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There’s a Reason That Netflix’s Ad Business Has Underwhelmed

Somewhat lost in the company’s slew of firings and engagement warnings over the past few weeks was the fact that Netflix is scaling back its ad forecast for 2026 from $3 billion to $2.7 billion. That’s despite the fact that: CTV is growing by 14-15% this year This year saw a monster upfront Netflix is the biggest streamer out there this side of YouTube, and was the platform that for years brands were supposedly dying to be a part of In other words, that’s an alarming pull-back from Netflix. A Wall Street analyst I spoke with last week was blunt, calling Netflix’s ad business “disappointing.” To me, a red flag on the ad front is that Netflix has never revealed how many ad-supported subscribers it has. Because if I know anything about how big companies work, if they have a positive number that makes them look really good - they tend to share it. (How many subs does go90 have right now? We’re not saying just yet. How are ads going on ChatGPT? Oh, a billion run rate - I see). Yes, to date Netflix has shared some fuzzy ad numbers, such as the idea that the company’s ad tier ‘reaches’ 250 million users globally.’ Here’s why that figure gives me pause: a)they lead with global, and b) they don’t explain how they are calculated. (Are they based on average people in each room? Surveys of some kind?). Regardless, some insiders say that Netflix’s ad tier is scaling nicely - others not so much. Either way, one of Netflix’s biggest challenge on the ad front appears to have been its starting point. Remember, when Netflix launched ads in 2022, it had 73 million subs in the US and Canada. That’s 73 million people who were used to Netflix with zero ads. And when the ad product rolled out, the company clearly was going after new users - a limited pool of potential subscribers by default. That focus seems to have changed over time, as Netflix has tried to convert longtime subscribers to the ad tier. Historically Netflix subscribers are very sticky. But is the company’s low churn a problem? Not necessarily, according to Antenna data. Rather, Netflix’s consumer loyalty is a bit of a double-edged sword. “Netflix is the one streamer which actually has seen substantial “trade downs” but has much lower ‘win backs,’ said Antenna founder Jonathan Carson (win-backs being people who were on the ad-free plan, cancelled, then rejoined on the ad plan). “Netflix has lower churn and so has less opportunity to win back old subs with a lower cost plan option.” This all might explain why Netflix has been so slow to roll out all of these table stakes targeting options until just this week. It likely didn’t have enough users to carve up into various targets. etc. However, what really hit Netflix’s ad business was Amazon’s move a few years ago to turn on advertising for Prime Video by default. Suddenly the market was awash in premium inventory, and Netflix was playing catch-up on multiple fronts. Thus, the streaming giant appears to still be figuring out if if wants lead in ‘programmatic TV,’ or premium ‘upfront’ TV sales. “The CTV market now sorts into three businesses, and Netflix is not the leader of any of them,” wrote analyst Jack Myers. Ouch. So how does Netflix ratchet up its ads business? Get the next NFL package You’re gonna have to wait until 2030 unless one of the bigger media companies like Skydance opts out, but the easiest (not cheapest) way for Netflix to become a huge TV ads contender is to get one of the regular NFL packages, ideally Sunday afternoons. That way it can sell ads to its whole U.S. subs base overnight. Go FAST This one is risky, because to program a compelling FAST channel, you’d likely have to take some older Netflix exclusive shows and make them available for free to non-subscribers. But FASTs, for better or worse, are ad-inventory machines. Go full UGC I’m not sure I see this happening. There is something already off about Netflix carrying podcasts and shows for creators. The experience sticks out in what is such a produced, and generally non-communal environment. But Netflix could open up its platform by allowing creators to upload videos without having to be approved by the service. But that opens a whole other can of worms (policing brand safety, copyright infringement, overall quality). Make a huge RMN Deal I was going to suggest something crazy, such as ‘instead of buying Warner Brothers, Netflix should buy Target. But the company doesn’t want to be in the brick and mortar business. Yet for Netflix’s ad business to compete in an Amazon world, it needs to be able to connect ad exposures to shopping. What if, instead of letting Amazon target Netflix viewers with its DSP, Netflix inked a deal with Target, or even took control of Roundel, and created its version of the Amazon full-funnel for brands? Price us out. I hope they don’t do this, but Netflix’s price increases - while significant - haven’t been enough to push long-term customers out of the ad-free tier. But if they made those prices so prohibitive, it could push large swaths of consumers to trade down. Then again, that could also dent engagement - as binging becomes much less appealing once you bring ads into the equation. Or, they could just launch a bunch of hit shows and maybe everyone will quickly forget all this angst. More from Amazon unBoxed A few weeks ago, I recorded two podcasts live at Amazon’s unBoxed event in San Francisco. I was able to go really deep with several brand partners about how Amazon’s various data and ad products work - particularly the under appreciated Amazon Marketing Cloud. First, I talked with Laura Abadias Velilla, of the Amazon specialty agency Amerge, along with Amazon’s own Charlotte Maines, Vice President, Devices Content & Advertising, about how the two partners helped a very specific printer company Epson launch into a brand new category - high end projectors. It’s a great example of how brands connect audience data across platforms to make budget deployment decisions. Next, I chatted with Monks VP Head of Digital Investment for North America Tom Burchill about how the agency actually brought in data from Linkedin to help target B2B customers across various Amazon properties for the brand Quicken. Check it out: Check these out, or just listen:

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Oct 23 • 8:52 AM EDT • Business • mikeshields.substack.com
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More Than a Charcuterie Board: A Mother and Daughter Build a Business Around Gathering.

