post Texans Predicted to Move on $131 Million Quarterback appeared first on HEAVY.
Bernard Osher Foundation gifts $2.1 million to UC
Why aren’t health insurers rushing to cover GLP-1 prescriptions for beneficial weight loss?
In theory, GLP-1 receptor agonist drugs like semaglutide and tirzepatide should save a lot of money for the health insurers that pay for them. As it turns out, the lived reality is not keeping pace with the idealistic expectation.
Australian woman gives birth to identical quadruplet girls, a medical rarity
The chance of conceiving monozygotic quadruplets is 1 in 15 million, a maternal fetal specialist said.
Immigration sweeps in L.A. cost businesses millions in revenue, UCLA study finds
Researchers found there were 46,000 fewer customer visits among formal businesses within half a mile of nine documented enforcement sites and an estimated $3.16 million in accumulated revenue losses during the two weeks after enforcement activity.
Science Corporation's vision-restoring chip wins EU approval
"The thing that the space needs is a company making $100 million a year of revenue," Science Corp. CEO Max Hodak said.
Governor Healey announces $72 million in health care savings for 2027
Gov. Maura Healey announced today that the Massachusetts Division of Insurance has secured a projected $72 million in health care premium savings for residents and businesses in 2027.
More Than a Third of New Yorkers Think Sports Betting is Bad
Research from the Siena Research Institute found that approximately 5 million locals placed a sports bet within the last year.
SSM Health to build $42 million senior living campus on Fond du Lac’s east side
SSM Health plans to break ground in early 2027 and be open to residents in 2028.
A Third-Generation Veteran Found His Next Mission: Helping Seniors Stay Independent. 'It's All About Giving Back'
Before running a $5 million senior care franchise, Rick Cseak toured 29 countries as a singer in the Air Force's entertainment group.
New Eagles Edge Calls Jalyx Hunt 'a Freak Athlete'
The Philadelphia Eagles are being urged to sign an elite veteran pass rusher like Von Miller. Greenard raved about 2025 Eagles sack leader Jalyx Hunt, referring to him as "a freak" in an interview with the Eagles website. Hunt, who every team could have drafted before the Eagles selected him 94th overall in the 2024 NFL Draft, had a breakout 2025 season.
Fantasy Baseball Trade Tips: Paul Skenes, Mason Miller among pitchers to target with waiver wire riddled with quality hitters
Cathie Wood says battered SpaceX could become 'most important company in global history'
ARK Invest allocated $80 million to SpaceX after its IPO, and CEO Cathie Wood remains bullish even as the stock sheds nearly $1.4 trillion in market value.
Children's Hospital of Philadelphia Launches David M. Einhorn Institute for Early Relational Health
/PRNewswire/ -- Children's Hospital of Philadelphia (CHOP) announced today a $50 million gift from Einhorn Collaborative to establish the David M. Einhorn...
NSF announces $83M investment in integrated data systems and services to advance AI-driven science and strengthen U.S. research infrastructure
The U.S. National Science Foundation today announced $83 million in awards through the Integrated Data Systems and Services (IDSS) program. The awards will expand access to data infrastructure…
Robertson signs $12 million deal with Dallas Stars to avoid arbitration hearing
He was a restricted free agent until his arbitration filing by the July 5 deadline.
Xbox Console Sales Rose In June, Despite Price Increases
Meccha Chameleon was the second-best-selling game in the U.S. last month, with an estimated 4 million copies sold
DOE Genesis Mission awards will advance AI-driven science
Two Cornell-led research teams have been selected to receive nearly $1.2 million through Phase I of the U.S. Department of Energy’s Genesis Mission.
Hackers Exploit Windmill Flaw to Read Arbitrary Server Files Without Authentication
VulnCheck says attackers are exploiting Windmill CVE-2026-29059 to read server files, with about 170 vulnerable systems exposed in 24 countries.
