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Mammoth Solar projects begin commercial operation in northwest Indiana
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What agilon health (AGL)'s Jackson Clinic ACO Expansion Means For Shareholders
In late September 2026, The Jackson Clinic expanded its relationship with agilon health by joining agilon’s Senior Health Connect ACO. This extended value-based care support from roughly 8,000 Medicare Advantage seniors to an expected 9,000 additional Traditional Medicare beneficiaries. This move deepens agilon health’s role in coordinating prevention-focused primary care across Medicare programs, which could influence medical cost trends, operating efficiency, and long-term contract...
Hurricanes @ Flyers: Preview and Game Thread
The Carolina Hurricanes bring their 4-1-1 record, which puts them in first place in the Metropolitan Division, to Philadelphia, (0-4-2) where the Flyers have yet to win a game this season. They are currently last in the division. It is funny how quickly things can change in the NHL. Last season, coach Rick Tocchet was […]
How Marni von Wilpert went from a frustrated first-term councilmember to a favorite in one of the country’s biggest Congressional races
It wasn't obvious four years ago that Marni von Wilpert would soon be running in a race that could determine Congressional control.
Early voting figures suggest Democratic gains in Ohio’s most Trump-friendly counties
After the first days of early voting in Ohio, a state that could help determine control of the Senate, there are clear signs Democrats are more enthusiastic to vote.
Hurricanes 5, Blackhawks 2
The Carolina Hurricanes cruised to their fourth win in a row with a 5-2 victory over the Chicago Blackhawks on Saturday night. The win improved their record to 4-1-1 for this early season. Five different players notched goals and 11 got on the scoresheet. Brandon Bussi made 24 saves on the 26 shots he faced […]
Kona Destroys You Like No Other Ironman. We’ve Got the Receipts to Prove It.
From muscle micro-tears and brain fog to gut distress, science explains why racing - or even watching - the Ironman World Championship in Hawaii leaves you utterly steamrolled for days.
Full interview: Assembly Republican Leader Alexandra Macedo on High-Speed Rail, future of the party
Assembly Republican Minority Leader Alexandra Macedo, who recently stepped into her leadership role, shared her perspective on the challenges and priorities facing her caucus during an interview on California Politics 360, along with her call for accountability in the high-speed rail project.
Nicolas Cage Hints at ‘True Detective’ Season 5 Role, Then Jokes He Wasn’t Supposed to Reveal It
Nicolas Cage says he may join True Detective, naming the HBO drama as a possible next television project. The Oscar winner brought up the crime ... Read More
Zack Polanski signals Green party overhaul after row over Zionism vote
Rapid growth means structures need to change and give leaders greater control, Polanski says in Guardian article
Oregon chosen to participate in a research study that screens infants for genetic conditions
Oregon is enrolled in a nationwide newborn genomic screening research study, the Northwest Regional Newborn Blood Spot Screening Program and BRIDGES-NBS program.
Kylie Jenner Stars in Hulu’s 'Bachelorette Weekend'
The reality star takes on her first major scripted role as a bride whose closest friends become suspects after a deadly getaway.
Apple smart home control center is called 'HomeView'
Apple's new smart home controller is the HomeView, and while it's not shipping in October, you'll be able to get your hands on it before the end of 2026.
Where Athlon Sports projects Florida's bowl game after Week 6 loss
Athlon Sports projects this in-state bowl game for Florida football against an ACC opponent after the Gators' Week 6 loss to South Carolina.
What Wake Forest Said After the NC State Win
Wake Forest got one of those wins Saturday that will get notated through the remaining weeks of the season as an important win. Coaches will tell you they are all important. Everyone else will acknowledge that there are some games that stand out on the schedule more than others. North Carolina State had beaten Wake …
Elanco, Purdue planning research institute at One Health Innovation District
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Climate Change Report Published by Fired Govt. Scientists
Donald Trump's administration fired scientists working on the next National Climate Assessment. They're finding new ways to publish their research.
Why 'East of Eden' Star Christopher Abbott Looks So Familiar
Christopher Abbott’s latest 'East of Eden' role may have you wondering where you’ve seen him before. Here are some of his most recognizable roles.