The Bar Harbor Story is generously sponsored by Birch Bay Retirement Village. NORTHEAST HARBOR—Food’s ability to be a social cornerstone is one of the founding premises of one of Mount Desert Island’s newest, and perhaps most unique, endeavors in cuisine based catering. From intimate gatherings to large functions, Olive & Pearl creates charcuterie boards that can not only astound the tongue but also the eye. Many would agree that food can bring people together. In fact, culinary delights, and sometimes adventures, have been utilized as the centerpiece for social and business occasions of all kinds for centuries. Often times it even has the ability to start conversation, temper differences, and build new relationships. Settings can vary, from a multi-course sit down meal, a backyard barbecue, or a couple of bowls of chips and dip in front of a television, but the result can be the same. Humans come together, they share food, and the whole process is a catalyst for thought, communication, and a shared experience. Imagined and created by the mother and daughter team of Dr. Susan Scanlan (formerly MacCready) and Kayla Musetti, Olive & Pearl was started in June of this year and has been creating, delighting, and growing since. We gave the two an opportunity to answer some questions about themselves and their new venture. The love, passion, and pride for what they are doing and the fact that they are doing it as a mother and daughter team came through so strongly in their answers that we decided to present the question and answer session in its entirety. The Interview What did you do prior to Olive & Pearl? We’re a mother-daughter team, and food, family, and hospitality have always been a big part of our lives. Susan grew up in a large family in Pennsylvania, where the table was always at the center of everything. There were multiple dishes, little bites, stories, and plenty of conversation. Food was never simply about eating. It was about gathering, celebrating, and spending time together. After living in several Southern states, Susan relocated to Maine more than 20 years ago, and Maine has truly become home. She loves its sense of community, natural beauty, and connection to local food and makers. Professionally, Susan is a registered nurse and holds a doctorate in health administration. She has worked in a variety of clinical, nonclinical, and leadership roles and currently works as a faculty academic director. Building Olive & Pearl has been an exciting creative venture alongside her career. Kayla is also a registered nurse and works in the ambulatory surgery unit at Mount Desert Island Hospital. While healthcare is an important part of both of our professional lives, Olive & Pearl has given us an entirely different way to connect, collaborate, and create something together. Tell us about the business. Olive & Pearl is a mother-daughter charcuterie business centered around beautiful food, thoughtful presentation, and bringing people together. We create curated charcuterie boards designed for everything from intimate gatherings and dinner parties to weddings, showers, corporate events, boat days, and celebrations of all kinds. We think of our boards as more than food. They’re an experience and an invitation to gather, slow down, and enjoy time with the people around you. We’re intentional about quality ingredients, artful presentation, and personalization. Whenever possible, we also incorporate Maine-made and locally sourced products, including cheeses, jams, honey, seasonal produce, and baked goods. What inspired you to start Olive & Pearl? In many ways, Olive & Pearl grew out of something we had been doing our entire lives —bringing people together around food. We’ve always loved creating beautiful spreads for family and friends. There was something special about watching people gather around a table, graze, talk, laugh, and simply enjoy being together. Friends and family began telling us, “You should do this as a business,” and one day, we stopped laughing it off and started mapping it out. We realized we had an opportunity to combine our different strengths and create something that reflected what we both value: hospitality, creativity, quality, and connection. Charcuterie felt like the perfect expression of that. It’s beautiful and creative, but it’s also communal and approachable. At its heart, it brings us right back to where the idea began, a table filled with food and people gathered around it. Do you have a business partner(s)? Our business partner is each other! Olive & Pearl is truly a mother-daughter partnership, and building it together has been incredibly meaningful and sometimes hilarious! We know each other extremely well, which can be both a strength and, occasionally, a challenge. We have different personalities and strengths, but we’ve learned to lean into those differences and use them to our advantage. There’s a lot of trust between us, and we’ve learned how to communicate, collaborate, and occasionally laugh at ourselves along the way. We’re also building Olive & Pearl while continuing our careers in healthcare and education, so we’re taking things thoughtfully and growing the business one step at a time. We all have to start somewhere. One of the most rewarding parts has been having something that belongs to both of us. We get to learn from one another, celebrate the small wins together, and create something that we hope will become part of our family’s story for years to come. When exactly did you launch the business? Recently, in June 2026, we launched Olive & Pearl, turning an idea we had talked about for years into real business. It has been incredibly rewarding to watch something that started around our own family table and begin to find a place within the community. How is it going so far? How do you feel it has been received? It has been going very well, and we’ve been incredibly encouraged by how warmly Olive & Pearl has been received. As more people hear about us, our orders have continued to increase, and we’re seeing growing interest in boards for events and celebrations. It’s exciting to watch something that began as an idea between the two of us start to grow within the community. One of the most rewarding parts is hearing from customers after their events or seeing photos of our boards being enjoyed. Knowing that something we created became part of someone’s celebration is incredibly meaningful to us. Is there a brick-and-mortar location or is it all online? Olive & Pearl is currently an online business. We’re intentionally starting this way so we can build relationships with our customers, learn what they love, and grow thoughtfully. Our long-term dream, if the business continues to grow, is to eventually have a sit-down space where people can experience Olive & Pearl in person. Do you have any future plans if things go well/keep going well? Absolutely. For now, our focus is on continuing to grow Olive & Pearl, getting to know our customers, and becoming part of more celebrations and gatherings throughout the area. Long term, we would love to have our own physical space where people can come together and experience Olive & Pearl beyond the boards themselves. We can imagine a place that combines food, hospitality, creativity, and community. Ultimately, we want to build something that continues to grow while still feeling personal and connected to the people and community around us. Is there an aspect of the business that you really love? There are so many things we love about it, but the people and the connection are probably at the top of the list. We love creating something beautiful, but what really matters to us is what happens after we hand it over to the customer. We picture our boards on kitchen islands, at backyard gatherings, on boats, at weddings, or around a long dinner table—with people laughing, talking, and lingering a little longer. We also love the creative side. Every board is an opportunity to play with color, texture, shape, seasonality, and flavor. We don’t just want to fill a board, we want to curate an experience. And supporting local makers is especially meaningful to us. Whenever possible, we love incorporating Maine-made cheeses, local jams and honey, seasonal produce, and products from nearby bakeries and businesses. It allows us to showcase some of what makes Maine so special. Perhaps most importantly, we love doing this together. Building something as a mother and daughter has given us another way to spend time together, learn from one another, celebrate small wins, and create memories. Is there anything regarding any aspect of Olive & Pearl that you may think is important that is not reflected on the website? One thing that may not always come through online is just how personal this business is to us. Olive & Pearl isn’t something we created simply because charcuterie was popular. It grew very naturally from our family, our traditions, and the way we’ve always enjoyed gathering with people we love. There is a lot of heart behind every board. We think about the people who will be enjoying it, the occasion they’re celebrating, and how we can make the experience feel special. We also want people to know that we care deeply about supporting locals whenever possible. Using Maine products isn’t just about sourcing ingredients, it’s about telling a little story about where we live and the talented people who make and grow wonderful things here. Is there anything that we have not asked that you think is important/relevant that would like readers to know? We hope people see Olive & Pearl as more than just a charcuterie business. At its heart, it’s about gathering. Our goal is to make it easier for people to create those moments when everyone gathers around the table, conversations last a little longer, and people simply enjoy being together. We also hope people see the mother-daughter story behind the business. We’re building Olive & Pearl alongside our careers, one step at a time, and there is something incredibly special about creating a shared family legacy in the process. For us, success isn’t just about how many boards we make. It’s about becoming part of people’s special moments - birthdays, weddings, weekends with friends, quiet evenings at home, or a beautiful day on the Maine coast. If one of our boards helps people put down their phones, linger a little longer, laugh a little more, and enjoy the people around them, then we feel like we’ve done exactly what we set out to do. All photos courtesy of Olive & Pearl. LINKS TO LEARN MORE Olive & Pearl website Olive & Pearl Facebook Olive & Pearl Instagram RECENT PRESS RELEASES AND BRIEFS To see all the press releases, click here. To see our news, click here. For the full archive, click here. All of these are on our dedicated website. [ ](https://barharborstory.substack.com/p/pemetic-students-share-thoughts-on) [ Pemetic Students Share Thoughts on Declaration of Independence Oct 22 ](https://barharborstory.substack.com/p/pemetic-students-share-thoughts-on) [ Read full story ](https://barharborstory.substack.com/p/pemetic-students-share-thoughts-on) [ ](https://barharborstory.substack.com/p/fall-festival-at-the-noreaster-for) [ Fall Festival at the Nor’Easter for Mount Desert Nursery School, October 24. Oct 22 ](https://barharborstory.substack.com/p/fall-festival-at-the-noreaster-for) [ Read full story ](https://barharborstory.substack.com/p/fall-festival-at-the-noreaster-for) [ ](https://barharborstory.substack.com/p/explore-career-opportunities-where) [ Explore career opportunities where you make a difference for Maine’s natural resources—and the people who enjoy them. Oct 22 ](https://barharborstory.substack.com/p/explore-career-opportunities-where) [ Read full story ](https://barharborstory.substack.com/p/explore-career-opportunities-where) [ Cranberry Isles Comprehensive Plan Committee Oct 22 ](https://barharborstory.substack.com/p/cranberry-isles-comprehensive-plan) [ Read full story ](https://barharborstory.substack.com/p/cranberry-isles-comprehensive-plan) [ ](https://barharborstory.substack.com/p/community-school-hosts-a-pancake) [ Community School Hosts a Pancake Breakfast Fundraiser October 25! Oct 22 ](https://barharborstory.substack.com/p/community-school-hosts-a-pancake) [ Read full story ](https://barharborstory.substack.com/p/community-school-hosts-a-pancake) HELP SUPPORT THE BAR HARBOR STORY When we started The Bar Harbor Story, we didn’t know if anyone would read it. But you showed up. You shared. You sent tips. Now—over 400,000 views every month later—it’s clear: people here care about their community and each other. We’ve kept everything free because news should never be out of reach, but every one of our stories takes time to write, and your support keeps The Bar Harbor Story going. If you value our work, please consider a paid subscription, a founding membership, or a sponsorship. It truly helps us cover one more meeting, tell one more story, shine one more light. Even $5 a month makes a difference. Click here to become a one-time supporter now. Thank you so much for being here. Founding member information can be found here. Have questions about sponsorships? Just send Shaun an email at sfarrar86@gmail.com, he’d love to hear from you. Subscribe Share Bar Harbor Story Share Leave a comment

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Oct 23 • 8:00 AM EDT • Business • barharborstory.substack.com
Chelsea vs. Tottenham Hotspur Premier League Preview

A one-match win streak is unlikely to become two.

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Oct 23 • 7:00 AM EDT • Sports • sports.yahoo.com
Hakeem Jeffries eyes speaker role as Democrats seek House control

Jeffries could become the first Black American to hold the role.

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Oct 23 • 6:00 AM EDT • Politics • ny1.com
Cloudflare, Vercel leaders caution against AI cyber panic

AI is exposing security holes across the web. Cloudflare and Vercel executives explain the risks and why the internet could actually become safer.

