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Friends of BrainHealth grants advance dementia prevention and brain health research

For nearly 20 years, the Friends of BrainHealth donor circle has helped turn promising ideas into innovative brain health research.

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Oct 9 • 10:40 PM EDT • Health • news-medical.net
😐 Neutral (0%)
Leclerc Praises Hamilton: 'He Is Driving at an Exceptional Level'

The Monegasque highlights his teammate's performance in his second season with Ferrari and notes that he is a seven-time world champion. Despite the on-track friction, the two's relationship remains solid, and Ferrari arrives in Singapore with moderate expectations.

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Oct 9 • 10:05 PM EDT • Sports • sports.yahoo.com
🙂 Positive (67%)
Mattel's latest play to counter slowing Barbie sales: Water parks

With Barbie sales slipping, Mattel is looking to its characters and games to build a new revenue stream: water parks. The El Segundo, California, company has been trying to find

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Oct 9 • 9:56 PM EDT • Entertainment • thederrick.com
MLB Insider Links Guardians' Steven Kwan To Padres

A.J. Preller could pursue a blockbuster trade for Cleveland’s Gold Glove outfielder, potentially shifting Fernando Tatis Jr. in the lineup to create a terrifying new offensive core.

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Oct 9 • 9:00 PM EDT • Sports • sports.yahoo.com
'We're just grateful:' Months after Painted Tree shut business owners out, Eleven101 Collective is providing a second chance
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Oct 9 • 8:19 PM EDT • Business • weareiowa.com
2026 Mayor’s Small Business Awards set for Oct. 21

The Maui Chamber of Commerce will host the 2026 Mayor’s Small Business Awards from 5:30 to 9 p.m. Oct. 21 at the King Kamehameha Golf Club Waikapu Ballroom. Registration is required for this Academy Awards-style event honoring Maui small businesses. Tickets may be purchased at MauiChamber.com by clicking on the Events page. Meals are $125 […]

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Oct 9 • 8:10 PM EDT • Business • mauinow.com
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Senate budget chair questions role of politics influencing budget forecast

A Republican leader has raised concerns about whether political games are being played with budget forecasts that show new revenue amid an uncertain economic forecast.

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Oct 9 • 8:00 PM EDT • Politics • thenewsenterprise.com
The midterms are getting close. Why is Trump in Upstate New York?

Trump is betting that his presence can turn out conservative Republicans in the gubernatorial race. But even some in the MAGA base aren’t confident about his odds.

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Oct 9 • 7:57 PM EDT • Politics • washingtonpost.com
Gears of War: E-Day Sold 168,000 Copies on Steam but Xbox Game Pass Players Generated 130% More Revenue

We recently reported that Gears of War: E-Day wasn't having the best launch week over on Steam, but according to Alinea Analytics's Rhys Elliott, Steam doesn't even account for half of the game's revenue or owner base. The analytics firm estimates that Gears of War: E-Day sold around 230,00...

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Oct 9 • 7:54 PM EDT • Technology • techpowerup.com
Exploring the science of keeping your mind sharp as you age

Everyone wants to keep a sharp mind as they age, especially as dementia cases continue to rise. Now, a growing body of evidence suggests almost half of the key risks for cognitive decline can be prevented or delayed. Horizons moderator William Brangham explores the emerging science that can help protect against dementia with Dr. Jonathan Rosand of the Global Brain Care Coalition.

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Oct 9 • 7:00 PM EDT • Science • pbs.org
Missouri Health Care Association’s Golden Age Games return for its 26th year

The three-day event brings together over a dozen assisted and long-term care facilities for some friendly competition.

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Oct 9 • 6:27 PM EDT • Health • ky3.com
Senate budget chair questions role of politics influencing budget forecast

A Republican leader has raised concerns about whether political games are being played with budget forecasts that show new revenue amid an uncertain economic forecast.

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Oct 9 • 6:00 PM EDT • Politics • kentuckynewera.com
Pacific Health voluntarily recalls Baby Magic Tea for containing alcohol

The company has not received reports of any adverse events associated with the product lot so far, according to the U.S. Food and Drug Administration.

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Oct 9 • 5:51 PM EDT • Health • yahoo.com
Pacific Health voluntarily recalls Baby Magic Tea for alcohol

The company has not received reports of any adverse events associated with the product lot so far, according to the U.S. Food and Drug Administration.

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Oct 9 • 5:51 PM EDT • Health • dallasnews.com
Denison business flourishing, 7 years after downtown fire

Seven years after a destructive fire on Main Street in downtown Denison, Texas, the area has been revitalized with a new visitor center and a Phoenix sculpture created from the remains of the buildings that burned. This transformation honors the past while embracing the revitalization of the once-devastated block.

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Oct 9 • 5:40 PM EDT • Business • kten.com
CFTC Can’t Tell the Difference Between Sports Betting and Derivatives Trading

WASHINGTON, D.C.— Benjamin Schiffrin, Director of Securities Policy for Better Markets, issued the following statement after the Commodity Futures Trading Commission (CFTC) proposed a rule that treats event contracts on sports, elections, and pop culture as financial derivatives and adopted a rule that attempts to distinguish ‘casino-style gambling products’ that it says are not swaps from

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Oct 9 • 5:11 PM EDT • Sports • bettermarkets.org
Business Briefly

Business-related news and events in Skagit County

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Oct 9 • 4:30 PM EDT • Business • goskagit.com
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Assistant Professor of Climate Data Science | The Journal of Blacks in Higher Education