El Paso County Health to end leadership of Youth Suicide Prevention
In a move advocates described as shocking, El Paso County Public Health is dropping its role in the community's youth suicide prevention program.
S.C. Succession: History-Making Debate Could Reshape Palmetto State's Evolving Politics
Three female candidates take the stage in South Carolina amid shifting electoral sands...
'I know how the business works': Kimmich on national team debate
German national team captain Joshua Kimmich has said he is undeterred by those who have questioned his role there and insisted he had the quality and ambition to remain a key figure. Midfielder Kimmich played in the first two recent Nations League matches in the Netherlands and against Greece.
FULL SHOW: Inside INdiana Business 10/11/26
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Georgia enters October undefeated as the challenging SEC schedule intensifies
ALesik/Depositphotos Georgia enters October with a perfect record Georgia’s 2026 football schedule brings a major change as the SEC moves to a nine-game conference slate. The Bulldogs face familiar rivals, new scheduling twists, and several challenging road trips, while the annual Florida matchup temporarily leaves Jacksonville. Alabama, Ole Miss, Oklahoma, Auburn, and South Carolina are…
Updated SEC football standings following loaded Week 6 slate
After suffering their first loss of the season Saturday night, where does Alabama now sit in the latest SEC standings coming out of Week 6.
CA controller touts leadership in reelection run
Malia Cohen points to improvements with annual reports.
Goran Sasic on NBA Europe: “There, it’s a lot about entertainment and here it’s about devotion”
The executive director of the EuroLeague Head Coaches Board talked about the negotiations between EuroLeague and the NBA
U.S. Department of Health and Human Services (HHS) Recommends Science-Based Thresholds to Target Dangerous Enhanced Kratom Products
Kratom products credit: CDPH DEA takes action based on updated recommendation from HHS October 11, 2026 - WASHINGTON - On Friday, the U.S. Department of Health and Human Services relesed the following: The U.S. Department of Health and Human Services (HHS) provided a new recommendation to the Drug Enforcement Administration (DEA) that establishes science-based thresholds for 7-hydroxymitragynine (7-OH) and mitragynine pseudoindoxyl (MGPI), potent opioid compounds associated with products marketed as kratom. The Department of Justice today announced that DEA issued new Notices of Intent reflecting HHS’ updated scientific analysis and recommendations, including a new Notice of Intent for 7-OH and MGPI incorporating HHS’ recommended concentration and ratio thresholds. Following a review of available scientific data and comments, HHS Assistant Secretary for Health Admiral Brian Christine, M.D., recommended that DEA use concentration or ratio-based thresholds to determine which products containing 7-OH and MGPI are subject to Schedule I control for purposes of temporary scheduling of these substances under the Controlled Substances Act. The recommendation is designed to target concentrated or chemically altered products while distinguishing them from natural botanical kratom products, which may contain trace amounts of 7-OH and MGPI. “We are drawing a clear line between natural kratom and dangerous, enhanced opioid products,” said HHS Secretary Robert F. Kennedy, Jr. “We listened to the public, followed the science, and developed a clear recommended threshold for temporary scheduling that targets concentrated 7-OH and MGPI without sweeping natural botanical kratom into Schedule I. The Trump Administration will continue taking decisive action against dangerous products that fuel addiction while making sure our policies are grounded in rigorous science.” Under the recommendation, 7-OH and MGPI would be controlled in Schedule I for purposes of temporary scheduling when either substance alone, or their combined amount when both are present: Exceeds 1 milligram per gram in solid powders, encapsulated material, or other solid forms, or exceeds 1 milligram per milliliter in liquid preparations; or When the mass of mitragynine present divided by the mass of 7-OH, or MGPI, or the combined amount of 7-OH and MGPI if both present, is less than 100. The ratio-based approach reflects the alkaloid composition of natural kratom products and provides a way to identify products intentionally enhanced or concentrated with 7-OH or MGPI. Available scientific data indicate that 7-OH occurs naturally in botanical kratom at relatively low or trace levels, while