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Oct 23 • 5:00 AM EDT • Business • businessinsider.com
Up the greasy pole of politics to the Supreme Court

The most expensive election for Supreme Court positions has also become the most partisan

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Oct 23 • 12:00 AM EDT • Politics • cascadiadaily.com
Kamala Harris rallies for Mississippi Senate candidate as she elevates profile

The former vice president’s presence highlighted newfound attention from the party on Scott Colom, who is vying to become the first Democrat elected to the Senate from the state in some four decades.

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Oct 22 • 10:29 PM EDT • Politics • washingtonpost.com
Oakland Coliseum hopes to become new sports, entertainment hub

The Bay Area's Local News Station

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Oct 22 • 10:14 PM EDT • Entertainment • kron4.com
Oakland Coliseum hopes to become new sports, entertainment hub

(KRON) — The people working to purchase the Oakland Coliseum site say they are on track to close the deal before the end of the year. The African American Sports and Entertainment Group, alon…

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Oct 22 • 10:09 PM EDT • Entertainment • kron4.com
Pete Ricketts’s Wealth Puts Class at the Center of Nebraska’s Senate Race

In a year when the wealth of the rich soared while workers lost ground to inflation, class has become political, especially in the Nebraska Senate race.

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Oct 22 • 9:04 PM EDT • Politics • nytimes.com
The business case for pro bono: indirect benefits with social impact

Pro bono work has evolved into a driving force within Argentina’s legal profession, expanding access to justice while strengthening law firms, lawyers and civil society organisations. Through collaboration and institutional commitment, it has become a powerful tool for talent development, reputation building and long-term impact.

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Oct 22 • 8:00 PM EDT • Business • latinlawyer.com
A Look at the Pittsburgh Pirates’ Pending Free Agents

The Pittsburgh Pirates have a key player set to become a free agent this offseason.

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Oct 22 • 6:00 PM EDT • Sports • sports.yahoo.com
Not Just Game Discs: Sony's Killing Its Blu-Ray Players, Too

The end to Sony's last 'budget' 4K Blu-ray player means physical media could become more bespoke and—worse—more expensive.

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Oct 22 • 5:30 PM EDT • Technology • gizmodo.com
JD Vance is happy to tell you about his Machiavellian politics

Americans have become familiar with Machiavellian politics during the Donald Trump era. The president is certainly a practitioner. Vice President JD Vance is cut from the same cloth.

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Oct 22 • 2:14 PM EDT • Politics • cnn.com
Nobel-Winning Computer Scientist Says AI Has Become Conscious: "We're Toast"

Geoffrey Hinton, one of the godfathers of AI, says we need to get on AI's side now or else humankind is "toast."

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Oct 22 • 1:31 PM EDT • Technology • futurism.com
Peoples Could Become Rangers’ Future Setup Man for Latz

Armed with a 96-mph heater and elite contact suppression, Ben Peoples possesses the raw velocity and metrics to anchor a dominant late-inning bridge for the Texas Rangers.

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Oct 22 • 12:23 PM EDT • Sports • sports.yahoo.com
‘Klara and the Sun’ review: Film adaptation lacks novel’s poignancy

Maybe some books just shouldn’t become movies. Kazuo Ishiguro’s bestselling 2021 novel “Klara and the Sun” was a work of rare poignancy — though not rare for Ishiguro, whose elegant

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Oct 22 • 10:50 AM EDT • Entertainment • recorderonline.com
INTEGRIS Health to join Kaiser Permanente-backed Risant Health

Oklahoma's largest nonprofit health system and one of its biggest private employers will become the third health system to be acquired by Risant Health, pending regulatory approvals.

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Oct 22 • 9:46 AM EDT • Health • kosu.org
Call for Abstracts — 2027 Petrie-Flom Center Annual Conference: Generative AI in Healthcare: Law & Regulation - Petrie-Flom Center

The Petrie-Flom Center for Health Law Policy, Biotechnology, and Bioethics at Harvard Law School is pleased to announce our 2027 Annual Conference, Generative AI in Healthcare: Law and Regulation. Generative AI –- artificial intelligence designed to produce output, such as text or images, that normally require human intelligence — has become a…

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Oct 22 • 9:07 AM EDT • Health • petrieflom.law.harvard.edu
MOVIE REVIEW: ‘Street Fighter’

The biggest problem with new video game adaptation “Street Fighter” is that it’s bad on purpose. Not “delightfully over the top” or “destined to become a cult classic.” Just bad.

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Oct 22 • 7:45 AM EDT • Entertainment • fltimes.com
Nearly $61M pours into Iowa's biggest political races

Donors are spending big as Iowa becomes a 2026 political battleground.

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Oct 22 • 7:20 AM EDT • Politics • axios.com
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Carlos Lagrange's Yankees Future Has Become Incredibly Confusing

What are the New York Yankees expecting from Carlos Lagrange?

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Oct 22 • 7:00 AM EDT • Sports • sports.yahoo.com
'Many national leagues have become boring', Germany's Bierhoff says

Domestic football leagues have lost their appeal because they are dominated by the same teams like Bayern Munich or Paris Saint-Germain, former German Football Federation (DFB) director Oliver Bierhoff has said. "The Champions League is an outstanding competition, but many national leagues have become boring, to put it simply," Bierhoff told the German edition of Sports Illustrated magazine.

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Oct 22 • 6:33 AM EDT • Sports • sports.yahoo.com
Ryan Gootee General Contractors grows from historic, passion projects

A general contractor in Metairie has become a go-to company for handling historic projects in New Orleans, including work on the St. Louis Cathedral.

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Oct 22 • 5:00 AM EDT • Business • nola.com
AI as the next political divide

We have a guest post today from our friends at Focaldata, with whom we have done polling before. They have been doing a lot of work on attitudes towards AI and how this is affecting politics on both sides of the Atlantic. In this post, they explore exclusive new polling – with a whole set of fascinating charts on how voters’ views are developing and why. In particular, the authors explore why the debate is currently so much more polarised by party in the US than in the UK, to the benefit of the Democrats. Subscribe Focaldata HQ is located in Shoreditch, east London. To access the office from the Shoreditch High Street Overground station, you have to walk under the bridge at Braithwaite Street. We mention this not as a navigational aid, but because the posters above caught our eye over the summer. Since June, the area has been the centre of a fiercely contested debate around the construction of a data centre on the Truman Brewery estate on Brick Lane, less than 200 metres from our office. It was one of the first ‘US-style’ protest movements around AI data centres the country has seen, and may not be the last. These protests served as the catalyst for our forthcoming report, examining whether AI could become the next political divide on both sides of the Atlantic. We wanted to understand what was driving the emerging politics of AI and whether the dynamics at play in the US offer clues as to how the British debate will evolve. Over the last month, we polled 3,851 people across the UK and US about their views on AI. Our research found striking similarities between the two countries: for instance, both electorates are evenly split on their views towards AI development, with just over a third in favour (37% in each country), a similar number opposed, and the remainder somewhere in the middle or unsure. Statistically speaking, there is no difference in overall sentiment towards AI between the UK and US. Under the hood, demographic patterns also look largely the same in the two countries, with millennials, degree holders, full-time workers and those who describe themselves as financially comfortable more pro-AI than the rest of the country. Despite this convergence in overall attitudes, there is a striking divergence in how much of a politicised issue AI has become. In the US, attitudes are increasingly split by political affiliation and the issue has become the latest front in the seemingly interminable culture war, playing a role in the upcoming midterms. This stark political polarisation of AI has not happened in the UK – at least not yet. In what follows, we test several hypotheses for why the two countries are so far apart on a political basis. Understanding which hypothesis is correct will give us an indication of where the British dynamics go next.

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Oct 22 • 4:43 AM EDT • Politics • samf.substack.com
National Color Graphics purchases new press

Spokane-based National Color Graphics Inc. has become the first commercial printer in the U.S. to install the Fujifilm Revoria Press PC2120, an advanced digital printing system designed to expand color capabilities, automate production, and improve efficiency.