Boston University invites applications for a faculty position at the rank of Assistant Professor in the Department of Earth Environment. This tenure-track position in Climate Data Science , beginning on July 1, 2027, is part of the ongoing cluster hire in Environmental Data Science and complements faculty searches within the Faculty of Computing and Data Science.rnrnWe particularly welcome candidates whose research focuses on the physical basis of climate, climate variability, and climate change, and who employ data science methodologies to deepen our understanding of how the climate system is changing and how these changes affect the global environment. Areas of interest include—but are not limited to—the changing frequency and intensity of extreme weather events; interactions between the atmosphere and terrestrial, oceanic, biospheric, and cryospheric systems; and improved understanding of Earth system predictability at seasonal, decadal, and longer time scales. We envision this position playing a central role in connecting and enhancing existing departmental strengths in climate-related research and teaching, including terrestrial and marine biogeosciences, land surface and coastal processes, paleoclimatology, energy and economic policy, and environmental sustainability. This faculty member will also contribute to university-wide interdisciplinary initiatives — including the Urban Biogeoscience and Environmental Health (URBAN) program, the Institute for Global Sustainability, and the Center for Climate and Health at the School of Public Health — and is expected to develop collaborative ties with the Faculty of Computing and Data Sciences, where shared interests in machine learning, large-scale data analytics, and Earth system modeling provide natural ground for joint advising, co-teaching, and grant development. This hire reflects our commitment to advancing interdisciplinary scholarship at the intersection of climate and data science. This position contributes to the University convergence themes of Global Sustainability as well as Artificial Intelligence, Data Science, Computing that are core pillars of BU's cross-disciplinary research priorities.rnrn Position Qualifications:rn Candidates should have a PhD or equivalent degree, demonstrated ability to obtain external funding to support their program of research and scholarship, and a commitment to excellence and innovation in teaching, education, and mentorship of students. The successful applicant will be expected to supervise graduate research in Ph.D. programs, teach at all levels in the Earth Environment curriculum, and maintain an externally funded research program. We seek applicants whose research complement strengths in the Department and around the University. For more information about the Department, see

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Oct 9 • 4:17 PM EDT • Science • jbhe.com
Digital detox how-to; artificial intelligence in nursing; when to see your doctor about GI issues; plus other stories with Vanderbilt Health sources

Prevention interviewed Beth Malow, MD, Professor of Neurology and Pediatrics in the Vanderbilt Sleep Division, about a study that found insomnia is linked with a 26% higher risk of stroke and 28% higher odds of hospital admission. William Schaffner, MD, Professor of Health Policy, was quoted by Parade about the most common COVID symptoms people are experiencing right now, HealthLeaders interviewed Deonna Taylor, PhD, ACMP, RN, Vice President and Chief Nursing Officer, Adult Ambulatory Nursing, about how artificial intelligence will affect nursing practice. The Wall Street Journal interviewed Joseph Schlesinger, MD, Professor of Anesthesiology Critical Care Medicine, for a story about ICU alarms keeping patients from getting sleep and creating alarm fatigue for nurses. Cathy Eng, MD, Executive Director of the Young Adult Cancers Program was interviewed by the The New York Times about GI symptoms that patients should not ignore. Heather Jackson, PhD, APRN, Administrative Director, Advanced Practice, was interviewed by Fox17 about nurse practitioner roles becoming the fastest growing job in the next 10 years. Prevention interviewed Jonah Garry, MD, Assistant Professor of Medicine, Division of Cardiovascular Medicine, for stories about how sleep impacts your heart health and how to do a digital detox.

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Oct 9 • 4:16 PM EDT • Health • news.vumc.org
‘Avatar: Seven Havens’ review: Beloved franchise gets vibrant expansion

The sequel to "Avatar: The Last Airbender" and "The Legend of Korra," premiering Friday on Paramount+, is a worthwhile franchise addition, writes our reviewer.

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Oct 9 • 4:00 PM EDT • Entertainment • yakimaherald.com
Céline Dion takes a tumble, but goes on

LOS ANGELES — Céline Dion will go on — even after taking a little tumble onstage. The 58-year-old singer slipped in front of a live audience while performing "Dans un

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Oct 9 • 3:54 PM EDT • Entertainment • recorderonline.com
Fleet Week Yacht Rock Party on Front Street to Feature Free Oysters

A Fleet Week-themed Fridays on Front Street event is happening today (October 9), featuring bands playing yacht rock covers, a screening of Top Gun, a best mustache contest, and free oysters.

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Oct 9 • 3:36 PM EDT • Entertainment • sfist.com
Netflix’s Summer of Bummer