some evidence reviewed by FDA suggests MGPI may also occur at trace levels in some natural or kratom-derived products. FDA's scientific review found that 7-OH is substantially more potent than morphine in preclinical studies, with available data indicating approximately two to nine times greater potency depending on the study. FDA also identified evidence supporting a meaningful risk of opioid-like physical dependence and withdrawal from MGPI. “Our recommendation gives DEA a scientifically supportable framework to distinguish natural botanical kratom from products that have been concentrated or manipulated to deliver dangerous levels of potent opioid compounds,” said Assistant Secretary for Health Admiral Brian Christine, M.D. “This approach allows us to focus on the products that pose the greatest threat to public health.” In July 2025, following an FDA scientific and medical evaluation, HHS recommended that 7-OH above a specified threshold be placed in Schedule I of the Controlled Substances Act. In July 2026, DEA announced its intent to temporarily schedule 7-OH above a specified threshold, and HHS simultaneously sought public comment on the proposed threshold. DEA subsequently temporarily placed MGPI and two synthetic 7-OH derivatives, MGM-15 and MGM-16, in Schedule I. Since then, questions have emerged about how scheduling could affect natural botanical kratom products potentially containing trace amounts of MGPI. The new HHS recommendation responds to those concerns by providing DEA with a more precise threshold based on both the concentration of 7-OH and MGPI and their relationship to mitragynine, the predominant alkaloid in kratom. HHS and FDA will continue working with DEA to protect Americans from dangerous concentrated and synthetic opioid products while ensuring federal policy is grounded in the best available science. Source: HHS
Akron Children's part of global suicide prevention program. What it means
Akron Children's is part of a global initiative to leverage the role children's hospitals can play in preventing suicide. Here's what that means.
These are the voters who will decide the midterm elections
Move aside, “soccer moms.” Control of Congress might come down to voters like these.
Heat Your Garage During Cold Months With A Wi-Fi Enabled Solution From Home Depot
The HEAT STORM Ceiling Mounted Hardwired 240-Volt Garage Heater comes with Wi-Fi controls that let you customize your heating remotely.
Who do latest polls show winning 2026 midterms? See odds, forecasts
Who is winning the 2026 midterms? The race for control of Congress is heating up. Here's what the latest polls, odds and forecasts show right now.
Chris Simms questions NBC exit as fans weigh in
Former NFL quarterback Chris Simms says he was surprised to lose his role on NBC’s Football Night in America despite receiving positive feedback.
Chris Simms questions NBC exit as fans weigh in
Former NFL quarterback Chris Simms says he was surprised to lose his role on NBC’s Football Night in America despite receiving positive feedback.
Chris Simms questions NBC exit as fans weigh in
Former NFL quarterback Chris Simms says he was surprised to lose his role on NBC’s Football Night in America despite receiving positive feedback.
Israel's hottest degrees: medicine leads demand as AI expands, computer science declines
Some 350,900 students are expected at 57 institutions, a 2.1% increase; around 70,000 served in the military reserves last year, while women account for 58.6% of enrollment and 61% finish bachelor's degrees on time, versus 43% across the OECD
'A little puppy love': Meridian event highlights dogs' role in mental health
Organizers said events like PAWS for Mental Wellness help showcase the many ways animals can support people, whether through therapy visits, service dog training or simply companionship.
Memorial Health System team members take part in AI Summit
Memorial Health System is sharing team members joined professionals from across the Coast for the inaugural Gulf Coast AI Summit. The summit focused on practical learning, collaboration, and the evolving role of artificial intelligence in the workplace and community. Memorial shared they served as a sponsor, team members also contributing as speakers and facilitators. Categories: Local News Tags: AI Summit,...
Googlebook improving ‘Better Together’ Android sync features, Samsung support rolling out
The big selling point for Googlebook is that it’s a desktop platform that deeply integrates with your Android phone but,...
PHOTOS: Albany State Homecoming Alumni Association Business Meeting
Click the arrow to scroll through the photos.
