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OSU becomes first Health Promoting University in Oregon
Oregon State University is working toward its commitment to student and employee wellbeing by becoming the first Oregon university officially committed to be a Health Promoting University. In a ceremony on Wednesday, May 20, university officials adopted the Okanagan Charter to make this commitment official.
Obama Center expects 70K visitors annually as local businesses are eager for promised economic boost
The Obama Presidential Center's grand opening is less than one month away.
Entertainment Commission Scrapped in Mayor's Proposed Budget
The commission — hatched as a city hub for film and music promotion — has been dogged by political fights and procedural issues
Legionnaires' disease concerns at East Village housing complex prompts NYC Health Department response
New York City's Department of Health has launched an evaluation of East Village apartment complex after two residents were diagnosed with Legionnaires' disease over the course of a year.
The next evolution of American healthcare is here
Every Democratic administration in the past century — no exceptions — came to Washington promising to rewire the healthcare system, mainly to protect Americans from the costs of illness. So did mos…
Fecal bacteria risk at South Florida beach prompts health warning ahead of busy Memorial Day weekend
Tests completed on Thursday showed the bacteria levels exceeded the level that has been established by state guidelines.
World Health Assembly endorses resolution on precision medicine
At the Seventy-ninth World Health Assembly, Member States endorsed a new resolution on Precision medicine: a path towards targeted, personalized and equitable care, taking an important step towards advancing precision medicine as part of efforts to strengthen equitable, effective and sustainable health systems. Precision medicine refers to the use of clinical, molecular, genomic and other health data to inform prevention, diagnosis and treatment, taking into account variability while applying appropriate ethical and legal safeguards. When integrated responsibly into health systems, precision approaches can improve outcomes across different disease areas and across the life course – from cancer and rare diseases to infectious diseases, maternal, newborn and child health, mental health and noncommunicable diseases. The resolution reflects rapid advances in genomics, diagnostics, data science and digital health, alongside widening global inequities in access to these innovations. Many populations – particularly in low- and middle-income countries – remain underrepresented in data and research, limiting the public health impact of precision medicine and risking the widening of health disparities if action is not taken now. "Precision medicine is not an aspirational idea for health delivery in the future – it is already transforming lives across the world. But its benefits remain out of reach for too many and the research driving progress is concentrated in high income countries. This WHA resolution gives global health leaders, ministries of health, and WHO a clear mandate: to act. From infant screening to setting up genomic databases WHO will work with countries to bring about the power of these innovations." Dr Meg Doherty, Director Science for HealthThrough the resolution, Member States commit to developing and strengthening national policies, infrastructure, workforce capacity and governance frameworks to support the safe, ethical and equitable integration of precision medicine into health systems, aligned with universal health coverage. This includes promoting affordability, ensuring inclusive research and data systems, strengthening regulation and data governance, and fostering collaboration across sectors and regions.WHO is requested to provide technical and normative support, review and coordinate existing guidance, facilitate global and regional collaboration, and develop a Global Strategy on Precision Medicine to guide equitable and context‑appropriate implementation. WHO stands ready to support Member States through tools such as a country maturity model for countries to self-assess capacity in implementing precision medicine depending on their context. In the immediate term WHO will map all existing guidance and frameworks and host extensive consultations with interest holders globally.By placing equity, inclusion and public value at the centre of precision medicine, the resolution reinforces WHO’s commitment to ensuring that scientific advances benefit all people, everywhere, and that no one is left behind in the next era of health innovation."By uniting people-centered healthcare with innovation, precision medicine has the potential to transform lives. This resolution helps ensure those advances serve the shared goal of health for all." Dr Sylvie Briand, Chief Scientist For further information please visit the Health Topic: Genomics
Business owners in the new Broadway General Improvement District say it has yet to deliver promised cleanup
Call to imprison ‘American Zionists’ and shadowy spending roil Texas runoff
Incendiary comments by Maureen Galindo, a Democratic House candidate in Texas, prompted condemnation from Democrats, who accused the GOP of propping her up.
'We'll never know if he could have been saved.' The gaps in Trump's rural health fund
Republicans promise that $50 billion in new health funding will help rural America. But it's not expected to aid the years-long effort in North Carolina's Martin County to reopen its only hospital.
German Business Confidence Edges Higher Though War Concerns Still Weigh
Sentiment rebounded marginally this month, though remained near multiyear lows, as companies adapted to the energy shock prompted by the closure of the Strait of Hormuz.
Google just replaced another major piece of Fitbit's identity
Older Fitbit Community discussions are no longer easily accessible despite Google promising a read-only version.
Philadelphia correctional health workers go weeks without pay after YesCare bankruptcy
Medical staff at six Philadelphia correctional facilities have gone nearly a month without pay after their employer, YesCare, filed for bankruptcy, prompting the city to step in with emergency support.