(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Today, I’ve got a guest post from longtime friend of the newsletter, Brandon Katz. I’ve been trying to find time all summer to look at Netflix’s straight-to-streaming film slate, but between a pre-planned trip and Nielsen moving up their streaming data timeline, I’ve been swamped. So I reached out to Brandon, one of my favorite fellow analysts, to write about it. And I feel like he captured the tone and data focus of the newsletter perfectly. You can connect with Brandon on LinkedIn and Twitter. Enjoy! Don’t worry, folks. You’re in safe hands with me. To ease any anxieties about an interloper in ESG’s domain, I’ll start by stealing one of his best framing devices: headlines. Box office flops are covered in the same way the Teenage Mutant Ninja Turtles eye pizza: with cartoonish insatiability. I would know. I’m a former reporter who wrote nearly identical headlines: Yet, intentionally or not, streaming misses get treated with kids gloves, filtered through a rosy lens: In the last six years, U.S. streaming viewership has become nearly as transparent as the box office, but the data often arrives weeks later, in a number of less intuitive metrics, and with nary an official budget to be found. This plays into the Wall Street-whispering narratives major streamers have been cultivating for years. They get a pass in a way that theatrical studios simply don’t. Subscribe Netflix’s Summer Slate Not a single Netflix original film released between May and August this year opened above 20 million U.S. TV hours, per Nielsen. That benchmark usually serves as the EntStrategyGuy’s floor for a streaming hit on Netflix. None of these films enjoyed a hit-cementing single week of 20-plus million hours during their runs. Netflix’s two best films were true crime docs, Maternal Instinct (16.5 million hours) and The Crash (19.7 million), the best overall week for a film this summer. Great for most other streamers, but not necessarily what we’re used to seeing from Netflix. For an overly-dramatic comparison, Happy Gilmore 2 opened last summer to around 47 million hours (celebrity cameos, baby!). Zooming out, the picture looks even worse. In 2026, Netflix’s five biggest scripted summer films posted the lowest average (28.6 million hours) and median (28.8 million hours) eight-week viewership totals of the past four years. Now, it’s unrealistic and unfair to expect Netflix to deliver a _KPop Demon Hunters-_sized hit every year. But it’s also not ideal to see the size of their hits shrinking over the last few summers. Let’s quickly run through some of the notable summer misses. Jennifer Lopez and Brett Goldstein’s perfectly fine romcom, Office Romance, fell off the charts after 20 million hours in its first two weeks. Top films usually last for four-plus weeks. Starry titles ideally don’t decay that fast either. Homegrown star Millie Bobby Brown couldn’t prevent the snappy Enola Holmes franchise from diminishing returns. At 14.3 million U.S. hours, the third film posted roughly half of what the first two films did in their first two weeks. What’s on Netflix calculated that per-day global views were down nearly 60% from the second movie. The Whisper Man did okay with more than 36 million hours over its first four weeks. But I expected a little more juice from a film featuring Robert De Niro, Michelle Monaghan, and Adam Scott. Kevin Hart’s Ladies First collected just 11.2 million hours total across two weeks. That’s a big miss for one of Netflix’s go-to stars. Plopping into the same bucket are Sunny Sandler’s Don’t Say Good Luck (10.3 million in two weeks) and John Cena’s Little Brother (17.5 million). Meanwhile, English-language originals Color Book (June 19), In the Hand of Dante (June 24) and Heartstopper Forever (July 17) never sniffed Nielsen’s Top 10 at all, despite needing only 2 to 5 million hours to land in the top ten most weeks. (By my count, eleven English-language scripted original films released between May and August did chart). It’s only fair to mention that Swapped (1-May) posted nearly 42 million U.S. hours over five weeks (the longest Netflix original run this summer) and is currently their eighth most-watched English-language film ever worldwide. Remarkably Bright Creatures (37 million, 4 weeks) and Voicemails for Isabelle (27 million, 4 weeks) weren’t bombs either. Still, overall, I think it’s fair to say this was a quieter summer season than we’re used to seeing from the market-leader. You might not realize that given the language commonly used in public analysis. The Twist Despite the starkly black-and-white tone of the coverage, here’s the twist: when many box office bombs arrive on streaming, their viewership looks a whole lot like many of Netflix’s supposedly successful summer releases. Hmm, where have we heard that one before? Masters of the Universe topped out at $65 million stateside against a $170 million budget_._ I’ll admit, Skeletor ripping sleeveless curls as a gym bro and bodyslamming Adam’s co-workers was funny. But, much to the chagrin of my bank account, my laughter doesn’t launch franchises. Yet the He-Man reboot opened to 19.6 million hours (from a Wednesday five-day opening instead of just one weekend), on par with Hoppers on Disney+ (19.4 million). It put up nearly 47 million hours over its first six weeks, bigger than all of Netflix’s summer releases. Pretty darn healthy and likely to land among the 25 most-watched movies on streaming this year. Sticking with Amazon, The Sheep Detectives just barely broke even at the box office with $133 million worldwide (and only $66 million domestic). I never expected cloven-hooved, cud-chewing mammals to be able to bring me to tears. Yet that’s exactly how I found myself at the end of this surprisingly affecting movie (#NoShame). It was likely the unexpected quality in a family-friendly film that powered its streaming over-performance. Sheep Detectives delivered a solid run for Prime video netting 26.2 million hours! How about franchise IP? Star Wars: The Mandalorian & Grogu had the lowest opening ($81 million) and lowest-grossing Disney-era live-action Star Wars film ($178 million domestic). One day before release, its Heat score (19.8%)—audiences who list their interest as a 7/7—fell behind blockbusters Wicked (21%), Superman (23%), Fantastic Four: First Steps (23%), Michael (23%), Toy Story 5 (26%) and Avatar: Fire and Ash (27%), according to Greenlight Analytics. The urgent enthusiasm just wasn’t there. On streaming, Mando opened to weeks of 12.1 million, 6.1 million and 2.7 million hours (21 million total) over its first three frames. Not the numbers Lucasfilm was hoping for nor the numbers of a streaming hit. But they’re in the same vicinity as some Netflix summer releases with $345 million at the global box office to offset a smidgen of the pain. Final Thoughts So why oh why does this nuance gap exist? Four key reasons: Data Literacy: A “$100 million opening” just makes sense. After decades of box office reporting, even casual movie fans are well-versed in the benchmarks of hits and home runs. There’s an immediate shorthand. But “16.5 million” hours doesn’t land nearly as cleanly. Despite leaps of progress, the streaming ratings era is still in its infancy compared to theatrical. The EntStrategyGuy and I met thanks to a late 2010s group chat of data nerds hungry to find a shred of certainty in nebulous streaming performance. I’m not surprised to see “No. 1 on Netflix” still getting misconstrued out in the wild. Timing: By Friday morning, we have the box office’s Thursday night previews totaled, allowing us to better project the weekend’s expectations. From there, ticket sales are reported daily. By Sunday, the film’s fate is usually finalized, at least in terms of public perception. In streaming, Nielsen recently improved its delay to…two weeks. The medium isn’t forced to contend with instant gratification as harshly. Financials: Theatrical film budgets are a mere Google away. Profit and loss is calculated in the cold and unforgiving naked light of day for all to see. But finding the vast majority of streaming exclusive movie budgets requires the forensic investigation skills of a Criminal Minds detective. Also, it’s very difficult to calculate how much revenue/value a straight-to-streaming films provides a streamer. This is why there are so few stories about streaming original movies “losing X amount of money”. On top of that, marketing budgets are far greater for theatrical movies than streaming exclusive movies, which leads to earlier and better awareness. This then translates to a wider pool of potential interest. Narrative Control: Netflix is the only major streaming service to publish weekly first-hand viewership data and annual engagement reports. Naturally, some headlines borrow their first-hand framing**.** Other streamers benefit from their comparative lack of transparency. They may occasionally announce vague performance platitudes such as Apple TV’s Mayday becoming its “biggest film debut on the platform to date over its first 18 days,” and that it ranked No. 1 with left-handed viewers in its first weekend. (Fine, I made up that second one). But, for the most part, they keep first-hand viewership shrouded in mystery to avoid bad press. Especially for outlets that demand multiple articles per day from their writers, it’s an easy (and understandable) way for some reporters to hit their daily article quota by just repeating what the streamers have told them. TL:DR version: Streaming-exclusive movies are asked to do different things than theatrical movies, but that doesn’t mean they should escape judgment. Both still need to draw enough eyeballs to justify their cost within the proper performance contexts. The more cleanly we can inject a little nuance into streaming analysis, the better we’ll understand the audience and content trends that drive this industry. And that’s what all of this is really about: knowing what audiences actually want! Brandon Katz is the Director of Insights & Content Strategy at Greenlight Analytics where he focuses on evaluating the ever-fluid media landscape to unearth understanding, opportunity and value. Greenlight Analytics is the entertainment intelligence consulting company redefining how Hollywood finds, understands, and activates audiences. Prior to joining Greenlight Analytics, he served as the senior entertainment industry strategist at Parrot Analytics, and as a full-time entertainment industry reporter covering the Xs and Os of Hollywood, most notably with TheWrap and the Observer.