FSU Colleges of Nursing and Medicine awarded $1.6M NIH grant to train next generation of nurse scientists in digital health and AI
The Florida State University College of Nursing and College of Medicine have been awarded a more than $1.6 million Institutional National Research Service
FSU Colleges of Nursing and Medicine awarded $1.6M NIH grant to train next generation of nurse scientists in digital health and AI
The Florida State University College of Nursing and College of Medicine have been awarded a more than $1.6 million Institutional National Research Service
Powering America's Genesis Mission: Microsoft's commitment to scientific discovery
Today, we’re excited to share a long-term commitment to the Department of Energy’s (DOE) Genesis Mission, backed by a $60 million investment designed to accelerate AI for science and the breakthroughs it can deliver for the country. This deepened commitment includes Microsoft’s new Scientific Partnership Advancing Research & Knowledge coordination hub and program office, otherwise...
Harnessing abundant electricity from the sun, and other CU Boulder science tapped for Genesis Mission
CU Boulder was awarded more than $2.1 million in grants for the U.S. Department of Energy's highly competitive Genesis Mission. The science behind the awards
Rice spinout company receives Small Business Innovation Research award
LumiStrain, a Rice spinout commercializing a Strain Sensing Smart Skin (S4) for structural testing and health monitoring, has received a $1.55 million award through the National Science Foundation’s Small Business Innovation Research Fast-Track program.
Attorney general’s office secures landmark settlement with discriminatory landlord
Virginia Attorney General Jay Jones secured a $2.25 million settlement from landlord David Merryman for discriminatory housing practices in Hampton Roads.
Eclipse Business Capital Provides $55MM ABL Credit Facility to Food & Beverage Industry
Eclipse Business Capital (EBC) provided a $55 million asset-based lending credit facility to a premier frozen food supplier.
Jersey Mike's IPO filing: Expansion plans and a $41 million jet
Jersey Mike's is preparing for a major IPO with plans to expand globally. Its prospectus highlights growth potential and the founder's private jet.
Anthropic to donate $20 million to US political group that supports AI regulation
AI giant Anthropic will donate $20 million to a lobbying organization that supports AI regulation, according to a company statement released on Wednesday, its latest move to influence U.S. policy on the technology.
Anthropic to Donate $20 Million to US Political Group That Supports AI Regulation
WASHINGTON, July 22 (Reuters) - AI giant Anthropic will donate $20 million to a lobbying organization that supports AI regulation, according to a company statement released on Wednesday, its latest move to influence U.S. policy on the technology. The company is donating to Public First Action,
How buyer representation agreements are leaving some homebuyers stuck
Thanks to a seismic new rule, your real estate agent will likely hand you something to sign before a house tour. Risks abound for millions of buyers.
Immigration Enforcement Surge Triggered Immediate and Lasting Economic Disruption Across Los Angeles County’s Latino Business Corridors
Analysis shows 46,000 fewer business visits and an estimated $3.16 million in accumulated losses near nine enforcement sites within two weeks. Latino entrepreneurs reported continuing financial…
Panera founder and Cava chairman Ron Shaich bets $100 million on Level99, bringing his restaurant industry playbook to entertainment
Act III Holdings doubles its stake in Level99 after the Disney Springs opening, betting restaurant-industry category discipline can build a dominant player in entertainment.
Why political fury is boiling over on the streets on India’s capital
For days the streets and parks in the center of India’s capital have seethed with the biggest demonstrations it has seen in years as young protesters demand change to a national exam system they say cheats millions of them out of a fair chance.
Inside science's 'forbidden experiment': Why scientists kill 9 million sea lampreys every year in the Great Lakes of America
At the June meet-and-greet organised by the GLFC, half a dozen sea lampreys posed for the cameras at the Capitol. One of them even sucked on the palm of Representative Bill Huizenga, as per a CNN report.
Connor Bedard’s ‘only goal’ after signing $75 million Blackhawks contract
Chicago Blackhawks star Connor Bedard has a clear goal in mind now that he has signed on the dotted line for the next five years.
UMass Chan leading national study on school-based health centers
Michelle Trivedi, MD’09, MPH, received a $3.8 million grant from the National Institutes of Health to study school-based health centers.
ANTHC to get $400 million settlement from feds over unpaid healthcare costs
The Alaska Native Tribal Health Consortium in a 2021 lawsuit contended it was owed about $640 million.
Jason Robertson contract standoff with Dallas Stars ends
Jason Robertson has signed a one-year, $12 million contract with the Stars, the team announced on July 21.
Dallas Stars, Jason Robertson agree to 1-year contract
The Dallas Stars and forward Jason Robertson have agreed to a 1-year deal worth $12 million for the upcoming 2026-27 NHL season, the club announced on Tuesday.