Prominent Chester County business owner facing child pornography charges
A well‑known Chester County restaurant owner was arrested Wednesday on 24 charges connected to the possession and distribution of child sexual abuse material.
Pedro Alvarez
Clune Construction has promoted Pedro Alvarez to Senior Superintendent, Vice President.
Mike Themanson
Clune Construction has promoted Mike Themanson to Senior Vice President, Head of Safety.
Lisa De Lor
Clune Construction has promoted Lisa De Lor to Senior Vice President, Head of Human Resources.
Alan Gormley
Clune Construction has promoted Alan Gormley to Senior Superintendent, Vice President.
Spotify Introduces AI-Generated Personal Podcasts
Per the new feature, Spotify will create a audio based on prompts such as "Share my daily city updates, and tell me about local concerts from artists I love."
DNC Report Live Updates: Democrats' Autopsy Report on 2024 Election Faults Biden, Harris and Others
An incomplete report on what went wrong in 2024 was released after it had become an embarrassment for the Democratic National Committee.
Warhammer Skulls 2026 Showcase Streams Live and We're Detailing All the Latest News, Reveals, and Game Updates From the Event
Warhammer Skulls is back! The showcase event for all things Warhammer video games promises to deliver big news on everything from Space Marine 2 to Darktide, and we'll be reporting live on all the announcements, reveals, and updates.
Kern County Public Health promotes STD education and prevention as rates rise
How Allie Clifton built a modern sports media blueprint
It’s 2,200 miles from Los Angeles to the small town of Van Wert, Ohio. And for Allie Clifton, her roots in the rural northwest corner of the Buckeye State are what have anchored her journey to national prominence as a basketball voice. “To be where I’m at now, I don’t take it lightly. I don’t…
DNC releases 2024 autopsy, with chair apologizing for ‘creating an even bigger distraction’
DNC chair Ken Martin had been pummeled in public for months after he promised to release the report and then reversed course in December.
Introducing Shortcuts Playground: Create Apple Shortcuts with Claude Code or Codex
Today, I’m pleased to introduce something I’ve been working on for the past six months: Shortcuts Playground, a plugin for Claude Code and Codex that can create any shortcut for Apple’s Shortcuts app using natural language. With Shortcuts Playground, you can simply prompt Claude Code or Codex with a sentence requesting a shortcut of any
007 First Light just got a second Nvidia promotion, as it now comes free with GeForce Now Ultimate
After launching its 007 First Light bundle for RTX 50 series GPUs, Nvidia is now giving away the game for free with GeForce Now.
I can’t believe how fast Google vibe coded my first Android app
From prompt to phone in minutes flat.
'Live Music Doesn’t Seem To Have A Ceiling Right Now': Q's With Proactiv Entertainment MD Nicolas Renna
Proactiv Entertainment, is one of Spain’s leading promoters and producers of large-scale live entertainment, operating across three main business divisions:
Scott Coker is back in MMA with a $60M venture, ready to shake up the sport again
Coker, who uncovered the talents of stars like Daniel Cormier and Gina Carano, is back again, looking to build yet another MMA promotion.
Memphis People in Business for May 21, 2026
A look at promotions, hirings, movers and newsmakers in the Memphis area business scene
Bone is a wonder material. Scientists are defying physics to mimic it for longer-lasting hip replacements
New materials designed by artificial intelligence promise to provide stronger hip replacements and improve how fractures heal.
Colorado Charts Its Own Course on Vaccines Amid Federal Pullback
Doctors, lawmakers, and other advocates are joining forces to promote recommended childhood vaccines.
Bubsy 4D Review - Bobcat Banality
If Bubsy 4D is an attempt to bring new players to this 33-year-old franchise, its poor level design, characterization, and platforming will ensure it won't.
A Look At Caesars Entertainment (CZR) Valuation As Trading Stays Choppy And Discount Signals Persist
Why Caesars Entertainment (CZR) is on investors’ radar Caesars Entertainment (CZR) has been drawing attention after recent trading left the stock with a market value of about US$5.6b and a last close of US$27.55, prompting closer scrutiny of its fundamentals. See our latest analysis for Caesars Entertainment. Recent trading has been choppy, with a 25.86% 90 day share price return and a 16.94% year to date share price return contrasting with a 1 year total shareholder return that is slightly...
Drake's 'Iceman' Proves Big Business as Corporate America Uses Album in Ads
Burger King and Buffalo Wild Wings are just two of the companies using Drizzy's latest release to promote its products.
Cherie Duve
ABOC is pleased to announce the promotion of Cherie Duve to Executive Vice President and Chief Legal Officer.
Chicago delays tipped wage phaseout after restaurant pushback
Chicago aldermen approved a compromise delaying the phaseout of the tipped minimum wage for restaurants, handing Mayor Brandon Johnson a setback.