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Oct 9 • 3:32 PM EDT • Entertainment • entertainment.substack.com
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Indiana Pork expands disease prevention efforts as part of its Swine Health Advisory Committee

The director of producer education for Indiana Pork says protecting the health of the U.S. swine herd remains a top priority for producers in 2027. Stacy Herr, director of producer education, says disease prevention isn’t a one-size fits all approach. “PEDV virus and PRRS virus have significant impacts on production,” she says. “What would it […]

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Oct 9 • 3:32 PM EDT • Health • brownfieldagnews.com
An Evening of Hope and Inspiration

27th Annual Cancer Benefit Raises Nearly $160,000 for the McLeod HOPE Fund Providing thousands of cancer patients in the region with assistance related

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Oct 9 • 3:25 PM EDT • Health • mcleodhealth.org
Teen mental health moving in better direction, according to CDC survey

The latest Centers for Disease Control and Prevention Youth Risk Behavior Survey shows the numbers moving in a better direction.

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Oct 9 • 3:00 PM EDT • Health • spectrumlocalnews.com
Trump administration relaxes rules around political events for Blanche, other Senate-approved appointees

The Department of Justice is making it easier for Attorney General Todd Blanche and other Senate-confirmed DOJ appointees to participate in political activities, according to a new internal memo obtained by PBS News.

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Oct 9 • 2:53 PM EDT • Politics • pbs.org
Google rolling out Android 17 QPR2 Beta 7 for Pixel

Android 17 QPR2 Beta 7 is now available for Pixel devices even as testing on 17 QPR3 got underway last week.

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Oct 9 • 2:21 PM EDT • Technology • 9to5google.com
Trump says he is 'resurrecting' Christopher Columbus ahead of federal holiday

The president said the Italian explorer who landed in the Americas in 1492 is a hero

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Oct 9 • 2:17 PM EDT • Politics • spectrumlocalnews.com
Ruto versus experts: Questions as President mocks science on El Niño threat

Ruto questioned the shifting timelines for the heavy rains associated with the El Niño event.

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Oct 9 • 1:40 PM EDT • Science • nation.africa
Trump wants Talarico and Paxton to debate. Talarico couldn't be happier

When Democratic nominee James Talarico stopped holding campaign events in the Texas Senate race, his Republican opponent Ken Paxton saw an opening to pounce.

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Oct 9 • 1:33 PM EDT • Politics • pbs.org
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Life Science Legal Strategy Summit 2026

Partner Bart Jong and associate Jasmeen Bahous will attend the Life Science Legal Strategy Summit 2026, taking place 13–14 October in Frankfurt. The event will bring together legal professionals and industry leaders to explore key legal, regulatory, and strategic developments shaping the life sciences sector.

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Oct 9 • 1:29 PM EDT • Science • morganlewis.com
Promising Entertainment Stocks To Watch Now

Verizon Communications, Spotify Technology, Walt Disney, Roblox, Take-Two Interactive Software, SEA, and GameStop are the seven Entertainment stocks to watch today, according to MarketBeat's stock screener tool. Entertainment stocks are shares of publicly traded companies involved in producing, dis

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Oct 9 • 1:02 PM EDT • Entertainment • marketbeat.com
Get used to multi-party politics, it’s here to stay

The prime minister’s promise on electoral reform could entrench the complex fights between five, even six parties

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Oct 9 • 12:50 PM EDT • Politics • ft.com
Meharry Medical College’s G.O.A.L.S. Celebrates Five Years of Inspiring Middle School Students Through Hands-On Science and Health Exploration

Nashville, Tenn. – For five years, Meharry Medical College has been planting seeds of possibility in young minds through G.O.A.L.S.—Go Out and Love Science—an immersive, hands-on experience designed to introduce middle school students to science, medicine, dentistry and health-related careers. Recently, nearly 200 sixth, seventh and eighth graders from Haynes Middle School came to Meharry’s

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Oct 9 • 12:24 PM EDT • Science • tntribune.com
'Avatar: Seven Havens' renewed for Seasons 3 and 4 on Paramount+

Get ready for a lot more Avatar.

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Oct 9 • 12:15 PM EDT • Entertainment • mashable.com
Apple event: Three new products are coming next week

Apple’s ‘Welcome home’ event is October 13. Here’s what to expect, including the HomePad smart display, a new Apple TV 4K, and HomePod mini 2.