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Oct 22 • 3:00 AM EDT • Business • spokanejournal.com
Tracking tsunamis triggered by extreme weather

As much of Western Europe faced record-breaking temperatures and extended drought this summer, Croatia experienced another weather event that could also set a worrisome precedent.Over the course of two weeks, a series of meteorological tsunamis (meteotsunamis) struck Croatia’s Adriatic coast, alarming both residents and tourists. Social media posts showed flooded seaside promenades and people walking through knee-deep water. Fortunately, no deaths or major damage were reported.In a world where natural disasters seem to be increasing, meteotsunamis — tsunamis caused by rapid weather changes – rarely make headline news. But warming sea temperatures and changing atmospheric conditions may help explain why these phenomena could become more common, especially in shallower seas and inland lakes with wide coastal shelves.“We have definitely become more aware of them, and there have been a lot more reports of these events in the last 10 years,” says Jadranka Šepić, an associate professor of environmental physics at the University of Split whose research focuses on efforts to track meteotsunamis in real time. She is also one of Croatia’s ambassadors for Science Comes to Town (SCTT), a European Commission-funded programme aimed at making research more accessible to the public.Šepić sees two possible reasons for the apparent increase in meteotsunamis. One is that photos and videos shared on social media are providing more empirical evidence, while rising air and sea temperatures could also play a role. The geophysicist “cannot say with certainty” that warming is a contributing factor because research is still ongoing. “But I can say that previously in Croatia we might have had one exceptionally strong event every 10 or 15 years, and one strong event every five years, and within 15 days this summer we had five strong events,” Šepić notes. “This is not typical.”‘A fist against the sea surface’Unlike tsunamis that are triggered by underwater earthquakes or volcanoes, meteotsunamis are caused by sudden changes in atmospheric pressure combined with other rapidly developing weather events, such as thunderstorms. The effect “is like pushing a fist against the sea surface,” Šepić explains. The resulting oscillation intensifies as it reaches shallower water, and “can be far more destructive than a wind-driven wave because meteotsunamis are accompanied by very strong currents than can penetrate much deeper inland.” The meteotsunami, she continues, “then behaves the same as a tsunami — they slow down and grow as the sea shallows, and then grow further in places like harbours due to further shallowing and narrowing. When they come ashore, they can be very destructive — taking everything with them out to sea and then taking it back.”Croatian research institutions have tracked such sea oscillations since the 1930s because the relatively shallow Adriatic Sea is prone to meteotsunamis. The strongest recorded so far was in June 1978, according to the Adriatic Meteotsunami Catalogue, which is supported by the European Research Council (ERC), Croatian Science Foundation and the country’s leading research institutions. During that event, six-metre-high waves flooded the coastal town of Vela Luka on Korčula Island, causing major damage.Other meteotsunami “hotspots” in Europe include the Mediterranean Sea as well the Atlantic coastal shelves off France, Portugal and Spain. In June 2006, a meteotsunami with five-metre-high waves swept through the harbour of Ciutadella in Spain’s Balearic Islands, causing widespread damage to boats. Several less powerful events were reported in the Balearics and off the coast of Spain this summer, leading to some beach closures.Forecasting is challenging because of how quickly meteotsunamis can develop and their uncertain trajectory. Šepić is involved in two ERC-funded research projects — SHExtreme and MeD-Track — aimed in part at strengthening monitoring and real-time data collection. Access to accurate and immediate information is essential for early-warning systems.Early exposure to meteotsunamisŠepić first learned about meteotsunamis from her parents while growing up in Croatia. She later had the opportunity to investigate these events during her master and doctoral studies in geophysics at the University of Zagreb. The geophysicist has also conducted research at the Institute of Oceanography and Fisheries in Split, the University of the Balearic Islands in Palma de Mallorca and the Institute of Ocean Science in the Canadian province of British Columbia.Projects like SCTT are important to raise awareness about research and inspiring young people to pursue studies and careers in science, notes Šepić. She credits her colleagues at the University of Split and the Institute of Oceanography and Fisheries for their community outreach and engagement in the European project, which includes partner universities and institutions in Brest (France) and Kiel (Germany). As an example of town-gown collaboration, Šepić highlights her own university’s ‘Oceanographers on the Island’ programme. This initiative offers workshops and hands-on learning for children living on numerous Croatian islands.“It is a great privilege for Split to be involved in a project like Science Comes to Town, which is the first of its kind in the European Union," Šepić says. As for encouraging new generations of scientists, “This is a great effort, and I hope that we will see an effect in a few years.”Science|Business, which connects policymakers, academics and industry through its news reporting, analysis and events, is an SCTT partner.

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Oct 21 • 8:00 PM EDT • Science • sciencebusiness.net
INTEGRIS Health to join Kaiser Permanente-backed Risant Health

Oklahoma's largest nonprofit health system and one of its biggest private employers will become the third health system to be acquired by Risant Health, pending regulatory approvals.

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Oct 21 • 7:25 PM EDT • Health • kgou.org
Businessman Larry Gies to become U of I's largest donor after pledging $100 million towards business college

The new pledge is in addition to Gies’ $150 million donation to the business school in 2017 and a $100 million donation to the athletics department in 2025.

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Oct 21 • 6:00 PM EDT • Business • ipmnewsroom.org
New lab to become centre for investigating uplands

The research facility in Penrith will also help train the next generation of environmental scientists.

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Oct 21 • 4:36 PM EDT • Science • yahoo.com
BioWare Becomes First Major Casualty Of Saudi Arabia's EA Takeover

When news came out that Saudi Arabia’s Public Investment Fund had taken a majority stake in Electronic Arts last September, it was clear to anyone familiar with Saudi Arabia, EA, private equity, or capitalism that the move would make an already terrible gaming company even worse. I wrote as much at the time, and though…

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Oct 21 • 3:24 PM EDT • Technology • defector.com
CentraCare to Partner with Stellis Health

(KNSI) - CentraCare and Stellis Health have announced plans for Stellis to become part of CentraCare. Together...

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Oct 21 • 2:56 PM EDT • Health • knsiradio.com
How to become the best sports TV show of the 21st century: MoneyCall

This week's free sports business newsletter from The Athletic, including the new NBA season, a must-see story on NFL headsets and more.

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Oct 21 • 1:48 PM EDT • Sports • nytimes.com
Trump’s fixation on transactional politics becomes an election season scandal

In state after state, the president keeps telling voters that he could deliver for them, but if he’s not satisfied with the midterms, he won’t bother.

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Oct 21 • 1:29 PM EDT • Politics • ms.now
After 75 years serving Monticello and Buffalo, Stellis Health plans to join CentraCare

Stellis Health says its commitment to the communities it serves "isn't changing" as it plans to become part of CentraCare. Shareholders have voted to move forward.

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Oct 21 • 1:03 PM EDT • Health • cbsnews.com
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TRUE RX HEALTH STRATEGISTS BECOMES FIRST PBM TO BRING INSTACART HEALTH FRESH FUNDS TO EMPLOYER PHARMACY BENEFITS

/PRNewswire/ -- True Rx Health Strategists, the family-owned, pharmacist-led pharmacy benefit manager (PBM) based in Indiana, today announced a first-to-market...

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Oct 21 • 1:00 PM EDT • Health • prnewswire.com
Catawba Valley Health System opens Taylorsville Urgent Care

Catawba Valley Health System (CVHS) is pleased to announce the opening of Catawba Urgent Care of Mountain View in Taylorsville, effective Monday, October 19, 2026. Located at 50 Macedonia Church Road, Suite C, the new clinic becomes the fifth Catawba Urgent Care of Mountain View location. The Taylorsville location joins existing clinics in Sherrills Ford,…

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Oct 21 • 12:44 PM EDT • Health • taylorsvilletimes.com
INTEGRIS Health to become part of Risant Health

/PRNewswire/ -- INTEGRIS Health and Risant Health have signed a definitive agreement for INTEGRIS Health to become part of Risant Health, pending regulatory...

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Oct 21 • 12:30 PM EDT • Health • prnewswire.com
Integris Health to become part of Risant Health under new agreement

Integris Health announced it will become part of Risant Health, but it will keep its name, brand and medical staff.

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Oct 21 • 12:19 PM EDT • Health • koco.com
Maryland fires Mike Locksley after 2-5 start as Terrapins become first Power Four opening

Maryland ended the Locksley era before the conclusion of his eighth season, after years of declining results

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Oct 21 • 11:22 AM EDT • Sports • cbssports.com
How Lucille Ball Saved ‘Star Trek’ to Become a Six-Decade Juggernaut Franchise

Roddenberry Entertainment COO Trevor Roth on Wednesday told the MIA Market in Rome how the comedy legend and her Desilu Productions put the quirky sci-fi series into reruns after an NBC cancellation.

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Oct 21 • 10:51 AM EDT • Entertainment • yahoo.com
What makes Troy Aikman such an appealing option for CBS?