Hughes Center office park near Strip finds potential buyer
Once-prominent office park in Las Vegas could soon be sold
Upstate business evacuated after chemical mixture causes vapor cloud, officials say
A business in Anderson County was evacuated after firefighters found a vapor cloud caused by a chemical mixture, prompting a hazmat response.
New surgeon general advisory suggests screentime limits for kids
An advisory from the surgeon general's office released May 20 outlines the harms for screentime among youth and offers ways to promote healthy use.
Subnautica 2 Devs Respond To Combat Debate, Promise Changes
Unknown Worlds has promised 'improvements to creature behavior and player mitigation tools,' but no knife
Spring Sports Teams Turn to Offseason Hopes
It’s an exciting time to be a student-athlete at Martha’s Vineyard Regional High School. Between prom and the sports playoffs, there’s plenty to dress up for.
Xbox expands leadership team with major hires
Xbox has added two big names to its leadership team: Matthew Ball and Scott Van Vliet. The new recruits are part of an on-going drive from Xbox CEO Asha Sharma to move faster, build better products, and make more focused business decisions. The Game Business can reveal that Ball is joining as Chief Strategy Officer. He is a popular industry analyst who is responsible for the annual The State of Video Gaming report, which is widely read across the business. His first job will be to strengthen the console side of Xbox, which is facing significant pressures, not least from the rising costs of memory and storage. In an interview with The Game Business earlier in the year, he admitted he was “pretty frightened” by the situation for the console sector. Ball had previously worked as head of strategy and planning for Amazon Studios, and wrote the 2022 international best-seller The Metaverse. He is currently CEO of Epyllion, a venture partner at investment group Makers Fund and senior advisor at KKR & Co. Meanwhile, Scott Van Vliet joins as Chief Technology Officer. He was previously in charge of Azure OpenAI and AI Core infrastructure at Microsoft, and he also led engineering for Microsoft Teams during the COVID 19 pandemic. But he has a games background. He previously worked across games for Amazon, including Alexa, Amazon Game Studios and the Amazon App Store. He directly worked on the Minecraft: Fire TV Edition. Prior to that, he was VP of Digital Play at Mattel, and worked across brands such as Batman, Barbie, Angry Birds, Fruit Ninja and Cut The Rope. His job will be to improve how Xbox builds products so teams can move faster and deliver stronger results. For more breaking stories, sign-up to The Game Business today Subscribe In addition to these new hires, Xbox has promoted Chris Schnakenberg to Corporate Vice President, Partnerships & Business Development. He was previously VP of partnerships and business development, and joined from Activision Blizzard, where he spent 12 years in various strategy, business development and partner relations role. His focus is on third-party games, publishers and developers working with Xbox. The news follows a number of new hires and promotions earlier in the month, including Jason Ronald taking leadership over Xbox’s upcoming Project Helix console. “These changes are about strengthening our foundation by creating more clarity and improving execution,” Sharma said in an email to staff. “As we head toward Showcase and beyond, we’ll continue making the changes needed to position XBOX for the future.” Matthew Ball is speaking with Christopher Dring at The Game Business Live on Monday, June 8. More details on the event can be found here.
Xbox expands leadership team with major hires
Xbox has added two big names to its leadership team: Matthew Ball and Scott Van Vliet. The new recruits are part of an on-going drive from Xbox CEO Asha Sharma to move faster, build better products, and make more focused business decisions. The Game Business can reveal that Ball is joining as Chief Strategy Officer. He is a popular industry analyst who is responsible for the annual The State of Video Gaming report, which is widely read across the business. His first job will be to strengthen the console side of Xbox, which is facing significant pressures, not least from the rising costs of memory and storage. In an interview with The Game Business earlier in the year, he admitted he was “pretty frightened” by the situation for the console sector. Ball had previously worked as head of strategy and planning for Amazon Studios, and wrote the 2022 international best-seller The Metaverse. He is currently CEO of Epyllion, a venture partner at investment group Makers Fund and senior advisor at KKR & Co. Meanwhile, Scott Van Vliet joins as Chief Technology Officer. He was previously in charge of Azure OpenAI and AI Core infrastructure at Microsoft, and he also led engineering for Microsoft Teams during the COVID 19 pandemic. But he has a games background. He previously worked across games for Amazon, including Alexa, Amazon Game Studios and the Amazon App Store. He directly worked on the Minecraft: Fire TV Edition. Prior to that, he was VP of Digital Play at Mattel, and worked across brands such as Batman, Barbie, Angry Birds, Fruit Ninja and Cut The Rope. His job will be to improve how Xbox builds products so teams can move faster and deliver stronger results. For more breaking stories, sign-up to The Game Business today Subscribe In addition to these new hires, Xbox has promoted Chris Schnakenberg to Corporate Vice President, Partnerships & Business Development. He was previously VP of partnerships and business development, and joined from Activision Blizzard, where he spent 12 years in various strategy, business development and partner relations role. His focus is on third-party games, publishers and developers working with Xbox. The news follows a number of new hires and promotions earlier in the month, including Jason Ronald taking leadership over Xbox’s upcoming Project Helix console. “These changes are about strengthening our foundation by creating more clarity and improving execution,” Sharma said in an email to staff. “As we head toward Showcase and beyond, we’ll continue making the changes needed to position XBOX for the future.” Matthew Ball is speaking with Christopher Dring at The Game Business Live on Monday, June 8. More details on the event can be found here.