Millions Ask ChatGPT For Health Advice. Stanford Chose A Specialist
Stanford doctors chose a purpose-built AI over the famous models. Gartner says half of business AI will be specialized by 2027. Buy for the job, not the name.
The Chris MacFarland Move That Already Saved The Avalanche Millions
Texans GM Nick Caserio Questioned Over $106 Million Roster Decision
This is arguably their greatest X factor. The post Texans GM Nick Caserio Questioned Over $106 Million Roster Decision appeared first on HEAVY.
World Cup Final Averaged More Than 61 Million Viewers
The final posted the largest U.S. television audience since the Super Bowl.
$84 million science complex will create 'new front porch' where ISU meets Uptown
Construction is expected to start next spring on a three-building, $84 million science complex that will create a "new front porch" where Illinois State University meets Uptown Normal.
Apple loses bid to overturn $634 million Masimo patent verdict
Apple’s requests to overturn a $634 million patent verdict and secure a new trial in its long-running legal battle with Masimo were denied.
Scoop: Trump's top MAGA advisers gather to plot midterms
Trump's team is sitting on about $530 million and figuring out how, when and where to deploy it.
Cardinal Health to buy Strive Medical, AdaptHealth's diabetes health business for $360M
Cardinal Health is pursuing two tuck-in acquisitions to expand its home care business. | The pharmaceuticals and specialty products distributor plans to buy AdaptHealth's diabetes health business unit and medical supply provider Strive Medical in separate deals worth $360 million.
Penn College receives $1.5M state grant for Schneebeli Earth Science Center
Pennsylvania College of Technology is the recipient of a $1.5 million state grant earmarked to enhance facilities at the institution’s Schneebeli Earth Science Center in Clinton Township.
Gov. Shapiro highlights life sciences growth with visit to Philadelphia biotech incubator
The $125 million Innovate in PA 2.0 initiative aims to help startups grow, commercialize new technologies and keep life sciences companies in Pennsylvania.
Breaking down N.C. U.S. Senate candidates' latest finance reports
With fundraising numbers in the millions, one expert breaks down what it means for the election, the role outside donors will play and much more.
Implementing non-linear periodization in sport rehabilitation
Authors: Parker Joens1,2, Matt Dewald1 1Department of Physical Therapy, University of South Dakota, Vermillion, SD, USA 2Sanford Fieldhouse, Sanford Health, Sioux Falls, SD, USA Correspondin…
Bessent says Treasury tracked down ayatollah's 'money man,' plans to expose linked properties
Scott Bessent says Treasury has found the ayatollah's "money man" and is tracking over $100 million in properties linked to Iran's supreme leader.
National Science Foundation awards $10M to the University of Nebraska System for STEM support
The University of Nebraska's Established Program to Stimulate Competitive Research received a four-year, $10 million grant from the U.S. National Science Foundation.
Dolphins sign NFL tackling leader to extension amid rebuild
Jordyn Brooks and the Dolphins have agreed to a three-year, $51.3 million extension.
Anyone in Bluetooth Range Can Unlock Cars, Kill Engines Through Alarms Owners May Never Have Paid For
A dealer-installed alarm in two million cars is vulnerable to hackers. Worse yet, owners may not even know their car has one.
Boeheim's Army returns to TBT bracket Tuesday
The Syracuse alumni team opens the $2 million, winner-take-all tournament with a best-of-three series against Hall In, a team of Seton Hall alumni.
Social map startup Corner has raised $7.5 million in funding
Corner, a social app for saving and sharing local spots, has raised $7.5 million.
Exclusive: Twin sisters built GlossGenius into the latest female-founded unicorn. Now they’re debuting AI for small businesses far beyond beauty
GlossGenius just raised $44 million at a $1.15 billion valuation as it rebrands as Genius AI, moving beyond the beauty industry.
A Photo of a Croissant Got 1.6 Million Views and Filled Their Restaurant for Four Months. Here's the Simple Strategy Behind It.
One photo of a croissant changed everything. Here's how a London restaurant turned a scrappy content habit into a customer pipeline.