Cigna Group (CI) Could Be 56% Undervalued Following Its Health Sense Rollout
Health Sense rollout and what it could mean for Cigna Group stock Cigna Group (CI) has put its Health Sense platform at the center of a push to link health data, benefits and clinical support into a single experience for oncology and cardiometabolic patients. The model ties together information on medical history, behavioral health, pharmacy coverage, prior interactions and expected costs, then uses that context to tailor outreach and care coordination through existing Cigna Healthcare...
LGBTQ groups issue open letter condemning political discourse around transgender people
Transgender rights have again become a focal point in South Carolina’s U.S. Senate race after President Donald Trump used an anti-transgender slur while critici
College football: UNH drops overtime heartbreaker to North Carolina A&T
The University of New Hampshire football team lost to North Carolina A&T in overtime on Saturday, falling to 2-5 overall on the season.
TST Best Bets: October 10, 2026
Two unbeaten SEC heavyweights meet in Tuscaloosa on Saturday night, as Georgia visits Alabama with both teams looking to take control of the conference race. After splitting their meetings last season, the Bulldogs and Crimson Tide have another chance to make an early statement in the national title chase.Meanwhile, USC heads to Happy Valley for Penn State’s White Out game. The Trojans are looking to build on last week’s comeback win over Washington, while the Nittany Lions need a response after
How Spurs can make changes while preserving 'delicate ecosystem'
Mitch Johnson must balance the Spurs' starting lineup, player roles and team chemistry to preserve last season's NBA Finals magic.
Particle Engineering Takes Center Stage as Drug Formulation Science Enters Its Translational Era
The Journal of Pharmaceutical Investigation has announced a January 2027 special issue on translational advances in pharmaceutical dosage form development, covering particle engineering, solid-state control, QbD, and emerging manufacturing technologies, with submissions due June
Mizzou Backs up Florida Win With Dominant Performance Over Aggies
The Tigers’ defense shut down Texas A&M as MU rolled to a second straight blowout win in Columbia
Italy talent Palestra finally makes Chelsea debut
Italy international Marco Palestra finally made his Premier League debut for Chelsea today and showed his versatility, as in just 20 minutes he played two different roles.The 21-year-old was a big sum...
South Texas Health System (@stxhealthsystem)
3 likes, 1 comments - stxhealthsystem on October 10, 2026: "Serving Health, Healing & Hospitality: Proper nutrition plays an important role in the healing process, helping patients recover, regain strength and achieve better outcomes. Across South Texas Health System's acute care facilities and behavioral hospital, our Nutrition & Dietary Services teams work diligently each day to provide nutritious meals and exceptional service to patients, visitors and staff. During National Healthcare Foodservice Workers Week, STHS proudly recognizes the dedicated Nutrition & Dietary Services teams at STHS McAllen, STHS Edinburg, STHS Children's, STHS Heart and STHS Behavioral for their hard work, professionalism and commitment to excellence. From developing specialized meal plans that support patient recovery to serving every meal with care and compassion, these team members play an essential role in creating a positive healthcare experience. Their dedication to both nutrition and hospitality is felt throughout our hospitals and contributes to the quality, compassionate care our patients receive every day. Thank you for the care, kindness and pride you bring to your work. Your commitment helps nourish our patients, support our caregivers and strengthen the communities we serve.".
Czech PM faces first electoral test
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Florida vs South Carolina weather updates: Latest forecast for SEC Week 6 game
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Neuralign and Global Ambassador Mandi Gosling Bring Neurological Readiness™ to Science Summit Alongside UNGA
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Matthew Lillard recalls thinking ‘Scream’ was ‘lame’ and he’d become a TV star
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Paolo Banchero Recaps 'Pretty Good' Offensive Performance
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Game Day Q&A With Roll Bama Roll
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Queen Creek businesses requesting state liquor licenses
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Nicolas Cage reveals ‘True Detective’ season 5 role
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Daniela Lozano, M.D., Joins Baptist Health Kenneth C. Griffin Neuroscience Institute as a Headache Neurologist - Florida Hospital News and Healthcare Report
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NYT Strands Hints for October 11, 2026
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The Carolina Hurricanes’ hog mascot weighed in on Canadian politics during a game. Why?