Cornell CAT convenes researchers, industry to accelerate life sciences innovation
At a daylong event designed to promote academic-industry collaboration, Cornell’s Center for Advanced Technology in Life Science Enterprise cast itself as both a funder of early-stage research and catalyst accelerating connections that move discoveries foward.
How Kentucky Rep. Thomas Massie, toppled by Trump, charted his own way
There aren’t many lawmakers like Thomas Massie left in Congress. READ MORE: Massie's loss leaves no doubt about Trump's power over the GOP. 6 takeaways from Tuesday's primaries The renegade Republican who rose to prominence as an idiosyncratic and stubborn outlier in his party, popular in the Kentucky district that repeatedly sent him to the House, lost his primary bid for reelection Tuesday after a vicious and costly attack by President Donald Trump. The stunning
AI chatbots for health: How to use them safely and effectively
Use 5 easy prompts from the AMA to learn, simplify and prepare for care. Learn more from the AMA.
Quality data is key to healthcare AI fulfilling its promise
Fragmented systems mean healthcare data often doesn't travel with patients. Healthcare AI can address this, but the underlying architecture needs fixing.
Sports promoter Barry Hearn to receive civic honour
The sports promoter and founder of Matchroom says he is "honoured" to be awarded the title.
Rousey's return draws US-record MMA viewership for Netflix
The first live MMA event broadcast on Netflix — featuring a double-comeback bout between Ronda Rousey and Gina Carano — attracted the most U.S. viewers in the sport's history. Netflix and Jake Paul’s Most Valuable Promotions reported on Tuesday that Saturday's event in Inglewood, California, drew as many as 17 million viewers worldwide, including a peak of 11.6 million in the U.S. The U.S. figure surpassed the previous MMA record of 8.8 million in 2011 for UFC on FOX 1.
Google is launching an Android version of its AI Studio vibe coding tool.
The app, which you can pre-register for on Google Play, will let you use AI and prompts to starting building other apps. [Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/05/Screenshot-2026-05-19-at-5.10.01PM.png?quality=90&strip=all]
Ebola outbreak in the Democratic Republic of the Congo prompts public health emergency and U.S. border restrictions
An Ebola outbreak in the DRC has been declared an emergency. Up to 50% of people who get Ebola die. How does it spread? Who should worry?
Why are Southampton Expelled From The EFL Championship Playoff?
Southampton will no longer play in the EFL Championship promotion playoff final against Hull City and will be replaced by Middlesbrough.
Gemini app now has compute-based usage limits as AI Ultra now starts at $100
Alongside all the new features, Google announced that Gemini is switching away from daily prompt limits, while AI Ultra is now cheaper.
UT Health San Antonio researcher awarded $2.1M award to study cellular structures - UT Health San Antonio
Like a busy restaurant kitchen, our cells depend on well-organized working spaces to assemble the “recipes” that keep the body healthy. When these spaces are disrupted, important functions like gene regulation and DNA repair can go awry, promoting diseases such as cancer and neurodegeneration. UT San Antonio scientist David Libich, PhD, associate professor in […]
Robin Williams’ son Zak Williams slated to speak at mental health summit in Fort Wayne
The 2014 death of Zak’s father prompted him to explore treatment for his own mental health struggles.
Free Primary Care Is a Promising New Idea for Democrats
Democrats could benefit from new something to say on health care policy, and free primary care would help a lot of people, too.
PAHO and Google join forces to expand access to trusted health information across the Americas
New agreement prioritizes accurate, evidence-based information, with a focus on public health messaging and mental health promotion. Washington, D.C., 19 May 2026 — The Pan American Health Organization (PAHO) and Google LLC signed a five-year framework agreement to collaborate on strategic health communication and mental health promotion across the Region of the Americas.
John Travolta Explains His New Look at the Cannes Film Festival: ‘I’m Going to Play the Part’
John Travolta was in costume at the Cannes Film Festival. The Hollywood icon, 72, raised eyebrows wearing round glasses and a series of jaunty berets while in France to promote his directorial debut, ...
Fortnite Returns to the App Store Worldwide as Epic Signals 'Final Battle' With Apple
Fortnite is back on the App Store in every country except Australia, Epic Games announced today, as the company declared it is entering the "final battle" of its long-running legal dispute with Apple. Epic said the decision to push Fortnite back onto iOS globally was prompted by Apple's own words to the U.S.