Biggs Institute at UT Health San Antonio to lead $2.5 million national, multi-site study on dementia with Lewy bodies
Teaming with UF, UCSF and VCU to improve detection, bring hope Contacts: UT Health San Antonio, Steven Lee, (210) 450-3823, lees22@uthscsa.edu University of Florida, Jill Pease, (352) 273-5816, jpease@PHHP.UFL.EDU University of California San Francisco, Suzanne Leigh, (415) 476-2993, suzanne.leigh@ucsf.edu Virginia Commonwealth University, Leigh Farmer, (804) 828-7028, forresterlg@vcu.edu SAN ANTONIO, July 21, 2026 – The Glenn […]
Amazon Business Reaches $60 Billion in Annualized Gross Sales, Serving Over 11 Million Organizations Worldwide
Organizations of all sizes turning to Amazon Business for its AI-powered tools, business-relevant selection, everyday low prices, delivery fleets purpose-built for businesses, and expanded Prime Business membership benefits More than 1.8 million new organizations joined Amazon Business so far this year Last year, Amazon Business-specific discounts saved organizations more than $1 billion worldwide, while Prime Business members saved more than $880 million in shipping fees globally last year Amazon Business selection up nearly 30% globally this year, with expansion in categories like repair tools, fresh groceries, and office furniture
Splatoon Raiders review – Nintendo’s inky shooter fades to grey
The single-player offshoot of the quirky and colourful multiplayer series is disappointingly run-of-the-mill
AMF Launches Refreshed Identity After 126 Years of Bowling
AMF welcomes approximately 10.4 million guests annually across more than 80 locations; additional identity updates will roll out over time.
Treasury intercepts nearly $99M in federal payments to deceased individuals under Trump fraud order
A new Treasury fraud verification system screened 885 million transactions worth $2.77 trillion, catching over 4,900 improper payments to deceased recipients.
Coffee may protect your heart but energy drinks could harm it
For most adults, a daily caffeine habit may be safer for the heart than many people assume. A new American Heart Association review found that up to 400 milligrams of caffeine a day, roughly three to five cups of regular black coffee, is generally safe and may even be linked to lower risks of heart disease, stroke, heart failure, and Type 2 diabetes. But the source matters: highly concentrated energy drinks and shots can sharply raise blood pressure and trigger irregular heart rhythms.
How the feds' healthcare grants could affect Idaho education: Three examples
Idaho has $186 million in federal rural grants to parcel out by the end of October. Workforce development is a “huge part” of the mix, Department of Health and Welfare Director Juliet Charron told EdNews in a recent interview.
Pritzker spends over $12 million on national politics
Illinois Governor JB Pritzker has spent over $12 million on national PACs and campaigns in 20 other states, raising questions about his priorities.
A Device Hidden in Cars Across the US Leaves Them Vulnerable to Hacking and Paralysis. Patch It Now
Dealerships installed alarms in millions of vehicles—and left them in even if the buyer didn’t want them. Now researchers warn they can be hacked to unlock, track, and disable cars.
Five years after a $82 million IPO, Jungo sells its business for just $300,000
Israeli driver-monitoring startup will become a stock market shell after transferring its operations to controlling shareholder Ophir Herbst, while retaining roughly $9.8 million in cash.
San Francisco 49ers Players React To Christian McCaffrey’s Post
Christian McCaffrey is one of the best players in the NFL.The former Stanford star is coming off another incredible season for the San Francisco 49ers.He finished with 1,202 rushing yards, 924 receiving yards and 17 total touchdowns.49ers Players React To Christian McCaffrey’s PostMcCaffrey has nearly three million followers on Instagram.Earlier this week, he made a […] The post San Francisco 49ers Players React To Christian McCaffrey’s Post appeared first on HEAVY.
Inside the ‘clipping’ economy creating Gen Z millionaires
Montclair State University Breaks Ground on $120 Million Interdisciplinary Science Building
State-of-the-art facility will create new science research and interdisciplinary collaboration spaces as Montclair continues momentum
Aboriginal people harvested channel millet for thousands of years, and scientists have now found the native grass carries 12 copies of each chromosome
Seen from the air, Channel Country in outback Australia looks like a vast, living tapestry. A web of rivers and creeks fans out across more than 280,000 square kilometres of desert, creating one of the world’s last truly free‑flowing arid river systems.