ProShooter/Depositphotos Troy Aikman’s ESPN deal ends in 2027 Troy Kenneth Aikman works as an NFL analyst for ESPN after playing quarterback for the Dallas Cowboys. His current broadcasting agreement runs through Super Bowl LXI, scheduled for February 2027. During an October 15 radio interview in Dallas, Aikman said he expected to become a free agent.…

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Oct 21 • 9:45 AM EDT • Sports • sports.yahoo.com
Eagles-Cowboys meet with matching records and mounting pressure

Eagles-Cowboys has become a desperation game for two struggling offenses

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Oct 21 • 6:39 AM EDT • Sports • sports.yahoo.com
Phillies Get Update On Triple Crown MVP Free Agent Target

The Philadelphia Phillies are linked to a superstar infielder who will officially become a free agent option in the offseason.

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Oct 21 • 6:30 AM EDT • Sports • sports.yahoo.com
Christian Horner reveals Red Bull talks with Lewis Hamilton management before telling Mercedes' Niki Lauda to sign British driver

Christian Horner joins Simon Lazenby on the latest episode of Sky Sports The F1 Show Podcast to reveal all on Red Bull talks with Lewis Hamilton before the latter joined Mercedes and his thoughts on Kimi Antonelli, who could become world champion this Sunday at the United States GP

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Oct 21 • 2:00 AM EDT • Sports • skysports.com
Why Albania's political crisis is deepening

Albania's capital, Tirana, has experienced several days of violent confrontations. Student-led protests against PM Edi Rama have become a focal point for wider frustrations over corruption and economic hardship.

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Oct 21 • 1:15 AM EDT • Politics • dw.com
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Could Prediction Markets Be a New Hedge Against Business Risk?

Could prediction markets become a new tool for managing business risk? Event-based contracts may help firms hedge revenue uncertainty, but success depends on accurately measuring exposure, matching risks and avoiding conflicts of interest.

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Oct 20 • 9:35 PM EDT • Business • newswise.com
New Richland Lab Could Transform How Scientists Study Microbes and Boost Regional Jobs

The BriefGroundbreaking held Tuesday: PNNL officially began construction on the M2PC lab, a 30,800-square-foot facility funded by the U.S. Department of Energy's Office of Science that will study soil microbes to improve crop productivity and develop new biotechnology applications. The facility will be open to researchers from around the nation and the world.Research timelines could shrink dramatically: The facility's automation and AI capabilities could reduce experiments that currently take six months to just 72 hours, allowing scientists to explore more possibilities faster than ever before.New jobs coming to the Tri-Cities: The project is expected to create positions for automation engineers, AI experts, roboticists, technicians, and skilled craftspeople, with the facility opening in 2029.RICHLAND, Wash. — Pacific Northwest National Laboratory broke ground Tuesday on a first-of-its-kind facility that could accelerate scientific discoveries about the microscopic organisms living in soil—organisms that may hold the key to growing more food and developing new energy technologies.The Microbial Molecular Phenotyping Capability, or M2PC, represents a significant investment in automation and artificial intelligence to speed up research that traditionally takes years to complete. The 30,800-square-foot facility will house more than 100 connected automated instruments designed to study microbes at a pace and scale never before possible.Reshaping Agriculture's FutureThe M2PC facility will not put a new tool directly into a farmer's hands tomorrow morning, but it is actively reshaping the commercial pipeline to solve agriculture's biggest headache with biologicals: inconsistent field performance. For years, PNNL researchers have explored how microbes work and how they might help produce useful materials, advance energy technologies, and address challenges involving critical materials and minerals. But those experiments have been limited by what researchers could accomplish by hand."They can be used to provide nutrients to a plant so that the plant would grow more. So, like increasing your crop productivity, for example," said Douglas Mans, PNNL's Associate Laboratory Director for Integrated Discovery Sciences.PNNL's own research shows soil microbes can help plants access nutrients and withstand drought—benefits that could prove crucial as farmers face growing environmental pressures. The M2PC facility will allow scientists to identify and optimize useful microbes faster than ever before, accelerating the development of biological solutions that actually work consistently in the field.What Makes M2PC UniqueThe Microbial Molecular Phenotyping Capability differs from traditional research labs because it operates as a first-of-its-kind, AI-enabled autonomous laboratory designed to shrink experimental timelines from years down to months or weeks. The M2PC lab will connect more than 100 automated instruments to grow microbes, prepare samples, measure their behavior, and link observations to the molecular processes behind them. Artificial intelligence will help analyze results and guide the next experiments, allowing scientists to explore more questions faster.Deb Gracio, PNNL Director, emphasized the transformative potential during Tuesday's groundbreaking ceremony: "Research that has taken years will become possible in months and hopefully in weeks."That acceleration is already being demonstrated. PNNL's smaller automated lab, called the Anaerobic Microbial Phenotyping Platform or AMP2, completed three experimental cycles in just 72 hours—a process that normally would have taken about six months."That normally would have taken us about six months … and we were able to do that in 72 hours," Mans said.The AMP2 laboratory is not being closed or replaced. Instead, the current 1,800-square-foot laboratory serves as an active prototype and precursor for the much larger M2PC facility. AMP2 will continue operating as a separate lab designed to run anaerobic experiments—those conducted in the absence of oxygen—while M2PC will focus on aerobic research.Broader Applications Beyond AgricultureWhile improving crop productivity is one important application, the M2PC facility is designed to support research into multiple areas critical to national priorities. The lab will advance research into biofuels, manufacturing materials, and energy technologies. It will also help researchers understand how microbes respond to environmental changes and how to design biological systems for biotechnology applications.As a flagship component of the Department of Energy's Genesis Mission, M2PC represents a significant investment in using artificial intelligence and automation to accelerate U.S. scientific discovery. Dorothy Koch, Associate Director of the DOE Office of Science Biological and Environmental Research program, highlighted the facility's importance during the groundbreaking."M2PC will accelerate biological discovery and design," Koch said, noting that the facility is expected to conduct a minimum of 500 strain experiments per week, 100 microbiome experiments per week, and take a million measurements per month.Economic Opportunity for the RegionBeyond the scientific breakthroughs, the M2PC project represents significant economic opportunity for the Tri-Cities region. The facility will require hiring automation engineers, AI experts, technicians skilled in operating robotics, and specialized craftspeople to build and maintain the sophisticated equipment."We're anticipating that type of hiring," Mans said when asked about job creation.PNNL has already begun recruiting talent nationally and internationally for positions related to the smaller AMP2 lab, bringing automation engineers from cities like Boston and San Francisco to work in the region. The M2PC facility is expected to accelerate that trend."This capability won't really exist anywhere else in the world," Mans said, suggesting the facility could become a draw for scientific talent seeking to work on cutting-edge biotechnology research.Timeline and Next StepsThe M2PC facility is expected to open in 2029. Between now and then, construction crews will level and prepare the ground, while the building takes shape. Simultaneously, Ginkgo Bio Works, the automation contractor, will build the facility's automation components off-site so they can be installed as the building is completed.In the interim, PNNL researchers and the broader scientific community will begin planning the first experiments to be conducted in the facility, ensuring research is lined up and ready to begin as soon as the doors open.The groundbreaking ceremony included representatives from the Department of Energy, PNNL leadership, and elected officials at the federal, state, and local levels, underscoring the project's significance to the region and the nation's biotechnology future. News The U.S. Department of Energy Secretary tours Pacific Northwest National Laboratory Dan Hanson, Apple Valley News Now News Beyond DNA: Scientists Explore New Frontiers in Biology Research Dan Hanson, Apple Valley News Now News TRIDEC optimistic that Hanford, PNNL will see funding in national budget Robert Desaulniers News Big picture science: monitoring the Yakima River Basin News PNNL research could shape the future of fighting fentanyl ​COPYRIGHT 2026 BY APPLE VALLEY NEWS NOW. ALL RIGHTS RESERVED. THIS MATERIAL MAY NOT BE PUBLISHED, BROADCAST, REWRITTEN OR REDISTRIBUTED.

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Oct 20 • 7:44 PM EDT • Science • applevalleynewsnow.com
Germophobe Primates Want to Avoid Getting Sick, Too

Some monkeys become significantly more cautious about food sources that appear contaminated after experiencing deadly outbreaks of disease.

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Oct 20 • 7:05 PM EDT • Science • nytimes.com
Toy Story 5, Backrooms and The Breadwinner Vie to Become the Second Biggest Film This Year...