Scientists Are Building Artificial Brains from Living Cells
Artificial neural networks built with biological cells promises massive energy savings.
Topgolf Announces Next Era of Leadership from Global Entertainment, Sports & Gaming to Drive Brand's Next Chapter of Growth and Transformation
Topgolf, the leader in sports entertainment with 100+ venues globally, announced a comprehensive new slate of leadership appointments and promotions across the organization to support the brand's evolving business goals, strengthening operational performance and accelerating long-term value creation.
She Was Finding Sources of Dangerous Water and Soil Pollution
Melanie Malone led a research project to identify and study contamination sites in Washington State. Then the E.P.A. canceled her grant.
Events to promote Mental Health Awareness, AAPI Heritage months
One of the featured events is an address on AI by Ryan Lee, MD, chair of the UNMC Department of Radiology.
Fears of new China shock as EU industry’s reliance on imports grows
Rising volume of components imported from China prompts warning of cannibalisation of European industries
Oleksandr Usyk wants to 'push the boundaries of the sport' | Rico Verhoeven 'not an easy opponent at all,' says promoter
Why politicians struggle to read the public on immigration
The government overreacts to popular opinion, which prompts a pendulum swing the other way
Mark Cuban forced to play nice with President Trump after agreeing to be business partners
Billionaire Mark Cuban stood beside Trump at the White House to promote TrumpRx.gov after spending months campaigning against him for Kamala Harris.
Starbucks layoffs prompt renewed concern about Seattle business climate
The return of a bookstore, in the heart of what was once a thriving retail and dining district, should be a cause for celebration.
Prominent PS5 Podcaster's Account Hacked, Social Engineering Concerns Amplified
Is nothing sacred?
Fund Drive Special Programming: Disinformation, Political Manipulation, Identity Politics, and the Growing threats facing American Democracy
Host Davey D welcomed Jamelle Bouie to Hard Knock Radio for an in depth conversation about disinformation, political manipulation, identity politics, and the growing threats facing American democracy. Bouie, one of the nation’s most prominent political commentators, is a columnist for The New York Times and is widely known for connecting current political events to … Continued
Every Pokémon Is Someone's Favorite And Now There's Proof
Someone out there loves Goldeen, I promise
Yankees promote right-handed reliever Yovanny Cruz, option Elmer Rodríguez
The 26-year-old flamethrower completes an incredible rise as the Yankees search for answers in the bullpen.
Trucking insurance: How to make underwriters fight for your business
An Overdrive 2025 Small Fleet Champ's flatbed biz makes good on growth goals with a transparent promise to owner-operators: 15% of the gross for costs, no insurance chargebacks. "We had companies fighting over our business" this year, he said, with similarly transparent ELD data engagement.
Science behind sobriety field tests
Albany High students in Elizabeth Lopatniuk's health classes participated in a dynamic lesson about the effects of alcohol on the body. After taking an in-depth look at the science behind why and how alcohol slows the activities of the brain and central nervous system, students learned about how a variety of factors can impact the level of intoxication and how blood alcohol concentration can impair one's ability to operate a motor vehicle. Albany High Student Resource Officer Nick Schuler led students through an overview of field sobriety tests that are routinely performed during a traffic stop when an officer suspects a driver may be under the influence of alcohol. Officer Schuler explained the three elements of a physical sobriety test, including walking a straight line with turns and checks for motor skill patterns, standing on one foot to check for balance and following a moving stimulus with eyes only to check for Horizontal Gaze Nystagmus (HGN), an involuntary, rhythmic jerking of the eyes as they look to the side. Students volunteered to try walking a straight line both with and without alcohol impairment simulation goggles. Officer Schuler pointed out particular behaviors and patterns that would lead to a failed field sobriety test during the simulation. As prom and graduation festivities approach, we applaud our Albany High staff for empowering our Falcons with valuable lessons so they can make wise and safe choices.
Science behind sobriety field tests
Albany High students in Elizabeth Lopatniuk's health classes participated in a dynamic lesson about the effects of alcohol on the body. After taking an in-depth look at the science behind why and how alcohol slows the activities of the brain and central nervous system, students learned about how a variety of factors can impact the level of intoxication and how blood alcohol concentration can impair one's ability to operate a motor vehicle. Albany High Student Resource Officer Nick Schuler led students through an overview of field sobriety tests that are routinely performed during a traffic stop when an officer suspects a driver may be under the influence of alcohol. Officer Schuler explained the three elements of a physical sobriety test, including walking a straight line with turns and checks for motor skill patterns, standing on one foot to check for balance and following a moving stimulus with eyes only to check for Horizontal Gaze Nystagmus (HGN), an involuntary, rhythmic jerking of the eyes as they look to the side. Students volunteered to try walking a straight line both with and without alcohol impairment simulation goggles. Officer Schuler pointed out particular behaviors and patterns that would lead to a failed field sobriety test during the simulation. As prom and graduation festivities approach, we applaud our Albany High staff for empowering our Falcons with valuable lessons so they can make wise and safe choices.