Vikings Expected to Release Injury-Riddled TE
The Minnesota Vikings have an interesting situation brewing in their tight end room.The Vikings made some alterations to the contract of starting tight end T.J. Hockenson. The altered deal lowered his $21.3 million cap hit to $16.3 million. This $5 million cap savings also came with a change to the end of the existing contract. […] The post Vikings Expected to Release Injury-Riddled TE appeared first on HEAVY.
Jaguars LB Ventrell Miller Named as Breakout Candidate
After overcoming a career-threatening injury, the hard-hitting linebacker is poised to anchor Jacksonville’s defense, stepping into a starting role fueled by elite run-stopping grades and surging coverage potential.
This Rock Legend’s McLaren F1 GTR Was Crashed Twice And Could Still Clear $35 Million
Nick Mason's McLaren F1 GTR heads to auction next month and could become the most valuable F1 ever sold in public
How Cascade Plans To Help Constructors Win New Business Worth Millions
London-based startup Cascade has raised $3.5 million of new funding for a platform that promises to connect construction firms with valuable new business opportunities
‘The Odyssey’ Doesn’t Stop: Epic Bound For Best Monday YTD Stateside With $17M+
EXCLUSIVE: Christopher Nolan’s The Odyssey continues to dominate the box office, fueling a Monday that’s estimated to be $17.5 million. If those figures stick, that will be the best Monday year-to-dat...
UFC Freedom 250 Fails to Knock Out The Ratings
(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) If UFC fans wanted one image to say, “Hey, Paramount+ is crushing it with their UFC rights deal,” I could provide that image. Here it is: (Reminder: this is my creation of the Nielsen Top 30, since Nielsen doesn’t combine the lists or include sports. I take all three lists and combine them. Some streaming TV shows probably have higher ratings than many of the films on this list.) Look at that! UFC Freedom 250 is number one! It topped the Nielsen “Top 30” list for shows and films that made the top ten the week of 15-June. So if you’re a UFC fan or supporter of Paramount+, that’s the good news for you this week. This program topped the ratings charts for one week. Everything else is bad news, or at least a huge caveat to that story, which I’ll explain today in the first part of this week’s Streaming Ratings Report—for the weeks of 8-June and 15-June—which is a double issue since I’ve been writing on a bunch of topics recently. UFC Freedom 250 is one of the biggest streaming events of the year, and super relevant to Paramount+’s strategy, so it merited its own article. Let’s dive in! (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of June 8th to June 21st 2026. You can find a link to my terminology here.) Subscribe Check Out My Interview on UFC 250 at MMA Draw After you read this article, if you want even more thoughts on UFC and Paramount-Skydance/Paramount+, I did a written interview with MMA Draw. They asked me to answer some questions about UFC Freedom 250, and I was happy to chat with them. Find it here: [ The MMA Draw Newsletter Did Paramount really overpay for the UFC? What the data tells us so far If you know the history of American television, you also know that combat sports is often a leading indicator of the future… Read more a day ago · 10 likes · 1 comment · Nate Wilcox and Zach Arnold ](https://www.themmadraw.com/p/did-paramount-really-overpay-for?utm_source=substack&utm_campaign=post_embed&utm_medium=web) I never thought I’d need a combat sports newsletter in my life, but the good folks at MMA Draw publish an excellent one on UFC, MMA, pro wrestling, boxing and more, analyzing both the sports themselves and the politics, economics and antitrust issues that impact them. Check the article and their newsletter out! Paramount+ Has Its Best Sporting Event of All Time…But Was It Worth It? Before we look at the UFC Freedom 250 data in particular, let’s talk about what we can’t say. Namely, let’s start with the lack of comparisons. First off, I’d love to put a chart out comparing this fight to past UFC fights on Paramount+…but we don’t have the data. This is the first time we’ve gotten Nielsen data about a Paramount+ UFC fight. As far as I can tell, Paramount provided data for the first fight, but it was a proprietary datecdote (saying it had “an average minute audience” of 5 million “views”) and then, for two fights, we got the linear viewership numbers when they aired on CBS, but no streaming data. Everything else was crickets. We also can’t compare this fight to other fights/combat sports on streaming, in particular the MMA and boxing, because Netflix also didn’t use Nielsen to track those events, opting for TVision and VideoAmp, respectively. (This isn’t Paramount’s fault, but does still suck.) We also can’t compare to UFC’s fights that used to be on ESPN+, since we don’t have any data for that, plus Disney+ didn’t have marquee fights. The comparisons would not be apples-to-apples. Can we compare to past Pay-Per-View fights? Absolutely not. The comparisons would absolutely NOT be apples-to-apples. That didn’t stop Paramount+, though, who bragged that their UFC events have reached drastically more people than past PPV fights. Duh. Sorry, but I gotta make this point again. A basic tenet of economics is that the cheaper something becomes, the more people consume or buy it. That’s Econ 101. (Sometimes pundits call things “Econ 101” that are actually like Econ 210 