(Welcome to my weekly streaming ratings report, the single best guide to what’s popular in streaming TV and what isn’t. I’m the Entertainment Strategy Guy, a former streaming executive who now analyzes business strategy in the entertainment industry. If you were forwarded this email, please subscribe to get these insights each week.) Often, people blame “data” for ruining Hollywood, when I’d argue that hype (which can often be debunked by data) is often worse, as you can see in these two headlines. To use a common meme, here’s how it started: and how it’s going: Earlier this year, I read countless (and I mean countless) articles (in almost every mainstream media outlet) about how Heated Rivalry was a huge hit and that it “heated” interest in hockey. But Heated Rivalry wasn’t a huge viewership hit compared to the hype: [ ](https://entertainment.substack.com/p/you-cant-eat-buzzdid-heated-rivalrys) [ You Can’t Eat Buzz…Did Heated Rivalry’s Buzz Translate into Actual Viewership? ](https://entertainment.substack.com/p/you-cant-eat-buzzdid-heated-rivalrys) Entertainment Strategy Guy · Jan 22 [ Read full story ](https://entertainment.substack.com/p/you-cant-eat-buzzdid-heated-rivalrys) In this case, the hype (Heated Rivalry is really popular) belied the data (It didn’t make the top ten charts, meaning it wasn’t a huge hit.1) Even worse, every time I write about this, I get a lot of negative feedback, hence why I only sparingly mention the show these days or add lots of caveats when I write about it, but this just further cements the hype. But companies, and the executives leading them, have to determine strategy based on reality, not media coverage. The NHL committed real marketing dollars to a campaign that didn’t work. Sure enough, the latest NHL season opened to under a million viewers. At some point, you have to focus on what the data says, because real dollars are at stake. And that’s why we have the Streaming Ratings Report! To provide and analyze cold, hard data. Luckily, this week, I can be positive and take a look at a huge opening on streaming, along with a very buzzy horror film that customers kind of like, but don’t really love. And a comedy that tried to rebound on streaming. Today, I’m covering two weeks—21-Sep and 28-Sep—so we have a lot to discuss (nearly 5,000 words worth), including a series of film misses for Netflix, another argument for weekly-released TV shows on streaming, another sitcom tries to avoid the comedy curse, Netflix has two new game shows (one powered by AI), Reacher falling off the charts after a huge run, Prime Video tries its hands at the romcom game**,** a look at the WNBA’s big season, a big night for the VMAs on CBS and MTV, all the flops, bombs and misses, and a whole lot more. (Reminder: The streaming ratings report focuses on the U.S. market and compiles data from Nielsen’s weekly top ten viewership ranks, Luminate’s Top Ten Data, JustWatch and Reelgood interest data, Samba TV household viewership, company datecdotes, Netflix hours viewed data, Google Trends, and IMDb to determine the most popular content. While most data points are current, Nielsen’s data covers the weeks of September 14th to October 4th, 2026. You can find a link to my terminology here.) Subscribe Film - Two Hits and a Miss Come to Streaming… Three very interesting films came to streaming in one week, and I like comparing them since they show the range of theatrical films. One was a huge blockbuster, one was popular, and one was neither. One is a horror film, a buzzy genre; one is a comedy, a struggling genre; and one is an animated family film, the king of the box office. One went to a tiny streamer (HBO Max), one went to a second-tier streamer (Disney+), and one went to the biggest (Netflix). So… If you just went by box office, you’d expect Backrooms—the $197 million grosser, and partner of Obsession for “YouTube Horror Summer”—to dominate on streaming. If you read this report, though, you know that horror films don’t do great on streaming, and that’s the case again. Backrooms opened at 3.8 million hours according to Nielsen, and had 3.9 million hours in its second week. Here’s how that stacks up to other HBO Max films: We’re just getting started with this issue, but the rest is for paid subscribers of the Entertainment Strategy Guy, so if you’d like to find out… ...why I don’t buy Backrooms budget… …two new games shows arrive on streaming… …another sitcom struggles… ...another argument for putting out shows weekly on Netflix... ...and a whole lot more, nearly 5,000 words more... ...please subscribe! We can only keep doing this great work with your support. If you want an idea of just how much content you’d get in a full issue, check out this older issue. Coming Soon! Next week, I’ll be taking a look at the eighth season of Hulu’s The Kardashians, answering the question: will this show ever make the charts? If Mormon wives can make it, surely one of social media’s most popular families can as well. Also, Prime Video has a new horror show based on popular IP, Carrie, Netflix has a horror show starring Josh Hartnett, Below, and Apple TV has a UK import, Small Prophets. Plus a bunch of movies like Disclosure Day heading to Peacock, The Housemaid coming to HBO Max, Ben Affleck’s latest on Apple TV, Animals, and Matchbox the Movie on Apple TV, a John Cena action comedy inspired by Hasbro’s toy cars. The week after is even busier! I’ll look at another IP-based horror show, Crystal Lake, a new MCU show on Disney+, VisionQuest, season two of The Lowdown on FX/Hulu, the fourth seasons of The Diplomat on Netflix and Tulsa King on Paramount+, another season of Love is Blind, and four straight-to-streaming films: Netflix’s Sacrifice (starring Chris Evens, Anya-Taylor-Joy, Vincent Cassel, John Malkovich, Salma Hayek. Charlie XCX), Apple TV’s Tenzing (starring Tom Hiddleston and Willem Defoe), Prime Video’s Love of Your Life (Margaret Qualley) and Masterplan (Stanley Tucci) and a whole lot more, somehow. Long term, here’s some huge IP news: a Game of Thrones movie is coming to theaters, Game of Thrones: Aegon’s Conquest in 2029, while Jon Watts (who helmed three of the most recent Spider-Man movies) is directing the next Star Wars trilogy, to be written by Simon Kinberg. I’m cautiously optimistic for both. It feels obvious to say that making good movies matters, but for bets this big (Star Wars is on a swoon, Game of Thrones hasn’t been to theaters yet), the quality has to be there.

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Oct 20 • 6:30 PM EDT • Entertainment • entertainment.substack.com
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As flag football becomes official sport in Oregon, Salem-Keizer coaches, players hopeful about future

The decision is particularly meaningful for some Salem-Keizer Public Schools teams that have been invested since the sport began gaining popularity in 2023.

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Oct 20 • 6:00 PM EDT • Sports • salemreporter.com
It Looks Like GTA 6's Beer Brands Are About to Become Real

It appears that Rockstar may be preparing to sell beer brands from GTA 6 in real life.

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Oct 20 • 5:07 PM EDT • Technology • ign.com
Atlanta Hawks reach streaming deal with Amazon Prime

The Atlanta Hawks announced Prime Video will become the new streaming home for the team for the 2026-27 season.

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Oct 20 • 2:36 PM EDT • Sports • sports.yahoo.com
Steam Next Fest Has Become A Massive Disaster And A Grim Look At The Future

The vibes are rotten this time around as Next Fest features thousands of AI slop demos

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Oct 20 • 2:36 PM EDT • Technology • kotaku.com
United CEO Scott Kirby wants a nationwide wealth tax

United CEO Scott Kirby said that income inequality "has become a danger to our society."

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Oct 20 • 1:58 PM EDT • Business • businessinsider.com
Voters in pre-election poll mixed on state of Massachusetts

Many respondents to a new poll believe Massachusetts has become a worse place to live over the past four years and they still favor keeping incumbent Gov. Maura Healey in

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Oct 20 • 1:30 PM EDT • Politics • statehousenews.com
Child care affordability could become a key issue for Texas voters in November
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Oct 20 • 12:42 PM EDT • Politics • click2houston.com
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Almost iconic? Political violence and the making of symbolic figures in Brazil’s 2018 elections by Katherine Jensen

Ethnic and Racial Studies ABSTRACT Confederate memorialization is not limited to the United States. After the Civil War, thousands of former Confederates emigrated to Brazil where slavery continued. Santa Bárbara d’Oeste and Americana, in São Paulo State, long celebrated this Confederate heritage. Local memory politics, however, have become unsettled. This article examines local Black movement …

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Oct 20 • 12:14 PM EDT • Politics • sociology.wisc.edu
Gimmick or giveback? Even some Trump supporters don't expect to get $5,000 checks after midterms

The offering of government checks has become a go-to tactic for President Donald Trump when he faces a political jam.