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Oct 9 • 12:04 PM EDT • Technology • 9to5mac.com
Gears of War: E-Day sells 230K copies

Gears of War: E-Day has sold 230K copies since its advance-access launch on October 1 and full release on October 6. Steam accounts for 168K of those, with Xbox (console and PC) selling 62K. But there’s more to this story, as Xbox makes up the bulk of revenue. E-Day is the best-reviewed Gears game in nearly two decades (and the best one ever made, in my opinion). The Coalition has made a banger here (it’s currently in my top 10 of the year). Despite E-Day’s undeniable quality, this is a soft result. And it’s down to the business model, really. E-Day has made $37M so far, thanks to the Premium upgrade On Xbox, Game Pass is cannibalising much of the premium revenue. Our estimates show that 1.7M folks accessed E-Day via their subscription rather than a copy. But Xbox is having it both ways – or having it halfway, at least – via its Premium Edition Game Pass upgrade. Game Pass subscribers could pay $30 (or their local equivalent) for up to five days of early access starting October 1. Our estimates show that of the 1.7M who accessed E-Day through Game Pass, 722K paid for the upgrade. Between the review embargo lifting on October 1 and the full release, E-Day managed to shift another 250K early-access upgrades – no doubt helped by the campaign’s rave reviews. So despite selling far fewer copies on Steam, Xbox accounts for almost three-quarters of the revenue (roughly $26M of the $37M, versus about $11M on Steam). So “230K copies” undersells the paying audience. Including the 722K upgrades, nearly 950K people actually paid something for E-Day. The $30 upgrade is a halfstep from cannibalisation, but will Xbox go all the way? While E-Day is a sublime game, these are soft numbers for a flagship when Xbox badly needs revenue wins. E-Day sold 62K copies on Xbox against 722K Premium upgrades, so for every one copy sold on Xbox, nearly 12 Game Pass upgrades were sold. The $70 premium SKU is – functionally – dead on Xbox. Normally you can’t see what a Game Pass player would have paid, because the game’s just there in the subscription. But the $30 early-access upgrade estimate shows that 722K people demonstrated they’ll spend real money on this game. In a world without day-one Game Pass, many of these folks would have bought E-Day at $70. They paid $30 for five days early access to something they don’t own. Xbox is, in effect, charging its most valuable customers the least, based on a hangover from a tried-and-exhausted strategy from a previous administration. Those 722K willing-to-pay players generated about $21.7M via the upgrade. If three quarters of this group – mostly US and European audiences – bought E-Day outright, that’s nearly $40M. Of course, Game Pass does bring in meaningful recurring revenue, and E-Day is adding value for hundreds of thousands of subscribers. However, Game Pass is no longer growing, so Xbox is at a crossroads. Xbox is reportedly looking to do a Netflix and bolt on an ad-supported tier to pad it further. But that will just set a new floor, and leadership keeps telling us the priority now is revenue growth, which is subscriber-speak for ARPU. Xbox has already pulled Call of Duty from day-one Game Pass after day-one inclusion hammered its sales, with new CoD titles now arriving on the service around a year late. We know that some Microsoft executives believe the service devalues games outright, and rumours (which Microsoft has dismissed so far, to be fair) suggest that day-one releases could be taken off Game Pass. Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe When a game this well-reviewed does this softly on its home platform, the model – not the game – gets brought into question. What else E-Day’s early adopters have played (including this month so far) Looking at E-Day‘s players on Xbox, most have played the franchise before (86% have played Gears 5, 76% Gears 4), and every game on the crossover list is either a shooter or a title from an Xbox-owned studio (though Game Pass is inflating those numbers, of course, more on that later): As for what else Xbox’s E-Day players have played this month, the top three are Fortnite (16%), Roblox (7%), and Call of Duty (6%). Another 5% played Minecraft Dungeons II, which is also on Game Pass and launched a couple of days before Gears‘ advance-access date. Many Game Pass players are happy to check out most big new additions. Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe Over on Steam, the top crossover games are also mostly shooters (slightly more PC-coded ones), including Space Marine 2, which was itself heavily inspired by Gears: Looking at what E-Day‘s Steam players are into this month shows who they are – as subscriptions don’t skew the data. The top three are Wardogs (13%), Deadlock (12%), and CS2 (10%), so you’ve got the restless shooter crowd checking out the new hotness. A little further down are Helldivers 2 and Space Marine 2, your co-op PVE shooter players who’ll feel right at home in Horde mode. Game Pass is skewing the playtime distribution on Xbox Looking at the playtime distribution in our platform, E-Day players on Steam are – relatively speaking – playing for longer: 54% of E-Day players on Xbox have played for five hours or less (versus 32% on Steam) 19% of Xbox players played for over 15 hours (versus 33% on Steam) 14% of Xbox players played for over 20 hours (22% on Steam) The absolute number of people playing for over 15, 20, and 50 hours is, of course, bigger on Xbox, thanks to the sheer volume of folks who came in through Game Pass (upgraders included). None of that is cause for alarm. Game Pass is the reason Xbox playtime skews lower, as when a game is free to try, people try it and bounce without putting in even an hour (17% under an hour on Xbox versus 6% on Steam). Want more free estimates and insights in your inbox twice a week? Subscribe below! Subscribe The subscription brings in tourists alongside the committed, dragging down the average even when the game is excellent (but also perhaps winning over the uninitiated). It’s standard across every subscription-included title, on PS Plus too. Forza Horizon 6, for instance, had 11% of its Xbox players bounce under an hour, versus just 2% on Steam. So, Xbox’s crossroads So there we have it. Gears of War: E-Day is an incredible game whose revenues have been stifled by subscription inclusion and exclusivity. It’s the best-reviewed entry in the series in fifteen-odd years, but it still turned into one of the year’s softer flagship launches, not because players didn’t want it, but because Xbox’s own storefront gave its most willing buyers a reason not to pay. Which leaves Xbox at a crossroads. Will it keep making Gears games when the financial returns are this thin and the margins this low? And if it does, does the next one arrive off Game Pass at day one – the way CoD now does, or even on PlayStation? I think it should. Alright, back to E-Day for me! The last word Reply to this email – or reach out here – if you have any feedback for the newsletter – or want to request a game for us to cover. [Alinea Analytics boasts the most accurate PC and console estimates in the business. Game makers use our platform to understand their audience, keep an eye on the competition, monitor sales trends, and spot new opportunities. We equip game studios and financial institutions with accurate data and the confidence to make smarter, data-driven decisions. Want to talk about all things games market data? We’d love to chat!]

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Oct 9 • 11:49 AM EDT • Technology • alineaanalytics.substack.com
Philadelphia set for strong business boom from LeBron, 76ers

Business owners in the Philadelphia region are anticipating a revenue boost with LeBron James donning a 76ers uniform this season.