Gaming firm Inspired promotes Craig Wilson after CFO steps down
After CFO James Richardson steps down, Inspired promotes finance VP Craig Wilson to the role effective May 14, with a three‑month transition period.
WNBA graphic omitting Caitlin Clark shows identity politics still come first
OutKick argues the WNBA once again snubbed Caitlin Clark from a promotional graphic, choosing a player averaging 1.0 points per game over its biggest star.
Whoa! Netflix is Sending Narnia Heading to Theaters...What This Means for the Future of Film
(Welcome to the “Most Important Story of the Week”, my bi-weekly strategy column analyzing the most important (but often not buzziest) news story of the last two weeks. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. Please subscribe.) Here’s a funny thing about the debate over whether streamers should release their movies in theaters first: Both sides think the other side represents the “conventional wisdom”. If you’ve been reading me for any amount of time, or even just scanned my front page, you know I think movies make more money by having a robust theatrical window compared to going straight-to-streaming. I’ve published thousands of words on this topic. And for years, I felt like I was standing up to a wave of opposition. See, while the “put your films in theaters to make money” take was obvious at any point before 2019, post-streaming revolution, most of the trendy thinkers took the opposite point of view. Big names argued that Netflix putting their film straight-to-streaming (“S-to-S” from here on out) actually made more money. Netflix was “disrupting” theaters, just as they disrupted Blockbuster Video, and since innovation is always good, this too was a great idea. This thinking then leaked into the mainstream business outlets like the Wall Street Journal and Bloomberg. I read many articles whose take boiled down to “Netflix makes tons of money from S-to-S releases” and “theaters were in structural decline” anyways. Covid-19 shutting down theaters and the 2023 strikes shutting down film production seemingly justified this point of view, as the box office struggled to return to 2017-2019 heights. Yet I’ve also read folks arguing the opposite point: the conventional wisdom says to put films in theaters! From some writers’ points of view, “everyone” actually agrees/agreed with my “send your films to theaters” take—especially the stodgy traditional studios—and folks still didn’t understand Netflix’s genius. I feel like, for the last two years, many people have argued this point as if it’s conventional wisdom. You know what? I may have been wrong. At this point, the “S-to-S strategy makes money” might be the minority viewpoint. Especially with the news this month that Netflix will put at least one film—Greta Gerwig’s Narnia film The Magician’s Nephew—in theaters in 2027 for a full 49-day run is big news. So that’s the story of the week, but I’ll also explain why they’re making this move now and why Netflix may not completely embrace theaters, along with other topics, like how I don’t buy Disney’s “super app” strategy, the latest good news out of the unions, my take on the latest attacks against free speech, and a whole lot more. Let’s get started. Subscribe Most Important Story of the Week - Netflix Goes to Theaters! Listen, I promise not to victory lap too hard today. As I just wrote, I’ve argued against sending films straight-to-streaming for—checks calendar—eight years now. Since 2018. Yikes. That’s a long time. And for years, others painted my thinking as “conventional” in that I was standing up for the status quo against trendy, cool disruption. And that’s not cool! But math is math, and I never could make the S-to-S numbers work. The only thing that ever enabled that model was Wall Street’s brief exuberance for it. It seems like the heads of Netflix now agree with me. (There were always rumors that former head of film for Netflix Scott Stuber argued internally for theatrical releases as well.) As they announced: “The Magician’s Nephew_—the first film in a Narnia series of films—will open on 12-Feb-2027, with a 49 day theatrical exclusive run.”_ I’m a little surprised at how little coverage this big change actually got. Credit to Bloomberg for leading with it and Matt Belloni’s The Town for highlighting it with the provocatively titled podcast “Hell Hath Frozen Over”. But after that? Instead of getting as much coverage as, say, the FCC’s latest egregious crackdown on free speech, this news story got crickets. But it’s massively more important for the future business of entertainment. So let’s start with the obvious question… Why Put Your Movies in Theaters? So…why should Netflix put (some!) of their movies in theaters? Well, I’ve already written that in a very, very, very long article from 2022: [ ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) [ The Data Is In: Theatrical Films Massively Outperform Straight-To-Streaming Films ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) Entertainment Strategy Guy · April 5, 2023 [ Read full story ](https://entertainment.substack.com/p/the-data-is-in-theatrical-films-massively) To summarize, theatrical runs make much more money, especially blockbusters, because they earn more money per viewing,1 and that helps boost home entertainment sales. Theatrical films also perform as well or better than the streaming-only films. Now, partially this is driven by increased marketing for said films, but said marketing ultimately boosts the awareness of the movies and drives improved streaming and library performance as well. Again, I’ve made this case after reviewing the economic models and streaming data for years. Just last week, Emily Horgan also made the case for kids films! Yes, it is probably conventional wisdom, but that’s also because it’s true! I’d also argue we’ve seen a lot of data in the various studios’ behavior. As I’ve noted