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Michael V. finds unexpected career highlight in ‘Family Feud’ hosting role
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BYU Beats Iowa State, Sets up Notre Dame Matchup
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Anime News, Top Stories & In-Depth Anime Insights
Stay on top of anime news and updates straight out of Japan with Crunchyroll News. From breaking stories to evergreen content, get all your anime and manga news updates in one place. You heard it here first!
New Atrium Health program causing controversy
The State Treasurer's Office is asking a judge to put a hold on a new Atrium Health program.
New Atrium Health program causing controversy
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Assistant Professor of Climate Data Science | The Journal of Blacks in Higher Education
Boston University invites applications for a faculty position at the rank of Assistant Professor in the Department of Earth Environment. This tenure-track position in Climate Data Science , beginning on July 1, 2027, is part of the ongoing cluster hire in Environmental Data Science and complements faculty searches within the Faculty of Computing and Data Science.rnrnWe particularly welcome candidates whose research focuses on the physical basis of climate, climate variability, and climate change, and who employ data science methodologies to deepen our understanding of how the climate system is changing and how these changes affect the global environment. Areas of interest include—but are not limited to—the changing frequency and intensity of extreme weather events; interactions between the atmosphere and terrestrial, oceanic, biospheric, and cryospheric systems; and improved understanding of Earth system predictability at seasonal, decadal, and longer time scales. We envision this position playing a central role in connecting and enhancing existing departmental strengths in climate-related research and teaching, including terrestrial and marine biogeosciences, land surface and coastal processes, paleoclimatology, energy and economic policy, and environmental sustainability. This faculty member will also contribute to university-wide interdisciplinary initiatives — including the Urban Biogeoscience and Environmental Health (URBAN) program, the Institute for Global Sustainability, and the Center for Climate and Health at the School of Public Health — and is expected to develop collaborative ties with the Faculty of Computing and Data Sciences, where shared interests in machine learning, large-scale data analytics, and Earth system modeling provide natural ground for joint advising, co-teaching, and grant development. This hire reflects our commitment to advancing interdisciplinary scholarship at the intersection of climate and data science. This position contributes to the University convergence themes of Global Sustainability as well as Artificial Intelligence, Data Science, Computing that are core pillars of BU's cross-disciplinary research priorities.rnrn Position Qualifications:rn Candidates should have a PhD or equivalent degree, demonstrated ability to obtain external funding to support their program of research and scholarship, and a commitment to excellence and innovation in teaching, education, and mentorship of students. The successful applicant will be expected to supervise graduate research in Ph.D. programs, teach at all levels in the Earth Environment curriculum, and maintain an externally funded research program. We seek applicants whose research complement strengths in the Department and around the University. For more information about the Department, see
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Netflix’s Summer of Bummer
(Welcome to the Entertainment Strategy Guy, a newsletter on the entertainment industry and business strategy. I write a weekly Streaming Ratings Report and a bi-weekly strategy column, along with occasional deep dives into other topics, like today’s article. Please subscribe.) Today, I’ve got a guest post from longtime friend of the newsletter, Brandon Katz. I’ve been trying to find time all summer to look at Netflix’s straight-to-streaming film slate, but between a pre-planned trip and Nielsen moving up their streaming data timeline, I’ve been swamped. So I reached out to Brandon, one of my favorite fellow analysts, to write about it. And I feel like he captured the tone and data focus of the newsletter perfectly. You can connect with Brandon on LinkedIn and Twitter. Enjoy! Don’t worry, folks. You’re in safe hands with me. To ease any anxieties about an interloper in ESG’s domain, I’ll start by stealing one of his best framing devices: headlines. Box office flops are covered in the same way the Teenage Mutant Ninja Turtles eye pizza: with cartoonish insatiability. I would know. I’m a former