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Oct 9 • 11:27 AM EDT • Business • sportsbusinessjournal.com
Commentary: Not even Tom Cruise could save ‘Digger’

Continuing a concerning trend for Warner Bros. in 2026, its latest release is buried in a financial hole no film can escape. Alejandro González Iñárritu’s "Digger" arrived over the weekend

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Oct 9 • 11:04 AM EDT • Entertainment • recorderonline.com
In combative first Michigan Senate debate, Rogers and El-Sayed trade attacks

The first debate in Michigan’s closely watched U.S. Senate race turned combative Thursday as Republican Mike Rogers and Democrat Abdul El-Sayed repeatedly traded personal attacks, talked over each other and even continued arguing during a commercial break.

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Oct 9 • 10:59 AM EDT • Politics • pbs.org
Crew on Ben Shapiro’s Pro-ICE Film Say They Felt Ambushed

“If I had known this, then I would not have even accepted the job.”

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Oct 9 • 10:34 AM EDT • Politics • them.us
Meet the Teen Athlete Who Overcame a Major Health Curveball

After developing an unprecedented and progressive spinal curvature, known, 10-year-old Macie Perna feared her love for playing softball may be lost forever. But, a life-changing operation at Shriners Children's Philadelphia called Vertebral Body Tethering, or VBT, hit those fears out of the park. Just six weeks later, Perna was back on the field stronger than ever before. Now, at 16, she has no restrictions and big dreams. Macie and her mother Michelle join TODAY's Jenna Bush Hager and Sheinelle Jones to talk about her health journey and her role as a Shriners Children's International Patient Ambassador. She even gets a surprise from her favorite college athlete! (Sponsored by Shriners Children's)

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Oct 9 • 10:33 AM EDT • Health • today.com
Intense talks convinced Reedijk over Hibs job

Marink Reedijk was convinced Hibernian was the right move for him after a seven-hour meeting with the club's board in London.

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Oct 9 • 10:14 AM EDT • Sports • sports.yahoo.com
J.B. Hunt Q3 earnings, revenue to rise, analysts say

J.B. Hunt Transport Services Inc., a Lowell-based transportation services company, is expected to see earnings and revenue increase in the third quarter compared with the same period in 2025, according...

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Oct 9 • 10:13 AM EDT • Business • talkbusiness.net
Employee killed in shootout with 2 armed suspects at L.A. business

An employee was shot and killed after confronting two armed suspects who entered a business in Los Angeles Thursday evening, authorities said. The shooting occurred around 7:30 p.m. at a business i…

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Oct 9 • 10:11 AM EDT • Business • ktla.com
Data Breaches Could Cost Your Business Millions

Data-security gaps can put medical cannabis patient and employee records at risk, leaving your business holding the bag for a settlement, even if it wasn't your fault.

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Oct 9 • 10:05 AM EDT • Business • cannabisbusinesstimes.com
Charlotte Motor Speedway to host celebration of life for Kyle Busch

The event after the Trucks Series race will include Kyle Busch’s widow, Samantha, team owner Joe Gibbs and several Cup Series drivers.

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Oct 9 • 9:46 AM EDT • Sports • spectrumlocalnews.com
A week with Googlebooks: four notes from our testing so far

So far the software vibes are a bit off.

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Oct 9 • 9:36 AM EDT • Technology • theverge.com
Event aims to connect small business with government, defense contracts

The government and defense contracting forum in Rochester offers small businesses connections with buyers like Lockheed Martin and Micron Technology.

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Oct 9 • 9:31 AM EDT • Business • rbj.net
Area Events & Entertainment Community Calendar

Oct. 8 - Veterans Coffee & Conversation at the Eagles Club - begins at 10 a.m. Oct. 8 - Merrill Chamber Annual Celebration and Awards Oct. 8 - Create, Paint, and Sip at Sunset Hollow Wine Bistro …

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Oct 9 • 9:16 AM EDT • Entertainment • merrillfotonews.com
Barton Health Invites Community Members to Free Health Fair at Bijou Elementary School

SOUTH LAKE TAHOE, Calif. – Barton Health is holding a Community Health Fair, an inclusive event to benefit members of the Lake Tahoe community. The event offers an opportunity to connect with healthcare providers and...

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Oct 9 • 9:04 AM EDT • Health • tahoedailytribune.com
Women’s Breast Health Awareness Event set in Warsaw

WARSAW — A Women’s Breast Health Awareness Event will be conducted Thursday at the Wyoming County Community Health System.

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Oct 9 • 9:00 AM EDT • Health • thedailynewsonline.com
Mercy Health reminds public to prioritize health during busy fall and winter months

The fall and winter months get busy quickly with holidays, school activities and year end obligations. Mercy Health encourages the public to prioritize health with routine checkups and preventive care.

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Oct 9 • 9:00 AM EDT • Health • wpsdlocal6.com
Nvidia commits $1 billion to U.S. science and quantum computing

The chipmaker announced the commitments Thursday at a Washington event tied to the Trump administration's Genesis Mission program

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Oct 9 • 8:35 AM EDT • Science • finance.yahoo.com
Nvidia is committing $1 billion to U.S. science over 5 years

The chipmaker announced the commitments Thursday at a Washington event tied to the Trump administration's Genesis Mission program

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Oct 9 • 8:35 AM EDT • Science • qz.com
Business Beat: Coldwater Ponderosa ownership celebrate 7 year anniversary

COLDWATER, MI (WTVB) - The Coldwater Ponderosa Steakhouse is celebrating seven years of successful operation u...

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Oct 9 • 8:20 AM EDT • Business • wtvbam.com
What To Expect At Apple's 'Welcome Home' Event Next Week

The company is reportedly rebooting its smart home ambitions with a smart display and a whole bunch of other accessories.

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Oct 9 • 8:00 AM EDT • Technology • engadget.com
Ferrari’s chairman is bullish on AI. He’s less certain how businesses will cash in

Ferrari chair John Elkann played down AI bubble fears, but acknowledged investment in the technology could outpace revenue generation.