before, the more a studio needs to make money, the likelier they are to put films in theaters. As such, Disney, Universal, Warner Bros., Paramount and Sony all send their major films to theaters. Even if they once made a big S-to-S push (*cough* Disney *cough*), they’ve since relented and returned to theaters. The tech companies don’t need to make money, per se, so it took them years to embrace theaters. Apple doesn’t need to make money because it doesn’t disclose their (likely) Quibi-sized losses each year. (They fear bad press more than losing money.) Amazon announced two years ago that they planned to make Amazon-MGM Studios/Prime Video profitable on its own, and guess what? Now they’re putting films in theaters. That leaves Netflix. They’re in between the “no need to make money at all” and the “desperately need to make money to offset linear TV declines”, so they had less pressure to put some films in theaters. Plus, for years, they were the sexy disruptor, and Wall Street rewarded them for that. (Honestly, they still do.) Yet, even Netflix likely saw the money they were leaving on the table (I’ve estimated it at an easy billion dollars before) so they changed their course. I heard one pundit argue that, because Netflix already makes so much money, they don’t need to make more money, which sort of goes against everything I’ve ever learned about business and economics. Again, to be super-nuanced, sending “films to theaters” does not mean EVERY film. TV movies have been a thing for decades. Lifetime films, Hallmark holiday films, Disney Channel Original Movies, and so on, don’t need theatrical runs. But films above a certain budget level (say $25 to 50 million) almost certainly need theaters to maximize their revenue. The Scenarios (with a Dose of Skepticism) Now time for some skepticism: it won’t surprise me at all if Netflix re-changes course. Specifically, Netflix announced that their Narnia film will go to theaters. And I’d bet anything we see KPop Demon Hunters 2: The Huntering2 also goes to theaters, cause it’s the surest hit outside of a Disney animated sequel right now. But how much does Netflix truly commit to theaters? They’ve already tried to emphasize that this is a one-off move. I see three broad scenarios:
Ebola outbreak prompts U.S. to screen travelers at airports, other ports of entry
The U.S. is relying on a special public health authority to bar non-U.S. passport holders who have been to Uganda, Congo or South Sudan from entering the country.
New MatterChat Model Helps AI to ‘See’ the Language of Science
From writing emails to generating computer code, much of the artificial intelligence prevalent in our daily lives has succeeded by mastering one domain: text. However, this leaves a major blind spot in the physical sciences, where models depend on the high-resolution, three-dimensional data of the physical world, like the intricate lattice of atoms in a crystal. Delivering on the promise of using AI for science requires teaching these data-driven text models to seamlessly “talk to” physics-based models. Now, a new AI framework from Lawrence Berkeley National Laboratory (Berkeley Lab), called MatterChat, solves this problem by creating a specialized “bridge.” It connects the conversational power of a Large Language Model (LLM) with a physics-based AI that models “interatomic potentials”: the complex physical forces between atoms. The resulting system already significantly outperforms general-purpose AI tools like GPT-4 at predicting material properties, and the team hopes it can accelerate scientific discovery by serving as a robust research partner that provides grounded insights and generates step-by-step instructions for synthesizing novel materials. A paper describing this work was recently published in Nature Machine Intelligence. “Traditional simulations can provide the physical rigor required for materials science, yet their computational cost remains prohibitive for high-throughput screening. Conversely, while LLMs excel at rapid knowledge synthesis, they inherently lack the ‘structural vision’ to interpret materials directly from their underlying atomic coordinates,” said Yingheng Tang, a postdoctoral researcher in Berkeley Lab’s Applied Math and Computational Research Division (AMCR) and lead author on the paper. “MatterChat was built to solve this dilemma, empowering LLMs with a structural ‘vision’ that allows researchers to leverage their full potential for solving complex, real-world materials challenges.” Empowering language models to solve complex challenges in materials science To build MatterChat, the Berkeley Lab team drew inspiration from technologies like Vision Question Answering (VQA) and Text-to-Image (T2I) generation. In these tasks, AI must translate high-level text concepts into visual images, or vice versa. Doing so requires developers to build tools that “bridge” two fundamentally different forms of data. The researchers adapted this concept to the physical sciences. With MatterChat, they created a “bridge model” that successfully connects an LLM’s general knowledge with the deep understanding of the atomic-scale world encoded in scientific interatomic potentials. Until now, researchers using LLMs to solve materials problems usually had to feed them raw data files as if they were just strings of text. It’s like asking an AI to understand a complex 3D engine based only on a parts list: the LLM can read the names, but it can’t “see” how the atoms fit together in space. MatterChat solves this by training a specialized AI bridge model, pre-trained on millions of crystal structures and an LLM, to align the LLM’s representation of the world with the interatomic potential’s representation of the world. The bridge model can translate physical insights into a format the LLM can actually understand. By giving the LLM these “scientific eyes”— a scientific “inductive bias” in the terminology of AI — the Berkeley Lab team has transformed it into a robust research tool capable of providing grounded scientific insights into complex materials challenges, such as predicting thermal stability or analyzing electronic band gaps. “We think of atoms as living in a physical space, but from a machine learning perspective, they are just vectors living in some very non-trivially structured manifold in a high-dimensional Euclidean space; and, of course, the same is true for the sentences and paragraphs that we use to express our ideas about those atoms,” said co-author Michael Mahoney, Berkeley Lab’s Scientific Data Division (SDD) AI Initiative Research Lead. “The bridge model basically gets those two structures to ‘talk with’ each other.” As a proof-of-concept of this general approach, the team trained their bridge model on a dataset curated by pairing nearly 143,000 stable atomic structures from the Materials Project with their corresponding physical properties. This training data was automatically assembled using the Materials Project’s API and deliberately enriched with properties fundamental to microelectronics design — like formation energy and bandgap — allowing MatterChat to learn the complex patterns connecting a material’s atomic blueprint to its functional performance. To validate their model, the researchers benchmarked MatterChat against a suite of other AI systems, from general-purpose LLMs to other specialized scientific AI methods. The results show that MatterChat consistently outperformed its competitors across a range of tasks. The model was more accurate in classifying material types and demonstrated superior precision in predicting numerical properties. For example, it excelled at predicting a material’s bandgap, a property critical for designing new electronics from high-capacity energy storage to next-generation computer chips. “Our design is significantly more efficient because we don’t have to build a massive AI model from the ground up,” said co-author Zhi (Jackie) Yao, a research scientist in Berkeley Lab’s AMCR. “Instead, we take two powerful, pre-trained models — a structural encoder for materials physics and an open-source LLM — and use them off-the-shelf. The only component we actually train is the lightweight ‘bridge model’ that translates between them. It’s the difference between building an entire car factory and simply designing a smart adapter that connects a world-class engine to a world-class navigation system. This approach is not only computationally efficient, but also makes the system modular, so we can easily upgrade components or adapt the bridge for other scientific domains in the future.” Crucially, this modular design highlights exactly how institutions like Berkeley Lab and the Department of Energy are carving out a highly valuable niche in the booming AI landscape. Rather than competing with Silicon Valley tech giants to build ever-larger language models from scratch, the lab is focusing on the specialized connective tissue that makes commercial AI useful for hardcore science. Because the bridge model approach underlying MatterChat is forward-compatible, it is perfectly positioned to leverage these parallel tracks of innovation. As Mahoney pointed out, “We expect that industry will continue to develop improved LLMs, and we expect domain scientists and facilities will continue to generate new data. An important part of scientific machine learning is not simply to solve problems on today’s data, but instead to develop general methods that will be forward-compatible with orders of magnitude more data, whether from scientific domains or from LLMs.” According to Yao, the MatterChat project, which was initially developed and enhanced with funding from a Berkeley Lab Laboratory Directed Research & Development (LDRD) Program, will now expand its capabilities. In a collaboration with Fermilab, MatterChat is already contributing to a U.S. Department of Energy Genesis Mission project — called Accelerating eXtreme Environment Specs-to-Silicon (AXESS) — that aims to speed up the development of next-generation, high-speed, radiation-hardened detectors for challenging particle physics experiments by using advanced 3D integrated circuits (chiplets) and AI-driven data analysis. In addition to the LDRD support, the team also credits supercomputing resources at the National Energy Research Scientific Computing Center (NERSC), located at Berkeley Lab, with MatterChat’s success. “We are incredibly grateful to NERSC; this research simply would not have happened without access to the Perlmutter supercomputer through their AI for Science program,” said Tang. Wenbin Xu, a NERSC postdoctoral fellow at the time, was also a major co-author of the work, as was Benjamin Erichson, a research scientist in Berkeley Lab’s SDD, highlighting the benefits of AMCR-SDD collaboration on AI for science. ### Lawrence Berkeley National Laboratory (Berkeley Lab) is committed to groundbreaking research focused on discovery science and solutions for abundant and reliable energy supplies. The lab’s expertise spans materials, chemistry, physics, biology, earth and environmental science, mathematics, and computing. Researchers from around the world rely on the lab’s world-class scientific facilities for their own pioneering research. Founded in 1931 on the belief that the biggest problems are best addressed by teams, Berkeley Lab and its scientists have been recognized with 17 Nobel Prizes. Berkeley Lab is a multiprogram national laboratory managed by the University of California for the U.S. Department of Energy’s Office of Science. DOE’s Office of Science is the single largest supporter of basic research in the physical sciences in the United States, and is working to address some of the most pressing challenges of our time. For more information, please visit energy.gov/science.
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