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Oct 20 • 11:27 AM EDT • Politics • pbs.org
Perot Museum announces $185 million expansion, plans outdoor science center in downtown Dallas

A 4-acre downtown Dallas parking lot could become an outdoor science center with exhibits, water features, and gardens, with a 2028 opening goal.

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Oct 20 • 11:13 AM EDT • Science • nbcdfw.com
Meta (META): Can WhatsApp Become a Meaningful Business Beyond Advertising?

Meta Platforms, Inc. (NASDAQ:META) is turning business conversations into revenue. Paid WhatsApp messaging helped Family of Apps other revenue grow 73% to $1.01 billion in the second quarter of 2026, following 74% growth in the first. That category includes subscriptions and other services and represented just 1.7% of group revenue. Expanding messaging alternatives make merchant […]

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Oct 20 • 9:43 AM EDT • Business • finance.yahoo.com
Walker Is Now Making History As Mahomes Becomes Blocker
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Oct 20 • 8:50 AM EDT • Sports • sports.yahoo.com
Are partisan politics even changing up our accents? They just might be, y’all

Vowels have become the latest players in partisan politics, a barometer of how beliefs and values fit within the old vs. new South.

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Oct 20 • 8:39 AM EDT • Politics • theconversation.com
“There is life after death.” Why science has no theory that can prove it

Science has studied people who came remarkably close to death, but the hardest question still remains beyond direct measurement. That gap is exactly where the debate becomes most interesting.

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Oct 20 • 7:17 AM EDT • Science • yahoo.com
Nearly 2-In-3 Small-Business Owners Sacrifice Their Pay As Costs Soar

The survey, conducted by Small Business for America’s Future, found that 72% of respondents believe running a business has become more difficult over the past year,

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Oct 20 • 7:15 AM EDT • Business • finance.yahoo.com
As Science and Technology Advance, Nurses Become More Essential to Successful Organ Transplants

Symposium of articles examines how innovations in organ donation and transplantation reinforce the vital role for critical care nurses and advanced practice nurses throughout the continuum of care for donors, candidates awaiting transplantation, recipients and their respective families.

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Oct 20 • 6:00 AM EDT • Science • newswise.com
Jaden McDaniels becomes the first player in NBA …

Jaden McDaniels becomes the first player in NBA …

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Oct 20 • 4:40 AM EDT • Sports • sports.yahoo.com
An Intro to New Orioles GM Jared Banner

The Baltimore Orioles made a front-office shakeup on Monday, bringing in assistant general manager of the Chicago Cubs, Jared Banner, to become the new general manager alongside President of Baseball Operations Mike Elias. Banner, who served as the Cubs' assistant GM from 2024 to 2026, joined after Elias expressed a desire to add "fresh voices" …

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Oct 20 • 1:31 AM EDT • Sports • sports.yahoo.com
The Human Fingerprint on Earth’s Water Cycle

Human activities have become intertwined with how water is distributed across the continents. A new study brings their effects into sharper focus.

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Oct 20 • 12:01 AM EDT • Science • science.nasa.gov
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In tight WA House race, sparks fly over safety at challenger’s business

Questions about safety at Braun Northwest have become a flashpoint in a Southwest Washington district grappling with a deadly tank collapse at a Longview mill.

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Oct 19 • 9:59 PM EDT • Business • seattletimes.com
In tight WA House race, sparks fly over safety at challenger’s business

Questions about safety at Braun Northwest have become a flashpoint in a Southwest Washington district grappling with a deadly tank collapse at a Longview mill.

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Oct 19 • 9:59 PM EDT • Politics • seattletimes.com
Spurs Roster: Carter Bryant Makes Strong Case for Bigger Role

Carter Bryant is making a case to be a normal rotational player on the Spurs roster. Against the Suns on October 14th, he had 16 points and hit four threes. With improved shooting and improved defense, his case for a lot more playing time is strong. The question becomes whether or not he can stay […] The post Spurs Roster: Carter Bryant Makes Strong Case for Bigger Role appeared first on HEAVY.

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Oct 19 • 8:29 PM EDT • Sports • sports.yahoo.com
Toppenish School District receives $7.5 million federal grant to expand mental health services for students

The BriefThe Toppenish School District has been awarded up to $7.5 million through Project AWARE (Advancing Wellness and Resiliency in Education), a federal grant administered by the Substance Abuse and Mental Health Services Administration (SAMHSA).The grant will provide up to $1.5 million annually over five years to expand mental health services, strengthen substance use prevention and intervention, and improve access to support for students.District officials say the funding will help address identified gaps in services, particularly drug and alcohol counseling at the high school level, and will allow the district to build capacity for long-term mental health support.TOPPENISH, WASHINGTON — The Toppenish School District has been awarded up to $7.5 million through Project AWARE (Advancing Wellness and Resiliency in Education), a federal grant administered by the Substance Abuse and Mental Health Services Administration (SAMHSA), to expand mental health services and substance use prevention for students.District officials said access to mental health resources has been limited, making it difficult for some students and families to get the support they need. The federal Project AWARE grant will help address those challenges by bringing schools and local healthcare providers together to better support students.The grant will provide up to $1.5 million annually over five years to expand mental health services, strengthen substance use prevention and intervention, and improve access to support for Toppenish students. Deputy Superintendent Dr. Jeff Camero said the district is focused on coordinating with service providers in the area to work as a unified team."We made the awareness with the grant. But looking at all the service providers in the area and how can we all together work as a team?" Camero said.Camero said the district wants to use those resources to reach students earlier and provide more support for those struggling with their mental health. The district plans to address a range of mental health challenges, from anxiety and depression to youth suicide risk. Camero emphasized the importance of supporting students in grades eight through twelve, where suicide rates are a particular concern."Making sure from anxiety to depression, making sure that we can help support our students at those levels, but also the youth suicide risk, looking at that as a top in this area, in our grades, you know, eight, for example, eight through 12, looking at suicide rate and looking at how whether we look at the ACES or whatever program we're looking at, that's federal, how that connects and how we can better serve our students with this extra funding," Camero said.The funding will allow the district to bring in additional staff, including mental health and substance use specialists, to work directly with students and connect families with community resources. The district is already posting positions, including a director role, with additional positions expected to follow.District officials are also thinking beyond the grant's five-year timeline. Brittany Kaple, Director of Public Relations for the Toppenish School District, said the intent is to build capacity and establish connections that will sustain mental health services even after the grant funding ends."We do have the director position already posted, with some of our other positions following really close behind that. But the intent is to, you know, it's a five-year grant, so those positions would be funded for that five years. But there's also the intent to build capacity and make those connections so that at the end of the grant, when that money, you know, if that money is not renewed," Kaple said.As student mental health needs continue to evolve, access to drug and alcohol counseling has become an important priority for the district. Kaple said teachers and staff have been raising concerns about the need for more support, especially at the high school level."And that was something that was also an identified need by our high school staff when the superintendent met with them last school year. They said that that was a really great need, something that they felt was a gap in services that we were providing for our students. And so this is going to be one way to help support that need," Kaple said.The Toppenish School District says its goal is to ensure students and families have access to the support they need, both now and in the years ahead. Additional positions, including drug and alcohol counselors and family engagement specialists, are expected to be posted in the coming weeks. News Sunnyside City Council navigates 2027 budget planning Monique Garcia News "Dancing with the Stars" champion J.R. Martinez shares message of resilience during Central Washington visit Tyler Wargo News Toppenish, Mattawa educators honored at state Educator of the Year Awards Erin Wencl News Kennewick educator named 2027 Washington Teacher of the Year Erin Wencl News Voters to decide the next Yakima County Sheriff Monique Garcia ​COPYRIGHT 2026 BY APPLE VALLEY NEWS NOW. ALL RIGHTS RESERVED. THIS MATERIAL MAY NOT BE PUBLISHED, BROADCAST, REWRITTEN OR REDISTRIBUTED.

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Oct 19 • 7:59 PM EDT • Health • applevalleynewsnow.com
A Knicks tradition, a brother's love and a bond bigger than basketball

Like so many fans, he wanted his passion to become his livelihood.

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Oct 19 • 5:19 PM EDT • Sports • ny1.com
Paid training program helping to fill Rutland healthcare worker gaps

A new paid training program in Rutland is helping people become medical assistants while addressing the region’s shortage of entry-level healthcare workers.