or even PhD-level economics, but no, this is really like first or second class basic economics.) Yet I still see one analytics firm consistently say that more people watch films on streaming than PVOD proves streaming which means that the streaming window is more valuable than the PVOD window. No, it’s not! Same thing here. Pay-Per-View events back in the day could be really, really, really expensive! So whole groups of people pitched in to buy them. That increased the perceived value of, say, the Mike Tyson fight. Or a UFC numbered event. So yes, the fact that Paramount+ makes numbered UFC fights essentially “free” if you’re already a Paramount+ member means consumption will go up. Obviously. Same for Netflix and their boxing matches. They’re talking about fights that used to cost consumers, in some cases, $50 in 1996…which is over $100 in today’s dollars. Over 1.6 million people paid that to watch the Tyson-Holyfield fight! Again, streaming is essentially “free”. Or $10 to $20, depending on what streamer we’re talking about and what tier you’re on. No wonder more people are “watching”. (Plus, Nielsen’s out-of-home viewing also helps these numbers.) UFC Freedom 250 Did Well…But I Have A Lot of Worries So what can we compare the fights to? Well, the good news is Nielsen put out that the fight averaged 7.0 million viewers for UFC Freedom 250, which is a solid number for a fight. We also know the length, at roughly 4 and a half hours. (I saw different run times, but this seems to be the consensus considering it started at 8 pm, had a delay and then finished after midnight on the East Coast. If you assume a shorter run time, then yes, the total hours viewed would go down.) That means I have the two numbers needed to add this to my Nielsen database. And then…I can compare this viewership to the NFL: And, uh, not great. But also within striking distance, mainly because the runtime for this event was so long. I’d also add that this event had viewership equal to a regular season NFL game on streaming, but if anything, it was more comparable to an NFL playoff or Super Bowl-esque event. And you can compare viewership to the top football games on broadcast, cable and streaming, and it’s not impressive at all: We can also compare it to other sports that week, including the NBA Finals and start of the World Cup: Again, not great. The NBA generated roughly four times as many average viewers each game for its NBA Finals. The World Cup has similarly big numbers. Also, that’s just a tiny fraction of the 25 most watched sporting events each week. The NBA, NHL and FIFA World Cup had many, many more games racking up hours. We could also compare this to other streaming programs to get an idea of “is this a good investment?” and here is how it ranks compared to other top Paramount+ programs: The worry here? Well, unlike scripted programming, which has rewatchability, older fights/sporting events have very little library value. Very, very few people are rewatching these fights, especially years from now. Paramount has also released datecdotes bragging about their subscriber numbers. Earlier this year, they claimed that the first UFC fight on Paramount+ brought in 1 million subscribers. Then, in their quarterly earnings report, they only ended up with 700K subs. Not great! They claimed they dropped lower-value international subscribers, but that’s why I tend to discount subscriber additions when they’re leaked to the press.1 I expect we may see a bump again for UFC Freedom 250, but I’d caution using subscriber growth so soon after these events to judge the success, since new subs with high churn (see Peacock) aren’t great either. Also, analysts often want to attribute all subscriber growth to their favorite/pet show, and that just doesn’t make sense. The biggest caveat for UFC Freedom 250 and Paramount’s very first UFC marquee event is that these could be high watermarks for the sport. UFC Freedom 250 had an incredible amount of earned media coverage compared to most UFC fights. I mean, it had wall-to-wall national news coverage in the lead up to the event. (The first fight also had a lot of promotion from Paramount since it was first.) Other fights could reach this bar—say the Conor McGregor return to the Octagon—but they’ll be fewer and far between. Was This Deal Worth It? All to ask: is this Paramount deal worth it? In this case, I think the UFC Freedom 250 numbers are more distracting than helpful. This fight did well and compares well to other top sporting events. But we know that the first marquee event was at least a third smaller, if Paramount’s own data is to be believed. And it’s likely the other fights are much, much, much smaller. And then you get to the paycheck that Paramount-Skydance paid. FIFA’s World Cup cost about the same for Fox, but clearly generated multiples more total viewership. (Though it’s only every four years.) The NBA is much more expensive, but until the playoffs, they likely didn’t pay for itself. Even still, Disney, NBCUniversal and Amazon Prime Video likely overpaid. So, in that context, the NBA may be an overpay that makes the UFC look not so bad. But two overpays don’t make an underpay, to paraphrase the old cliché about wrongs and rights. And looking at UFC Freedom 250 as the likely ceiling of MMA on Paramount+, Paramount-Skydance likely paid too much. Share 1 I would love regular reports on subscriber additions by programs, but as is, it’s mostly leaked or rumored in haphazard ways.