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Oct 9 • 7:54 AM EDT • Business • cnbc.com
Some Gboard users suddenly can't type capital letters

A strange Gboard bug is preventing some users from typing capital letters, and the beta version may be the culprit.

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Oct 9 • 7:52 AM EDT • Technology • androidauthority.com
Substack welcomes its influencer marketing era

Rothy's is going all-in on Substack with IRL events and sponsoring personal essays. Other brands are following suit.

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Oct 9 • 7:45 AM EDT • Business • businessinsider.com
How 'The Diary of a CEO' star Steven Bartlett avoids burnout

Steven Bartlett said he's setting up his company to last for 50 years by making sure he doesn't get burned out. These are his steps.

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Oct 9 • 7:30 AM EDT • Business • businessinsider.com
🙂 Positive (50%)
Polk County considers entertainment district near Iowa Events Center

Polk County leaders have envisioned an entertainment district since the Iowa Events Center was constructed, the Polk County administrator said.

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Oct 9 • 7:04 AM EDT • Entertainment • desmoinesregister.com
AI Chatbots Often Fail To Help Users in Mental-Health Crisis

New research shared exclusively with TIME shows chatbots are good at spotting distress, but frequently fail to refer users to resources

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Oct 9 • 7:00 AM EDT • Health • time.com
Sports on TV/radio listings: Oct. 9

Where to watch and/or listen to today's sporting events that will be televised or broadcast on the radio.

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Oct 9 • 7:00 AM EDT • Sports • sports.yahoo.com
Here are 4 day trips to take from New Orleans this fall: Charming small towns, seasonal events, more

Want to get out of town for a bit? Here are some day trip ideas, plus a few fall festivities to catch while you’re checking out a new-to-you city.

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Oct 9 • 7:00 AM EDT • Entertainment • nola.com
Meet the three inspiring speakers for the Power of Fearless event

The Business Record’s Fearless initiative started with a goal to empower Iowa women to succeed in work and life. In the six years since our launch, we’ve seen the true power of Fearless. On Oct. 22, the Business Record will celebrate the Power of Fearless at our annual event. Event attendees will be active participants…

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Oct 9 • 7:00 AM EDT • Business • businessrecord.com
Iowa Economy recap: AI lifts economic growth amid higher costs

The national economy is growing, bolstered by investments in AI, but the benefits are uneven. High fuel costs, inflation and weak income growth are weighing on many households and businesses. On the latest episode of the Iowa Economy Podcast, two national economists joined to discuss the state of the national economy and how it is…

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Oct 9 • 7:00 AM EDT • Business • businessrecord.com
Heading to Penn State for a football game? What to do, eat, drink and see in State College

A sampling of things to do (and eat) if you're visiting State College, Pa., for a Penn State football game or sporting event.

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Oct 9 • 6:00 AM EDT • Sports • nytimes.com
The AI tools helping meet demand for home healthcare

Home healthcare companies are increasing investment in AI tools that aid in documentation, referrals and fall prevention.

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Oct 9 • 6:00 AM EDT • Health • modernhealthcare.com
Teeth Whitening: What Works and What's Safe?

Learn which teeth-whitening methods work, what to avoid, and how to prevent sensitivity and enamel damage.

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Oct 9 • 5:58 AM EDT • Health • urmc.rochester.edu
Museum of Science opens another immersive venue for live events

The 10,000-square-foot William and Charlotte Bloomberg Public Science Common was supported by a $155 million gift from Bloomberg Philanthropies. It can transform into an immersive environment with video projections and movable LED walls.

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Oct 9 • 5:50 AM EDT • Science • wbur.org
Englewood Health enlarges culturally responsive care for Asian communities with $500K state grant

Englewood Health on Oct. 7 held an event with state and community leaders at its Asian Health and Wellness Center in Englewood Cliffs.

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Oct 9 • 5:26 AM EDT • Health • roi-nj.com
How Trump’s Revenge Campaign Descended Into Turmoil

The president’s allies have sought to prove a “grand conspiracy” through a sprawling Justice Department inquiry. It has buckled under staffing shake-ups, internal disputes and trouble finding evidence.

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Oct 9 • 5:00 AM EDT • Politics • nytimes.com
South Korean 'robot dog' became first to run a marathon on a single battery charge

A quadruped robot scampered more than 26.2 miles of uneven, hilly terrain alongside human runners without needing to be recharged.

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Oct 9 • 5:00 AM EDT • Science • livescience.com
Japan sees record number of workers’ compensation approvals for mental health in fiscal 2025

The figure, published in this year’s white paper on measures to prevent karōshi, marked a record high for the seventh consecutive year.

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Oct 9 • 4:54 AM EDT • Health • japantimes.co.jp
North Yorkshire mayor David Skaith on using new health powers

The elected Labour mayor is giving a keynote public health speech at event in York.

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Oct 9 • 4:41 AM EDT • Health • bbc.com
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‘I’m not alone’: Conference offers kinship caregivers resources, support, platform to share experiences

About 125 caregivers, professionals and community organizations attended Foster Family Alliance of NC’s event last month.

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Oct 9 • 4:30 AM EDT • Health • northcarolinahealthnews.org
Man City confirm double selection boost ahead of Liverpool trip

Man City bidding to maintain perfect start to Premier League season

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Oct 9 • 4:12 AM EDT • Sports • sports.yahoo.com
Mental health: the burden of childhood trauma in Europe

Two out of three young adults have experienced at least one traumatic or highly stressful event during childhood, according to WHO.

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Oct 9 • 3:38 AM EDT • Health • unric.org
😐 Neutral (12%)
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30%
'Avatar: Seven Havens' review: The Avatar apocalypse is a bold, brilliant addition to the franchise

"Avatar: Seven Havens" blows everything up, and the franchise is better for it.

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Oct 9 • 3:00 AM EDT • Entertainment • mashable.com
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Sweden’s startups will raise $5 billion in 2026. Our secret sauce is 150 years old

The precedents run so far back that we even have a Swedish word for inventor-founded firms of the late 19th century: snilleföretag or "genius companies."