reporter who wrote nearly identical headlines: Yet, intentionally or not, streaming misses get treated with kids gloves, filtered through a rosy lens: In the last six years, U.S. streaming viewership has become nearly as transparent as the box office, but the data often arrives weeks later, in a number of less intuitive metrics, and with nary an official budget to be found. This plays into the Wall Street-whispering narratives major streamers have been cultivating for years. They get a pass in a way that theatrical studios simply don’t. Subscribe Netflix’s Summer Slate Not a single Netflix original film released between May and August this year opened above 20 million U.S. TV hours, per Nielsen. That benchmark usually serves as the EntStrategyGuy’s floor for a streaming hit on Netflix. None of these films enjoyed a hit-cementing single week of 20-plus million hours during their runs. Netflix’s two best films were true crime docs, Maternal Instinct (16.5 million hours) and The Crash (19.7 million), the best overall week for a film this summer. Great for most other streamers, but not necessarily what we’re used to seeing from Netflix. For an overly-dramatic comparison, Happy Gilmore 2 opened last summer to around 47 million hours (celebrity cameos, baby!). Zooming out, the picture looks even worse. In 2026, Netflix’s five biggest scripted summer films posted the lowest average (28.6 million hours) and median (28.8 million hours) eight-week viewership totals of the past four years. Now, it’s unrealistic and unfair to expect Netflix to deliver a _KPop Demon Hunters-_sized hit every year. But it’s also not ideal to see the size of their hits shrinking over the last few summers. Let’s quickly run through some of the notable summer misses. Jennifer Lopez and Brett Goldstein’s perfectly fine romcom, Office Romance, fell off the charts after 20 million hours in its first two weeks. Top films usually last for four-plus weeks. Starry titles ideally don’t decay that fast either. Homegrown star Millie Bobby Brown couldn’t prevent the snappy Enola Holmes franchise from diminishing returns. At 14.3 million U.S. hours, the third film posted roughly half of what the first two films did in their first two weeks. What’s on Netflix calculated that per-day global views were down nearly 60% from the second movie. The Whisper Man did okay with more than 36 million hours over its first four weeks. But I expected a little more juice from a film featuring Robert De Niro, Michelle Monaghan, and Adam Scott. Kevin Hart’s Ladies First collected just 11.2 million hours total across two weeks. That’s a big miss for one of Netflix’s go-to stars. Plopping into the same bucket are Sunny Sandler’s Don’t Say Good Luck (10.3 million in two weeks) and John Cena’s Little Brother (17.5 million). Meanwhile, English-language originals Color Book (June 19), In the Hand of Dante (June 24) and Heartstopper Forever (July 17) never sniffed Nielsen’s Top 10 at all, despite needing only 2 to 5 million hours to land in the top ten most weeks. (By my count, eleven English-language scripted original films released between May and August did chart). It’s only fair to mention that Swapped (1-May) posted nearly 42 million U.S. hours over five weeks (the longest Netflix original run this summer) and is currently their eighth most-watched English-language film ever worldwide. Remarkably Bright Creatures (37 million, 4 weeks) and Voicemails for Isabelle (27 million, 4 weeks) weren’t bombs either. Still, overall, I think it’s fair to say this was a quieter summer season than we’re used to seeing from the market-leader. You might not realize that given the language commonly used in public analysis. The Twist Despite the starkly black-and-white tone of the coverage, here’s the twist: when many box office bombs arrive on streaming, their viewership looks a whole lot like many of Netflix’s supposedly successful summer releases. Hmm, where have we heard that one before? Masters of the Universe topped out at $65 million stateside against a $170 million budget_._ I’ll admit, Skeletor ripping sleeveless curls as a gym bro and bodyslamming Adam’s co-workers was funny. But, much to the chagrin of my bank account, my laughter doesn’t launch franchises. Yet the He-Man reboot opened to 19.6 million hours (from a Wednesday five-day opening instead of just one weekend), on par with Hoppers on Disney+ (19.4 million). It put up nearly 47 million hours over its first six weeks, bigger than all of Netflix’s summer releases. Pretty darn healthy and likely to land among the 25 most-watched movies on streaming this year. Sticking with Amazon, The Sheep Detectives just barely broke even at the box office with $133 million worldwide (and only $66 million domestic). I never expected cloven-hooved, cud-chewing mammals to be able to bring me to tears. Yet that’s exactly