Bill Gates heads to Africa's cleanest country to learn about its health success story and discuss its $50 million plan
One of the world’s richest men, Bill Gates, is heading to Rwanda to get a glimpse of the progress the Eastern African country has made regarding its health sector
Oregon Coast CC is fixing its aquarium science building, but first it had to find homes for 150 creatures
Oregon Coast Community College’s Aquarium Science building is undergoing a $2.3 million renovation, so some 150 animals had to be moved to the Hatfield Marine Science Center and Oregon Coast Aquarium.
Cardinal Health to buy AdaptHealth diabetes unit, Strive Medical for $360 million
Cardinal Health said on Monday it has agreed to buy AdaptHealth's diabetes health business and medical supply provider Strive Medical in separate deals for about $360 million in total, expanding its home care business.
NY Attorney Letitia James praises federal judge’s ruling to pause entertainment industry merger
A FEDERAL JUDGE’S restraining order on Monday halts an $81 million Paramount/Warner Brothers Discovery merger.
Augusta Health Among First in Virginia to Offer Volt™ Pulsed Field Ablation Technology
FISHERSVILLE, VIRGINIA — Glenn Brammer, MD, a cardiac electrophysiologist and cardiologist at Augusta Health, is now offering the Abbott Volt™ Pulsed Field Ablation System, an advanced treatment option for patients with atrial fibrillation (AFib). “Atrial fibrillation and cardiac arrhythmias negatively impact the lives of millions in the United States and around the world. Beyond the […]
Sausalito City Manager, Former SF Port Director, Arrested During ‘Mental Health Crisis’
Elaine Forbes was the director of the Port of San Francisco for nearly a decade before starting the new role in Marin County three weeks ago.
AMC Entertainment (AMC) Stock Trades Up, Here Is Why
Shares of theater company AMC Entertainment (NYSE:AMC) jumped 17.3% in the morning session after the company reported impressive Q2 2026 earnings results with revenue and Adjusted EBITDA crushing expectations.The cinema chain delivered a blowout second quarter, posting total revenues of $1.60 billion—representing 14.2% year-over-year growth and easily surpassing analyst estimates of $1.47 billion. Profitability metrics were particularly strong, with Adjusted EBITDA soaring to $321.4 million comp
Does Monsanto v. Durnell bar Maine from adding differing health warnings to pesticide labels?
The recent U.S. Supreme Court ruling overturned a Missouri jury's decision to award $1.25 million to a farmer who alleged that he developed cancer after using Roundup.
Hackers are exploiting recently patched WordPress bugs, putting millions of websites at risk
Two critical security flaws in WordPress’ software have given hackers the chance to remotely take over tens of millions of websites, according to an estimate by a cybersecurity researcher.
Univ. of New Haven receives $10M gift to launch business college in Saudi Arabia
The University of New Haven has received a $10 million gift from an alumnus to help launch a new business college at its branch campus in Riyadh, Saudi Arabia, the […]
Minnesota couple accused of failing to pay over $2 million in income, corporate taxes
Cinema Operator AMC Entertainment Rides the Box Office Boom
AMC shares surged after Q2 results beat expectations, with record $321 million adjusted EBITDA, higher attendance and strong box office growth.