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Oct 19 • 5:01 PM EDT • Health • wcax.com
Why the Muslim Brotherhood has become a flashpoint in the Michigan Senate race

The Muslim Brotherhood has become a flashpoint in Michigan’s Senate race, with Republicans trying to cast Democratic nominee Abdul El-Sayed as sympathetic to interests connected to Islamic terror and El-Sayed arguing that he is being unfairly accused of the same “dual loyalties” that former Presidents John F. Kennedy and Barack Obama once were.

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Oct 19 • 4:50 PM EDT • Politics • cnn.com
A bitter Michigan Senate race rattles Jewish and Muslim voters already on edge over the war in Gaza

Michigan’s closely contested Senate race has become deeply personal for some voters.

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Oct 19 • 4:26 PM EDT • Politics • pbs.org
The Business Behind Matcha

Matcha is a ground green tea powder with roots in ancient Japanese culture, dating back centuries. Only recently has the drink reached a wider global audience, appearing on cafe menus worldwide. Its growing popularity raises a question: How does a product that has been around for so long suddenly become a global trend? During the […]

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Oct 19 • 10:20 AM EDT • Business • yucommentator.org
From Shelby roots to mental health leadership: Megan Davidson to become NAMI-RC executive director

A desire to serve others has guided Megan Davidson from her childhood in Shelby to her next role leading the National Alliance on Mental Illness of Richland County (NAMI-RC).

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Oct 19 • 10:00 AM EDT • Health • richlandsource.com
Column: CEQA needs reform, but not like this

When does positive reform become negative regression?

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Oct 19 • 9:00 AM EDT • Politics • latimes.com
The Latest: Democrats gain ground with AAPI adults as trust in GOP fades, poll finds

According to a new AP-NORC/AAPI Data poll, Asian Americans, Native Hawaiians and Pacific Islander adults have become more disillusioned with President Donald Trump and Republicans as the Nov. 3 midterm elections approach, giving Democrats a substantial edge on major issues like the economy and health care

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Oct 19 • 8:49 AM EDT • Politics • washingtonpost.com
Ovaries may not become ‘stagnant’ after menopause, scientists say

The ovaries may not become “stagnant” after menopause, according to scientists, who have discovered shifts in protein levels after periods have stopped. While more research is needed to examine if the...

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Oct 19 • 8:48 AM EDT • Science • yahoo.com
How Science Is Helping Coastal Communities Build Resilience to El Niño

The current El Niño may become the strongest in modern recorded history. The naturally occurring climate phenomenon, primarily associated with persistent, high ocean surface temperatures in the central and eastern tropical Pacific Ocean, could have global-scale effects on weather and ocean conditions through 2027.

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Oct 19 • 8:00 AM EDT • Science • pew.org
DOJ Revives Business Review Letters, Then Withdraws One

The DOJ relaunched its business review letter program, letting companies seek advance views on proposed conduct. The guidance is narrow, public, nonbinding, and can become outdated as facts or markets change. Companies must disclose substantial information, and the DOJ may decline to respond—so the program offers some guidance, but not immunity or certainty.

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Oct 19 • 7:00 AM EDT • Business • law.com
'You Can See Everything' just become a major player in the Oscar race

Nathan Fielder and Lance Oppenheim's experimental portrait of Elizabeth Holmes is the kind of phenomenon that even the pickiest awards voters will need to pay heed to.

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Oct 19 • 6:00 AM EDT • Entertainment • latimes.com
What Kills Schrödinger’s Cat? Scientists Just Ruled Out a 60-Year-Old Theory

Gravity has been proposed as a reason quantum superpositions become difficult to observe in everyday objects. A new experiment challenges one longstanding model of this process. A detector buried deep beneath an Italian mountain has challenged a decades-old theory about why quantum behavior disappears from the world we experience. After 62 days of measurements, researchers

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Oct 19 • 5:51 AM EDT • Science • scitechdaily.com
Earthshot and the science of positive tipping points: how environmental progress can become unstoppable

By Dr Steven R. Smith and Professor Tim Lenton It must be tough being a judge on the world’s most prestigious environmental prize: imagine having to choose between an ingenious machine that removes microplastics from

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Oct 19 • 5:47 AM EDT • Science • news.exeter.ac.uk
The immortal jellyfish can beat ageing and death. Its genetics could help human cells rejuvenate

The immortal jellyfish is capable of winding back its lifecycle to become young again. Scientists are unlocking its cellular secrets for new strategies to treat diseases of old age.

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Oct 19 • 5:01 AM EDT • Science • bbc.com
Democrats gain ground with AAPI adults as trust in Republicans fades, AP-NORC/AAPI Data poll finds

A new AP-NORC/AAPI data poll finds that Asian Americans, Native Hawaiians and Pacific Islander adults have become more disillusioned with President Donald Trump and Republicans as the midterm elections approach

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Oct 19 • 12:16 AM EDT • Politics • washingtonpost.com
Democrats gain ground with AAPI adults as trust in Republicans fades, AP-NORC/AAPI Data poll finds

A new AP-NORC/AAPI data poll finds that Asian Americans, Native Hawaiians and Pacific Islander adults have become more disillusioned with President Donald Trump and Republicans as the midterm elections approach.

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Oct 19 • 12:06 AM EDT • Politics • news4jax.com
Democrats gain ground with AAPI adults as trust in Republicans fades, AP-NORC/AAPI Data poll finds

A new AP-NORC/AAPI data poll finds that Asian Americans, Native Hawaiians and Pacific Islander adults have become more disillusioned with President Donald Trump and Republicans as the midterm elections approach.

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Oct 19 • 12:06 AM EDT • Politics • wsls.com
Democrats gain ground with AAPI adults as trust in Republicans fades, AP-NORC/AAPI Data poll finds

A new AP-NORC/AAPI data poll finds that Asian Americans, Native Hawaiians and Pacific Islander adults have become more disillusioned with President Donald Trump and Republicans as the midterm elections approach.

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Oct 19 • 12:06 AM EDT • Politics • ksat.com
Scientists Discover Metals That Refuse To Crack at an Astonishing -424°F

Two experimental alloys resisted cracking at −424°F by forming new crystal defects, offering a possible route to tougher metals for extreme cold. Most metals become stronger as they cool, but some also become more vulnerable to breaking. Iron, tungsten, and chromium belong to a class called body-centered cubic metals, whose atomic arrangement can make them

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Oct 18 • 8:51 PM EDT • Science • scitechdaily.com
‘I will not comment on his anatomy’: Ohio Republicans buzz about Trump’s analysis of a senator’s body

A day after President Donald Trump offered his latest appraisal of Ohio Sen. Jon Husted’s physique, it had already become a running joke — if not explicitly stated — during a GOP gathering in rural western Ohio.

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Oct 18 • 8:27 PM EDT • Politics • cnn.com
As Michigan flu vaccinations drop, health risks increase

LANSING – Flu season is returning to Michigan as declining vaccination rates have become an important public health concern. Annual vaccinations help protect individuals from serious illness and reduce the risk of complications that can lead to hospitalization and death, medical experts say. However, fewer Michigan residents have been receiving flu vaccines in recent years, […]

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Oct 18 • 8:00 PM EDT • Health • miningjournal.net
Scientists Solve a Quantum Mystery Hidden Inside Crystals

Tiny flaws in crystals could become building blocks for quantum sensors, and scientists can now better predict how these imperfections lose energy. A laser can excite electrons at a tiny flaw in diamond or silicon carbide, but the energy does not always return as light. As the defect relaxes toward its lowest-energy, or ground, state,

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Oct 18 • 12:18 PM EDT • Science • scitechdaily.com
Why have France’s school protests become a wider political crisis?
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Oct 18 • 9:48 AM EDT • Politics • aljazeera.com
Flaws become reinforcements: Engineered crystal defects strengthen metals without changing their chemistry

Scientists have found a way to use defects in crystals to engineer stronger materials, according to a new study.

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Oct 18 • 7:40 AM EDT • Science • techxplore.com
Prediction markets are partnering with top athletes and sports teams. Why it’s taking the magic away for many fans

Partnerships between prediction markets and teams have for some, become emblematic of what fans see as unfettered greed permeating throughout sports.

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Oct 18 • 7:30 AM EDT • Sports • cnn.com
Olympic canoeist at center of Reflecting Pool scandal becomes a Trump foil

David Hearn, cleared of allegations that he intentionally damaged the Lincoln Memorial Reflecting Pool, is now fighting to save a public golf course

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Oct 18 • 6:30 AM EDT • Politics • cnn.com