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Oct 9 • 3:00 AM EDT • Business • fortune.com
Center for Human and Planetary Health celebrates second anniversary

Over 150 people attended the event focused on combatting climate change and protecting human health.

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Oct 9 • 1:49 AM EDT • Health • stanforddaily.com
OUTx speakers celebrate Queer visibility in business industries

UMich students, faculty and community members gathered Thursday evening for OUTx, an event featuring five Queer business-affiliated speakers.

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Oct 9 • 1:09 AM EDT • Business • michigandaily.com
Spurs coach Mitch Johnson lauds Devin Vassell's growth as leader

The forward is more vocal entering his seventh season and coming off a strong all-around performance in his first postseason.

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Oct 9 • 12:45 AM EDT • Sports • sports.yahoo.com
Penobscot Community Health Care to receive $2.8M, preventing bankruptcy
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Oct 9 • 12:02 AM EDT • Health • newscentermaine.com
India's TCS rises on AI revenue, international business growth

Shares of information technology firm Tata Consultancy Services rose on Friday on accelerating AI-related revenue and ​growth in its international business.

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Oct 8 • 11:56 PM EDT • Business • reuters.com
Islanders 4 (EN), Blackhawks 1: Horvat, Stanley(?!) stay hot

The Islanders dispatched the Blackhawks, as well they should, to even their record at 2-2 on the young season. The 4-1 final turned in the second period when the Isles got two goals in quick succession, converting some counterattacks against a loose Blackhawks team defense. Bo Horvat had two goals, a power play one to […]

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Oct 8 • 11:19 PM EDT • Sports • sports.yahoo.com
😐 Neutral (28%)
Takeaways from Michigan Senate debate between Abdul El-Sayed, Mike Rogers

Even mothers were not exempt in a fierce debate in the race for a critical U.S. Senate seat.

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Oct 8 • 11:11 PM EDT • Politics • washingtonpost.com
Sanrio Puroland 35th Anniversary: Connecting Smiles Through Entertainment

The popular theme park has brought smiles to generations of fans, while embracing new forms of entertainment to reach an even wider audience.

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Oct 8 • 11:07 PM EDT • Entertainment • japan-forward.com
Gov. Moore insists Maryland’s budget is balanced; watchdog calls it 'political math'

WBFF Fox45 provides local news, weather forecasts, traffic updates, notices of events and items of interest in the community, sports and entertainment programming for Baltimore and nearby towns and communities in Maryland, including Annapolis, Crofton, Glen Burnie, Linthicum, Pasadena, Severn, Cockeysville, Dundalk, Essex, Parkville, Owings Mills, Towson, White Marsh, Woodlawn, Hampstead, Sykesville, Taneytown, Westminster, Elkton, Perryville, Pt. Deposit, Rising Sun, Aberdeen, Abingdon, Bel Air, Edgewood, Fallston, Havre De Grace, Columbia, Elkridge, Ellicott City, Fulton, and Ocean City.

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Oct 8 • 10:38 PM EDT • Politics • foxbaltimore.com
New Castle business owners frustrated as bridge project completion delayed again

A group of business owners in downtown New Castle met this evening to learn about what’s delaying a bridge replacement project they all say is hurting their businesses.

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Oct 8 • 10:11 PM EDT • Business • wkbn.com
Byron Young’s elite season without Myles Garrett

Rams’ Byron Young is having his best career season even while Myles Garrett is out

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Oct 8 • 9:15 PM EDT • Sports • sports.yahoo.com
😐 Neutral (1%)
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Science, ‘Much Ado About Murder’ dot ARTx3 October slate

The ARTx3 Campus, which comprises the Arts & Science Center for Southeast Arkansas, the ARTSpace on Main and ART WORKS on Main, presents the following events in October: Next Gen STEAM Exhibition Series (Series 4: Bird In A Cage) — through Oct. 31 Can you make a bird move without touching it? Bird in a […]

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Oct 8 • 9:00 PM EDT • Science • pbcommercial.com
Syracuse Basketball: Three Takeaways From ACC Tip-Off Event

Orange players and head coach Gerry McNamara spoke to the media in Charlotte, N.C. this week ahead of the 2026-27 season.

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Oct 8 • 8:22 PM EDT • Sports • sports.yahoo.com
Levi Sterling: The Underappreciated Pittsburgh Pirates Prospect Breakout

The Pittsburgh Pirates had multiple top prospects break out this year. Seth Hernandez, Murf Gray, and Wyatt Sanford stand out as the best. However, one of the Pirates’ 2024 early-round picks took a noticeable step forward, even if his overall performance didn’t fully reflect it. Right-hander Levi Sterling looks to be one of the Pirates’ …

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Oct 8 • 8:21 PM EDT • Sports • sports.yahoo.com
Scientists Trace How Cancer Passed Between Twins Before Birth

How is this even possible?

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Oct 8 • 7:58 PM EDT • Science • yahoo.com
Postseason / ALDS Game 4 chat and discussion, October 8

Good evening, y’all. At this time yesterday, I had posted something along the lines of “can we borrow some runs @/guardians”, because our game was deadlocked and Cleveland was well on their way to the 9-3 final score against the Chicago White Sox to stave off their elimination. Must be fun to score a lot. […]

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Oct 8 • 7:16 PM EDT • Sports • sports.yahoo.com
☹️ Negative (-20%)
New Britain Public Library to Host "Health to Treat Spooktacular" for Halloween

The New Britain Public Library, in partnership with Access Health CT, is set to host, ” Health to Treat – a Spooktacular Day of Health Resources & Community Care” on Halloween. The event promises free food alongside “free professional health screenings, services & more!”. Services available are to include blood pressure checks, cholesterol screenings, blood […]

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Oct 8 • 6:38 PM EDT • Health • newbritainprogressive.com
Annual Wisconsin Science Festival kicks off next week

The 16th Annual Wisconsin Science Festival begins October 15. The 10-day festival will host events across more than fifty of Wisconsin's counties.

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Oct 8 • 6:27 PM EDT • Science • wkow.com