how I found myself at the end of this surprisingly affecting movie (#NoShame). It was likely the unexpected quality in a family-friendly film that powered its streaming over-performance. Sheep Detectives delivered a solid run for Prime video netting 26.2 million hours! How about franchise IP? Star Wars: The Mandalorian & Grogu had the lowest opening ($81 million) and lowest-grossing Disney-era live-action Star Wars film ($178 million domestic). One day before release, its Heat score (19.8%)—audiences who list their interest as a 7/7—fell behind blockbusters Wicked (21%), Superman (23%), Fantastic Four: First Steps (23%), Michael (23%), Toy Story 5 (26%) and Avatar: Fire and Ash (27%), according to Greenlight Analytics. The urgent enthusiasm just wasn’t there. On streaming, Mando opened to weeks of 12.1 million, 6.1 million and 2.7 million hours (21 million total) over its first three frames. Not the numbers Lucasfilm was hoping for nor the numbers of a streaming hit. But they’re in the same vicinity as some Netflix summer releases with $345 million at the global box office to offset a smidgen of the pain. Final Thoughts So why oh why does this nuance gap exist? Four key reasons: Data Literacy: A “$100 million opening” just makes sense. After decades of box office reporting, even casual movie fans are well-versed in the benchmarks of hits and home runs. There’s an immediate shorthand. But “16.5 million” hours doesn’t land nearly as cleanly. Despite leaps of progress, the streaming ratings era is still in its infancy compared to theatrical. The EntStrategyGuy and I met thanks to a late 2010s group chat of data nerds hungry to find a shred of certainty in nebulous streaming performance. I’m not surprised to see “No. 1 on Netflix” still getting misconstrued out in the wild. Timing: By Friday morning, we have the box office’s Thursday night previews totaled, allowing us to better project the weekend’s expectations. From there, ticket sales are reported daily. By Sunday, the film’s fate is usually finalized, at least in terms of public perception. In streaming, Nielsen recently improved its delay to…two weeks. The medium isn’t forced to contend with instant gratification as harshly. Financials: Theatrical film budgets are a mere Google away. Profit and loss is calculated in the cold and unforgiving naked light of day for all to see. But finding the vast majority of streaming exclusive movie budgets requires the forensic investigation skills of a Criminal Minds detective. Also, it’s very difficult to calculate how much revenue/value a straight-to-streaming films provides a streamer. This is why there are so few stories about streaming original movies “losing X amount of money”. On top of that, marketing budgets are far greater for theatrical movies than streaming exclusive movies, which leads to earlier and better awareness. This then translates to a wider pool of potential interest. Narrative Control: Netflix is the only major streaming service to publish weekly first-hand viewership data and annual engagement reports. Naturally, some headlines borrow their first-hand framing**.** Other streamers benefit from their comparative lack of transparency. They may occasionally announce vague performance platitudes such as Apple TV’s Mayday becoming its “biggest film debut on the platform to date over its first 18 days,” and that it ranked No. 1 with left-handed viewers in its first weekend. (Fine, I made up that second one). But, for the most part, they keep first-hand viewership shrouded in mystery to avoid bad press. Especially for outlets that demand multiple articles per day from their writers, it’s an easy (and understandable) way for some reporters to hit their daily article quota by just repeating what the streamers have told them. TL:DR version: Streaming-exclusive movies are asked to do different things than theatrical movies, but that doesn’t mean they should escape judgment. Both still need to draw enough eyeballs to justify their cost within the proper performance contexts. The more cleanly we can inject a little nuance into streaming analysis, the better we’ll understand the audience and content trends that drive this industry. And that’s what all of this is really about: knowing what audiences actually want! Brandon Katz is the Director of Insights & Content Strategy at Greenlight Analytics where he focuses on evaluating the ever-fluid media landscape to unearth understanding, opportunity and value. Greenlight Analytics is the entertainment intelligence consulting company redefining how Hollywood finds, understands, and activates audiences. Prior to joining Greenlight Analytics, he served as the senior entertainment industry strategist at Parrot Analytics, and as a full-time entertainment industry reporter covering the Xs and Os of Hollywood, most notably with TheWrap and the Observer.